Items where Subject is "H Social Sciences > HF Commerce > Customer services. Customer relations"

A

Ajit, Nani (2006) Customer satisfaction towards Amanah Saham Nasional Berhad (ASNB) agents service level in Kuala Lumpur / Nani Ajit. [Student Project] (Unpublished)

Adam, Intan Adila (2007) The impact of servicescape towards Melaka International Trade Centre (MITC) service quality / Intan Adila Adam. [Student Project] (Unpublished)

Abdul Rahman, Mohd Fadzli (2006) The influence of service quality provided by Melaka International Trade Centre Sdn. Bhd. (MITC) towards customer satisfaction / Mohd Fadzli Abdul Rahman. [Student Project] (Unpublished)

Ainuddin, Siti Sofia (2017) The impact of flexible working hours toward employee's productivity in Politeknik Kota Bharu, Kelantan / Siti Sofia Ainuddin. [Student Project] (Unpublished)

Abdul Hamid, Mohd Fauzi (2018) Passenger behavioural intention to use selfservice check-in (SSCI) kiosks at KL International Airport (KLIA) / Mohd Fauzi Abdul Hamid. In: The Doctoral Research Abstracts. IGS Biannual Publication, 14 . Institute of Graduate Studies, UiTM, Shah Alam.

Abdul Ghani, Azlina (2006) A study on customers' perception towards service quality at the main counter of Amanah Saham Nasional Berhad, Kuala Lumpur / Azlina Abdul Ghani. [Student Project] (Unpublished)

Abdul Rahim, Zulkefli (2018) Contract manufacturing service quality and its relationship with customer satisfaction and loyalty in F&B industry / Zulkefli Abdul Rahim. In: The Doctoral Research Abstracts. IGS Biannual Publication, 14 . Institute of Graduate Studies, UiTM, Shah Alam.

Abu Bakar, Nur Asilah (2018) Perception of customer satisfaction on Al-Rahn Yapiem servicing in Kuantan, Pahang / Nur Asilah Abu Bakar. [Student Project] (Unpublished)

Ahmad, Norazidah (2015) The factors influencing customer satisfaction in hotel industry (case study: Hotel Seri Malaysia Sungai Petani) / Norazidah Ahmad. [Student Project] (Unpublished)

Azhar, Nur Fazliana (2015) Barriers effective communication impact to productivity of employee in Hotel Seri Malaysia Kepala Batas / Nur Fazliana Azhar. [Student Project] (Unpublished)

Ab.Ghani, Ammei Asraf (2009) A study on consumers needs among Indonesian migrant towards Celcom International Business Division / Ammei Asraf Ab.Ghani. [Student Project] (Unpublished)

Ahmad Johan, Azizah (2010) A study on customer care center and complaints handling of Kontena Nasional Berhad / Azizah Ahmad Johan. [Student Project] (Unpublished)

Ahmad Budaya, Kartini Afiqah (2015) A study on service quality dimensions towards customers’ satisfaction of Air Asia at Kuala Lumpur International Airport 2 / Kartini Afiqah Ahmad Budaya. [Student Project] (Unpublished)

Ahmad Zolkifli, Yasmin Kaisah (2019) Passengers’ choice for full-service carrier airlines / Yasmin Kaisah Ahmad Zolkifli. [Student Project] (Unpublished)

Abd. Rahman, Mohd Asyraf (2011) A study on customer retention in relation to service by cooperative provider in Takaful Ikhlas / Mohd Asyraf Abd. Rahman. [Student Project] (Unpublished)

Anuwar, Nur Insyirah (2017) Adopting & measuring customer service quality (SQ) in Islamic banks: A case study in Bank Islam Malaysia Berhad in Segamat, Johor / Nur Insyirah Anuwar. [Student Project] (Unpublished)

Abd Rahman, Edina and Abd Shukor, Nurannisa Syifa (2018) Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor. [Student Project] (Unpublished)

Ambia, Norafidah (2001) Customer satisfaction and perception towards the service provided at Tenaga Nasional Berhad Distribution Tampin / Norafidah Ambia. [Student Project] (Unpublished)

Azmin, Alya Izzatti and Azmi, Nik Nur Amalin Nadia and Abd Rashid, Nurfarain Hafifie (2018) Evaluating potential market acceptance of biomedical services of Pride Outlet Sdn Bhd / Alya Izzatti Azmin, Nik Nur Amalin Nadia Azmi and Nurfarain Hafifie Abd Rashid. [Student Project] (Unpublished)

Adlan, Atira and Zulkifli, Asmaa’ Arinah (2015) Factors that influence perceived service quality among Port Klang Trading client / Atira Adlan and Asmaa’ Arinah Zulkifli. [Student Project] (Unpublished)

Al Bakri, Al Ashraf Zarif and Rusni, Nurul Azrina and Jaaffar, Ezuana (2018) Salient Customer Relationship Management (CRM) dimensions contributing to customer loyalty for UEMS in facility management / Al Ashraf Zarif Al Bakri, Nurul Azrina Rusni and Ezuana Jaaffar. [Student Project] (Unpublished)

Ahmad Zulkifle, Farah Wahida (2006) Strategic approach in competitive and sales workflow analysis - a case study for neural / Farah Wahida Ahmad Zulkifle. [Student Project] (Unpublished)

Ahmad Musa, Dina Azua (2008) The effectiveness of loyalty marketing programmed through real rewards trough customer relationship at Carrefour Subang Jaya / Dina Azua Ahmad Musa. [Student Project] (Unpublished)

Abdul Hamid, Norizzati (2007) The elements of service quality which contributes to customer satisfaction in using TM services in Seremban / Norizzati Abdul Hamid. [Student Project] (Unpublished)

Anuwar, Assma Nuraina (2018) The impact of flexible working hours towards employee's productivity at Felda D'saji Sdn. Bhd., Kuala Lumpur / Assma Nuraina Anuwar. [Student Project] (Unpublished)

Abu Bakar, Azwani (2010) The study of factors determining service quality of the customer service agents in passenger handling department (KL Airport Services Sdn Bhd) / Azwani Abu Bakar. [Student Project] (Unpublished)

Abdul Hamid, Siti Hajar (2005) A study on customer awareness and satisfaction towards Bai al'inah concept and services provided by Bank Rakyat, Jengka Branch / Siti Hajar Abdul Hamid. [Student Project] (Unpublished)

Asirop, Fazilah (2004) A study: comparing customers' perceptions towards Tabung Haji services and other banks: a case study of Tabung Haji in Wilayah Persekutuan and Melaka branch / Fazilah Asirop. [Student Project] (Unpublished)

A. Raof, Rafidah and Ramli, Hasnida (2013) Perceived value towards Melaka River Cruise influencing customer retention / Rafidah A. Raof and Hasnida Ramli. [Student Project] (Unpublished)

A.Raof, Rafidah (2018) Consumer purchase decision towards canned pineapple products: a case study in Malacca / Rafidah A.Raof. Masters thesis, Universiti Teknologi MARA.

Ab Rahman, Noor Amira (2011) A study on the factors that contribute the customer-supplier relationship. A case study of Giffarine Skyline Unity (M) Sdn. Bhd / Noor Amira Ab Rahman. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Ab Rahman, Noor Amirah and Ghazali, Nur Izzati Syazwani and Wan Ismail, Wan Nor Syazleen (2019) Customer perception towards traditional taxi services in Klang valley / Noor Amirah Ab Rahman, Nur Izzati Syazwani Ghazali and Wan Nor Syazleen Wan Ismail. Masters thesis, Universiti Teknologi MARA Shah Alam.

Abang Abdulrahman, Abang Zainoren (2012) Dimension of customer preference in the Malaysian foodservice industry:the relationship with customer satisfaction and loyalty / Abang Zainoren Abang Abdulrahman. In: The Doctoral Research Abstracts. IPSis Biannual Publication, 1 (1). Institute of Graduate Studies, UiTM, Shah Alam.

Abas, Nurliyana (2014) Key antecedents influencing customer satisfaction with service recovery: a case of airlines in Malaysia / Nurliyana Abas. In: TeSSHI 2014, 5 & 6 Nov 2014, One Hotel Helang, Langkawi Kedah Malaysia.

Abd Aziz, Norazilla (2010) Customer satisfaction towards the services provided by POS Malaysia Berhad / Norazilla Abd Aziz. [Student Project] (Unpublished)

Abd Malek, Nurul Nadia (2010) Customer expectation towards fresh milk and juice home delivery service / Nurul Nadia Abd Malek. [Student Project] (Unpublished)

Abd Rahim, Sufiah Hayati (2009) A study on service quality towards free zone’s tenants at Port of Tanjung Pelepas / Sufiah Hayati Abd Rahim. [Student Project] (Unpublished)

Abd Raman, Abd Latif and Abdul Mohsin, Abdul Amin and Mohd Noor, Mohd Faiz Ridwan (2013) The stages in decision making process that influence customer purchase decision in buying house at Penang : A case study at Taman Pancur Utama Penang / Abd Latif Abd Raman...[et al.]. [Student Project] (Unpublished)

Abd Rashid, Ras Nurdiana (2014) A study on factors that contribute to customer satisfaction of Perkeso Kuala Pilah / Ras Nurdiana Abd Rashid. [Student Project] (Unpublished)

Abd Razak, Nor Fatin Amirah (2015) Consumer behavior of Islamic bank customers at Bank Rakyat Jelapang Branch, Ipoh, Malaysia / Nor Fatin Amirah Abd Razak. [Student Project] (Unpublished)

Abd Wahid, Nur Syafinaz (2011) The impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban / Nur Syafinaz Abd Wahid. [Student Project] (Unpublished)

Abdul Halim, Abdul Hamid and Zamri, Muhammad Hafizi and Mohd Rasid, Mohd Faizol Rizal (2018) The effect of individualism and collectivism on customer satisfaction in retail sector asian versus western culture / Abdul Hamid Abdul Halim, Muhammad Hafizi Zamri and Mohd Faizol Rizal Mohd Rasid. Journal of International Business, Economics and Entrepreneurship (JIBE), 3 (SI). pp. 23-29. ISSN 2550-1429

Abdul Halim, Norlela (2011) A study on the effectiveness of Customer Relationship Management (CRM) at Takaful Ikhlas Sdn Bhd / Norlela Abdul Halim. [Student Project] (Unpublished)

Abdul Malek, Nurul Hanim (2009) Expectations and perceived value of customer satisfaction towards counter service provided by Employee’s Provident Fund (EPF) Muar / Nurul Hanim Abdul Malek. [Student Project] (Unpublished)

Abdul Malek, Rosmalawaty and Abd Rahman, Fathiah (2015) The impact of Customer Relationship Marketing (CRM) on customer loyalty in Holiday Inn, Melaka / Rosmalawaty Abdul Malek and Fathiah Abd Rahman. [Student Project] (Unpublished)

Abdul Malik, Mat Zulazwan (2014) The factors that influence customer preferences to choose Celcom Axiata as network provider in Kota Bharu Kelantan / Mat Zulazwan Abdul Malik. Industrial / Practical Training Report. Universiti Teknologi MARA Cawangan Kelantan, Kota Bharu. (Unpublished)

Abdul Momen, Firdausiah (2014) A study on service quality towards customer satisfaction : Eastern College of Kota Kinabalu Sabah region. / Firdausiah Abdul Momen. [Student Project] (Unpublished)

Abdul Momen, Firdausiah (2014) A study on service quality towards customer satisfaction: Eastern College of Kota Kinabalu Sabah region / Firdausiah Abdul Momen. [Student Project] (Unpublished)

Abdul Rahim, Jihan Ayuni (2008) Factors that creates customer awareness on the promotion strategies made by Melaka Stadium Corporation / Jihan Ayuni Abdul Rahim. [Student Project] (Unpublished)

Abdul Rahman, Abdul Rais and Tamby Chik, Chemah and Mohd Zahari, Mohd Salehuddin (2018) Do ‘Kafeteria Sihat’ attributes influence customers’ post purchase behaviour? / Abdul Rais Abdul Rahman, Chemah Tamby Chik, Mohd Salehuddin Mohd Zahari. Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 10 (1). pp. 1-15. ISSN 1985-8914 ; 2590-3837

Abdul Rahman, Aqira Farisa and Muhd Pauzi, Asmaa Najwa and Juim, Malinda and Hashim, Muhamad Mirza and Sakarang, Abdul Rahman (2016) Fundamentals of entrepreneurship (ENT300) : case study on Di Moda Fashion Boutique / Aqira Farisa Abdul Rahman. [Entrepreneurship Project] (Unpublished)

Abdul Rahman, Nor Irwani (2015) Environmental oriented corporate social responsibility and customer loyalty:corporate image as a mediator / Nor Irwani Abdul Rahman. Masters thesis, Universiti Teknologi MARA.

Abdul Rahman, Siti Nor Azimah (2012) A study on the effects of service quality dimension towards customer retention in Hotel Hallmark Leisure, Melaka / Siti Nor Azimah Abdul Rahman. [Student Project] (Unpublished)

Abdul Rashid, Mas Anom (2012) Electronic government maturity stage, user’s adoption and user’s satisfaction level / Mas Anom Abdul Rashid. In: THE DOCTORAL RESEARCH ABSTRACT. IPSis Biannual Publication, 1 (1). Institute of Graduate Studies, UiTM, Shah Alam.

Abdul Rashid, Mas Anom and Othman, Mohd Noor Azman (2010) User adoption and use of e-government online service / Mas Anom Abdul Rashid and Mohd Noor Azman Othman. Gading Journal for the Social Sciences, 14 (1). pp. 55-66. ISSN 2600-7568

Abdul Razak, Siti Nur Aminah and Mohd Mahidin, Zawiah (2014) Customer satisfaction level through services quality of MARA / Siti Nur Aminah Abdul Razak and Zawiah Mohd Mahidin. [Student Project] (Unpublished)

Abdul Shukor, Nor Hayati and Abu Hasan, Norraidah and Syed Mohd Fuzi, Sharifah Faatihah and Moulton, Noorie Haryaniee and Ahmad, Jasmine (2010) Client and staff perception toward federal welfare assistance delivery system at Welfare Department, Ministry Of Women, Family And Community Development / Nor Hayati Abdul Shukor... [et al.]. In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

Abdul Wahab, Norasheda and Mohd Razi, Nur Fazidah (2010) Customer Satisfaction towards Public Service Delivery at Hospital Sultan Abdul Halim, Sungai Petani, Kedah / Norasheda Abdul Wahab and Nur Fazidah Mohd Razi. In: ReCAMSS 2010, UiTM Cawangan Kedah.

Abdullah, Fatihah Norazami and Abd Rashid, Nurazlina and Syazana Jamil, Nur Izzati (2018) Examining the determinants of international brand recognition among Malaysian consumers in Kuala Lumpur / Fatihah Norazami Abdullah...[et al.]. In: International Business & Management Academic Colloquium 2018. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, Sungai Petani, Kedah, p. 32. ISBN 9789670314563

Abdullah, Firdaus and Alwi, Mohd Rashidee and Voon, Boo Ho and Lee, Nagarajah (2007) Measuring and managing franchisee satisfaction : a study of academic franchising / Firdaus Abdullah ... [et al.]. Social and Management Research Journal (SMRJ), 5 (1). pp. 91-102. ISSN 1675-7017

Abdullah, Noordini (2016) Modeling the relationship of research university brand image on students’ satisfaction and its effect on brand loyalty / Noordini Abdullah. In: The Doctoral Research Abstracts. IGS Biannual Publication, 10 (10). Institute of Graduate Studies, UiTM, Shah Alam.

Abdullah, Norshafina (2007) The relationship between service quality, customer satisfaction and customer loyalty towards KTMB (Commuter) / Norshafina Abdullah. [Student Project] (Unpublished)

Abu Bakar, Nor Asmarina (2011) A study on the customer satisfaction toward agent services at MCIS Zurich Melaka Branch / Nor Asmarina Abu Bakar. [Student Project] (Unpublished)

Abu Bakar, Rahil and Dzulkifli, Norfarahin (2013) Customer satisfaction towards service quality of public bus transport: a case study at Melaka Central (MC) / Rahil Abu Bakar and Norfarahin Dzulkifli. [Student Project] (Unpublished)

Abu Yazid, Hasrol Amri (2006) Customer satisfaction towards sales services provided by showroom sales staff at Sime UEP Properties Berhad Subang Jaya / Hasrol Amri Abu Yazid. [Student Project] (Unpublished)

Abu Zaireen, Nadiah (2013) The effects of hotel’s brand personality dimensions on customer’s satisfaction in Kuala Lumpur hotels / Nadiah Abu Zaireen. Masters thesis, Universiti Teknologi MARA.

Adzam Yukhairiz, Nur Shuhada (2017) The effect of leadership styles towards person organization fit among teachers in Sekolah Kebangsaan Batu Laut / Nur Shuhada Adzam Yukhairiz. [Student Project] (Unpublished)

Ahmad, Muhammad Azlan Shah and Mustapha, Danial and Buta, Delef and Dahlan, Bahtiar (2015) Fundamental Of Entrepreneurship (ENT 300) My Cakoi Planet (Mcp) / Muhammad Azlan Shah Ahmad. [Entrepreneurship Project] (Unpublished)

Ahmad, Murzamir and Osman, Norhasnisam and Mukhtar, Farah Wahida (2017) Towards service quality improvement for passenger satisfaction at intercity express bus services / Murzamir Ahmad...[et al.]. [Student Project] (Unpublished)

Ahmad, Nur Farah Wahida (2014) The level of customer satisfaction towards services cape in city campus libraries provided by higher education in Melaka, Melaka Bandaraya Bersejarah / Nur Farah Wahida Ahmad. [Student Project] (Unpublished)

Ahmad Don, Siti Nor Hidayah (2010) Service quality perception and customer satisfaction of AAO Global Insurance Brokers Sdn Bhd / Siti Nor Hidayah Ahmad Don. [Student Project] (Unpublished)

Ahmad Shafien, Fatin Nadhirah (2014) A study of service recovery of customer complaint at Telekom Malaysia Berhad ™ in Kota Bharu / Fatin Nadhirah Ahmad Shafien. [Student Project] (Unpublished)

Ahmad Zahdi, Azura and Nor Hashim, Nizman Hadi and Syed Mhd Hanafiah, Sharifah Arina (2020) Service quality, doctors’ communication quality and patient satisfaction in KPJ Selangor Specialist Hospital / Azura Ahmad Zahdi, Nizman Hadi Nor Hashim and Sharifah Arina Syed Mhd Hanafiah. Masters thesis, Universiti Teknologi MARA Shah Alam.

Akbar, Jamaludin and Khamis, Muhammad Sazri and Mansor, Kamarul Ariffin (2006) A study on the students' perception of administrative service quality: a case of UiTM Kedah and Perlis / Jamaludin Akbar...[et al.]. [Research Reports] (Unpublished)

Ali Akbar, Yong Azrina and Wan Mahamad, Wan Shahrul Aziah and Roslan, Izzatul Husna and Shaik Alaudeen, Muharratul Sharifah and Setapa, Mariam (2018) Logistic service quality as factors on brand trust / Yong Azrina Ali Akbar...[et al.]. In: International Business & Management Academic Colloquium 2018. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, Kedah, p. 34. ISBN 9789670314563

Alias, Muhammad Tarmizie and Md Salleh, Faridul Atrash and Abd Manaf, Nooraini (2010) Measurement the customer satisfaction towards the service quality at the Suri Delima Restaurant / Muhammad Tarmizie Alias...[et al.]. In: ReCAMSS 2010, UiTM Cawangan Kedah.

Alias, Zuraini (2017) The relationship between servicescape, experiential values, self-image congruity and loyalty intention of customers towards department stores in Malaysia / Zuraini Alias. In: The Doctoral Research Abstracts. IGS Biannual Publication, 12 (12). Institute of Graduate Studies, UiTM, Shah Alam.

Amran, Azira and Makhtar, Nurul Akhmar Asmidar and Syed Hazani, Syed Ahmad Asyraf (2012) Students satisfaction in foods by cafeteria of UiTM Dungun / Azira Amran, Nurul Akhmar Asmidar Makhtar & Syed Ahmad Asyraf Syed Hazani. [Student Project] (Unpublished)

Andin Salamat, Azni Syafena and Ali, Norhidayah and Mohamed Isa, Zuraidah (2010) Customer behavior towards online shopping / Azni Syafena Andin Salamat...[et al.]. In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

Anuar, Azyyati and Shaharudin, Mohd Rizaimy and Baharuddin, Siti Nabihan (2011) Factors that influence customer preferences towards a private university in Sungai Petani, Kedah / Azyyati Anuar, Mohd Rizaimy Shaharudin and Siti Nabihan Baharuddin. Voice of Academia (VOA), 6 (1). pp. 73-88. ISSN 1985-5079

Ariffin, Nur Izzatie (2012) The role of consumer perception towards customer acceptance of mobile customer relationship management (MCRM) / Nur Izzatie Ariffin. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Arifin, Nur Ainisa (2003) A study on the association between job-related motivational factors and job satisfaction. Job satisfaction among rank-and-file officers of the Royal Customs Department. A case study at Port Klang Selangor, Malaysia / Nur Ainisa Arifin. [Research Reports] (Submitted)

Arshad, Afizana Izura and Ahmad, Azimah and Abu Bakar, Siti Balkis (2010) A study on factors influencing customers’ satisfaction: A case study of Perpustakaan Sultan Badlishah, Universiti Teknologi MARA (UiTM) Kedah / Afizana Izura Arshad...[et al.]. In: ReCAMSS 2010, UiTM Cawangan Kedah.

Awang, Zaimatul (2013) Shopping mall attractiveness: consumers decision towards the selection of shopping mall / Zaimatul Awang. Masters thesis, Universiti Teknologi MARA.

Awang Bojeng, Awang Sebli and Zainal Abidin, Siti Nadia and Mohd Ibrahim, Soffian (2019) Dimension of taxpayers' perceived quality towards the behavioral intention in using e-filing of the inland revenue board of Malaysia (IRB) / Awang Sebli Bin Awang Bojeng...[et.al]. Masters thesis, Universiti Teknologi MARA Cawangan Sarawak.

Ayob, Mohammad Zaki and Saman, Fatimah Mohd (2018) A study on key success factors and variables among cottage and village industries contributing towards consumers satisfaction and loyalty in Northern Kedah / Mohammad Zaki Ayob and Fatimah Mohd Saman. [Research Reports] (Unpublished)

Azis, Ahmad Zamie and Kasmunee, Mohd Farhan and Ahmad, Jasmine (2010) Measuring health care quality in public hospitals / Ahmad Zamie Azis...[et al.]. In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

Azmi, Muhamad Azhar Parid (2007) The contribution of product strategy towards readers' acceptance of the New Straits Times / Muhamad Azhar Parid Azmi. [Student Project] (Unpublished)

Azmi, Nurulizza (2011) The problem of customer retention processes practices at TM SME MITC Melaka / Nurulizza Azmi. [Student Project] (Unpublished)

B

Bakri, Siti Zubaidah (2007) Service quality factors effecting customer's behavioral intentions towards Selesa Beach Resort, Port Dickson / Siti Zubaidah Bakri. [Student Project] (Unpublished)

Bahara, Noor Azfar Akmal (2007) A study on relationship between service quality and customer satisfaction towards Stadium Hang Jebat Melaka in 2007 / Noor Azfar Akmal Bahara. [Student Project] (Unpublished)

Basri, Nurfadhilah (2008) The impact of the underpinnings of relationship marketing on customer loyalty in Telekom Malaysia / Nurfadhilah Basri. [Student Project] (Unpublished)

Badie, Lia (2009) Customers satisfaction towards the credit department services quality at Agrobank, Jalan Hang Tuah Melaka / Lia Badie. [Student Project] (Unpublished)

Baruddin, Hashimah Wardah (2018) A study on the standard procedure and employee satisfaction towards the level of effectiveness in conducting performance appraisal based on employees perception at school of medical sciences, Universiti Sains Malaysia (USM) / Hashimah Wardah Baruddin. [Student Project] (Unpublished)

Bada, Rebecca (2016) A study of the acceptance of plantation course in PPKS Mukah / Rebecca Bada. [Research Reports] (Unpublished)

Banus, Adrian (2013) The study on customers’ attitude towards online advertising in KTC Convention & Apartment SDN BHD / Adrian Banus. [Student Project] (Submitted)

Bouthahab, Iman Elsalehin (2012) Customers' heterogeneity and store patronage intention: a study of department stores in Libya / Iman Elsalehin Bouthahab. PhD thesis, Universiti Teknologi MARA.

Bujang, Norlisha (2010) The element of service quality which most contributes to customer satisfaction in using Unipeq Sdn. Bhd. services / Norlisha Bujang. [Student Project] (Unpublished)

Bulat, Rohana (2019) ' Customers satisfaction towards the effectiveness of order cycle time management at perodua parts sales department / Rohana Bulat. [Student Project] (Unpublished)

Busra, Mohamad Hafiez and Mohd Maley, Siti Shafiah and Maarup, Siti Nur Ain and Abdul Haziz, Hazliza and Ismadi, Khairunnisa (2010) Fundamentals of entrepreneurship (ENT300) : case study Chill out Lounge / Mohamad Hafiez Busra…[et al.]. [Entrepreneurship Project] (Unpublished)

C

Che Din, Mohd Nazib and Jamsari, Mohamad Azmil and Sulaiman Azari, Muhammad Luqman (2018) Determining factor Influencing customer retention of insurance products and services: A case of sixma group / Mohd Nazib Che Din, Mohamad Azmil Jamsari and Muhammad Luqman Sulaiman Azari. [Student Project] (Unpublished)

Che Min, Nuradlina (2006) Determining the factors that influence the sales volume: a case study of MVBD, Menara Kuala Lumpur / Nuradlina Che Min. [Student Project] (Unpublished)

Che Hashim, Ahmad Hafiz (2011) Enhancing customer loyalty programs: a study case of Telekom Malaysia Kota Bharu / Ahmad Hafiz Che Hashim. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Che Husin, Rosharizan (2008) Factors that influence customer satisfaction towards services provided by Sutra Beach Resort & Spa (SBR) / Rosharizan Che Husin. [Student Project] (Unpublished)

Che Mansor, Nor Asman (2009) Marketing management vs. internal management problems (Customer service) in 4life Research Sdn Bhd / Nor Asman Che Mansor. [Student Project] (Unpublished)

Che Sulaiman, Nor Hasniah (2014) Expertise of salesperson influence customer purchase decision: A case study on Kemudi Timur Elektronik Sdn Bhd / Nor Hasniah Che Sulaiman. [Student Project] (Unpublished)

Che Yusoff, Che Zuren Yusrena (2012) The study of customers' acceptance towards Felda Prodata Systems Sdn Bhd inbound marketing programs in Kuala Lumpur / Che Zuren Yusrena Che Yussof. Degree thesis, Universiti Teknologi MARA, Kelantan.

Cho, Sin Win and Md Isa, Normalisa and Salahuddin, Norkhazzaina and Sivapathy, Arunnaa and Ramlee, Afifah Alwani (2019) Demystifying customer satisfaction towards an authorised automobile service centre / Cho Sin Win...[et al.]. Voice of Academia (VOA), 15 (2). pp. 74-80. ISSN 2682-7840

E

Esmadol, Mohammed Irfan (2014) A study on customer expectations towards service quality of homestay in Kota Kinabalu, Sabah / Mohammed Irfan Esmadol. [Student Project] (Unpublished)

F

Fadzil, Mohd Ikhmal (2010) The influence of design and typography on packaging effectiveness in the perception of the customers (radix fried chicken) / Mohd Ikhmal Fadzil. [Student Project] (Unpublished)

Febian, Flaviana Ivy and Syed Annuar, Sharifah Nurafizah (2020) Intention to consume towards functional foods among senior citizen in Malaysia / Flaviana Ivy Febian and Sharifah Nurafizah Syed Annuar. Journal of International Business, Economics and Entrepreneurship, 5 (2). pp. 56-61. ISSN 2550-1429

G

Geling, Alex Anderian (2013) The significant of a wayfinding plan for Jong’s crocodile farm and zoo as a factor to add customer satisfaction / Alex Anderian Geling. [Student Project] (Unpublished)

Ghazali, Norhaini (2011) A study on relationship between service quality and customer satisfaction of Nasuha Enterprise Sdn. Bhd. at Pagoh / Norhaini Ghazali. [Student Project] (Unpublished)

H

Haron, Md Azmi (2001) A study on customer satisfaction towards service provided by Tabung Haji Klang District / Md Azmi Haron. [Student Project] (Unpublished)

Harun, Hashidah (2009) Perceived customer satisfaction towards Perusahaan Otomobil Kedua Sdn Bhd (PERODUA) products and services / Hashidah Harun. [Student Project] (Unpublished)

Hamzah, Hazlina (2010) Customer satisfaction towards SSM counter physical facilities and front liner attitudes / Hazlina Hamzah. [Student Project] (Unpublished)

Hussain, Khairul Farhana (2011) A study on customers satisfaction towards counter services quality of Social Security Organization (SOCSO) - case study in Kota Bharu, Kelantan / Khairul Farhana Hussain. [Student Project] (Unpublished)

Halid, Khairunnisa (2006) A study on factors that affect the customer usage of KTM Berhad intercity train services / Khairunnisa Halid. [Student Project] (Unpublished)

Haji Sidi Ahmad, Mohd Hazizol (2015) Service quality and students' satisfaction toward the Academic Affairs Division Services: UiTM Sarawak students' perspectives / Mohd Hazizol Haji Sidi Ahmad. [Entrepreneurship Project] (Unpublished)

Halim, Siti Salwa (2015) The level of customer satisfaction on service quality of Mazda service centre at Glenmarie / Siti Salwa Halim. [Student Project] (Unpublished)

Harun, Muhammad Shafiq (2015) The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun. Industrial / Practical Training Report. Bachelor of Science (Hons.) Statistics, Kota Bharu. (Unpublished)

Hasan, Zuhairah and Zakaria, Ridhawati (2009) Customer perception towards service quality provided by Tabung Haji Seremban / Zuhairah Hasan and Ridhawati Hj. Zakaria. [Research Reports] (Unpublished)

Hashim, Nor Hasidah (2011) The relationship between customer satisfaction and service quality towards TM global products at Petaling Jaya / Nor Hasidah Hashim. [Student Project] (Unpublished)

Hashim, Nurhazirah and Mohd Salleh, Mohammad Zaim and Muhamad Yunus, Nor Sara Nadia and Mat Shafie, Intan Syafinaz (2017) Customer satisfaction on e-SERVQUAL in Islamic online banking services / Nurhazirah Hashim …[et al.]. Advances in Business Research International Journal, 3 (2). pp. 1-8. ISSN 2462-1838

Hassan, Muhaiza (2006) The relationship between job satisfaction and job effectiveness among employees at Jabatan Ketua Menteri, Ayer Keroh Melaka / Muhaiza Hassan. [Student Project] (Unpublished)

Hemdi, Mohamad Abdullah (2009) Service employees' acceptance of hotel front office systems : A test of technology acceptance model / Mohamad Abdullah Hemdi. Esteem Academic Journal, 5 (2). pp. 1-19. ISSN 1675-7939

Hj Ismail, Nurul Huda (2013) Factors that contribute to customer loyalty towards Telekom Malaysia Kuantan / Nurul Huda Hj Ismail. Degree thesis, Universiti Teknologi MARA, Kelantan.

Husain, Norhazimah and Abu Bakar, Zaynor Ashiqin (2013) Improving the public service delivery through client charter: a case study at Malacca Road Transport Department, UTC Malacca / Norhazimah Husain and Zaynor Ashiqin Abu Bakar. [Student Project] (Unpublished)

Hussin, Suhailey (2007) The effectiveness of promotional activities towards creating customer awareness at Melaka International Trade Centre (MITC) / Suhailey Hussin. [Student Project] (Unpublished)

I

Isa, Rafidah (2007) Customers' awareness towards products offered by Budayatama Corporation Sdn Bhd / Rafidah Isa. [Student Project] (Unpublished)

Ibrahim, Mohamad Zaini (2011) Perception of customers on the most important criteria to be effective salesperson in TPM Technopark Sdn Bhd / Mohamad Zaini Ibrahim. [Student Project] (Unpublished)

Idris, Mohd Zaki Shazwani (2010) Customer service at Companies Commission of Malaysia (Suruhanjaya Syarikat Malaysia or SSM), Melaka / Mohd Zaki Shazwani Idris. [Student Project] (Unpublished)

Ismail, Aliya Huda (2015) Service quality and customer satisfaction towards banking sector: A case study of Bank Persatuan / Aliya Huda Ismail. [Student Project] (Unpublished)

Ismail, Ida Rosnita and Ismail, Azman (2017) The roles of employees coaching towards employee outcomes / Nursaadatun Nisak Ahmad, Ida Rosnita Ismail and Azman Ismail. Social and Management Research Journal (SMRJ), 14 (2). pp. 72-88. ISSN 1675-7017

Ibrahim, Mohammad Ariff (2006) Service quality: evaluation on transaction services in Tabung Haji Banda Kaba, Melaka / Mohammad Ariff Ibrahim. [Student Project] (Unpublished)

Ibrahim, Nurzahidah and Johari, Nor Bazlaa-Amani and Latip, Famiezza Ezza Fazirra and Mobil, Nurzulaikha Fuadani and Bakhtiar, Shasilla (2015) Fundamentals of Entrepreneurship (ENT300) : Homelicious Seafood Burger / Nurzahidah Ibrahim ...[et al.]. [Entrepreneurship Project] (Unpublished)

Ibrahim, Sheha (2015) Assessing customer perception towards service quality (tangibility, reliability and responsiveness) at Section of Contribution EPF Kuantan / Sheha Ibrahim. Industrial / Practical Training Report. Bachelor of Science (Hons.) Statistics, Kota Bharu. (Unpublished)

Impian, Zurhaida (2008) The effectiveness of promotional mix done by Pusat Zakat Melaka (PZM) to create customers' awareness in Melaka Tengah area in fulfilling their zakat obligation / Zurhaida Impian. [Student Project] (Unpublished)

Isahak Merican, Farah Merican and Md Zani, Rosliza and Nazrin, Nizar and Mohd Zaki, Nabila Attributes influencing young home buyer’s purchase decision / Farah Merican Isahak Merican...[et al.]. In: International Business & Management Academic Colloquium 2018. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, p. 26. ISBN 9789670314563

Ishak, Siti Aisyah and Moktarroji, Nurul Hidayah (2013) A study on the effects of service quality on customer satisfaction towards bus transit in Malacca Central / Siti Aisyah Ishak and Nurul Hidayah Moktarroji. [Student Project] (Unpublished)

Iskandar Zurkarnain, Diyana and Ahmad, Nurazlin (2011) Quality of services through public perception at Community Polyclinic, Peringgit, Melaka / Diyana Iskandar Zurkarnain and Nurazlin Ahmad. [Student Project] (Unpublished)

Ismail, Anis Nadia (2007) Factors influencing the effectiveness of The New Straits Times Press (M) Bhd Kuantan branch's distribution system / Anis Nadia Ismail. [Student Project] (Unpublished)

Ismail, Intan Rafidah and Shahril, Nur Iman Aqilah (2016) The vital components of hipster cafe that affect millennials’ satisfaction / Intan Rafidah Ismail and Nur Iman Aqilah Shahril. [Student Project] (Unpublished)

Ismail, Mohd Hafiz (2012) The factors that inluence consumer determinations to purchase organic vegetables: Case study at TESCO Kota Bharu / Mohd Hafiz Ismail. [Student Project] (Unpublished)

Ismail, Nor Syakiroh and Abu Masor, Siti Shakinah (2018) A study on service quality and student satisfaction at Perpustakaan Sultanah Bahiyah, Universiti Utara Malaysia (UUM) / Nor Syakiroh Ismail and Siti Shakinah Abu Masor. [Student Project] (Unpublished)

Ismail, Norisfarizan and Ramli, Azura and Zahari, Mohd. Izwan and Ahmad, Jasmine (2010) Certificate For Occupancies (CFO) and Certificate of Completion and Compliances (CCC): are customers satisfied? / Norisfarizan Ismail...[et al.]. In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

Ismail, Siti Ilmiah (2014) The antecedents and influence of consumer relationship proneness towards perceived relationship quality and customer loyalty of apparel retailing industry in Malaysia / Siti Ilmiah Ismail. In: TeSSHI 2014- Technology, Science Social Sciences, Humanities, 5 & 6 Nov 2014, One Hotel Helang, Langkawi Kedah Malaysia.

Ismail, Siti Radhiah (2014) The relationship between service quality towards customer satisfaction at Parkson Grand Mahkota Parade / Siti Radhiah Ismail. [Student Project] (Unpublished)

J

Jamaludin, Siti Ainun Mardiah (2008) Tenants satisfaction towards the facilities provided by Technology Park Malaysia / Siti Ainun Mardiah Jamaludin. [Student Project] (Unpublished)

Jefrry, Zahrul Hisyam (2015) A study on customers' satisfaction towards Tabung Haji by using service quality dimension / Zahrul Hisyam Jefrry. [Student Project] (Submitted)

Jaid, Nor Hilmi (1998) A study on customer satisfaction at shell petrol stations / Nor Hilmi Jaid. [Student Project] (Unpublished)

Jailani, Nur Shafeeka and Wan Azmi, Nur Dini Sabrina (2018) Factors that lead to customer satisfaction towards online banking / Nur Shafeeka Jailani and Wan Nur Dini Sabrina Wan Azmi. [Student Project] (Unpublished)

Jamaluddin, Marzita (2013) Intention to use mobile customer relationship management (mcrm) in hotel industry / Marzita Jamaluddin. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Jamaluddin, Nur Eirna (2009) A study of customer acceptance towards Streamyx products offered by Telekom Malaysia (TM) Berhad, Melaka / Nur Eirna Jamaluddin. [Student Project] (Unpublished)

Jamine, Philipia (2013) The relationship between perceived service quality and perceived service value towards customer revisit intention / Philipia Jamine. [Student Project] (Submitted)

Jaslee, Nurul Hamizah (2009) A study on factors influencing the SERVQUAL (Service Quality) in Perbadanan Putrajaya / Nurul Hamizah Jaslee. [Student Project] (Unpublished)

Ja’afar, Nur Alyani (2011) Determine factors influencing customer experience that affects customer satisfaction towards takaful product in Ikhlas Consultant & Services Johor Bahru / Nur Alyani Ja’afar. [Student Project] (Unpublished)

John, Stephanie (2015) Relationship between service quality and customer satisfaction in ferry transportation in Labuan - Wawasan Perdana Ferry / Stephanie John. [Student Project] (Unpublished)

Junit, Mohd Norman and Azaman, Mohammad Harith (2016) To study the relationship between service quality and customer satisfaction of Y- Centre / Mohd Norman Junit and Mohammad Harith Azaman. [Student Project] (Unpublished)

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Kassim, Kamarul Farid (2010) Customer satisfaction towards operation counter services at Amanah Saham Nasional Berhad, Melaka Branch / Kamarul Farid Kassim. [Student Project] (Unpublished)

Khalid, Nurul Amirah (2018) The impact of servicescape dimensions towards customer satisfaction at theme restaurants in Melaka / Nurul Amirah Khalid. [Student Project] (Unpublished)

Kamarudin, Robieahton (2008) The acceptance of Bank Rakyat services through their corporate social responsibilities (CSR) provided by Bank Rakyat Jasin Melaka / Robieahton Kamarudin. [Student Project] (Unpublished)

Karim, Norain (2011) Study on customer satisfaction towards after-sales service by Mercedes-Benz Malaysia / Norain Karim. [Student Project] (Unpublished)

Kasim, Roszianah (2006) An initial study of DPMM's performance in promoting Malay enterpreneurs / Roszianah Kasim. [Student Project] (Unpublished)

Kassim, Hamidah (2004) Towards delighting your customer / Hamidah Kassim. Info PinTAR (2). pp. 1-10. ISSN 1675-9907

Khalid, Marziana (1993) A study on facilities and level of service provided by KSM for a long distance express bus service / Marziana Khalid. Diploma thesis, Universiti Teknologi MARA.

Ku Muhamad, Ku Muhamad Ariffuddin and Zulkifli, Muhammad Amirul Hasriq (2016) Relationship between service quality and customer satisfaction of Ruang SJ Sdn Bhd / Ku Muhamad Ariffuddin Ku Muhamad and Muhammad Amirul Hasriq Zulkifli. [Student Project] (Unpublished)

Kunyir, Yean Laura and Ben, Patricia Minda and Morsid, Syamimi and Haron, Naseeha Sakina and Nasir, Mohamad Khairul Fadhillah (2010) Fundamental Of Entrepreneurship (Ent 300) Pandora Box / Yean Laura Kunyir…[et al.]. [Entrepreneurship Project] (Unpublished)

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Luqman, Aqashah Shahren (2013) Factors contribute to customer complaint towards services at operation department in Johor Port Berhad / Aqashah Shahren Luqman. [Student Project] (Unpublished)

ldris, Noor Affendy (2001) A study on customer satisfaction in using the TMTOUCH services provided by Telekom Cellular Sdn. Bhd. around Malacca area / Noor Affendy ldris. [Student Project] (Unpublished)

Laga, Lisa and Lucas, Jenny (2016) Customer satisfaction with Kedai Rakyat Satu Malaysia / Lisa Laga and Jenny Lucas. Masters thesis, Universiti Teknologi MARA Cawangan Sarawak, Kampus Samarahan.

Langgit, Aja (2015) Customer Satisfaction on Services offered by Pos Laju Sungai Merah, Sibu, Sarawak / Aja Langgit. Degree thesis, Universiti Teknologi MARA Sarawak,Kampus Samarahan.

Lian, Farino Santani (2009) Relationship between promotion effectiveness and promotion mix of DNA Asia ICT Sdn. Bhd. / Farino Santani Lian. [Student Project] (Unpublished)

Liwan, Stephanie Hubung and Taha, Evelyne Jacquelin and Ringkang, Cynthia Jejen and Sayien, Nathasia and Sanipai, Vikki Diane (2011) Fundamentals of entrepreneurship (ent 300) case study on Easy Access Bookstore / Stephanie Hubung Liwan …[et al.]. [Entrepreneurship Project] (Unpublished)

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Mohd. Yusof, Jamaliah and Musa, Rosidah and Abd Rahman, Sofiah (2010) Explaining store behavioral loyalty: the antecedents and roles of store image, self-image, and social and environment image in the fashion industry / Jamaliah Mohd. Yusof, Prof. Madya Dr. Rosidah Musa and Prof. Madya Dr. Sofiah Abd Rahman. [Research Reports] (Unpublished)

Mohd Amran, Ainaa Nadia (2007) Customer perception and satisfaction: eServices quality by MYSPEED to JPJ users / Ainaa Nadia Mohd Amran. [Student Project] (Unpublished)

Mohamad, Aini Tasnim (2008) Servicescape factors affecting level of customer satisfaction toward Melaka Sentral Sdn Bhd (MSSB) / Aini Tasnim Mohamad. [Student Project] (Unpublished)

Mahmood, Mohd Wahyuddin (2008) Comparative measurement of customer satisfaction based on their expectation and perceived value towards Bayo service / Mohd Wahyuddin Mahmood. [Student Project] (Unpublished)

Mohd Yasin, Munira (2007) Examining the level of service quality towards customer satisfaction at Melaka Stadium Corporation / Munira Mohd Yasin. [Student Project] (Unpublished)

Mustafa Ferkeri, Muslihah (2007) Adding customer value in service quality in automotive assemble company / Muslihah Mustafa Ferkeri. [Student Project] (Unpublished)

Mohtar, Nor Marina (2007) Contributing factors of customer dissatisfaction with service quality at post office in Wilayah Persekutuan / Nor Marina Mohtar. [Student Project] (Unpublished)

Md.Shukri, Nur Izzatul (2008) The level of customer satisfaction towards service quality provided by IBFIM / Nur Izzatul Md.Shukri. [Student Project] (Unpublished)

Md Tahir, Nur Nazariah (2014) Customer preferences on master bedroom furniture / Nur Nazariah Md Tahir. [Student Project] (Unpublished)

Mohd Wahid, Siti Daleela (2006) Customer frustration incident and frustration behavior for priority plus program at Concorde Hotel Shah Alam / Siti Daleela Mohd Wahid. [Student Project] (Unpublished)

Md. Hanif, Nur Aliaa Diyana (2018) Influencing factors towards customer's choice of Umrah travel agencies / Nur Aliaa Diyana Md. Hanif. [Student Project] (Unpublished)

Mamat, Mazlina and Cheam, Chai Li and Nik Ismail, Nik Nor Hasimah (2013) The influence of familiarity and customer involvement on customer service experience in Malaysian public higher education industry / Mazlina Mamat, Cheam Chai Li and Nik Nor Hasimah Nik Ismail. [Research Reports] (Unpublished)

Mohd Nasir, Mohd Hilmi (2011) Factor contribute to SOCSO’S service quality: a study on Tesco Bandar Melaka employee / Mohd Hilmi Mohd Nasir. [Student Project] (Unpublished)

Mohd Sefian, Muhammad Nur Ikhsan (2009) Servicescape: the impacts of physical surroundings on customers in Amanah Saham Nasional Berhad, Melaka Branch / Muhammad Nur Ikhsan Mohd Sefian. [Student Project] (Unpublished)

Mohd Azlee, Mohamad Amirul Zharif (2014) The effects of perceived service fairness on satisfaction among customers in TM Point Taiping Perak / Mohamad Amirul Zharif Mohd Azlee. [Student Project] (Unpublished)

Mohd Zafri, Syahirah Aisyah (2019) Service quality (SERVQUAL) influence customer satisfaction of Tampin Perodua Service Centre / Syahirah Aisyah Mohd Zafri. [Student Project] (Unpublished)

Muhamad Hassim, Mohd Hashimi (2006) Customer satisfaction and perception towards service quality: a case study of Cognis Oleochemicals in Malaysia / Mohd Hashimi Muhamad Hassim. [Student Project] (Unpublished)

Mohd ZukiNur Fazliana Mohd Zuki, Nur Fazliana (2008) Customers' perceptions towards Mid Valley Megamall's servicescapes in 2008 / Nur Fazliana Mohd Zuki. [Student Project] (Unpublished)

Mohd. Noh, Norfa Dila (2001) Enhancing the service quality as a strategy of maintaining competitive position in Malaysian telecommunication industry; a focus on Telekom Malaysia Berhad Gajah Berang, Malacca / Norfa Dila Mohd. Noh. [Student Project] (Unpublished)

Mohamed Mansor, Mohammad Fadly (2007) Factors influencing the behavior of the customers towards the servicescape offered by the Hang Jebat Stadium / Mohammad Fadly Mohamed Mansor. [Student Project] (Unpublished)

Mustapa, Mimi Zelia (2002) Study on the impact of the promotions towards customer acceptance the Mayban financial hire purchase: case study analysis in MBF Mentakab Pahang / Mimi Zelia Mustapa. [Student Project] (Unpublished)

Mohd Ajid, Noradibah (2008) Understanding the gap analysis towards quality services provided by AWC Facility Solutions Berhad / Noradibah Mohd Ajid. [Student Project] (Unpublished)

Mohamed Yusoh, Aziemah (2018) The relationship between social media participation and employees' performance at Hamdan Abdullah Sdn Bhd, Kerteh, Terengganu Darul Iman / Aziemah Mohamed Yusoh. [Student Project] (Unpublished)

Mohamad Amin, Siti Zarina (2004) A study on factor that influence customer satisfaction toward quality services provided by Tabung Haji, Tanjong Karang, Selangor / Siti Zarina Mohamad Amin. [Student Project] (Unpublished)

Mohamed Yazid, Norazah (2007) A study on relationship between service quality and customer satisfaction: a case study of Melaka International Trade Centre (MITC) / Norazah Mohamed Yazid. [Student Project] (Unpublished)

Maarof, Noor Azlina (1995) A basic study on the demand and problems face by micro-computer vendors / Noor Azlina Maarof. Diploma thesis, Universiti Teknologi MARA.

Madli, Faerozh (2013) Assessing satisfaction level among car purchaser in Malaysia empirical study of Perodua Sabah region / Faerozh Madli. [Student Project] (Unpublished)

Mado, Adhariana (2013) A study on factors that influence the small traders in making the successful business: a case on Pasar Tani Kekal in Jerantut, Pahang / Adhariana Mado. Industrial / Practical Training Report. Bachelor of Business Administration (Hons) Marketing, Universiti Teknologi MARA, Kelantan. (Unpublished)

Mahadi, Mohamad Noor Faiez and Ibnu, Md Ilyas Syahmi and Abdul Rahim, Nazihah and Rosdi, Rabi’atul ‘Adawiyah and Mazlan, Muzdalifah (2010) A Study of the Factors That Affect the Effectiveness of Counter Service towards Customer Satisfaction: A Case Study OF Student Affairs Division, Uitm Kedah / Mohamad Noor Faiez Mahadi...[et al.]. In: ReCAMSS 2010, UiTM Cawangan Kedah.

Mahat, Siti Fatimah (2013) Rebranding of corporate identity, Wet World Shah Alam / Siti Fatimah Mahat. [Student Project] (Unpublished)

Mahshar, Mursyida and Abu Hassan, Anita and Jaafar, Elias and Ramli⁴,, Abd Rasyid and Mohd Isad, Nur Farahanum (2018) Determinants of consumer online reviews / Mursyida Mahshar...[et al.]. In: International Business & Management Academic Colloquium 2018. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, Sungai Petani, Kedah, p. 31. ISBN 9789670314563

Mappahli, Roslina (2006) A Study on customer satisfaction towards services provided by MITI Sabah Branch / Roslina Mappahli. [Student Project] (Unpublished)

Mas Wan, Siti Nur Zuraida and Jafri, Nurul Aryani (2017) Customer satisfaction towards service quality in fast food restaurants / Siti Nur Zuraida Mas Wan & Nurul Aryani Jafri. [Student Project] (Unpublished)

Masor@Mansor, Nur Hazwani (2007) The effectiveness of promotional efforts towards Nestle beverages / Nur Hazwani Masor@Mansor. [Student Project] (Unpublished)

Mat, Azmi and Mohd Ali, Ainunnazlee and Mohamad Salleh, Mohammad Zaim and Kori, Nur Liana (2014) Post-purchase behavior: consume complaint behavior / Azmi Mat...[et al.]. In: TeSSHI 2014- Technology, Science Social Sciences, Humanities, 5 & 6 Nov 2014, One Hotel Helang, Langkawi Kedah Malaysia.

Mat Ali, Syukrina Alini and Said, Noor Azzah and Munap, Rudzi (2012) The application of Hackman and Oldham’s job characteristics model to job satisfaction: view point from fast food outlet’ managers / Syukrina Alini Mat Ali , Noor Azzah Said and Rudzi Munap. [Research Reports]

Mat Husain, Nur Hafizah (2015) The impact of service quality on customer choice towards private hospital: a case study in USAINS / Nur Hafizah Mat Husain. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Mat Nawi, Muhammad Hafizuddin (2012) Factors that influence customer’s purchase intention of organic and healthy food in Kota Bharu / Muhammad Hafizuddin Mat Nawi. Degree thesis, Universiti Teknologi MARA, Kelantan.

Mat Nawi, Noor Mardhiah (2013) Cross sectional study towards customer churn: a case in TNB Kota Bharu / Noor Mardhiah Mat Nawi. [Student Project] (Unpublished)

Mat Shafie, Intan Syafinaz and Mohd Yusof, Yuslina Liza and Mahmood, Ainun Nadzirah and Mohd Ishar, Nor Irvoni and Jamal, Hartini Zuhaila and Abu Kasim, Noor Hidayatul Aini (2018) Factors influencing the adoption of E-Payment: An empirical study in Malaysia / Intan Syafinaz Mat Shafie ... [et al.]. Advances in Business Research International Journal (ABRIJ), 4 (2). pp. 53-62. ISSN 2462-1838

Mat Zaki, Norsham Azeanti (2009) Examine the level of customer satisfaction towards service quality provided by SOCSO Melaka / Norsham Azeanti Mat Zaki. [Student Project] (Unpublished)

Mawardee, Effi Effendi and Noor Azhar, Mohd Nur Farhan and Saad, Hana and Zakaria, Rozainizawati and Mat Saad, Siti Normaziah (2010) The perception of UiTM Kedah Students on the service quality of counter services at Unit Kewangan UiTM Kedah / Effi Effendi Mawardee...[et al.]. In: ReCAMSS 2010, UiTM Cawangan Kedah.

Mazlan, Fatin Nabila (2014) A study of factors that influence the hand phone purchase among teenagers in Kota Bharu (case study of secondary school) / Fatin Nabila Mazlan. [Student Project] (Unpublished)

Mazlan, Khairul Hisham (1998) Quick serve restaurant (QSR) in petronas mesra convenience store and its acceptance by Malaysian consumers in regards to their lifestyle - fast food preferences. / Khairul Hisham Mazlan. [Student Project] (Unpublished)

Md Azlan, Nurzalina (2011) The relationship between quality service by Enterprise Wide Risk Management (EWRM) towards customer satisfaction / Nurzalina Md Azlan. [Student Project] (Unpublished)

Md Dasuki, Norshafiqah (2011) A study on the effectiveness of promotion for Islamic product at Agrobank Segamat / Norshafiqah Md Dasuki. [Student Project] (Unpublished)

Md Rus, Mohammad Hafizi and Zain, Razlan Adli and Abdul Patah, Mohd Onn Rashdi and Zainal Abidin, Izhar Hafifi and Mohd Radzi, Salleh (2017) Factors influencing patrons’ tipping practice at 5-star hotels in Kuala Lumpur, Malaysia / Mohammad Hafizi Md Rus...[et al.]. Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 9 (2). pp. 1-16. ISSN 1985-8914 ; 2590-3837

Misran, Ain Nabila and Norjai, Farah Syahidah (2016) The influences of electronic word of mouth towards consumer purchasing behavior / Ain Nabila Misran Farah and Syahidah Norjai. [Student Project] (Unpublished)

Mohamad, Muhammad Adli and Jamar, Mohd Syarif Akmal and Justin, Jerence and Abdul Rahman, Amir Shukri (2012) Fundamentals of entrepreneurship (ENT300) Ezzymart / Muhammad Adli Mohamad... [et.al]. [Entrepreneurship Project] (Unpublished)

Mohamad, Nor Atifah and Suyurno, S. Salahudin and Maulan, Sumarni and Razali, Nazarul Azali (2017) Multimodal analysis of muslimah cosmetic billboards / Nor Atifah Mohamad … [et al.]. In: 2nd International Islamic Heritage Conference (ISHEC 2017), 14-15 November 2017, Avillion Hotel Melaka.

Mohamad, Nurul Huda (2009) Factors that makes up profitable customer loyalty toward the organizations / Nurul Huda Mohamad. [Student Project] (Unpublished)

Mohamad A‟Idil, Sara Aiffa (2016) The influence of organization learning, organization commitment and internal marketing on patient satisfaction: A case at Poliklinik Eksekutif USM / Sara Aiffa Mohamad A‟Idil. [Student Project] (Unpublished)

Mohamad Kamar, Ahmad Jazmie Zuhrie (2013) Empirical study on leading determinants of dividend policy by CIMB group 1993-2012 / Ahmad Jazmie Zuhrie Mohamad Kamar. [Student Project] (Unpublished)

Mohamad Kamarudin, Nadirah Husna (2014) The impact of promotional tools towards customer awareness at Mercedes-Benz Shah Alam / Nadirah Husna Mohamad Kamarudin. [Student Project] (Unpublished)

Mohamad Nasir, Nur Fatin Atiqah and Razali, Norul Khairunnisa (2013) Customer satisfaction towards service quality in banking industry: a case study at the main branch of Maybank in Malacca / Nur Fatin Atiqah Mohamad Nasir and Norul Khairunnisa Razali. [Student Project] (Unpublished)

Mohamad Nasri, Nurul Nazurah (2009) A case study of service quality towards TM, MITC Melaka for year 2007 / Nurul Nazurah Mohamad Nasri. [Student Project] (Unpublished)

Mohamad Royani, Nurul Syamihah (2016) A study on service quality towards customer satisfaction / Nurul Syamihah Mohamad Royani. [Student Project] (Unpublished)

Mohamad Shah, Muhamad Fairos and Wahab, Samsudin (2019) Customer relationship management association on financial strategy logistic service / Muhamad Fairos Mohamad Shah and Samsudin Wahab. In: International Conference on Design industries and Creative Culture 2019, 19 - 20 June 2019, Mangrove Tourism Complex, Sungai Merbok 08000 Sungai Petani, Kedah.

Mohamad Yunus, Noor’ain and Mat Som, Rohana and Abdul Majid, Afiza and Ungku Abdul Aziz, Ungku Munirah and Mohd Abas, Mohd Khalid (2018) Generation Y Purchase Intention of Personal Care Products: The Influence of Attitude, Subjective Norms and Perceived Behavioural Control / Noor’ain Mohamad Yunus, Rohana Mat Som, Afiza Abdul Majid, Ungku Munirah Ungku Abdul Aziz, Mohd Khalid Mohd Abas. Journal of International Business, Economics and Entrepreneurship (JIBE), 3 (2). pp. 30-36. ISSN 2550-1429 (Submitted)

Mohamad@Othman, Nurasyura (2016) Satisfaction residents Kota Samarahan toward Kentucky Fried Chicken at Samarahan / Nurasyura Mohamad@Othman. [Student Project] (Unpublished)

Mohamed, Norhishamudin (2010) Level of service quality provided by Bank Rakyat Bandar Baru Bangi / Norhishamudin Mohamed. [Student Project] (Unpublished)

Mohamed Kassim, Azian and Abdul Ghani, Nadiah Maisarah and Abdul Sukor, Syuhairah and Ahmad, Jasmine (2010) Foreign students’ satisfaction on visa processing: comparison between public and private universities / Azian Mohamed Kassim...[et al.]. In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

Mohamed Rodwan, Nurhidayah (2008) A study on factors that influence customer satisfaction towards service at AC Nielsen company Kuantan branch / Nurhidayah Mohamed Rodwan. [Student Project] (Unpublished)

Mohammed Shobri, Nor Diyana (2020) Determinants of guest experience and its influence on resort guest loyalty / Nor Diyana Mohammed Shobri. PhD thesis, Universiti Teknologi MARA.

Mohd Abbas, Nur Nadiah (2010) Customer behavior in developing customer retention at Seri Malaysia Hotel Johor Bahru / Nur Nadiah Mohd Abbas. [Student Project] (Unpublished)

Mohd Alamin, Nabilahuda (2014) The effectiveness of service quality towards customer satisfaction provided by insurance company at Bangsar, Kuala Lumpur / Nabilahuda Mohd Alamin. [Student Project] (Unpublished)

Mohd Ariff, Anis Natasha (2020) The effect of service quality on satisfaction of service recipients at International Youth Centre / Anis Natasha Mohd Ariff. [Student Project] (Unpublished)

Mohd Ayub, Siti Hajjar (2015) Customer satisfaction towards service quality at Mahkota Medical Centre / Siti Hajjar Mohd Ayub. [Student Project] (Unpublished)

Mohd Fadzli, Nellisa Nursyafira and Mohd Razali, Fatin Nur Farisha and Japri, Nor Norita (2020) Dimensions of sports and recreational service quality influencing member satisfaction at Ara Muay Thai gym / Nellisa Nursyafira Mohd Fadzli, Fatin Nur Farisha Mohd Razali and Nor Norita Japri. Masters thesis, Universiti Teknologi MARA Shah Alam.

Mohd Farid, Nazhatul Aini (2009) Comparing service quality between private and public hospital / Nazhatul Aini Mohd Farid. [Student Project] (Unpublished)

Mohd Hisham, Siti Balqis (2013) A study on the application of queuing model to evaluate the performance of counter service in employees provident fund department / Siti Balqis Mohd Hisham. [Student Project] (Unpublished)

Mohd Nazir, Mohd Izral (2002) 'A study on the service performance of "on-call-maintenance services" by DiGiCITY (M) Sdn Bhd.' / Mohd Izral Mohd Nazir. [Student Project] (Unpublished)

Mohd Nooh, Norasmah and Rosli, Norsyafiqah (2013) Perceptions towards service quality and impact on repatronage intention at Melaka River Cruise / Norasmah Mohd Nooh and Norsyafiqah Rosli. [Student Project] (Unpublished)

Mohd Nor, Mohd Faizul (2011) A study on the factors that influence corporate reputation at university: A case study at University Malaysia Kelantan / Mohd Faizul Mohd Nor. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Mohd Nor, Norazlin and Tuan Ismail, Tuan Nooraini and Puteh, Fadilah (2017) Discovering the antecedents of engagement for citizen centric public service excellence / Norazlin Mohd Nor...[et al.]. Voice of Academia (VOA), 12 (2). pp. 52-67. ISSN 1985-5079

Mohd Rafdzi, Siti Shahayu (2015) Customer satisfaction at Bank Rakyat customer service: case study on Bank Rakyat head quarters / Siti Shahayu Mohd Rafdzi. [Student Project] (Unpublished)

Mohd Razali, Norhayu (2015) The influences of service quality dimension towards customer satisfaction at Takaful Company in Malacca / Norhayu Mohd Razali. [Student Project] (Unpublished)

Mohd Saad, Norsaliza (2006) Customer loyalty: A case study of Bank Rakyat, Melawati branch, Kuala Lumpur / Norsaliza Mohd Saad. [Student Project] (Unpublished)

Mohd Sabaruldin, Anis Sabrina (2006) Service quality towards customer persistency of life insurance scheme, MAA Assurance Berhad: A case study in Cemerlang Agency, Seremban branch / Anis Sabrina Mohd Sabaruldin. [Student Project] (Unpublished)

Mohd Salleh, Mohammad Zaim and Muhamad Yunus, Nor Sara Nadia and Abdul Ghani, Nadiah Maisarah and Arifin, Norafifa and Mohd Ali, Ainunnazlee (2018) The effectiveness of loyalty program towards customer loyalty / Mohammad Zaim Mohd Salleh ... [et al.]. Advances in Business Research International Journal (ABRIJ), 4 (2). pp. 63-68. ISSN 2462-1838 (Submitted)

Mohd Salleh, Siti Hajar (2006) The effectiveness of new revamp of Harian Metro at Klang Valley: Readers' perception and acceptance / Siti Hajar Mohd Salleh. [Student Project] (Unpublished)

Mohd Sharif, Nadiah (2010) A study of customer satisfaction toward the service quality provided by SOCSO Rawang / Nadiah Mohd Sharif. [Student Project] (Unpublished)

Mohd Sohaimi, Mohd Amirul Shafeeq (2013) Factors influencing customers decision in choosing ASNB unit trust products : case study on ASNB Kuala Terengganu / Mohd Amirul Shafeeq Mohd Sohaimi. Industrial / Practical Training Report. Bachelor Of Business Administration (Hons) Marketing, Universiti Teknologi MARA, Kelantan. (Unpublished)

Mohd Tarmizi Koi, Mohd Noor (2016) Assessing quality of services by using servequal in Telecom Malaysia / Mohd Noor Mohd Tarmizi Koi. [Student Project] (Unpublished)

Mohd Tormidzi, Syafawati (2011) Customer’s satisfaction towards islamic pawn shop (Ar-Rahnu) adopted by banks at Temerloh / Syafawati Mohd Tormidzi. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Mohd Yusoff, Nur Syahida Azma (2011) Customer satisfaction of services offered by BUJ Technology Enterprise Sdn. Bhd / Nur Syahida Azma Mohd Yusoff. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Mohd Yusoff, Siti Sabariah (2013) A study on the customer service experience towards finance Department Of Universiti Malaysia Kelantan (UMK) Jeli Campus / Siti Sabariah Mohd Yusoff. [Student Project] (Unpublished)

Mohd Zainol, Mohd Amirin Arsyan and Abang Azman, Abang Muhd Luthfi and Mohd Arif, Ahmad Bukhrai and Kameri, Hafyqri and Ahmad Khairi, Nuramauna (2010) ENT300 (Fundamentals of Entrepreneurship) D'90 : Mohd Amirin Arsyan Mohd Zainol...[et al.]. [Entrepreneurship Project] (Unpublished)

Mohd Zin, Nurul Aida (2012) Level of customer satisfaction toward building customer loyalty : a case study at Binaraya PKINK Sdn Bhd / Nurul Aida Mohd Zin. Degree thesis, Universiti Teknologi MARA, Kelantan.

Mohd. Yusof, Zulkafli and Hashim, Marwan and Hassan, Rosli (2005) Commercial - customers satisfaction in Islamic banking scheme : a case study in Kedah / Noorsaliza Zainal, Zulkafli Mohd. Yusof, Marwan Hashim... [et.al.]. [Research Reports] (Unpublished)

Mohtar, Nor Marini (2007) Customers perception towards marketing programs of POSLAJU: Klang Valley area / Nor Marini Mohtar. [Student Project] (Unpublished)

Muhamad, Noorwahida (2009) Customer satisfaction towards service quality of RISDA fertilizer distribution system in Melaka / Noorwahida Muhamad. [Student Project] (Unpublished)

Muhamad Ali, Nur Syafiqah Alia (2008) Factors that contribute to customers loyalty towards nutrilite: A case study in Cheras, Kuala Lumpur / Nur Syafiqah Alia Muhamad Ali. [Student Project] (Unpublished)

Muhamad Narawi, Nur Mary Farisha and Hadi Rusdi, Nur Syafiqah (2018) Factors that influence customer loyalty in fast food restaurants / Nur Mary Farisha Muhamad Narawi and Nur Syafiqah Hadi Rusdi. [Student Project] (Unpublished)

Muhammad, Mahiran (2012) Risk factors that influenced Diabetic Kidney Disease (DKD) among patients with Chronic Kidney Disease (CKD) In Hospital Universiti Sains Malaysia (HUSM) Kubang Kerian, Kelantan / Mahiran Muhammad. Degree thesis, Universiti Teknologi MARA, Kelantan.

Muhammad, Zikri and Rostam, Katiman and Mohd. Yusoff, Yusliza and Manaf Bohari, Abdul (2010) Exploratory and factor validation and psychometric properties of quality of customer service delivery by local authority / Zikri Muhammad ...[et al.]. Jurnal Intelek, 5 (2). ISSN 2231-7716

Muhammad Shaiti, Nurul Aliim Qadhijah (2013) Enhancing visitation to KPTM library through marketing of the library service / Nurul Aliim Qadhijah Muhammad Shaiti. [Student Project] (Submitted)

Mumin, Nurdiyana and Ismail, Farah Faiqah and Hasnu, Fazil Ariff and Shafie, Mohd Asyraf and Bujang, Mohd Hosni and Bujang, Abdul Al-Aziz (2010) Fundamentals of entrepreneurship (ENT300) : case study on Easy Wash / Nurdiyana Mumin …[et al.]. [Entrepreneurship Project] (Unpublished)

Musa, Rosidah (2006) Do satisfied customers loyal? : Unravelling the role of trust in the ‘High Touch’ purchasing context / Rosidah Musa. Gading Journal for the Social Sciences, 10 (1). pp. 1-15. ISSN 2600-7568

Mustafha Kamaruddin, Nursyuhada (2013) Factors influence consumer behavior on spending pattern at Al-Ikhsan sport sdn bhd : case study at Jusco Aeon Tebrau, Johor / Nursyuhada Mustafha Kamaruddin. [Student Project] (Unpublished)

Mustapha, Nur Arfah (2010) Managing customer retention in Etiqa Takaful Khiron’s Agency Group: a manifestation of theory and practices / Nur Arfah Mustapha. [Student Project] (Unpublished)

Mustaqim, Nur Farah Umira (2010) Case study SapuraCrest Petroleum Berhad importants screening application in the selection process / Nur Farah Umira Mustaqim. [Student Project] (Unpublished)

N

Noordin, Mohd Ariff (2012) The effective of service quality towards customer satisfaction at Majlis Amanah Rakyat Negeri Melaka / Mohd Ariff Noordin. [Student Project] (Unpublished)

Nek Ahmad Kamal, Nik Shila Azwin (2006) Determining the factors that influenced customer's complaint: a case study at PERNEC Technologies Sdn. Bhd. / Nik Shila Azwin Nek Ahmad Kamal. [Student Project] (Unpublished)

Napiah, Ainatun Nadrah (2011) A study on tenant satisfaction toward payment service management of Property Management Unit at Perbadanan Kemajuan Negeri Pahang (PKNP) / Ainatun Nadrah Napiah. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Nawi, Nor Laili (2011) A study on impulsive buying behaviour among consumers in Kota Bharu / Nor Laili Nawi. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Ngah @ Omar, Nurul Uzma (2014) Factors influencing demand of air cargo: a case study on Malaysia Airlines Cargo Sdn Bhd (MASKARGO) / Nurul Uzma Ngah @ Omar. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Nizar, Nuranisah (2016) A study of convenience store attributes in influencing customers’ patronage intention / Nuranisah Nizar. [Student Project] (Unpublished)

Nordin, Norahayu (2011) The customers’ satisfaction towards service quality of Out Going Inspection (OGI) at UMW Advantech Sdn Bhd/ Norahayu Nordin. [Student Project] (Unpublished)

Nordin, Siti Khairaani (2004) A study on the service quality level of Selesa Hotel Seminar package services / Siti Khairaani Nordin. [Student Project] (Submitted)

O

Othman, Khairol Azli (2003) Relationship marketing and its effects towards customers' satisfaction: a case study on Cari Sparepart Sdn. Bhd. / Khairol Azli Othman. [Student Project] (Unpublished)

Omar, Nor Hashimah (2005) Effectiveness of the corrective and preventive action program made by Oleochemicals (M) Sdn Bhd towards customer complaint under company product / Nor Hashimah Omar. [Student Project] (Unpublished)

Omar, Normayanti (2001) A study on the efficiency of customer service at DAHE Industries Malaysia (DIM) Sdn Bhd / Normayanti Omar. [Student Project] (Unpublished)

O. Tasie, George (2002) Customer perception about quality of service : the case of Vietnamese and Australian managers / George O. Tasie. Journal of International Business, Economics and Entrepreneurship (JIBE), 9 (1). pp. 109-126. ISSN 0128-7494

Omar, Norliani (2011) Customers’ satisfaction toward front counter services in Valuation & Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) / Norliani Omar. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Omar, Sham Shela and Zainal, Nurul Zarith (2014) Influence of advertising tools on foreign student retention in Universiti Teknologi Malaysia (UTM) / Sham Shela Omar and Nurul Zarith Zainal. [Student Project] (Unpublished)

Osman, Mohd Najmie and Harudin, Syahmi and Muhamad, Azim Izzuddin and Zamri, Nur Amira (2018) Customer purchasing decision: an empirical study among Malaysian hypermarket shoppers / Mohd Najmie Osman...[et al.]. In: International Business & Management Academic Colloquium 2018. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, Sungai Petani, Kedah, p. 35. ISBN 9789670314563

Othman, Zulhan (2015) The influence of service delivery failures, service recovery and perceived values on customer behavioural intentions in Malay restaurants / Zulhan Othman. In: The Doctoral Research Abstracts. IGS Biannual Publication, 7 (7). Institute of Graduate Studies, UiTM, Shah Alam.

Othman, Zulhan and Mohd Radzi, Salleh and Mohd Hanafiah, Mohd Hafiz (2014) Customer behavioral intention: Influence of service delivery failures and perceived values in Malay restaurants / Zulhan Othman, Salleh Mohd Radzi and Mohd Hafiz Mohd Hanafiah. Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 6 (1). ISSN 1985-8914 ; 2590-3837

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Panit, Gloria (2013) The determinants and relationship of customer perceived factors on loyalty for electrical and electronic product brands in Sarawak / Gloria Anak Panit. Masters thesis, Universiti Teknologi MARA.

Patalene, Martina and Natnan, Maya Ernita and Mazaly, Nor Hanisah and Abdullah, Noor Madihah (2007) Fundamentals of Entrepreneurship ETR300 2MN d' Light Corporation / Martina Patalene... [et al.]. [Entrepreneurship Project] (Unpublished)

Pius, Emmylen (2013) Staff perception on customer choice of stay case of Shangri-La Rasa Ria Resort Tuaran / Emmylen Pius. [Student Project] (Unpublished)

Primus, Jodie Kessy (2008) A study on customers perception towards service quality provided by Sabah Ports Sdn Bhd / Jodie Kessy Primus. [Student Project] (Unpublished)

Putit, Lennora and Abdullah, Mohamad Fariz (2019) Exploring relationship marketing tactics & customer loyalty: issues in the Malaysian mobile telecommunication sector / Lennora Putit and Mohamad Fariz Abdullah. Journal of International Business, Economics and Entrepreneurship (JIBE), 4 (1). pp. 21-26. ISSN 2550-1429

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Ramli, Mohd Harith (2007) The factors that influencing customer behavior on servicescape offered by Mutiara Johor Bahru / Mohd Harith Ramli. [Student Project] (Unpublished)

Radzuan, Mohd Redza Nizam (2008) Customer satisfaction toward Sahabat EON program / Mohd Redza Nizam Radzuan. [Student Project] (Unpublished)

Ramli, Norazilah (2006) Service quality offered by Pos Malaysia, Kuala Lumpur in fulfilling customer satisfaction / Norazilah Ramli. [Student Project] (Unpublished)

Roslan, Khairun Aini (2009) Study of relationship marketing towards the customer retention practices by HICOM Diecasting Sdn Bhd / Khairun Aini Roslan. [Student Project] (Unpublished)

Roslaili, Lily Suryana (2011) Effectiveness of Customer Relationship Management (CRM) towards enhancing customer loyalty in Epic Evolution (M) Sdn Bhd, Johor / Lily Suryana Roslaili. [Student Project] (Unpublished)

Radin Amin Othman, Raden Siti Ayu and Shamsul Azhar, Nurshafiqa and Mazaruddin, Nurashikin and Alexander, Christina (2012) Fundamentals of Entrepreneurship (ENT300) : Kenyalang Herbal Spa / Raden Siti Ayu Radin Amin Othman ... [et al.]. [Entrepreneurship Project] (Unpublished)

Rahmat, Abdul Khabir (2018) Manufacturers satisfaction on third party logistics service quality: Malaysia perspective / Abdul Khabir Rahmat. PhD thesis, Universiti Teknologi MARA.

Raja Harun, Tengku Wasimah (2011) Measuring customer satisfaction on service quality in Bank Rakyat / Raja Harun Tengku Wasimah. [Student Project] (Unpublished)

Raman, Nur Nazihah (2011) The analysis on how corporate image, service quality, customer satisfaction enhance customer loyalty towards Kopcel shoppe among members of KCB’s. Case study at Menara Celcom, Jalan Semarak, Kuala Lumpur / Nur Nazihah Raman. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Ramli, Ida Aziaty (2008) A study on the effectiveness of the advertising media used by Maybank for its financing services towards customer awareness in 2008 / Ida Aziaty Ramli. [Student Project] (Unpublished)

Ramli, Nor Asikin (2020) Student satisfaction toward food service cafeteria among university student in UiTM Perlis / Nor Asikin Ramli. [Student Project] (Unpublished)

Ramli, Nur Haslina (2008) A study on the quality of front office service at Renaissance Kota Bharu Hotel / Nur Haslina Ramli. [Student Project] (Unpublished)

Ramli, Nurfaiza Nazura (2008) Promotional strategy to convince dial-up users to convert to Streamyx / Nurfaiza Nazura Ramli. [Student Project] (Unpublished)

Ramli, Nurul Akma and Saliman, Nurhayati (2012) Factors of staff professionalism at counter services affect customer satisfaction: A case study at TMpoint Jalan Gajah Berang, Melaka / Nurul Akma Ramli and Nurhayati Saliman. [Student Project] (Unpublished)

Raujan, Siti Zanita (2010) A research about the level of customer satisfaction towards Putra Specialist Hospital (Batu Pahat) Sdn. Bhd. / Siti Zanita Raujan. [Student Project] (Unpublished)

Rochin Demong, Nur Atiqah and Otman, Abdul Kadir and Bawasa, Salmi (2016) Influencing factors on customer satisfaction towards American brands in the food and beverage industry in Malaysia / Nur Atiqah Rochin Demong, Abdul Kadir Othman and Salmi Bawasa. Advances in Business Research International Journal, 2 (2). pp. 1-8. ISSN 2462-1838

Roslan, Siti Nur Fashah (2011) Factors influencing customers to choose Ar Rahnu in Bank Rakyat Sungai Buloh / Siti Nur Fashah Roslan. [Student Project] (Unpublished)

Rosli, Rusydi (2012) A study of customer satisfaction towards Telekom Malaysia Berhad (TM) in Kota Kinabalu, Sabah / Rusydi Rosli. [Student Project] (Unpublished)

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Safaruddin, Norfa'izah (2007) Factors that contribute to the effectiveness of Perodua customer retention program / Norfa'izah Safaruddin. [Student Project] (Unpublished)

Shamsuddin, Shahrizal and Mohd Taib, Mat Faris (2018) Customer purchase intention towards Takaful Insurance of Perbadanan Melaka Holdings Sdn. Bhd. (PMH) / Shahrizal Shamsuddin and Mat Faris Mohd Taib. [Student Project] (Unpublished)

Shuaid, Anuar Fariz and Meor Ahmad Fadzil, Khadijah and Ahmad Khir, Khairina (2018) Relationship between employees’ demographic and attitude towards digitalization readiness: the case of AEON Co. (M) Bhd. / Anuar Fariz Shuaid, Khadijah Meor Ahmad Fadzil and Khairina Ahmad Khir. [Student Project] (Unpublished)

Samsudin, Mohd Haziq (2010) A study on: the customer service of Management System Certification Department SIRIM QAS International Sdn. Bhd. / Mohd Haziq Samsudin. [Student Project] (Unpublished)

Saad, Nur Faradila (2011) Factors that influencing customer satisfaction towards Melaka River Cruise (MRC) / Nur Faradila Saad. [Student Project] (Unpublished)

Sadek, Daing Maruak and Anuar, Azyyati and Zainal, Noor Saliza (2011) Comparative study on service quality in Bank Islam (BIMB): Sungai Petani, Kedah / Daing Maruak Sadek...[et al.]. [Research Reports] (Unpublished)

Sahidan, Nur Solatul Ima (2008) The effectiveness of Customer Management Department in Telekom Malaysia consumer sales Selangor in retaining their existing customers / Nur Solatul Ima Sahidan. [Student Project] (Unpublished)

Saidin, Nasirah and Nazarudin, Nazatul Nadhirah and Mohd Noor, Wan Nursyahidatul Husna (2016) Customers’ satisfaction towards Penang International Airport Services / Nasirah Saidin, Nazatul Nadhirah Nazarudin and Wan Nursyahidatul Husna Mohd Noor. [Student Project] (Unpublished)

Saji, Sharzalina and Abu Hajia, Sharmilla and Abdul Hamid @ Zaidi, nurul syahidah (2012) ENT 300 The Donut Divas / Nunes Anak Stephen @ Jauk... [et.al]. [Entrepreneurship Project] (Unpublished)

Saleem, Norjan (2010) Customer satisfaction toward agents at Etiqa Bandar Baru Klang / Norjan Saleem. [Student Project] (Unpublished)

Saleh, Alia Zafira (2007) The impact of service quality on customer satisfaction, a study on Tanjung Offshore Services / Alia Zafira Saleh. [Student Project] (Unpublished)

Salehuddin, Afini (2006) Customer loyalty amongst GRADS member of Malaysia Airlines / Afini Salehuddin. [Student Project] (Unpublished)

Salleh, Siti Zaharah (2009) 4P’s marketing strategy affecting customer’s purchase intentions towards Maxis / Siti Zaharah Salleh. [Student Project] (Unpublished)

Salman, Salmah and Mohd Nazir, Siti Nazira and Md Yusuf, Siti Nur Raidah and Ahmad, Jasmine (2010) A study on disabled people perceptions on service quality provided by The Industrial Training Center And Rehabilitation (PLPP) / Salmah Salman...[et al.]. In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

Samad, Sarminah and Abdullah, Zaini (2007) The influence of organizational justice and demographic variables on employee willingness to engage in customer oriented behaviour / Sarminah Samad and Zaini Abdullah. Gading Journal for the Social Sciences, 11 (01). pp. 71-84. ISSN 2600-7568

Samat, Hugh Paul (2003) A study to intensify local pepper consumption, with specific reference to pepper marketing boards' customers / Hugh Paul Samat. Degree thesis, Universiti Teknologi MARA Cawangan Sarawak.

Sapie, Suriana (2008) “The Fadors Influence Consumer’s Acceptance towards High Speed Broadband by Telekom Malaysia Berhad Kota Bharu Kelantan / Suriana Sapie. [Student Project] (Unpublished)

Sapri, Nik Nur Fatin Fatihah (2015) A study on performance analysis at counter service: A case study at Employees’ Provident Fund (EPF) of Kota Bharu / Nik Nur Fatin Fatihah Sapri. Industrial / Practical Training Report. Bachelor of Science (Hons) Statistics, Kota Bharu. (Unpublished)

Sari, Noel Rumpang and Umbol, Weston Hanley and Matau, Balan and Darham, Mohamad Hamizan and Nyanong, Sylvia (2012) Fundamentals of entrepreneurship (ENT300) : case study on Borneo Donuts / Noel Rumpang Sari …[et al.]. [Entrepreneurship Project] (Unpublished)

Setapa, Mariam and Kamarul Zaman, Liziana and Wan Mustapha, Wan Asma Hanim and Mohd Kanafiah, Siti Farah Haryatie and Mohd Noor, Nor Raihana Asmar (2020) Relationship between service quality and customer satisfaction during halal certificate application in Kelantan / Mariam Setapa...[et al.]. Journal of Contemporary Social Science Research, 4 (2). pp. 1-11. ISSN 0128-2697

Setapa, Mariam and Kamarul Zaman, Liziana and Wan Mustapha, Wan Asma Hanim and Mohd Kanafiah, Siti Farah Haryatie and Mohd Noor, Nor Raihana Asmar (2020) Service Quality and Customer Satisfaction: Halal Certificate Application in Malaysia / Mariam Setapa...[et al.]. Journal of Contemporary Social Science Research, 4 (1). pp. 39-48. ISSN 0128-2697

Shaari, Norhafiza (2009) The study on the effectiveness on programs that implemented by Syarikat Bekalan Air Selangor (SYABAS) to maintain customer awareness / Norhafiza Shaari. [Student Project] (Unpublished)

Shaharudin, Mohd Rizaimy and Wan Omar, Maznah and Abu Hassan, Anita and Azyyati, Anuar Warranty and its effect towards customer satisfaction in Malaysia’s electronic industry / Mohd Rizaimy Shaharudin...[et al.]. Voice of Academia (VOA), 6 (2). pp. 1-16. ISSN 1985-5079

Shahrun, Haidatul Nabila (2019) Examining the factors that influence customer's intention to use Ar-Rahnu among Segamat residents / Haidatul Nabila Shahrun. [Student Project] (Submitted)

Shamsudin, Noorsyafiqah (2013) Destination attractiveness of a shopping mall: Johor Premium Outlet / Noorsyafiqah Shamsudin. Masters thesis, Universiti Teknologi MARA.

Sharudin, Nurfatihah (2013) Customer satisfaction & perception towards service quality a case of TH properties, Enstek Nilai / Nurfatihah Sharudin. [Student Project] (Unpublished)

Sofian, Norasyikin (2011) The effect of Corporate Social Responsibility (CSR) initiatives on consumer purchasing behaviour: A study on Celcom (Axiata) Berhad / Norasyikin Sofian. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.

Sulaiman, Suria and Mohd Asri, Dian Aszyanti Atirah and Azmi, Azila and Mohamad Khamis, Nor Fazllina (2020) Customer satisfaction and service quality of spa in Penang / Suria Sulaiman... [et al.]. ESTEEM Journal of Social Sciences and Humanities, 4. pp. 115-124. ISSN 2600-7274

Sulum, Nursuainah (2013) A study on factors influencing the residents’ responsiveness towards the promotion events conducted by Perbadanan Putrajaya (PPj) / Nursuainah Sulum. [Student Project] (Unpublished)

Syawe, Seh Ling and Hamali, Jamil and Lee, Beng Yong and Sarkawi, Adib (2008) Quality performance of Universiti Teknologi Mara Sarawak 2006 / Iris Syawe Seh Ling ...[et al.]. [Research Reports] (Unpublished)

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Tahim, Benadrian Rosta Shaelabo (2015) Service quality and customer satisfaction towards Kedai 1 Malaysia at Matang, Kuching / Benadrian Rosta Shaelabo Tahim. [Student Project] (Unpublished)

Tengku Abdul Kadir, Tengku Hilmi and Muhammad Kamal, Muhammad Haniff (2010) Exploring the communication gaps factor affecting the service delivery: a case study in Lembaga Hasil Dalam Negeri (LHDN) Sungai Petani Branch / Tengku Hilmi Tengku Abdul Kadir and Muhammad Haniff Muhammad Kamal. In: ReCAMSS 2010, UiTM Cawangan Kedah.

Tengku Hashim Badli, Tengku Muhammad Hazwan (2011) A study on factor contributing to customer satisfaction towards Anika Insurance Broker / Tengku Muhammad Hazwan Tengku Hashim Badli. [Student Project] (Unpublished)

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Wahin, Amirul Asraf and Azimi, Amirrul Zunnurain (2015) A study on the factors that influence the sales competencies of employees in international sales division at GITN Sdn. Berhad / Amirul Asraf Wahin and Amirrul Zunnurain Azimi. [Student Project] (Unpublished)

Wan Hamzah, Wan Patimah (2008) A study on the customers’ satisfaction towards homestay program in Kelantan / Wan Patimah Wan Hamzah. [Student Project] (Unpublished)

Wan Sazali, Wan Nur Farhana and Mazlan, Maisarah (2013) A case study on perceived waiting time, customer satisfaction and repatronization at Kentucky Fried Chicken (KFC), i-City, Section 7, Shah Alam / Wan Nur Farhana Wan Sazali and Maisarah Mazlan. [Student Project] (Unpublished)

Waris, Norliana (2011) Building customer delight with AgroBank Batu Pahat through better service quality / Norliana Waris. [Student Project] (Unpublished)

Wulandari, Nuri and de Jager, Johan W and Wannenburg, Elizma (2019) High tech vs high touch? ; Cross country analysis of online banking service quality in South Africa and Indonesia / Nuri Wulandari, Johan W de Jager and Elizma Wannenburg. In: The 6th International Accounting & Business Conference 2019. Secretariat of IABC 2019, 6th . UiTM Cawangan Johor, Segamat Johor, p. 53.

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Yaakob, Siti Aisyah and Mohamad, Nur Syaahidah and Mohd Ghani, Nur Nashreena Aliya and Abd Rahman, Nur Ain and Othman, Abdul Kadir (2017) The effect of perceived service recovery justice on customer loyalty: role of customer affection as moderator in Malaysian telecommunication industry / Siti Aisyah Yaakob … [et al.]. Advances in Business Research International Journal, 3 (1). pp. 1-12. ISSN 2462-1838

Yahaya, Ielda Suraya (2009) The effectiveness of promotionals tools towards customer awareness for Biossentials Puri Spa, Melaka / Ielda Suraya Yahaya. [Student Project] (Unpublished)

Yahya, Mohammad Yusuf and Mohd Johan, Muhammad Nadzim (2013) Service quality and customer satisfaction : A study at Majlis Bandaraya Melaka Bersejarah / Mohammad Yusuf Yahya and Muhammad Nadzim Mohd Johan. [Student Project] (Unpublished)

Yasin, Ezatul Syazwani (2013) A study on a study of determinants of customer’s intention to use i-Aslah: case of Bank Rakyat Pasir Mas (2012) / Ezatul Syazwani Yasin. [Student Project] (Submitted)

Yusof, Nurul Nadia (2010) Determinants on service quality that affecting customer’s satisfaction in insurance industry / Nurul Nadia Yusof. [Student Project] (Unpublished)

Yusop, Nur Fitra Azira (2018) The impact of service quality dimension towards customer satisfaction at Melaka International Trade Centre / Nur Fitra Azira Yusop. [Student Project] (Unpublished)

Yusup, Aimi Mazura and Razin, Muhammad Asrani and Yusup, Hairlul Hafiz and Abdul Latip, Muhammad Danial (2011) Fundamentals of entrepreneurship (ent300) case study on Chapters Bookstore / Aimi Mazura Yusup...[et al.]. [Entrepreneurship Project] (Unpublished)

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Zainudin, Afeira Helena (2008) Dealers' satisfaction with service quality of pre delivery inspection at Honda Malaysia Sdn Bhd / Afeira Helena Zainudin. [Student Project] (Unpublished)

Zawawi, Haniza (2007) Customer satisfaction towards training course services provided by Institut Pengurusan Melaka (IMM) / Haniza Zawawi. [Student Project] (Unpublished)

Zakaria, Mohd Azraf (2011) Customer loyalty towards Terengganu Equestrian Resort / Mohd Azraf Zakaria. [Student Project] (Unpublished)

Zakaria, Hasbullah (2008) A study on contribution of service quality, price, corporate image and customers' satisfaction towards customer loyalty case study of Telekom Malaysia Kota Bharu region / Hasbullah Zakaria. [Student Project] (Unpublished)

Zakaria, Norashikin (2006) Problems faced by Port Dickson Beach Club Resort: focusing on the effectiveness of services management / Norashikin Zakaria. [Student Project] (Unpublished)

Zainal, Nur Farezza (2011) The study of level of freight forwarders’ satisfaction towards MASkargo Sdn Bhd / Nur Farezza Zainal. [Student Project] (Unpublished)

Zainal, Wan Zainorliza (2009) Customer relationship management practices at Cerebos (Malaysia) Sdn Bhd / Wan Zainorliza Zainal. [Student Project] (Unpublished)

Zainuddin, Anizah and Noranee, Shereen (2017) Customers’ emotional reactions as significant predictors towards excellent customer service experiences / Anizah Zainuddin and Shereen Noranee. Advances in Business Research International Journal, 3 (1). pp. 1-9. ISSN 2462-1838

Zainuddin, Noormaslifah (2009) A study on customers’ perception towards service quality of main counter at SSM Melaka / Noormaslifah Zainuddin. [Student Project] (Submitted)

Zainuddin, Noormaslifah (2009) A study on customers’ perception towards service quality of main counter at SSM Melaka / Noormaslifah Zainuddin. [Student Project] (Unpublished)

Zainuddin, Syafafwati (2012) The impact of food packaging on consumer buying behavior / Syafafwati Zainuddin. [Student Project] (Submitted)

Zainudin, Syazwani (2011) Determinants of foreign customer’s satisfaction towards Alam Hidro (M) Sdn Bhd Services / Syazwani Zainudin. [Student Project] (Unpublished)

Zakaria, Nor Hazliza (2009) A study on the services provided by operation counter ASNB Melaka branches to their customer / Nor Hazliza Zakaria. [Student Project] (Unpublished)