Items where Subject is "Customer services. Customer relations"

,

Ken Sudarti and Olivia Fachrunnisa (2022) Strengthening customer engagement through religious value co-creation / Ken Sudarti and Olivia Fachrunnisa. (2022) e-Academia Journal, 11 (2). pp. 214-225. ISSN 2289 - 6589

A

A. Raof, Rafidah and Ramli, Hasnida (2013) Perceived value towards Melaka River Cruise influencing customer retention / Rafidah A. Raof and Hasnida Ramli. (2013) [Student Project] (Unpublished)

A.Raof, Rafidah (2018) Consumer purchase decision towards canned pineapple products: a case study in Malacca / Rafidah A.Raof. (2018) Masters thesis, thesis, Universiti Teknologi MARA.

Ab Aziz, Izyan Azianis (2018) Customers' satisfaction towards counter services of Tabung Haji in Kota Bharu / Izyan Azianis Ab Aziz. (2018) Degree thesis, thesis, Universiti Teknologi MARA (UiTM).

Ab Malek, Haslinda and Haris, Nurhamiza and Wendri, Siti Sara and Syed Faisal, Sharifah Najihah and Ab Malek, Isnewati (2022) Influencing factors of customer loyalty in the malaysian airline industry using structural equation modelling (SEM) / Haslinda Ab Malek ... [et al.]. (2022) Voice of Academia (VOA), 18 (1): 11. pp. 116-128. ISSN 2682-7840

Ab Rahim Halimi, Mohd Shamsurizal (1999) The performance of leased data circuit and digitaline II installation services for corporate, global & government (eastern) customers within Pahang area / Mohd Shamsurizal Ab Rahim Halimi. (1999) [Student Project] (Submitted)

Ab Rahman, Noor Amira (2011) A study on the factors that contribute the customer-supplier relationship. A case study of Giffarine Skyline Unity (M) Sdn. Bhd / Noor Amira Ab Rahman. (2011) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Ab Rahman, Noor Amirah and Ghazali, Nur Izzati Syazwani and Wan Ismail, Wan Nor Syazleen (2019) Customer perception towards traditional taxi services in Klang valley / Noor Amirah Ab Rahman, Nur Izzati Syazwani Ghazali and Wan Nor Syazleen Wan Ismail. (2019) Masters thesis, thesis, Universiti Teknologi MARA Shah Alam.

Ab Rani, Muhamad Izzuddin (2015) Customer service and customers' satisfaction towards TM Kuala Lumpur customer service: TM customers' perspective / Muhamad Izzuddin Ab Rani. (2015) [Student Project] (Submitted)

Ab Rashid, Fathin Najehah (2018) The antecedents of customer loyalty in Tabung Haji, Malaysia from depositors perspective / Fathin Najehah Ab Rashid. (2018) Degree thesis, thesis, Universiti Teknologi MARA.

Ab.Ghani, Ammei Asraf (2009) A study on consumers needs among Indonesian migrant towards Celcom International Business Division / Ammei Asraf Ab.Ghani. (2009) [Student Project] (Unpublished)

Abang Abdulrahman, Abang Zainoren (2012) Dimension of customer preference in the Malaysian foodservice industry:the relationship with customer satisfaction and loyalty / Abang Zainoren Abang Abdulrahman. (2012) In: The Doctoral Research Abstracts. IPSis Biannual Publication, 1 (1). Institute of Graduate Studies, UiTM, Shah Alam.

Abang Ibrahim, Dayang Rubyati (2007) A study on customers' perception towards pharmacy counter services in Sarawak General Hospital / Dayang Rubyati Abang Ibrahim. (2007) [Student Project] (Submitted)

Abang Noorzuki, Dayang Noorazlinah (2008) A study of customer's satisfaction towards Unit Trust Consultant (UTC) service quality / Dayang Noorazlinah Abang Noorzuki. (2008) [Student Project] (Submitted)

Abang Yusuf, Abang Nurfadli and Ahmad Jerry, Mohd. Taufiq (2013) Service quality and customer satisfaction: a study at Perbendaharaan Malaysia Sarawak / Abang Nurfadli Abang Yusuf & Mohd. Taufiq Ahmad Jerry. (2013) [Student Project] (Unpublished)

Abas, Nurliyana (2014) Key antecedents influencing customer satisfaction with service recovery: a case of airlines in Malaysia / Nurliyana Abas. (2014) In: TeSSHI 2014, 5 & 6 Nov 2014, One Hotel Helang, Langkawi Kedah Malaysia.

Abas, Nurul Anis (2014) The relationship between service quality and customers' satisfaction at Pejabat Pendidikan Daerah Baling Sik Kedah / Nurul Anis Abas. (2014) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Abas, Nurulaini and Mahdzar, Mazlina (2024) Understanding service encounter and loyalty in Malaysian travel agencies / Nurulaini Abas and Mazlina Mahdzar. (2024) Journal of Tourism, Hospitality and Culinary Arts, 16 (1). pp. 338-350. ISSN 1985-8914 ; 2590-3837

Abd Aziz, Norazilla (2010) Customer satisfaction towards the services provided by POS Malaysia Berhad / Norazilla Abd Aziz. (2010) [Student Project] (Unpublished)

Abd Aziz, Nurul Diana (2016) A study on satisfaction among non-academic employees of unimas towards the service quality in the outpatients’ clinic at Sarawak General Hospital, Kuching Sarawak/ Nurul Diana Abd Aziz. (2016) [Student Project] (Unpublished)

Abd Hadi, Norsaliha and Mat Zanggi, Ain Amalina and Ahmad, Azefa (2018) Communication problem at KTMB commuter / Norsaliha Abd Hadi, Ain Amalina Mat Zanggi and Azefa Ahmad. (2018) [Entrepreneurship Project] (Unpublished)

Abd Halim, Abrajir (2006) A study on students perception towards cluster B's cafetaria quality service in UiTM Sabah / Abrajir Abd Halim. (2006) [Student Project] (Submitted)

Abd Malek, Nurul Nadia (2010) Customer expectation towards fresh milk and juice home delivery service / Nurul Nadia Abd Malek. (2010) [Student Project] (Unpublished)

Abd Rahim, Sufiah Hayati (2009) A study on service quality towards free zone’s tenants at Port of Tanjung Pelepas / Sufiah Hayati Abd Rahim. (2009) [Student Project] (Unpublished)

Abd Rahman, Edina and Abd Shukor, Nurannisa Syifa (2018) Customer review on Kinrara Resort, Selangor through booking.com and Agoda / Edina Abd Rahman and Nurannisa Syifa Abd Shukor. (2018) [Student Project] (Unpublished)

Abd Rahman, Nurul Shafikah and Seri, Nurul Jannah and Mohd Latib, Aizatul Aqilah and Kamal, Syazwani (2013) Hot Maid Cleaning Services / Nurul Shafikah Abd Rahman ... [et al.]. (2013) [Entrepreneurship Project] (Unpublished)

Abd Raman, Abd Latif and Abdul Mohsin, Abdul Amin and Mohd Noor, Mohd Faiz Ridwan (2013) The stages in decision making process that influence customer purchase decision in buying house at Penang : A case study at Taman Pancur Utama Penang / Abd Latif Abd Raman...[et al.]. (2013) [Student Project] (Unpublished)

Abd Rashid, Ras Nurdiana (2014) A study on factors that contribute to customer satisfaction of Perkeso Kuala Pilah / Ras Nurdiana Abd Rashid. (2014) [Student Project] (Unpublished)

Abd Razak, Annisa Ilyana and Ashaari, Awatif and Zakaria, Zalfaizah (2010) A study on student’s involvement in extracurricular activities towards student satisfaction: a case study among diploma students in UiTM Kedah / Annisa Ilyana Abd Razak ... [et al.]. (2010) In: ReCAMSS 2010, UiTM Cawangan Kedah.

Abd Razak, Nor Fatin Amirah (2015) Consumer behavior of Islamic bank customers at Bank Rakyat Jelapang Branch, Ipoh, Malaysia / Nor Fatin Amirah Abd Razak. (2015) [Student Project] (Unpublished)

Abd Razak, Siti Nur Bashirah (2010) User's satisfaction towards Perpustakaan Sultan Badlishah (PSB) among Bachelor (Hons.) in Library Science and Information Management (BIS) students in UiTM Kedah / Siti Nur Bashirah Abd Razak. (2010) [Student Project] (Submitted)

Abd Wahid, Norain (2014) The relationship between service quality and customer satisfaction at Chancellery of Universiti Malaysia Terengganu / Norain Abd Wahid. (2014) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Abd Wahid, Nur Syafinaz (2011) The impact of the Ar-Rahnu service quality on customer’s satisfaction at Bank Kerjasama Rakyat Malaysia Berhad, Seremban / Nur Syafinaz Abd Wahid. (2011) [Student Project] (Unpublished)

Abd wahab, Siti Khadijah (2003) A customer care at songket sutera asli company / Siti Khadijah Abd wahab. (2003) Degree thesis, thesis, Universiti Teknologi Mara (UiTM).

Abd. Lait, Dg. Suraini (2009) User Satisfaction on printer materials in Perpustakaan Tun Abdul Razak (PTAR)2 / Dg. Suraini Abd. Lait. (2009) [Student Project] (Unpublished)

Abd. Rahman, Mohd Asyraf (2011) A study on customer retention in relation to service by cooperative provider in Takaful Ikhlas / Mohd Asyraf Abd. Rahman. (2011) [Student Project] (Unpublished)

Abdul Aziz, Adlina Anati and Mohd Tahir, Ain Nazira and Ibrahim, Lyana (2021) Blueprint : SaniSmart / Adlina Anati Abdul Aziz, Ain Nazira Mohd Tahir and Lyana Ibrahim. (2021) [Entrepreneurship Project] (Unpublished)

Abdul Aziz, Amalina and Amiruddin, Nurul Ain (2018) The influence of customers’ online review to the hotels’ services performance in Malaysia / Amalina Abdul Aziz & Nurul Ain Amiruddin. (2018) [Student Project] (Unpublished)

Abdul Gani, Azlizah (2008) A study on customer perception towards SME Save N Grow product of TM in Kota Kinabalu City, Sabah / Azlizah Abdul Gani. (2008) [Student Project] (Submitted)

Abdul Ghani, Azlina (2006) A study on customers' perception towards service quality at the main counter of Amanah Saham Nasional Berhad, Kuala Lumpur / Azlina Abdul Ghani. (2006) [Student Project] (Unpublished)

Abdul Halim, Abdul Hamid and Zamri, Muhammad Hafizi and Mohd Rasid, Mohd Faizol Rizal (2018) The effect of individualism and collectivism on customer satisfaction in retail sector asian versus western culture / Abdul Hamid Abdul Halim, Muhammad Hafizi Zamri and Mohd Faizol Rizal Mohd Rasid. (2018) Journal of International Business, Economics and Entrepreneurship (JIBE), 3 (SI). pp. 23-29. ISSN 2550-1429

Abdul Halim, Muhammad Faris Anuar and Md Zulpakar, Nurul Amirah Amalia (2019) Service quality model in determining the factors affecting user satisfaction towards GrabCar Service in Sungai Petani / Muhammad Faris Anuar Abdul Halim and Nurul Amirah Amalia Md Zulpakar. (2019) [Student Project] (Unpublished)

Abdul Halim, Norlela (2011) A study on the effectiveness of Customer Relationship Management (CRM) at Takaful Ikhlas Sdn Bhd / Norlela Abdul Halim. (2011) [Student Project] (Unpublished)

Abdul Haling, Za'im Zharfan (2016) Patrons patronage eatertainment restaurant / Za'im Zharfan Abdul Haling. (2016) UNSPECIFIED thesis, thesis, Universiti Teknologi MARA, Sabah.

Abdul Hamid, Mohd Fauzi (2018) Passenger behavioural intention to use selfservice check-in (SSCI) kiosks at KL International Airport (KLIA) / Mohd Fauzi Abdul Hamid. (2018) In: The Doctoral Research Abstracts. IGS Biannual Publication, 14 . Institute of Graduate Studies, UiTM, Shah Alam.

Abdul Hamid, Norizzati (2007) The elements of service quality which contributes to customer satisfaction in using TM services in Seremban / Norizzati Abdul Hamid. (2007) [Student Project] (Unpublished)

Abdul Hamid, Siti Hajar (2005) A study on customer awareness and satisfaction towards Bai al'inah concept and services provided by Bank Rakyat, Jengka Branch / Siti Hajar Abdul Hamid. (2005) [Student Project] (Unpublished)

Abdul Jamil, Hazwani Amira (2018) Analysis of customer loyalty towards Askco Sdn. Bhd. / Hazwani Amira Abdul Jamil. (2018) [Student Project]

Abdul Kareem, Siti Zahara and Yahaya, Noor llie Zuhaili (2018) Factors affecting customer loyalty on mobile internet subscription among non-resident students in UiTM Kedah / Siti Zahara Abdul Kareem and Noor llie Zuhaili Yahaya. (2018) [Student Project] (Submitted)

Abdul Karim, Nor Atiqah and Mohamad Radzi, Nur Shuhada and Mohd Basri, Siti Mariah (2015) Modelling Importance Performance Analysis (IPA) to improve service quality in luxury hotel / Nor Atiqah Abdul Karim, Nur Shuhada Mohamad Radzi and Siti Mariah Mohd Basri. (2015) Degree thesis, thesis, Universiti Teknologi MARA, Cawangan Melaka.

Abdul Latif, Ahmad Termizi and Saad, Jamaluddin and Othman, Md. Zin and Haniff, Mohd Shariff and Ahmad, Zakaria (1985) A study on the level of acceptance of automated teller machine card-holders of Bank Bumiputra Malaysia Berhad in Kuala Lumpur and Petaling Jaya towards the on-premise service of ATM, BBMB / Ahmad Termizi Abdul Latif ... [et al.]. (1985) [Student Project] (Unpublished)

Abdul Latif, Muhammad Benyamin Arieff (2016) Measuring perceived service quality using SERVQUAL model : a case study of TH Hotel Kota Kinabalu / Muhammad Benyamin Arieff Abdul Latif. (2016) [Student Project] (Submitted)

Abdul Latiff, Ahmad Shaharudin and Haron, Haryani and Anamalai, Muthukkaruppan (2014) Grievances on Islamic banks: a survey / Ahmad Shaharudin Abdul Latiff, Haryani Haron and Muthukkaruppan Anamalai. (2014) In: International Conference on Islamic Business, Art, Culture & Communication (ICIBACC 2014). Division of Research and Industry Linkages, UiTM Melaka, Alor Gajah, Melaka, p. 24.

Abdul Majid, Mohd Aidel (2012) Medical librarian in a government hospital: the essentials of knowledge and skills / Mohd Aidel Abdul Majid. (2012) [Student Project] (Submitted)

Abdul Malek, Nurul Hanim (2009) Expectations and perceived value of customer satisfaction towards counter service provided by Employee’s Provident Fund (EPF) Muar / Nurul Hanim Abdul Malek. (2009) [Student Project] (Unpublished)

Abdul Malek, Rosmalawaty and Abd Rahman, Fathiah (2015) The impact of Customer Relationship Marketing (CRM) on customer loyalty in Holiday Inn, Melaka / Rosmalawaty Abdul Malek and Fathiah Abd Rahman. (2015) [Student Project] (Unpublished)

Abdul Malik, Mat Zulazwan (2014) The factors that influence customer preferences to choose Celcom Axiata as network provider in Kota Bharu Kelantan / Mat Zulazwan Abdul Malik. (2014) Industrial Training. Universiti Teknologi MARA Cawangan Kelantan, Kota Bharu. (Unpublished)

Abdul Manaff, Mazlinda and Ghazali, Naili and Adnan, Nur Farhana (2017) Factors influencing post-purchase dissonance of Proton owners / Mazlinda Abdul Manaff ... [et al.]. (2017) Masters thesis, thesis, Universiti Teknologi MARA Cawangan Kedah.

Abdul Momen, Firdausiah (2014) A study on service quality towards customer satisfaction : Eastern College of Kota Kinabalu Sabah region. / Firdausiah Abdul Momen. (2014) [Student Project] (Unpublished)

Abdul Momen, Firdausiah (2014) A study on service quality towards customer satisfaction: Eastern College of Kota Kinabalu Sabah region / Firdausiah Abdul Momen. (2014) [Student Project] (Unpublished)

Abdul Murad, Safwan Marwin and Sivapathy, Arunnaa and Mohd Nor, Annuar Aswan (2021) The impact of performance expectancy on purchasing travel products via online travel agents websites: gender as moderator / Safwan Marwin Abdul Murad ... [et al.]. (2021) Voice of Academia (VOA), 17 (1). pp. 116-128. ISSN 2682-7840

Abdul Rahim, Jihan Ayuni (2008) Factors that creates customer awareness on the promotion strategies made by Melaka Stadium Corporation / Jihan Ayuni Abdul Rahim. (2008) [Student Project] (Unpublished)

Abdul Rahim, Sarimah (2000) Bank Pertanian Malaysia, Guar Chempebak branch: study on the target customer response towards Patriot Remaja Saving Scheme / Sarimah Abdul Rahim. (2000) [Student Project] (Submitted)

Abdul Rahim, Zulkefli (2018) Contract manufacturing service quality and its relationship with customer satisfaction and loyalty in F&B industry / Zulkefli Abdul Rahim. (2018) In: The Doctoral Research Abstracts. IGS Biannual Publication, 14 . Institute of Graduate Studies, UiTM, Shah Alam.

Abdul Rahman, Abdul Rais and Tamby Chik, Chemah and Mohd Zahari, Mohd Salehuddin (2018) Do ‘Kafeteria Sihat’ attributes influence customers’ post purchase behaviour? / Abdul Rais Abdul Rahman, Chemah Tamby Chik, Mohd Salehuddin Mohd Zahari. (2018) Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 10 (1). pp. 1-15. ISSN 1985-8914 ; 2590-3837

Abdul Rahman, Aqira Farisa and Muhd Pauzi, Asmaa Najwa and Juim, Malinda and Hashim, Muhamad Mirza and Sakarang, Abdul Rahman (2016) Fundamentals of entrepreneurship (ENT300) : case study on Di Moda Fashion Boutique / Aqira Farisa Abdul Rahman. (2016) [Entrepreneurship Project] (Unpublished)

Abdul Rahman, Mohd Amirul Syafiq and Rasnin, Rasyidah (2017) The roles of consumers, farmers, and government toward development of organic product in Malaysia / Mohd Amirul Syafiq Abdul Rahman and Rasyidah Rasnin. (2017) [Student Project] (Unpublished)

Abdul Rahman, Mohd Fadzli (2006) The influence of service quality provided by Melaka International Trade Centre Sdn. Bhd. (MITC) towards customer satisfaction / Mohd Fadzli Abdul Rahman. (2006) [Student Project] (Unpublished)

Abdul Rahman, Nor Irwani (2015) Environmental oriented corporate social responsibility and customer loyalty: corporate image as a mediator / Nor Irwani Abdul Rahman. (2015) Masters thesis, thesis, Universiti Teknologi MARA (UiTM).

Abdul Rahman, Siti Nor Azimah (2012) A study on the effects of service quality dimension towards customer retention in Hotel Hallmark Leisure, Melaka / Siti Nor Azimah Abdul Rahman. (2012) [Student Project] (Unpublished)

Abdul Rashid, Mas Anom (2012) Electronic government maturity stage, user’s adoption and user’s satisfaction level / Mas Anom Abdul Rashid. (2012) In: THE DOCTORAL RESEARCH ABSTRACT. IPSis Biannual Publication, 1 (1). Institute of Graduate Studies, UiTM, Shah Alam.

Abdul Rashid, Mas Anom and Othman, Mohd Noor Azman (2010) User adoption and use of e-government online service / Mas Anom Abdul Rashid and Mohd Noor Azman Othman. (2010) Gading Journal for the Social Sciences, 14 (1). pp. 55-66. ISSN 2600-7568

Abdul Rashid, Shahredza (1998) A study on the customer satisfaction toward Integrated Services Digital Network (ISDN)-Basic Rate Interface (BRI) services by Telekom Malaysia Berhad within Pahang / Shahredza Abdul Rashid. (1998) [Student Project] (Submitted)

Abdul Razak, Nor Hidayatun and Abd Wahab, Rahimah and Abd Jabar, Faizan and Harun, Norlaili and Samsudin, Mawarti Asyik and Abd Majid, Azeman (2013) The effectiveness of the halal communication on muslim consumers' buying behaviour / Nor Hidayatun Abdul Razak …[et al.]. (2013) In: Prosiding KONAKA Konferensi Akademik (Sains Sosial) 2013, 28-29 Oktober 2013, Bukit Gambang Resort City, Gambang, Pahang, Malaysia.

Abdul Razak, Nuramirah Izni and Abdul Rahim, Durra Fatanah (2017) The influences of background music on dined customer in restaurant / Nuramirah Izni Abdul Razak and Durra Fatanah Abdul Rahim. (2017) [Student Project] (Unpublished)

Abdul Razak, Nurul Hasanah (2021) Relationship between service quality and customer satisfaction in outdoor services activities: a case study of Rentas Adventure Group / Nurul Hasanah Abdul Razak. (2021) [Student Project] (Unpublished)

Abdul Razak, Nurul Hidayah and Liakbar, Siti Masdewi (2009) Customer satisfaction on service quality of bus transportation in Kuching, Sarawak / Nurul Hidayah Abdul Razak and Siti Masdewi Liakbar. (2009) [Student Project] (Unpublished)

Abdul Razak, Siti Nur Aminah and Mohd Mahidin, Zawiah (2014) Customer satisfaction level through services quality of MARA / Siti Nur Aminah Abdul Razak and Zawiah Mohd Mahidin. (2014) [Student Project] (Unpublished)

Abdul Shukor, Nor Hayati and Abu Hasan, Norraidah and Syed Mohd Fuzi, Sharifah Faatihah and Moulton, Noorie Haryaniee and Ahmad, Jasmine (2010) Client and staff perception toward federal welfare assistance delivery system at Welfare Department, Ministry Of Women, Family And Community Development / Nor Hayati Abdul Shukor... [et al.]. (2010) In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

Abdul Talib, Noor Asyekeen (2002) The distributors satisfaction level towards distribution system / Noor Asyekeen Abdul Talib. (2002) [Student Project] (Unpublished)

Abdul Wahab, Abdul Wazein and Muhammad Firdaus Petial, Aiman Erza (2021) Impacts of background music toward customer spending in restaurants / Wan Syasya Izzati Rosly and Nor Aini Yusoff. (2021) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Abdul Wahab, Amnah and Bujang, Mohammmad and Museli, Azman and Haji Basir, Shahriman (2000) Kajian kepuasan pelanggan di Klinik Kesihatan Kota Samarahan / Amnah Abdul Wahab … [et.al.]. (2000) [Student Project] (Unpublished)

Abdul Wahab, Norasheda and Mohd Razi, Nur Fazidah (2010) Customer Satisfaction towards Public Service Delivery at Hospital Sultan Abdul Halim, Sungai Petani, Kedah / Norasheda Abdul Wahab and Nur Fazidah Mohd Razi. (2010) In: ReCAMSS 2010, UiTM Cawangan Kedah.

Abdull Rahman, Nurul Labanihuda and Samsul, Syaza Syahirah and Ibrahim Brian, Muhammad Shyazzwan and Idrus, Nurul Izzati (2022) A study on the relationship between customer satisfaction towards service quality in a three-star hotels in Perlis / Nurul Labanihuda Abdull Rahman ... [et al.]. (2022) Voice of Academia (VOA), 18 (1): 15. pp. 169-181. ISSN 2682-7840

Abdullah, Asmah and Mat Jusoh, Norashikin and Mohammad, Norlena and Che Hussin, Rahimah and Wan Akil, Wan Mazehi and Samuni, Zakaria (1986) Keberkesanan rancangan Radio Malaysia Ibukota pada pandangan umum (RMIK) / Asmah Abdullah … [et al.]. (1986) [Student Project] (Unpublished)

Abdullah, Christopher Wong @ Md Redzuan (2013) Customer's satisfaction on counter services of the Road Transport Department in Keningau, Sabah / Christopher Wong @ Md Redzuan Abdullah. (2013) [Student Project] (Unpublished)

Abdullah, Darminra and Bahanda, Janub (2014) "Customer's satisfaction level towards counter service" : a case study in Road Transport Department (JPJ) Penampang, Kota Kinabalu / Darminra Abdullah and Janub Bahanda. (2014) [Student Project] (Unpublished)

Abdullah, Faizal Azrin and Tuan Ismail, Tuan Ahmad and Muhamed Yusoff, Abdullah (2022) Hotel ammenities, customer satisfaction and customer experience: a test of mediation/ Faizal Azrin Abdullah, Tuan Ahmad Tuan Ismail and Abdullah Muhamed Yusoff. (2022) Journal of Tourism, Hospitality and Culinary Arts, 14 (1). pp. 262-270. ISSN 1985-8914 ; 2590-3837

Abdullah, Fatihah Norazami and Abd Rashid, Nurazlina and Syazana Jamil, Nur Izzati (2018) Examining the determinants of international brand recognition among Malaysian consumers in Kuala Lumpur / Fatihah Norazami Abdullah...[et al.]. (2018) In: International Business & Management Academic Colloquium 2018. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, Sungai Petani, Kedah, p. 32. ISBN 9789670314563

Abdullah, Firdaus and Alwi, Mohd Rashidee and Voon, Boo Ho and Lee, Nagarajah (2008) Measuring and managing franchisee satisfaction : a study of academic franchising / Firdaus Abdullah ... [et al.]. (2008) Social and Management Research Journal (SMRJ), 5 (1). pp. 91-102. ISSN 1675-7017

Abdullah, Hamiyati (1999) How can excellent customer service assist "PPI" in maintaining loyal corporate market / Hamiyati Abdullah. (1999) [Student Project] (Submitted)

Abdullah, Izyan Zalikha (2015) A study on factors influencing customer satisfaction towards service quality of Air Asia in Kuching International Airport / Izyan Zalikha Abdullah. (2015) [Student Project] (Submitted)

Abdullah, Mariza (1998) Customer satisfaction towards services provided by advertising department of the New Straits Times Press (M) Berhad, Kuala Terengganu / Mariza Abdullah. (1998) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Abdullah, Muhammad Alif Aqasyah (2021) Business Opportunity: Mobile Gaming Store / Muhammad Alif Aqasyah Abdullah. (2021) [Entrepreneurship Project] (Submitted)

Abdullah, Nabilah (2000) The effectiveness of customer relationship through marketing communication in Bank Rakyat Cawangan Jelapang / Nabilah Abdullah. (2000) [Student Project] (Submitted)

Abdullah, Noordini (2016) The Doctoral Research Abstracts: modeling the relationship of research university brand image on students’ satisfaction and its effect on brand loyalty / Noordini Abdullah. (2016) In: The Doctoral Research Abstracts. IGS Biannual Publication, 10 (10). Institute of Graduate Studies, UiTM, Shah Alam.

Abdullah, Nor Asraffariana (2013) A study on level of outpatient satisfaction towards the services rendered by Rafflesia Medical Centre / Nor Asraffariana Abdullah. (2013) [Student Project] (Unpublished)

Abdullah, Norshafina (2007) The relationship between service quality, customer satisfaction and customer loyalty towards KTMB (Commuter) / Norshafina Abdullah. (2007) [Student Project] (Unpublished)

Abdullah, Nurul Fatin Syahida (2019) The awareness of property planning (wills and hibah) among mosque pilgrims Sultan Salahuddin Abdul Aziz Shah Mosque (MSSAAS), Shah Alam Selangor / Nurul Fatin Syahida Abdullah. (2019) Degree thesis, thesis, Universiti Teknologi MARA (UiTM).

Abdullah, Siti Nur Athiqah (2018) The influence of customers’ attitudes and subjective norms on their intention to buy national cars / Siti Nur Athiqah Abdullah. (2018) [Student Project] (Unpublished)

Abdullah @ Wendy Dunstan, Nur Wahidah (2009) A study on airline service quality, pricing and passenger loyalty for Malaysia Airline at Kuching and Miri, Sarawak / Nur Wahidah Abdullah @ Wendy Dunstan. (2009) [Student Project] (Submitted)

Abdullah Thani, Farahdatul Akma (2015) The five dimension of service quality (SERVQUAL) towards the tourist's satisfaction in using travel agency services in Sabah / Farahdatul Akma Abdullah Thani. (2015) [Student Project] (Unpublished)

Abu, Saridayu (2002) The study on the effectiveness of inquiry counter service in Tenaga Nasional Berhad Distribution Kota Tinggi / Saridayu Abu. (2002) [Student Project] (Submitted)

Abu Bakar, Azwani (2010) The study of factors determining service quality of the customer service agents in passenger handling department (KL Airport Services Sdn Bhd) / Azwani Abu Bakar. (2010) [Student Project] (Unpublished)

Abu Bakar, Lina Syamimi and Mohd Hassan Ng, Mohd Nurhairi and Jusoh, Nor Ernizajura (2013) Customer perception of Kedai Rakyat 1 Malaysia (KR1M) at selected outlet in Malaysia / Lina Syamimi Abu Bakar, Mohd Nurhairi Mohd Hassan Ng and Nor Ernizajura Jusoh. (2013) Masters thesis, thesis, Universiti Teknologi MARA, Terengganu.

Abu Bakar, Muhammad Khairy Adib (2015) Visitors' satisfaction toward Sarawak Cultural Village / Muhammad Khairy Adib Abu Bakar. (2015) [Student Project] (Unpublished)

Abu Bakar, Nor Asmarina (2011) A study on the customer satisfaction toward agent services at MCIS Zurich Melaka Branch / Nor Asmarina Abu Bakar. (2011) [Student Project] (Unpublished)

Abu Bakar, Nur Asilah (2018) Perception of customer satisfaction on Al-Rahn Yapiem servicing in Kuantan, Pahang / Nur Asilah Abu Bakar. (2018) [Student Project] (Unpublished)

Abu Bakar, Rahil and Dzulkifli, Norfarahin (2013) Customer satisfaction towards service quality of public bus transport: a case study at Melaka Central (MC) / Rahil Abu Bakar and Norfarahin Dzulkifli. (2013) [Student Project] (Unpublished)

Abu Bakar, Rusnita (2000) A study on customers perception towards Sime Tyres product in Alor Setar / Rusnita Abu Bakar. (2000) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Abu Hassan, Latifah (2018) Factors influence people choice on commuter train at KTMB Sungai Petani / Latifah Abu Hassan. (2018) [Student Project] (Submitted)

Abu Seman, Noor Aslinda and Mohd Fauzi, Nurul Hafizah and Mohamad, Arifha (2025) Assessing CRM strategies and their effect on customer satisfaction in Johor’s hospitality industry. (2025) Social and Management Research Journal (SMRJ), 22 (1): 4. pp. 45-64. ISSN 0128-1089

Abu Talip, Nazihah Rifhan (2013) A case study of Sabah Electricity Sdn Bhd (SESB) : improving the service performance of front line employees to reduce customer dissatisfaction / Nazihah Rifhan Abu Talip. (2013) [Student Project] (Submitted)

Abu Yazib, Zatil ‘Adilah (1999) Creativity in marketing: a study of its relevance with service quality to KOP Computer Sdn Bhd / Zatil ‘Adilah Abu Yazib. (1999) [Student Project] (Submitted)

Abu Yazid, Hasrol Amri (2006) Customer satisfaction towards sales services provided by showroom sales staff at Sime UEP Properties Berhad Subang Jaya / Hasrol Amri Abu Yazid. (2006) [Student Project] (Unpublished)

Abu Zaireen, Nadiah (2013) The effects of hotel’s brand personality dimensions on customer’s satisfaction in Kuala Lumpur hotels / Nadiah Abu Zaireen. (2013) Masters thesis, thesis, Universiti Teknologi MARA.

Achong @ Asmat, Norsyamimi Aqilah (2013) Customer satisfaction and loyalty towards online shopping : a survey of online shopping via social network among publics / Norsyamimi Aqilah Achong @ Asmat. (2013) [Student Project] (Unpublished)

Adam, Afzainizah (1999) An analysis on factors that motivate customers to remain loyal with Telekom Malaysia Berhad / Afzainizah Adam. (1999) [Student Project] (Submitted)

Adam, Intan Adila (2007) The impact of servicescape towards Melaka International Trade Centre (MITC) service quality / Intan Adila Adam. (2007) [Student Project] (Unpublished)

Adam, Nur Farah Ain (2021) Case Study : Ainaa Beauty / Nur Farah Ain Adam. (2021) [Entrepreneurship Project] (Unpublished)

Adlan, Atira and Zulkifli, Asmaa’ Arinah (2015) Factors that influence perceived service quality among Port Klang Trading client / Atira Adlan and Asmaa’ Arinah Zulkifli. (2015) [Student Project] (Unpublished)

Admodisastro, Dian Anggraini (2013) User satisfaction on 1Malaysia Internet Centre (1MIC) in Sook, Keningau, Sabah / Dian Anggraini Admodisastro. (2013) [Student Project] (Unpublished)

Adnan, Muhamad Sahidan (2013) The effectiveness of micro financial (Ar-Rahn) towards empowering the small muslim entrepreneur in Kelantan / Muhamad Sahidan Adnan. (2013) [Student Project] (Unpublished)

Adzam Yukhairiz, Nur Shuhada (2017) The effect of leadership styles towards person organization fit among teachers in Sekolah Kebangsaan Batu Laut / Nur Shuhada Adzam Yukhairiz. (2017) [Student Project] (Unpublished)

Afkar Zairi, Afza Afrina (2022) The satisfaction toward Islamic banking products and services among Muslim consumers in Besut, Terengganu / Afza Afrina Afkar Zairi. (2022) [Student Project] (Submitted)

Ag Ali, Erma Hastuty (2006) A study on customers satisfaction towards services provided by Kota Kinabalu City Hall (KKCH) / Erma Hastuty Ag Ali. (2006) [Student Project] (Submitted)

Ag. Abas, Asnezah (2006) A study on customer satisfaction towards Social Security Organization (SOCSO) counter service performance at Kota Kinabalu / Asnezah Ag. Abas. (2006) [Student Project] (Submitted)

Aginus, Delany (2006) Measuring service quality: a case study on housekeeping department of Somerset Gateway Kuching / Delany Aginus. (2006) [Student Project] (Unpublished)

Agus, Arawati and Hassan, Za’faran (2006) An empirical study on the relationships between tqm practices and overall service performance: The case of a public service sector in Malaysia / Arawati Agus and Za’faran Hassan. (2006) Gading Journal for the Social Sciences, 10 (1). pp. 51-63. ISSN 0128-5599

Ahang, Bara (2007) A study on: customers’ perception towards the service quality provided by Bau district office/ Bara Ahang. (2007) [Student Project] (Unpublished)

Ahmad, Aizuddin Norhafiz (2008) A study on customers perception toward imperial international hotel's customer reception service / Aizuddin Norhafiz Ahmad. (2008) [Student Project] (Submitted)

Ahmad, Azlina (1999) A study on customer satisfaction towards seminar package offered by Hotel Seri Malaysia Sungai Petani / Azlina Ahmad. (1999) [Student Project] (Submitted)

Ahmad, Muhammad Azlan Shah and Mustapha, Danial and Buta, Delef and Dahlan, Bahtiar (2015) Fundamental Of Entrepreneurship (ENT 300) My Cakoi Planet (Mcp) / Muhammad Azlan Shah Ahmad. (2015) [Entrepreneurship Project] (Unpublished)

Ahmad, Murzamir and Osman, Norhasnisam and Mukhtar, Farah Wahida (2017) Towards service quality improvement for passenger satisfaction at intercity express bus services / Murzamir Ahmad...[et al.]. (2017) [Student Project] (Unpublished)

Ahmad, Naizra (2014) A study on customer satisfaction towards counter service quality at Tenaga Nasional Berhad Taiping / Naizra Ahmad. (2014) [Student Project] (Unpublished)

Ahmad, Nastathia (2017) The relationship between quality service and customer satisfaction at Everrise Supermarket, Desa Ilmu, Kota Samarahan, Sarawak / Nastathia Ahmad. (2017) [Student Project] (Unpublished)

Ahmad, Norazidah (2015) The factors influencing customer satisfaction in hotel industry (case study: Hotel Seri Malaysia Sungai Petani) / Norazidah Ahmad. (2015) [Student Project] (Unpublished)

Ahmad, Nur Farah Wahida (2014) The level of customer satisfaction towards services cape in city campus libraries provided by higher education in Melaka, Melaka Bandaraya Bersejarah / Nur Farah Wahida Ahmad. (2014) [Student Project] (Unpublished)

Ahmad, Nursaadatun Nisak and Abdul Wahid, Siti Daleela and A.Tambi, Abdul Malek (Prof. Madya Dr.) (2011) Potential factors leading to training effectiveness: A study of executive employees at government office of Perak / Nursaadatun Nisak Ahmad, Siti Daleela Abdul Wahid and Abdul Malek A.Tambi. (2011) [Research Reports] (Unpublished)

Ahmad, Roseziah and Abd Aziz, Azizah and Embi, Rohana and Kamarudin, Salmi Manja and Suhir, Siti Hanom and Mohd. Yusoff, Noreata (1985) Restoran Padang dalam usaha untuk meningkatkan jualan dan menarik lebih ramai pelanggan / Roseziah Ahmad ... [et al.]. (1985) [Student Project] (Unpublished)

Ahmad, Rozanah (2014) Customer perception of service quality for Telekom Streamyx installation and maintenance services in Kota Kinabalu, Sabah / Rozanah Ahmad. (2014) [Student Project] (Unpublished)

Ahmad, Shamsul Kamal (2000) The study on customers’ perception towards the quality of customer saving services at Tabung Haji Kuala Terengganu / Shamsul Kamal Ahmad. (2000) [Student Project] (Submitted)

Ahmad Budaya, Kartini Afiqah (2015) A study on service quality dimensions towards customers’ satisfaction of Air Asia at Kuala Lumpur International Airport 2 / Kartini Afiqah Ahmad Budaya. (2015) [Student Project] (Unpublished)

Ahmad Don, Siti Nor Hidayah (2010) Service quality perception and customer satisfaction of AAO Global Insurance Brokers Sdn Bhd / Siti Nor Hidayah Ahmad Don. (2010) [Student Project] (Unpublished)

Ahmad Fuad, Muhammad Ashraf (2012) Evaluating usability of nova Customer Relationship Management (CRM) system in Telekom Malaysia / Muhammad Ashraf Ahmad Fuad. (2012) Masters thesis, thesis, Universiti Teknologi MARA (UiTM).

Ahmad Fuad, Norsuhana (2014) The relationship between service quality and customer loyalty at Automobile Association of Malaysia, Seremban / Norsuhana Ahmad Fuad. (2014) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Ahmad Fuzir, Fatin Najua and A Rahman, Mohd Khirzan Badzli (2020) The mediating effect of customer satisfaction on the relationship between service quality, relationship quality, relationship quality, perceived value, and perceived price towards repurchase intention in the fast food industry / Fatin Najua Ahmad Fuzir and Mohd Khirzan Badzli A Rahman. (2020) Social and Management Research Journal (SMRJ), 17 (2). pp. 371-397. ISSN 0128-1089

Ahmad Hijazi, Robiah (2006) Customer satisfaction: a study on the efficiency of credit department in Courts Mammoth Berhad Kota Kinabalu / Robiah Ahmad Hijazi. (2006) [Student Project] (Submitted)

Ahmad Johan, Azizah (2010) A study on customer care center and complaints handling of Kontena Nasional Berhad / Azizah Ahmad Johan. (2010) [Student Project] (Unpublished)

Ahmad Munir, Hafizah (2015) The impact of service quality of Celcom broadband towards customer satisfaction in Sabah Market / Hafizah Ahmad Munir. (2015) [Student Project] (Unpublished)

Ahmad Musa, Dina Azua (2008) The effectiveness of loyalty marketing programmed through real rewards trough customer relationship at Carrefour Subang Jaya / Dina Azua Ahmad Musa. (2008) [Student Project] (Unpublished)

Ahmad Nizam, Ahmad Da'iyan (2017) Customer's expectation on service quality of Islamic banks: a case study in Bandar Tun Abdul Razak Jengka, Pahang / Ahmad Da'iyan Ahmad Nizam. (2017) [Student Project] (Unpublished)

Ahmad Nizar, Ahmad Syafiq and Khalid, Asmah (2011) Satisfaction of student towards contribution of UMS Library in supporting learning environment process. Case study : Final Year Bachelor students from School of Economy / Ahmad Syafiq Ahmad Nizar and Asmah Khalid. (2011) [Student Project] (Unpublished)

Ahmad Shafien, Fatin Nadhirah (2014) A study of service recovery of customer complaint at Telekom Malaysia Berhad ™ in Kota Bharu / Fatin Nadhirah Ahmad Shafien. (2014) [Student Project] (Unpublished)

Ahmad Subki, Nur Nadia Nazeera (2018) The relationship between service quality (SERVQUAL) and customer satisfaction towards unsought product: a case study of Icon Future Home / Nur Nadia Nazeera Ahmad Subki. (2018) [Student Project]

Ahmad Sufian, Anis Suhaila (2018) Customers' purchase intention of new product from UMORIE Company / Anis Suhaila Ahmad Sufian. (2018) [Student Project]

Ahmad Yusof, Noorazilah and Kabimbangan, Intan Rahimah (2016) Service delivery in public sector : a case study conducted at Labour Department / Noorazilah Ahmad Yusof and Intan Rahimah Kabimbangan. (2016) [Student Project] (Unpublished)

Ahmad Zahdi, Azura and Nor Hashim, Nizman Hadi and Syed Mhd Hanafiah, Sharifah Arina (2020) Service quality, doctors’ communication quality and patient satisfaction in KPJ Selangor Specialist Hospital / Azura Ahmad Zahdi, Nizman Hadi Nor Hashim and Sharifah Arina Syed Mhd Hanafiah. (2020) Masters thesis, thesis, Universiti Teknologi MARA Shah Alam.

Ahmad Zolkifli, Yasmin Kaisah (2019) Passengers’ choice for full-service carrier airlines / Yasmin Kaisah Ahmad Zolkifli. (2019) [Student Project] (Unpublished)

Ahmad Zubir, Nasuha Husna (2018) The effect of loyalty programmes on customers retention among Alamanda shopping centre shoppers / Nasuha Husna Ahmad Zubir. (2018) [Student Project] (Unpublished)

Ahmad Zulkifle, Farah Wahida (2006) Strategic approach in competitive and sales workflow analysis - a case study for neural / Farah Wahida Ahmad Zulkifle. (2006) [Student Project] (Unpublished)

Ahman, Aini Nazirah and Razman, Muhammad Nabil Fikri and Abu Bakar, Zainul Ariffin (2015) Service quality and customer satisfaction of low cost carried on pre-flight, in-flight, and post flight; a case of Malindo Air / Aini Nazirah Ahman, Muhammad Nabil Fikri Razman and Zainul Ariffin Abu Bakar. (2015) Degree thesis, thesis, Universiti Teknologi MARA, Melaka.

Aiman Nazri, Muhamad Aiezat (2015) Customer service and customers’ satisfaction towards TM Sungai Petani customer service: TM customers’ perspective/ Muhamad Aiezat Aiman Nazri. (2015) [Student Project] (Unpublished)

Ainuddin, Siti Sofia (2017) The impact of flexible working hours toward employee's productivity in Politeknik Kota Bharu, Kelantan / Siti Sofia Ainuddin. (2017) [Student Project] (Unpublished)

Ajin, Annette Evangeline (2016) Customer satisfaction towards service delivery of the District Office of Papar / Annette Evangeline Ajin. (2016) [Student Project] (Unpublished)

Ajit, Nani (2006) Customer satisfaction towards Amanah Saham Nasional Berhad (ASNB) agents service level in Kuala Lumpur / Nani Ajit. (2006) [Student Project] (Unpublished)

Akbar, Jamaludin and Khamis, Muhammad Sazri and Mansor, Kamarul Ariffin (2006) A study on the students' perception of administrative service quality: a case of UiTM Kedah and Perlis / Jamaludin Akbar...[et al.]. (2006) [Research Reports] (Unpublished)

Al Amar, Merwira (2017) The relationship between service quality and customer satisfaction at Servay Hypermarket at The Summer Mall, Kota Samarahan, Sarawak / Merwira Al Amar. (2017) [Student Project] (Submitted)

Al Bakri, Al Ashraf Zarif and Rusni, Nurul Azrina and Jaaffar, Ezuana (2018) Salient Customer Relationship Management (CRM) dimensions contributing to customer loyalty for UEMS in facility management / Al Ashraf Zarif Al Bakri, Nurul Azrina Rusni & Ezuana Jaaffar. (2018) UNSPECIFIED thesis, thesis, Universiti Teknologi MARA (UiTM).

Alaska @ Kalasa, Adrian (2014) A study on the relationship between customer satisfaction and employee service delivery at Sutera Sanctuary Lodges' Front Office Department at Kinabalu Park, Kundasang, Sabah / Adrian Alaska @ Kalasa. (2014) [Student Project] (Unpublished)

Alaska @ Kalasa, Adrian and Frederick Dony, Lizinis Cassendra (2017) Strategic analysis on service delays: case study on food and beverage department of C'Haya Hotel Tanjung Aru, Kota Kinabalu, Sabah / Adrian Alaska @ Kalasa and Lizinis Cassendra Frederick Dony. (2017) Masters thesis, thesis, Universiti Teknologi MARA, Sabah.

Ali, Norhidayah and Mohamed Isa, Zuraidah and Ibrahim, Dahlia (2020) As a matter of convenience? / Norhidayah Ali, Zuraidah Mohamed Isa and Dahlia Ibrahim. (2020) In: FBM INSIGHTS Universiti Teknologi MARA Cawangan Kedah vol. 1. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, UiTM Cawangan Kedah, pp. 31-32. ISBN 2716-599X (Submitted)

Ali, Zahidana (2015) An examination on the customer complaint medium towards customer satisfaction at Sabah Electricity Sdn Bhd Kota Kinabalu / Zahidana Ali. (2015) [Student Project] (Unpublished)

Ali Akbar, Yong Azrina and Wan Mahamad, Wan Shahrul Aziah and Roslan, Izzatul Husna and Shaik Alaudeen, Muharratul Sharifah and Setapa, Mariam (2018) Logistic service quality as factors on brand trust / Yong Azrina Ali Akbar...[et al.]. (2018) In: International Business & Management Academic Colloquium 2018. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, Kedah, p. 34. ISBN 9789670314563

Alias, Muhammad Tarmizie and Md Salleh, Faridul Atrash and Abd Manaf, Nooraini (2010) Measurement the customer satisfaction towards the service quality at the Suri Delima Restaurant / Muhammad Tarmizie Alias...[et al.]. (2010) In: ReCAMSS 2010, UiTM Cawangan Kedah.

Alias, Zuraini (2017) The relationship between servicescape, experiential values, self-image congruity and loyalty intention of customers towards department stores in Malaysia / Zuraini Alias. (2017) In: The Doctoral Research Abstracts. IGS Biannual Publication, 12 (12). Institute of Graduate Studies, UiTM, Shah Alam.

Alimin, Nur Atikah (2013) A study on customer satisfaction towards service quality : Novotel Kota Kinabalu 1Borneo hotel room. (2013) [Student Project] (Unpublished)

Amari, Ruhaidah (1998) A study of customer satisfaction in the scope of domestic customer of TNB Pasir Gudang / Ruhaidah Amari. (1998) [Student Project] (Submitted)

Amat, Azian Hanim (1999) A study on customers’ perception towards quality services provided by Telekom Cellular Sdn. Bhd. - TM Touch, base on their expectation and the actual performance / Azian Hanim Amat. (1999) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Ambak, Azlinah (1999) The effectiveness of continuos training programs in PPIIKT lead to customer service quality / Azlinah Ambak. (1999) [Student Project] (Submitted)

Ambia, Norafidah (2001) Customer satisfaction and perception towards the service provided at Tenaga Nasional Berhad Distribution Tampin / Norafidah Ambia. (2001) [Student Project] (Unpublished)

Amidy, Freda Annice (2020) Industrial training report: customer perception towards social media / Freda Annice Amidy. (2020) Industrial Training. Universiti Teknologi MARA, Sabah. (Unpublished)

Amin, Rajak@Abdul Razak (2002) A study on customers satisfaction with Sibu Post Office counter services / Rajak@Abdul Razak Amin. (2002) [Student Project] (Submitted)

Amirrudin, Faizatul Akmam and Mohamed Nor, Raslina and Lukman, Najah (2006) Service quality rendered by the public universities in central region of Malaysia / Faizatul Akmam Amirrudin, Raslina Mohamed Nor and Najah Lukman. (2006) [Research Reports] (Submitted)

Ampung, Basuni (2007) A study of the Bank Islam credit card in Kota Kinabalu: concept and practicality / Basuni Ampung. (2007) [Student Project] (Submitted)

Amran, Azira and Makhtar, Nurul Akhmar Asmidar and Syed Hazani, Syed Ahmad Asyraf (2012) Students satisfaction in foods by cafeteria of UiTM Dungun / Azira Amran, Nurul Akhmar Asmidar Makhtar & Syed Ahmad Asyraf Syed Hazani. (2012) [Student Project] (Unpublished)

Amran, Nursabrina (2015) Implementation of customer service system using three-tier architecture / Nursabrina Amran. (2015) Degree thesis, thesis, Universiti Teknologi MARA, Cawangan Melaka.

Andin Salamat, Azni Syafena and Ali, Norhidayah and Mohamed Isa, Zuraidah (2010) Customer behavior towards online shopping / Azni Syafena Andin Salamat...[et al.]. (2010) In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

Andrew, Adele (2008) A study on the customer service quality in project department in Sabah Credit Corporation Penampang, Kota Kinabalu / Adele Andrew. (2008) [Student Project] (Submitted)

Andrew, Leviana and Abdul Latiff, Siti Fatimah and Ali, Haniz Izyan Izzati (2021) Service quality and client’s satisfaction: a case study among employees at a government agency in Kota Samarahan towards counter services in Urban Transformation Centre (UTC) Kuching / Leviana Andrew, Siti Fatimah Abdul Latiff and Haniz Izyan Izzati Ali. (2021) e-Academia Journal, 10 (2). pp. 59-72. ISSN 2289 - 6589

Andrew Guping @ Ginsuroh, Anita (2008) A study of COSWAY stockist customer service delivery in Sipitang district, Sabah / Anita Andrew Guping @ Anita Ginsuroh. (2008) UNSPECIFIED thesis, thesis, Universiti Teknologi MARA, Sabah.

Andrias, Rixon Melvelle (2008) A study on the customer dissatisfaction towards service quality in client centre, Sabah Credit Corporation / Rixon Melvelle Andrias. (2008) [Student Project] (Submitted)

Anuar, Azyyati and Shaharudin, Mohd Rizaimy and Baharuddin, Siti Nabihan (2011) Factors that influence customer preferences towards a private university in Sungai Petani, Kedah / Azyyati Anuar, Mohd Rizaimy Shaharudin and Siti Nabihan Baharuddin. (2011) Voice of Academia (VOA), 6 (1). pp. 73-88. ISSN 2682-7840

Anuar, Ruyani (2008) Measuring service quality towards customer expectation and perception in Sarawak General Hospital (SGH), Kuching / Ruyani Anuar. (2008) [Student Project] (Submitted)

Anuwar, Assma Nuraina (2018) The impact of flexible working hours towards employee's productivity at Felda D'saji Sdn. Bhd., Kuala Lumpur / Assma Nuraina Anuwar. (2018) [Student Project] (Unpublished)

Anuwar, Nur Insyirah (2017) Adopting & measuring customer service quality (SQ) in Islamic banks: A case study in Bank Islam Malaysia Berhad in Segamat, Johor / Nur Insyirah Anuwar. (2017) [Student Project] (Unpublished)

Anwar, Mohd. Mahizan and Edni, Ashraff Aizzat (2017) Service quality toward customer satisfaction at UTC (Urban Transformational Centre) Kuching, Sarawak / Mohd. Mahizan Anwar & Ashraff Aizzat Edni. (2017) [Student Project] (Unpublished)

Arabi, Iskandar (2004) A study on the customer's satisfaction towards Visa and Mastercard / Iskandar Hj. Arabi. (2004) [Student Project] (Submitted)

Archa, Fadleyzan (2008) A study on customer satisfaction towards customer service for Telekom in Sandakan, Sabah / Fadleyzan Archa. (2008) [Student Project] (Submitted)

Ardiansa, Hadizah (2014) A study on commitment of local companies in Kota Kinabalu towards loyalty program in enhancing relationship with their customers / Hadizah Ardiansa. (2014) [Student Project] (Unpublished)

Ariff Fadzilah, Nurul Nabilla (2022) The impacts of zakat distribution to social development at Klang, Selangor / Nurul Nabilla Ariff Fadzilah. (2022) [Student Project] (Submitted)

Ariffin, Nur Izzatie (2012) The role of consumer perception towards customer acceptance of mobile customer relationship management (MCRM) / Nur Izzatie Ariffin. (2012) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Ariffin, Shahira and Abdul Manan, Hasman and Ahmad, Norsiah and Muhammad, Nur Shahrulliza and Hamdan, Fairus and S Kelana, Nur Sabrina (2021) Continuous intention to use technology of online food delivery services among young adults / Shahira Ariffin …[et al.]. (2021) Advances in Business Research International Journa, 7 (1): 5. pp. 56-64. ISSN 2462-1838

Arifin, Nur Ainisa (2003) A study on the association between job-related motivational factors and job satisfaction. Job satisfaction among rank-and-file officers of the Royal Customs Department. A case study at Port Klang Selangor, Malaysia / Nur Ainisa Arifin. (2003) [Research Reports] (Submitted)

Arma'in, Syaizatul Amira (2018) A study on service management strategy towards customer retention in provet group of companies Sdn. Bhd. / Syaizatul Amira Arma'in. (2018) [Student Project] (Unpublished)

Arshad, Afizana Izura and Ahmad, Azimah and Abu Bakar, Siti Balkis (2010) A study on factors influencing customers’ satisfaction: A case study of Perpustakaan Sultan Badlishah, Universiti Teknologi MARA (UiTM) Kedah / Afizana Izura Arshad...[et al.]. (2010) In: ReCAMSS 2010, UiTM Cawangan Kedah.

Ashak, Sukor (2008) A study on consumers perception towards the service quality provided by Labuan Ferry Corporation with specific illustrative of the Wawasan Perdana Ferry servicing the Labuan-Menumbok route / Sukor Ashak. (2008) [Student Project] (Submitted)

Asirop, Fazilah (2004) A study: comparing customers' perceptions towards Tabung Haji services and other banks: a case study of Tabung Haji in Wilayah Persekutuan and Melaka branch / Fazilah Asirop. (2004) [Student Project] (Unpublished)

Asli, Norsyahnaz (2016) Factors affecting intention to use e-Government service / Norsyahnaz Asli. (2016) [Student Project] (Submitted)

Asmat, Sharifah Rasidah (2007) A study on the level of customer satisfaction on customer services provided by Tabung Haji Kota Kinabalu, Sabah / Sharifah Rasidah Asmat. (2007) [Student Project] (Submitted)

Aspar, Liya Atirah (2015) Determinant of UiTM student satisfaction on fast-casual restaurant in Kota Kinabalu / Liya Atirah Aspar. (2015) [Student Project] (Unpublished)

Asri, Nurazrina (2012) A study on customer relation management, customer relationship, satisfaction and loyalty towards Sutera Harbour Resort / Nurazrina Asri. (2012) [Student Project] (Unpublished)

Atin, Paul Kundang (2001) A study on customer’s satisfaction level towards traffic cops counter service (a case study in Kuching) / Paul Kundang Atin. (2001) [Student Project] (Unpublished)

Attaullah, Nur Bashirouh and Azmi, Nur Nadiah and Mohamad Azenal, Siti Nur Farhana and Said, Dayana and MD Rafi, Nurul Farina (2018) Nutrihealth indicator / Nur Bashirouh Attaullah ... [et al.]. (2018) [Entrepreneurship Project] (Unpublished)

Awang, Che Zaituhanas (1999) A study of the potential customer's in corporate sector's awareness of the services offered by Kopetro Travel & Tours Kerteh branch / Che Zaituhanas Awang. (1999) [Student Project] (Submitted)

Awang, Siti Fatimah Lailatul Qadrina (2010) A study on customer's perception and feedback towards Usukan Cove Lodge in Kota Belud / Siti Fatimah Lailatul Qadrina Awang. (2010) [Student Project] (Unpublished)

Awang, Zaimatul (2013) Shopping mall attractiveness: consumers decision towards the selection of shopping mall / Zaimatul Awang. (2013) Masters thesis, thesis, Universiti Teknologi MARA.

Awang Besar, Mariana (2009) A study on the effectiveness of the after sales services provides by Fook Loi Automax Sdn Bhd in Kota Kinabalu, Sabah / Mariana Awang Besar. (2009) [Student Project] (Submitted)

Awang Bojeng, Awang Sebli and Zainal Abidin, Siti Nadia and Mohd Ibrahim, Soffian (2019) Dimension of taxpayers' perceived quality towards the behavioral intention in using e-filing of the inland revenue board of Malaysia (IRB) / Awang Sebli Awang Bojeng...[et.al]. (2019) Masters thesis, thesis, Universiti Teknologi MARA Cawangan Sarawak.

Awang Bolhan, Dayangku Ruhayah and Joseph, Corina and Leong, Siow Hoo (2024) The relationship between corporate social responsibility disclosure of investors and the financial performance of shariah public listed companies in Malaysia, before, during, and after COVID-19: a conceptual paper / Dayangku Ruhayah Awang Bolhan, Profesor Dr. Corina Joseph and Dr. Siow Hoo Leong. (2024) In: Voice of Academia. Universiti Teknologi MARA, Kedah, Universiti Teknologi MARA, Kedah, pp. 344-362. ISBN 9772682784004

Awang Tada, Dayang Shaniza (2015) Factors influencing customer satisfaction : Case of Kota Samarahan district office / Dayang Shaniza Awang Tada. (2015) [Student Project] (Unpublished)

Awang Taha, Dayang Norasyidah (2017) Service quality and customer satisfaction: a study of Bank Rakyat Simpang Tiga Branch counter service / Dayang Norasyidah Awang Taha. (2017) [Student Project] (Submitted)

Awang Yak, Noorazreen Laily (2011) Study on the user's satisfaction towards library services at Penang Public Library Cooperation (PPLC) / Noorazreen Laily Awang Yak. (2011) [Student Project] (Submitted)

Ayob, Mohammad Zaki and Saman, Fatimah Mohd (2018) A study on key success factors and variables among cottage and village industries contributing towards consumers satisfaction and loyalty in Northern Kedah / Mohammad Zaki Ayob and Fatimah Mohd Saman. (2018) [Research Reports] (Unpublished)

Azhar, Nur Fazliana (2015) Barriers effective communication impact to productivity of employee in Hotel Seri Malaysia Kepala Batas / Nur Fazliana Azhar. (2015) [Student Project] (Unpublished)

Azis, Ahmad Zamie and Kasmunee, Mohd Farhan and Ahmad, Jasmine (2010) Measuring health care quality in public hospitals / Ahmad Zamie Azis...[et al.]. (2010) In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

Aziz, Anidah and Ibrahim, Lina Mazwein and Sahudin, Zahariah (2009) Importance of service quality dimensions at guest arrival area implements by five stars hotel in Seri Kembangan and Putrajaya / Anidah Aziz, Lina Mazwein Ibrahim and Zahariah Sahudin. (2009) [Research Reports] (Unpublished)

Aziz, Nurulnadwan and Jalis, Mohd Hairi and Abu Kassim, Abd Razak (2020) Conceptual data model of International Research, Innovation, Conference and Competition (IRICC) system / Nurulnadwan Aziz, Mohd Hairi Jalis and Abd Razak Abu Kassim. (2020) [Research Reports] (Submitted)

Azman, Zaharoff (1998) A study on the attitude towards patronizing the select store among the residents of SS18, Subang Jaya / Zaharoff Azman. (1998) Degree thesis, thesis, Universiti Teknologi MARA.

Azmi, Muhamad Azhar Parid (2007) The contribution of product strategy towards readers' acceptance of the New Straits Times / Muhamad Azhar Parid Azmi. (2007) [Student Project] (Unpublished)

Azmi, Nurulizza (2011) The problem of customer retention processes practices at TM SME MITC Melaka / Nurulizza Azmi. (2011) [Student Project] (Unpublished)

Azmin, Alya Izzatti and Azmi, Nik Nur Amalin Nadia and Abd Rashid, Nurfarain Hafifie (2018) Evaluating potential market acceptance of biomedical services of Pride Outlet Sdn Bhd / Alya Izzatti Azmin, Nik Nur Amalin Nadia Azmi and Nurfarain Hafifie Abd Rashid. (2018) [Student Project] (Unpublished)

B

Bada, Rebecca (2016) A study of the acceptance of plantation course in PPKS Mukah / Rebecca Bada. (2016) [Research Reports] (Unpublished)

Badie, Lia (2009) Customers satisfaction towards the credit department services quality at Agrobank, Jalan Hang Tuah Melaka / Lia Badie. (2009) [Student Project] (Unpublished)

Bahaman, Dayang Irene Syahira (2018) A case study Ban Hoe Seng Auto: determinant of Honda distributor selection by customer / Dayang Irene Syahira Bahaman. (2018) [Student Project] (Unpublished)

Bahara, Noor Azfar Akmal (2007) A study on relationship between service quality and customer satisfaction towards Stadium Hang Jebat Melaka in 2007 / Noor Azfar Akmal Bahara. (2007) [Student Project] (Unpublished)

Baharuddin, Nurul Nabila The study of customer satisfaction on retail store (Watsons) in Jerantut Pahang / Nurul Nabila Baharuddin. [Student Project] (Unpublished)

Baharum, Akma Farhan (2021) Understanding of halal concept among culinary students at UiTM Dungun / Akma Farhan Baharum. (2021) [Student Project] (Submitted)

Bahmad Fuad, Rashida (1998) A study on the customer behaviour towards the level of services generated by Park May Berhad / Rashida Bahmad Fuad. (1998) Degree thesis, thesis, Universiti Teknologi MARA.

Bahrin, Nurul Ummira and Musa @ Ngah, Siti Aminah and Mohamad Nor, Siti Masayu and Kamaluddin, Suhana Zuryati and Ahmad, Yusli Farhana (2008) Business Plan : Tadika Didik Murni / Nurul Ummira Bahrin ... [et al.]. (2008) [Entrepreneurship Project] (Unpublished)

Bakri, Siti Zubaidah (2007) Service quality factors effecting customer's behavioral intentions towards Selesa Beach Resort, Port Dickson / Siti Zubaidah Bakri. (2007) [Student Project] (Unpublished)

Bantan, Felicia Winnie (2016) Service quality and customer satifaction: A Study of Centre For Academic Services (CAIS) Unimas / Felicia Winnie Bantan. (2016) [Student Project] (Unpublished)

Banus, Adrian (2013) The study on customers’ attitude towards online advertising in KTC Convention & Apartment SDN BHD / Adrian Banus. (2013) [Student Project] (Submitted)

Barau, Riyung (2003) The study on the satisfaction of the express boat operator toward the Sarawak Rivers Board / Riyung Barau. (2003) [Student Project] (Unpublished)

Baruddin, Hashimah Wardah (2018) A study on the standard procedure and employee satisfaction towards the level of effectiveness in conducting performance appraisal based on employees perception at school of medical sciences, Universiti Sains Malaysia (USM) / Hashimah Wardah Baruddin. (2018) [Student Project] (Unpublished)

Basar, Nur Aishah (2015) Antecedents of service recovery towards customer satisfaction in Kota Kinabalu City Hall / Nur Aishah Basar. (2015) [Student Project] (Unpublished)

Bashir, Muhammad ‘Arif Aizat and Muzafar Shah, Aina Syazwani and Alden, Sperico Michael and Mohd Zahari, Mohd Salehuddin and Ferdian, Feri (2024) From crumbs to clicks: the role of product attributes in online consumers’ purchase intention for bakery products / Muhammad ‘Arif Aizat Bashir ... [et al.]. (2024) e-Academia Journal, 13 (2). pp. 227-239. ISSN 2289 - 6589

Basri, Nurfadhilah (2008) The impact of the underpinnings of relationship marketing on customer loyalty in Telekom Malaysia / Nurfadhilah Basri. (2008) [Student Project] (Unpublished)

Beda, Stephen (2007) Factors constraining customer service representatives (CSR) in providing quality customer service at Kuching TM Retail Contact Center (TMRCC)/ Stephen Beda. (2007) [Student Project] (Unpublished)

Bidin, Yeop Hussin and Abd Majid, Md Noh and Jusoh, Ibrahim (2006) A study on UiTM’s relationship with its East Coast Franchised Colleges / Yeop Hussin Bidin, Md Noh Abd Majid and Ibrahim Jusoh. (2006) [Research Reports] (Unpublished)

Bigu, Noorziah and Yaakub, Nurul Ain and David, Frida Jarah (2010) Case study: student's satisfaction level towards UiTM Sarawak Library's services / Noorziah Bigu, Nurul Ain Yaakub & Frida Jarah David. (2010) [Student Project] (Submitted)

Biki, Lencydelyn (2015) Consumer intention to shop at Golden Dragon City Supermarket / Lencydelyn Biki. (2015) [Student Project] (Unpublished)

Bouthahab, Iman Elsalehin (2012) Customers' heterogeneity and store patronage intention: a study of department stores in Libya / Iman Elsalehin Bouthahab. (2012) PhD thesis, thesis, Universiti Teknologi MARA.

Bouthahaba, Iman Elsalhen and M. Hassan Khaled, Mariam. (2021) The mediating role of socio-economy on the relationship between customer lifestyles and the awareness of MobiCash banking services of Wahda Bank in Libya / Iman Elsalhen Bouthahaba and Mariam. M. Hassan Khaled. (2021) Journal of Emerging Economies and Islamic Research (JEEIR), 9 (1). pp. 88-107. ISSN 2289-2559

Brahim, Nurferahin (2016) Examining the customer experience towards brand loyalty: case study of Starbucks Kuching / Nurferahin Brahim. (2016) [Student Project] (Unpublished)

Bujang, Hairani (2010) The service quality at service counter: a study at Celcom Axiata Sdn Bhd / Hairani Bujang. (2010) [Student Project] (Submitted)

Bujang, Norlisha (2010) The element of service quality which most contributes to customer satisfaction in using Unipeq Sdn. Bhd. services / Norlisha Bujang. (2010) [Student Project] (Unpublished)

Bujang, Nur Zariffa Syafizza (2014) Factors affecting participant's satisfaction in agromarketing: Case study of FAMA Sarawak (Kuching & Samarahan) / Nur Zariffa Syafizza Bujang. (2014) [Student Project] (Unpublished)

Bujang, Zamal (1999) A study on consumer awareness on saraspice product in Kuching area / Zamal Bujang. (1999) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Bulat, Rohana (2019) ' Customers satisfaction towards the effectiveness of order cycle time management at perodua parts sales department / Rohana Bulat. (2019) Degree thesis, thesis, Universiti Teknologi MARA.

Busra, Mohamad Hafiez and Mohd Maley, Siti Shafiah and Maarup, Siti Nur Ain and Abdul Haziz, Hazliza and Ismadi, Khairunnisa (2010) Fundamentals of entrepreneurship (ENT300) : case study Chill out Lounge / Mohamad Hafiez Busra…[et al.]. (2010) [Entrepreneurship Project] (Unpublished)

C

Che Amat, Nur Shazwani (2006) Bank Rakyat: winning customers through its products offerings / Nur Shazwani Che Amat. (2006) [Student Project] (Unpublished)

Che Din, Mohd Nazib and Jamsari, Mohamad Azmil and Sulaiman Azari, Muhammad Luqman (2018) Determining factor Influencing customer retention of insurance products and services: A case of sixma group / Mohd Nazib Che Din, Mohamad Azmil Jamsari and Muhammad Luqman Sulaiman Azari. (2018) [Student Project] (Unpublished)

Che Hashim, Ahmad Hafiz (2011) Enhancing customer loyalty programs: a study case of Telekom Malaysia Kota Bharu / Ahmad Hafiz Che Hashim. (2011) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Che Husin, Rosharizan (2008) Factors that influence customer satisfaction towards services provided by Sutra Beach Resort & Spa (SBR) / Rosharizan Che Husin. (2008) Degree thesis, thesis, Universiti Teknologi MARA.

Che Kob, Che Noor Asma (2012) Library automated loan services among Bachelor of Administrative Science and Policy Studies students in UiTM Kedah: a study on user satisfaction and ease of use / Che Noor Asma Che Kob. (2012) [Student Project] (Submitted)

Che Mansor, Nor Asman (2009) Marketing management vs. internal management problems (Customer service) in 4life Research Sdn Bhd / Nor Asman Che Mansor. (2009) [Student Project] (Unpublished)

Che Min, Nuradlina (2006) Determining the factors that influence the sales volume: a case study of MVBD, Menara Kuala Lumpur / Nuradlina Che Min. (2006) [Student Project] (Unpublished)

Che Nizan, Nur Syazwani and Yusof, Rosli and Mohd Yusof, Yusrinizam (2013) Factors contributing to customers intention to switch mobile service provider: case of Universiti Teknologi MARA (UiTM) Kuala Terengganu / Nur Syazwani Che Nizan, Rosli Yusof and Yusrinizam Mohd Yusof. (2013) [Student Project] (Submitted)

Che Noor Shan, Nor Ain Syamira (2021) Business Opportunity : K’La Pusat Kecantikan Rambut / Nor Ain Syamira Che Noor Shan. (2021) [Entrepreneurship Project] (Submitted)

Che Senu, Nur Syafiqah (2021) Case Study : Neda Zainal Empire / Nur Syafiqah Che Senu. (2021) [Entrepreneurship Project] (Unpublished)

Che Sulaiman, Nor Hasniah (2014) Expertise of salesperson influence customer purchase decision: A case study on Kemudi Timur Elektronik Sdn Bhd / Nor Hasniah Che Sulaiman. (2014) [Student Project] (Unpublished)

Che Wan Nazami, Che Wan Nursyakira and Mohd Karim, Khairunnisa and Hashim Azmi, Nukhadija and Ruslan, Nurulikmila and Abu Baicar, Nuraslinda (2011) Fundamentals of Entrepreneurship : Groovy Tartlet / Che Wan Nursyakira Che Wan Nazami ... [et al.]. (2011) [Entrepreneurship Project] (Unpublished)

Che Yusoff, Che Zuren Yusrena (2012) The study of customers' acceptance towards Felda Prodata Systems Sdn Bhd inbound marketing programs in Kuala Lumpur / Che Zuren Yusrena Che Yussof. (2012) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Childs, Sheril Nina Nabilla (2012) A study on customer satisfaction towards online purchasing / Sheril Nina Nabilla Childs. (2012) [Student Project] (Unpublished)

Cho, Sin Win and Md Isa, Normalisa and Salahuddin, Norkhazzaina and Sivapathy, Arunnaa and Ramlee, Afifah Alwani (2019) Demystifying customer satisfaction towards an authorised automobile service centre / Cho Sin Win...[et al.]. (2019) Voice of Academia (VOA), 15 (2). pp. 74-80. ISSN 2682-7840

Chua, Bee Lia and Othman, Mohhiddin and Boo, Huey Chern and Ab.Karim, M. Shahrim and Ramachandran, Sridar (2009) Customer’s reaction to servicescape failure and associated recovery strategy: an exploration study in the food service industry / Chua Bee Lia ...[et al.]. (2009) Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 1 (2). pp. 23-47. ISSN 1985-8914 , 2590-3837

D

Dalinsing, Oloysius @ Aloysius (2006) A study on customer satisfaction towards Yayasan Usaha Maju (YUM)'s delivery system service at YUM Kota Kinabalu branch / Oloysius @ Aloysius Dalinsing. (2006) [Student Project] (Submitted)

Dana, Linda (2011) Evaluation of retail service quality: a study of H&L Supermarket in Taman Malihah, Kuching / Linda Dana. (2011) [Student Project] (Submitted)

Daud, Hakasah (2003) A study on the effectiveness of MCIS Zurich Insurance Berhad customer service rendered to their existing policy holders in Kuching Market / Hakasah Daud. (2003) [Student Project] (Unpublished)

Dimpat, Dennie (2012) A study on an assessment of after sales-service delivered by Telekom Malaysia Berhad / Dennie Dimpat. (2012) [Student Project] (Submitted)

Din, Nurulhaida (2004) A study on customer perception towards service quality provided by Takaful Malaysia Berhad Langkawi branch / Nurulhaida Din. (2004) [Student Project] (Unpublished)

Doisey, Marcos (2008) A study on the effectiveness of Diethelm Keller Siber Hegner (DKSH) services towards its dealers in Kota Kinabalu / Marcos Doisey. (2008) UNSPECIFIED thesis, thesis, Universiti Teknologi MARA, Sabah.

Donald, Lydia Zeta and Telon Joseph, Grace and Kemiti, Helen and John, Gordon and Mempani, Mohd Riham Akmal (2004) A study of the services provided by the dining halls in MARA University of Technology, Samarahan Campus / Lydia Zeta Donald ... [et. al]. (2004) [Student Project] (Submitted)

Doraisamy, Barathy and Appannan, Santhi and M Varatharajoo, Parteeban and Shanmugam, Jaya Kumar and Woo, Hooi Kuan (2022) An empirical research on factors affecting customer satisfaction towards fintech products and services in Sungai Petani, Kedah / Barathy Doraisamy ... [et al.]. (2022) Journal of Academia, 10 (2): 12. pp. 122-135. ISSN 2289-6368

E

Ee, Jian Pei and Chong, Pui Lin and Mohd Radzuan, Nabilah Filzah (2021) Analysis of the passengers’ loyalty and satisfaction of Airasia passengers using classification / Ee Jian Pei ... [et al.]. (2021) In: e-Proceedings of the 5th International Conference on Computing, Mathematics and Statistics (iCMS 2021), 4-5 August 2021. (Submitted)

Eli, Othman (2011) A study on customer satisfaction towards automated teller machine service quality at CIMB Bank, Miri / Othman Eli. (2011) [Student Project] (Submitted)

Enchana, Peter L. (2003) Developing a customer loyalty programme : A case study of Hock Theng Trading / Peter L. Enchana. (2003) [Student Project] (Unpublished)

Engku Wok Zin, Engku Ahmad Mustafa and Wan Ab Aziz, Wan Asri and Tawang, Johari (2008) Government servant’s perception toward motor islamic insurance: A case study at Dungun / Engku Ahmad Mustafa Engku Wok Zin, Wan Asri Wan Ab Aziz and Johari Tawang. (2008) [Research Reports] (Unpublished)

Ental, Mohamad Roslan and Jamali, Hamdiah (2000) Keberkesanan perkhidmatan pelanggan terhadap jualan di Moccis Trading Sdn Bhd / Mohamad Roslan Ental and Hamdiah Jamali. (2000) [Student Project] (Unpublished)

Esa, Elinda and Zahari, Abdul Rahman (2012) Corporate social responsibility disclosure in Malaysian government-linked companies / Elinda Esa and Abdul Rahman Zahari. (2012) Terengganu International Finance and Economics Journal (TIFEJ), 2 (2). pp. 83-93. ISSN 2232-0539

Escarlan, Florivelle C. and Dagang, Anthony Ly B. (2024) Mediating effect of corporate reputation in the influence of service quality on customer loyalty in selected restaurants in Bukidnon Province, Philippines / Florivelle C. Escarlan and Anthony Ly B. Dagang. (2024) Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 16 (2). pp. 103-115. ISSN 1985-8914 , 2590-3837

Esmadol, Mohammed Irfan (2014) A study on customer expectations towards service quality of homestay in Kota Kinabalu, Sabah / Mohammed Irfan Esmadol. (2014) [Student Project] (Unpublished)

F

Fadzil, Mohd Ikhmal (2010) The influence of design and typography on packaging effectiveness in the perception of the customers (radix fried chicken) / Mohd Ikhmal Fadzil. (2010) [Student Project] (Unpublished)

Faesol, Mukhidah (2014) A study on customer's satisfaction of services towards Pelaburan Mara Berhad (PMB) / Mukhidah Faesol. (2014) [Student Project] (Unpublished)

Farouk, Abbas Umar and Mohamad, Ismail (2015) The combined EWMA-CUSUM control chart with autocorrelation / Abbas Umar Farouk and Ismail Mohamad. (2015) In: International Conference on Computing, Mathematics and Statistics (iCMS2015), 4-5 November 2015, Langkawi Lagoon Resort Langkawi Island, Kedah Malaysia. (Submitted)

Fauzan, Nur Salwa (2018) The customer makes business company performs better a quantitative study of online customer service effectiveness in motherhood.com.my website / Nur Salwa Fauzan. (2018) Industrial Training. UiTM Cawangan Johor, Segamat, Johor. (Unpublished)

Fauzan, Nur Salwa (2018) A study on online customer services in Motherhood.com.my/ Nur Salwa Fauzan. (2018) [Student Project]

Febian, Flaviana Ivy and Syed Annuar, Sharifah Nurafizah (2020) Intention to consume towards functional foods among senior citizen in Malaysia / Flaviana Ivy Febian and Sharifah Nurafizah Syed Annuar. (2020) Journal of International Business, Economics and Entrepreneurship (JIBE), 5 (2). pp. 56-61. ISSN 2550-1429

Firdaus, Ummi Farhani (2024) The mediating effect of perceived value between service delivery and citizens’ satisfaction on urban transformation centre (UTC) in Malaysia / Ummi Farhani Firdaus. (2024) PhD thesis, thesis, Universiti Teknologi MARA (UiTM).

Firdaus, Ummi Farhani and Ahmad, Jasmine and Ladisma @ Awis, Mahadir (2017) Measuring service performance for Urban Transformation Centre / Ummi Farhani Firdaus, Jasmine Ahmad, and Mahadir Ladisma @ Awis. (2017) Journal of Administrative Science, 14 (2). pp. 1-11. ISSN 1675-1302

Francis Belen, Julie (2008) Measuring customer satisfaction towards air traffic control service quality provided by Department of Civil Aviation, Kuching / Julie Francis Belen. (2008) [Student Project] (Unpublished)

G

Geling, Alex Anderian (2013) The significant of a wayfinding plan for Jong’s crocodile farm and zoo as a factor to add customer satisfaction / Alex Anderian Geling. (2013) [Student Project] (Unpublished)

Ghazali, Muhammad Syazani and Mohd Shahril, Aslinda and Norzeri, Nur Aina Shuhada and Rosle, Nur Ain Shafika (2021) Hotel website quality influence on customer purchase intention / Muhammad Syazani Ghazali ... [et al.]. (2021) Journal of Tourism, Hospitality and Culinary Arts, 13 (1). pp. 110-122. ISSN 1985-8914 ; 2590-3837

Ghazali, Norhaini (2011) A study on relationship between service quality and customer satisfaction of Nasuha Enterprise Sdn. Bhd. at Pagoh / Norhaini Ghazali. (2011) [Student Project] (Unpublished)

Gilong, Halik @ Hanif Fuad (2008) Clients perception towards the services provided by Yayasan Usaha Maju in Ranau / Halik @ Hanif Fuad Gilong. (2008) [Student Project] (Submitted)

Gregory, Caroline (2017) Patient experience and satisfaction: a study on service quality of Emergency Unit Sibu General Hospital, Sarawak / Caroline Gregory. (2017) [Student Project] (Unpublished)

Gulabdin, Shaierah and Danil, Mardianie (2015) Service quality of public transportation : a case study on passenger satisfaction toward mini bus service in Kota Kinabalu / Shaierah Gulabdin and Mardianie Danil. (2015) [Student Project] (Unpublished)

H

Haji Affendi Ahmad, Aziah (2007) A study of service quality of AirAsia / Aziah Haji Affendi Ahmad. (2007) [Student Project] (Submitted)

Haji Akir, Hajah Oriah and Malie, Senian and Omar, Noraida (2011) Customers perception of integrity initiatives in University Technology MARA : A case study of University Technology MARA Sarawak / Hajah Oriah Haji Akir ... [et al.]. (2011) [Research Reports] (Unpublished)

Haji Hamit, Nazaruddin and Abg Ahmad, Dyg Ellyn Narisa and Macop, Gabriel (2008) A Study on the Climate for Creativity and Innovation : A Case Study of a 5 Star Hotel in Kuching, Sarawak / Nazaruddin Haji Hamit ... [et al.]. (2008) [Student Project] (Unpublished)

Haji Sidi Ahmad, Mohd Hazizol (2015) Service quality and students' satisfaction toward the Academic Affairs Division Services: UiTM Sarawak students' perspectives / Mohd Hazizol Haji Sidi Ahmad. (2015) [Entrepreneurship Project] (Unpublished)

Halib, Hazlin Hafaris (2002) A study on customer perception towards service quality provided by Tabung Haji’s hostel at Kompleks Tabung Haji Pulau Pinang / Hazlin Hafaris Halib. (2002) [Student Project] (Unpublished)

Halid, Khairunnisa (2006) A study on factors that affect the customer usage of KTM Berhad intercity train services / Khairunnisa Halid. (2006) [Student Project] (Unpublished)

Halim, Nur Atiqah and Mustafa, Ummi Kalsum (2019) The customer satisfaction towards Pos Malaysia Berhad at Sungai Petani Selatan, Kedah / Nur Atiqah Halim and Ummi Kalsum Mustafa. (2019) [Student Project] (Unpublished)

Halim, Siti Salwa (2015) The level of customer satisfaction on service quality of Mazda service centre at Glenmarie / Siti Salwa Halim. (2015) [Student Project] (Unpublished)

Hamad, Faarah Asmaisa (2012) The satisfaction on Takaful service quality among public in Chukai, Kemaman / Faarah Asmaisa Hamad. (2012) [Student Project] (Unpublished)

Hamali, Abdul Kadir (2003) Enhancing and marketing Kuching International Airport image to its expectation as international airport / Abdul Kadir Hamali. (2003) [Student Project] (Unpublished)

Hamid, Nordyiana Fitri (2020) Industrial training report: Sabah Electricity Sdn. Bhd. / Nordyiana Fitri Hamid. (2020) Industrial Training. Universiti Teknologi MARA, Sabah. (Unpublished)

Hamidon, Mohamad Alif (2014) An examination of the impact of service quality and customer knowledge towards customer loyalty on Islamic banking / Mohamad Alif Hamidon. (2014) Degree thesis, thesis, Universiti Teknologi MARA Pahang.

Hamidun, Nor Kartini and Mohammad, Nurul Shuhada (2019) Factors affecting customer satisfaction among students in fast food restaurant at Sungai Petani / Nor Kartini Hamidun and Nurul Shuhada Mohammad. (2019) [Student Project] (Submitted)

Hamilin, Faten Nadia (2013) Customers satisfaction on prosthetic and rehab products supplied by JB Prosthetic & Rehab supply in Kota Kinabalu area / Faten Nadia Hamilin. (2013) [Student Project] (Unpublished)

Hamzah, Hazlina (2010) Customer satisfaction towards SSM counter physical facilities and front liner attitudes / Hazlina Hamzah. (2010) [Student Project] (Unpublished)

Haron, Md Azmi (2001) A study on customer satisfaction towards service provided by Tabung Haji Klang District / Md Azmi Haron. (2001) [Student Project] (Unpublished)

Harun, Hashidah (2009) Perceived customer satisfaction towards Perusahaan Otomobil Kedua Sdn Bhd (PERODUA) products and services / Hashidah Harun. (2009) [Student Project] (Unpublished)

Harun, Muhammad Shafiq (2015) The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun. (2015) Industrial Training. Bachelor of Science (Hons.) Statistics, Kota Bharu. (Unpublished)

Harun, Rabitah and Abd Rahman, Nurul Hayani and Law, Kuan Kheng (2023) Digital food marketing trend: good or bad for consumers? / Dr. Rabitah Harun, Nurul Hayani Abd Rahman and Dr. Law Kuan Kheng. (2023) In: FBM INSIGHTS. Universiti Teknologi MARA, Kedah, Universiti Teknologi MARA, Kedah, pp. 37-39. ISBN 2716-599X

Hasan, Zuhairah and Zakaria, Ridhawati (2009) Customer perception towards service quality provided by Tabung Haji Seremban / Zuhairah Hasan and Ridhawati Hj. Zakaria. (2009) [Research Reports] (Unpublished)

Hashim, Mimi Zazira and Ahmed, Roziana and Abd Rahman, Mohd Khirzan Badzli (2008) A study of on-line payment awareness in Terengganu: a case of e-services offered by government / Mimi Zazira Hashim, Roziana Ahmed and Mohd Khirzan Badzli Abd Rahman. (2008) [Research Reports] (Unpublished)

Hashim, Nor Hasidah (2011) The relationship between customer satisfaction and service quality towards TM global products at Petaling Jaya / Nor Hasidah Hashim. (2011) [Student Project] (Unpublished)

Hashim, Nurhazirah and Mohd Salleh, Mohammad Zaim and Muhamad Yunus, Nor Sara Nadia and Mat Shafie, Intan Syafinaz (2017) Customer satisfaction on e-SERVQUAL in Islamic online banking services / Nurhazirah Hashim …[et al.]. (2017) Advances in Business Research International Journal, 3 (2). pp. 1-8. ISSN 2462-1838

Hashim, Siti Nuraishah (2017) Factors determining service performance at Micrologixz Computer Technology service repairs / Siti Nuraishah Hashim. (2017) [Student Project] (Unpublished)

Hassan, Hasmi (1999) A study of customer saving services expectation at Lembaga Tabung Haji Selangor / Hasmi Bin Hassan. (1999) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Hassan, Muhaiza (2006) The relationship between job satisfaction and job effectiveness among employees at Jabatan Ketua Menteri, Ayer Keroh Melaka / Muhaiza Hassan. (2006) [Student Project] (Unpublished)

Hazizan, Norzarifah and Basiran, Nor Fariza and Rajmi, Nurhafida and Roslan, Roshazwani (2019) ENT530: Klinik Dr. Fauziah / Norzarifah Hazizan … [et al.]. (2019) [Entrepreneurship Project] (Unpublished)

Hazmee, Exquande (2010) Enhancing service quality and customer satisfaction: case study of PUSPAKOM Sarawak / Exquande Hazmee. (2010) [Student Project] (Unpublished)

Hemdi, Mohamad Abdullah (2009) Service employees' acceptance of hotel front office systems : A test of technology acceptance model / Mohamad Abdullah Hemdi. (2009) ESTEEM Academic Journal, 5 (2). pp. 1-19. ISSN 1675-7939

Henry, Evelyn (2012) A study on customer satisfaction towards driving institutions in Inanam, Sabah / Evelyn Henry. (2012) [Student Project] (Unpublished)

Hj Ismail, Nurul Huda (2013) Factors that contribute to customer loyalty towards Telekom Malaysia Kuantan / Nurul Huda Hj Ismail. (2013) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Hj Lungki, Jaredi@Shamsuddin (2009) Measuring service quality towards customer expectation and perception: a study of Klinik Kesihatan Jalan Masjid (Polyclinic Mosque Road) Kuching / Jaredi @ Shamsuddin Hj Lungki. (2009) [Student Project] (Submitted)

Hj. Ahad, Salina (2011) Customer's Satisfaction Towards the Counter Service : A Study at the Immigration Department, Kota Kinabalu, Sabah. / Salina Hj. Ahad. (2011) [Student Project] (Unpublished)

Horian, Faizam (2011) Investigate the impact of relationship marketing orientation on customer loyalty / Faizam Horian. (2011) [Student Project] (Submitted)

Huda, Nurul and Jam, Sang (2014) Students' satisfaction level towards service delivery of Academic Affairs Department, UiTM Sarawak / Nurul Huda. (2014) [Student Project] (Unpublished)

Husain, Norhazimah and Abu Bakar, Zaynor Ashiqin (2013) Improving the public service delivery through client charter: a case study at Malacca Road Transport Department, UTC Malacca / Norhazimah Husain and Zaynor Ashiqin Abu Bakar. (2013) [Student Project] (Unpublished)

Hussain, Khairul Farhana (2011) A study on customers satisfaction towards counter services quality of Social Security Organization (SOCSO) - case study in Kota Bharu, Kelantan / Khairul Farhana Hussain. (2011) [Student Project] (Unpublished)

Hussain, Shahira (2017) Consumer complaint behavior: factors that influence consumer in Baling district to complaint / Shahira Hussain. (2017) [Student Project] (Unpublished)

Hussin, Adryshia (2018) Case study of motivating factors of product innovation at Oscapower Sdn Bhd in Menggatal, Sabah / Adryshia Hussin. (2018) [Student Project]

Hussin, Nurul Ain Amani (2018) Customer's perception of service quality and satisfaction in Islamic bank / Nurul Ain Amani Hussin. (2018) [Student Project] (Submitted)

Hussin, Suhailey (2007) The effectiveness of promotional activities towards creating customer awareness at Melaka International Trade Centre (MITC) / Suhailey Hussin. (2007) [Student Project] (Unpublished)

I

Ibrahim, Dg. Salawati (2007) A study on customer level of satisfaction toward counter service at Majlis Daerah Papar / Dg. Salawati Ibrahim. (2007) [Student Project] (Submitted)

Ibrahim, Lenda (1998) The relationship and importance of services provided by the City Bayview Hotel Malacca towards customer satisfaction / Lenda Ibrahim. (1998) [Student Project] (Submitted)

Ibrahim, Mohamad Zaini (2011) Perception of customers on the most important criteria to be effective salesperson in TPM Technopark Sdn Bhd / Mohamad Zaini Ibrahim. (2011) [Student Project] (Unpublished)

Ibrahim, Mohammad Ariff (2006) Service quality: evaluation on transaction services in Tabung Haji Banda Kaba, Melaka / Mohammad Ariff Ibrahim. (2006) [Student Project] (Unpublished)

Ibrahim, Muhammad Azman and Mohd Ruslan, Rafiatul Adlin and Thong, Foong Yen (2021) Food marketing: the influence of organic greenwash towards Malaysian consumers' trust: a conceptual paper / Muhammad Azman Ibrahim, Rafiatul Adlin Mohd Ruslan and Thong Foong Yen. (2021) Advances in Business Research International Journal, 7 (1): 5. pp. 135-141. ISSN 2462-1838

Ibrahim, Nawawi (2021) Examining the antecedents of rapport for determining customer retention and word-of-mouth in Malaysia private institutions of higher education / Nawawi Ibrahim. (2021) PhD thesis, thesis, Universiti Teknologi MARA.

Ibrahim, Nor Asmahani (2006) The assessment of service counter delivery by Tabung Haji Kuala Terengganu / Nor Asmahani Ibrahim. (2006) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Ibrahim, Norashikin (2018) Patient satisfaction towards service quality at Pharmacy Department in Hospital Sultan Abdul Halim / Norashikin Ibrahim. (2018) [Student Project] (Submitted)

Ibrahim, Nurul Jannatul Naimah (2021) Case Study : D&N Energy Enterprise / Nurul Jannatul Naimah Ibrahim. (2021) [Entrepreneurship Project] (Unpublished)

Ibrahim, Nurzahidah and Johari, Nor Bazlaa-Amani and Latip, Famiezza Ezza Fazirra and Mobil, Nurzulaikha Fuadani and Bakhtiar, Shasilla (2015) Fundamentals of Entrepreneurship (ENT300) : Homelicious Seafood Burger / Nurzahidah Ibrahim ...[et al.]. (2015) [Entrepreneurship Project] (Unpublished)

Ibrahim, Sheha (2015) Assessing customer perception towards service quality (tangibility, reliability and responsiveness) at Section of Contribution EPF Kuantan / Sheha Ibrahim. (2015) Industrial Training. Bachelor of Science (Hons.) Statistics, Kota Bharu. (Unpublished)

Idris, Mohd Zaki Shazwani (2010) Customer service at Companies Commission of Malaysia (Suruhanjaya Syarikat Malaysia or SSM), Melaka / Mohd Zaki Shazwani Idris. (2010) [Student Project] (Unpublished)

Impian, Zurhaida (2008) The effectiveness of promotional mix done by Pusat Zakat Melaka (PZM) to create customers' awareness in Melaka Tengah area in fulfilling their zakat obligation / Zurhaida Impian. (2008) [Student Project] (Unpublished)

Inderan, Susilawaty (2021) Case study focusing on services provided by Globalart Bandar Sierra in Kota Kinabalu, Sabah / Susilawaty Inderan. (2021) Industrial Training. Universiti Teknologi MARA, Sabah. (Unpublished)

Isa, Rafidah (2007) Customers' awareness towards products offered by Budayatama Corporation Sdn Bhd / Rafidah Isa. (2007) [Student Project] (Unpublished)

Isahak Merican, Farah Merican and Md Zani, Rosliza and Nazrin, Nizar and Mohd Zaki, Nabila Attributes influencing young home buyer’s purchase decision / Farah Merican Isahak Merican...[et al.]. In: International Business & Management Academic Colloquium 2018. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, p. 26. ISBN 9789670314563

Isail, Nur Hasana (2018) Factor affection customer statisfaction based on service quality intrument in the electricity sector : a study in Kudat, Sabah / Nur Hasana Isail. (2018) Other. Bachelor of Business Administrations (Hons) Marketing, Segamat, Johor. (Unpublished)

Ishak, Rohaya (1998) A study on customers’ perception towards the information counter, MunLoong-Hankyu Jaya Bangsar, Kuala Lumpur / Rohaya Ishak. (1998) Degree thesis, thesis, Universiti Teknologi MARA.

Ishak, Siti Aisyah and Moktarroji, Nurul Hidayah (2013) A study on the effects of service quality on customer satisfaction towards bus transit in Malacca Central / Siti Aisyah Ishak and Nurul Hidayah Moktarroji. (2013) [Student Project] (Unpublished)

Iskandar Zurkarnain, Diyana and Ahmad, Nurazlin (2011) Quality of services through public perception at Community Polyclinic, Peringgit, Melaka / Diyana Iskandar Zurkarnain and Nurazlin Ahmad. (2011) [Student Project] (Unpublished)

Islam, Tasnimul and Sarin, Fahmi (2022) The influence of customer incivility towards deviant behaviour: a case study of casual restaurant frontline employees in the Klang valley, Malaysia / Tasnimul Islam and Fahmi Sarin. (2022) Voice of Academia (VOA), 18 (1): 9. pp. 91-99. ISSN 2682-7840

Ismail, Aliya Huda (2015) Service quality and customer satisfaction towards banking sector: A case study of Bank Persatuan / Aliya Huda Ismail. (2015) [Student Project] (Unpublished)

Ismail, Anis Nadia (2007) Factors influencing the effectiveness of The New Straits Times Press (M) Bhd Kuantan branch's distribution system / Anis Nadia Ismail. (2007) [Student Project] (Unpublished)

Ismail, Azianti and Roslan, Liyana and Ismail, Herda Balqis and Mohd Salleh, Noor Azlina (2021) Students' satisfaction towards academic advising service / Azianti Ismail … [et al.]. (2021) Asian Journal of University Education (AJUE), 17 (3): 8. pp. 291-298. ISSN 2600-9749

Ismail, Hirun Azaman (2004) Measuring supplier’s service quality and customer satisfaction using servqual / Hirun Azaman Ismail. (2004) In: STSS 2004 : Prosiding Seminar Kebangsaan Sains Teknologi & Sains Sosial / Jilid 2 : Sains Sosial, 31 Mei – 1 Jun 2004, Hotel Vistana, Kuantan, Pahang.

Ismail, Ida Rosnita and Ismail, Azman (2017) The roles of employees coaching towards employee outcomes / Nursaadatun Nisak Ahmad, Ida Rosnita Ismail and Azman Ismail. (2017) Social and Management Research Journal (SMRJ), 14 (2). pp. 72-88. ISSN 1675-7017

Ismail, Intan Rafidah and Shahril, Nur Iman Aqilah (2016) The vital components of hipster cafe that affect millennials’ satisfaction / Intan Rafidah Ismail and Nur Iman Aqilah Shahril. (2016) [Student Project] (Unpublished)

Ismail, Mohd Hafiz (2012) The factors that inluence consumer determinations to purchase organic vegetables: Case study at TESCO Kota Bharu / Mohd Hafiz Ismail. (2012) [Student Project] (Unpublished)

Ismail, Mohd Khairul (2000) Telekom Malaysia Berhad: the study on customers satisfaction through door to door sales activity / Mohd Khairul Ismail. (2000) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Ismail, Noorhani (1999) A study on the level of customer satisfaction towards physical distribution services provided by BERNAS Perdana Sdn. Bhd. / Noorhani Ismail. (1999) [Student Project] (Submitted)

Ismail, Nor Syakiroh and Abu Masor, Siti Shakinah (2018) A study on service quality and student satisfaction at Perpustakaan Sultanah Bahiyah, Universiti Utara Malaysia (UUM) / Nor Syakiroh Ismail and Siti Shakinah Abu Masor. (2018) [Student Project] (Unpublished)

Ismail, Noraini (2004) Exploring the customer's expectation towards shuttle service by KTMB / Noraini Ismail. (2004) [Student Project] (Unpublished)

Ismail, Norisfarizan and Ramli, Azura and Zahari, Mohd. Izwan and Ahmad, Jasmine (2010) Certificate For Occupancies (CFO) and Certificate of Completion and Compliances (CCC): are customers satisfied? / Norisfarizan Ismail...[et al.]. (2010) In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

Ismail, Nur Hasana (2018) Factors affecting customer satisfaction based on service quality dimension in the electricity sector : a study in SESB Kudat, Sabah / Nur Hasana Ismail. (2018) [Student Project] (Unpublished)

Ismail, Rusnah (1998) A study on physical distribution functions practiced by NSTP (M) berhad within Kuala Terengganu / Rusnah Ismail. (1998) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Ismail, Ruzlita (2002) A study on service consistencies provided by food and beverage department of Hotel UiTM Terengganu for the year 2001 / Ruzlita Ismail. (2002) [Student Project] (Submitted)

Ismail, Siti Ilmiah (2014) The antecedents and influence of consumer relationship proneness towards perceived relationship quality and customer loyalty of apparel retailing industry in Malaysia / Siti Ilmiah Ismail. (2014) In: TeSSHI 2014- Technology, Science Social Sciences, Humanities, 5 & 6 Nov 2014, One Hotel Helang, Langkawi Kedah Malaysia.

Ismail, Siti Radhiah (2014) The relationship between service quality towards customer satisfaction at Parkson Grand Mahkota Parade / Siti Radhiah Ismail. (2014) [Student Project] (Unpublished)

iga, Mark (2016) Service quality, customer satisfaction and customer loyalty: A case study on digi service centre Jalan Kulas, Kuching, Sarawak / Mark Biga. (2016) [Student Project] (Unpublished)

J

J Mining, Herry (2012) Customer satisfaction towards hostel services : a case study on Kinabalu hostel / Herry J Mining. (2012) [Student Project] (Unpublished)

J. Molie, Christofer (2006) A study on customers satisfaction towards the customers service provided by the Dewan Bahasa dan Pustaka, Kota Kinabalu, Sabah / Christofer J. Molie. (2006) [Student Project] (Submitted)

Jaafar, Ahmad Fuzairijane (2000) A study of customer satisfaction level on the services provided by PDB - commercial sales department / Ahmad Fuzairijane Jaafar. (2000) [Student Project] (Submitted)

Jaafar, Mazumi (1998) Customer awareness and acceptance towards Billion Marketing's in-house brand for leather products 'RORINE' / Mazumi Jaafar. (1998) Degree thesis, thesis, Institut Teknologi MARA (ITM).

Jaalam, Mardhiah (1999) Responsiveness of TM Touch in handling customer complaints towards company’s performance and customer loyalty / Mardhiah Jaalam. (1999) [Student Project] (Submitted)

Jabbar, Mazen Abdul (2011) The critical success factors of e-CRM implementation in Saudi companies / Mazen Abdul Jabbar. (2011) PhD thesis, thesis, Universiti Teknologi MARA (UiTM).

Jafar, Che Hamiza (1999) Late delivery order from PETRONAS MITCO Japan to customer / Che Hamiza Jafar. (1999) [Student Project] (Submitted)

Jaid, Nor Hilmi (1998) A study on customer satisfaction at shell petrol stations / Nor Hilmi Jaid. (1998) UNSPECIFIED thesis, thesis, Universiti Teknologi MARA.

Jailani, Nur Shafeeka and Wan Azmi, Nur Dini Sabrina (2018) Factors that lead to customer satisfaction towards online banking / Nur Shafeeka Jailani and Wan Nur Dini Sabrina Wan Azmi. (2018) [Student Project] (Unpublished)

Jaini, Akalili Nur Sakinah and Mohd Azim Khan, Farah Shamin (2015) Public satisfaction towards public hospital : a case study focusing on Kota Kinabalu, Sabah / Akalili Nur Sakinah Jaini and Farah Shamin Mohd Azim Khan. (2015) [Student Project] (Unpublished)

Jalasi, Azrin and Sylvia Nabila, Azwa Ambad (2022) Religiosity and attitude influence on muslims’ intention to visit homestays in Sabah, Malaysia / Azrin Jalasi and Sylvia Nabila Azwa Ambad. (2022) Voice of Academia (VOA), 18 (1): 2. pp. 14-28. ISSN 2682-7840

Jalil, Nurul Azilah (2015) Evaluating service quality of Total Hospital Information System (THIS): a case study at Hospital Sungai Buloh / Nurul Azilah Jalil. (2015) Masters thesis, thesis, Universiti Teknologi MARA.

Jallaludin, Nur Syafiqah Khalisah and Sukarno, Nor Shafieqa and Md Nasir, Siti Nur Baiyah and Ismail, Nur Ain and Amir Shah, Nur Aishah and Mohamat Sabri, Hanis Nadhirah and Mohammad, Noorita (2021) A systematic review on consumer behavior toward plastic consumption in Asian countries / Nur Syafiqah Khalisah Jallaludin …[et al.]. (2021) Advances in Business Research International Journal, 7 (1): 5. pp. 150-158. ISSN 2462-1838

Jamali, Noor Ashyikin (2018) The importance of consumer perception towards willingness to pay of Sarawak layered cake / Noor Ashyikin Jamali. (2018) [Student Project] (Submitted)

Jamaluddin, Marzita (2013) Intention to use mobile customer relationship management (mcrm) in hotel industry / Marzita Jamaluddin. (2013) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Jamaluddin, Norzatulcima (1996) A study on the KTM komuter’s customer service performance provided by the tele-marketeer team / Norzatulcima Jamaluddin. (1996) [Student Project] (Unpublished)

Jamaluddin, Nur Eirna (2009) A study of customer acceptance towards Streamyx products offered by Telekom Malaysia (TM) Berhad, Melaka / Nur Eirna Jamaluddin. (2009) [Student Project] (Unpublished)

Jamaludin, Siti Ainun Mardiah (2008) Tenants satisfaction towards the facilities provided by Technology Park Malaysia / Siti Ainun Mardiah Jamaludin. (2008) [Student Project] (Unpublished)

James Noah, Gladys Juita (2008) Customer satisfactions toward services provided by the customer service representative (CSR) at Agro Bank (Kota Kinabalu branch) / Gladys Juita James Noah. (2008) [Student Project] (Submitted)

Jamine, Philipia (2013) The relationship between perceived service quality and perceived service value towards customer revisit intention / Philipia Jamine. (2013) [Student Project] (Submitted)

Jamingan, Hariana (2009) Challenges faced by Faiza Marketing Sdn. Bhd. (FMSB) in creating customer awareness through promotion activities / Hariana Jamingan. (2009) [Student Project] (Unpublished)

Jamran, Nur Ezzatina (2018) Factors that affecting customers' choice of travel agent at Kota Kinabalu, Sabah / Nur Ezzatina Jamran. (2018) [Student Project]

Jamzit, Nur Amalina (2017) Relationship between customer experience and customer satisfaction in Staffield Country Resort / Nur Amalina Jamzit. (2017) [Student Project] (Unpublished)

Janah, Hamisah and Iraman, Irlianie (2006) A study of students perception on the quality of services in the Academic Affairs Division (AAD) of UiTM Cawangan Sabah / Hamisah Janah and Irlianie Iraman. (2006) [Student Project] (Submitted)

Janaidi, Hassiah (2003) Measuring customers satisfaction: a case study at Courts Mammoth Berhad, Kuching / Hassiah Janaidi. (2003) [Student Project] (Unpublished)

Japar, Kamesah (2009) Factors that contribute to the success of consultant of Putra & Associates / Kamesah Japar. (2009) [Student Project] (Submitted)

Jaslee, Nurul Hamizah (2009) A study on factors influencing the SERVQUAL (Service Quality) in Perbadanan Putrajaya / Nurul Hamizah Jaslee. (2009) [Student Project] (Unpublished)

Jawan, Anjal (2015) Sibu Water Board (SWB) service quality and impact to customer satisfaction / Anjal Jawan. (2015) [Student Project] (Submitted)

Jawatin, Charlene Nita (2011) Customers satisfaction towards Bunibon Lodge services / Charlene Nita Jawatin. (2011) [Student Project] (Submitted)

Ja’afar, Nur Alyani (2011) Determine factors influencing customer experience that affects customer satisfaction towards takaful product in Ikhlas Consultant & Services Johor Bahru / Nur Alyani Ja’afar. (2011) [Student Project] (Unpublished)

Jefrry, Zahrul Hisyam (2015) A study on customers' satisfaction towards Tabung Haji by using service quality dimension / Zahrul Hisyam Jefrry. (2015) [Student Project] (Submitted)

Jemadi, Ahmad Soffian (2003) Customer satisfaction on internet services of Pustaka Negeri Sarawak / Ahmad Soffian Jemadi. (2003) [Student Project] (Unpublished)

Jembu, Watson (2016) A study on customers’ satisfaction towards the quality of service counter at Samarahan district office / Watson Jembu. (2016) [Student Project] (Unpublished)

Jimmy Taylor, Remysta (2014) Customer satisfaction on services of Sea Quest Tours & Travel Sdn Bhd / Remysta Jimmy Taylor. (2014) [Student Project] (Unpublished)

Joe, Mianie (2010) A study of purchasing behavior of consumer in Kota Kinabalu on aquaculture fish / Mianie Joe. (2010) [Student Project] (Unpublished)

Johari, Alauyah (2007) The realization of politeness through linguistic and non-linguistic features at service encounters / Alauyah Johari … [et al.]. (2007) [Research Reports] (Unpublished)

John, Alvey and Maong, Patricia (2018) Service quality and student satisfaction at UiTM Samarahan’s cafeteria / Alvey John & Patricia Maong. (2018) [Student Project] (Unpublished)

John, Edward Liding (2007) Customer's level of satisfaction towards counter service: A study at TM Point / Edward Liding John. (2007) [Student Project] (Unpublished)

John, Stephanie (2015) Relationship between service quality and customer satisfaction in ferry transportation in Labuan - Wawasan Perdana Ferry / Stephanie John. (2015) [Student Project] (Unpublished)

Joseph, Esther Nelly and Hamsya, Harbiah (2013) Customers satisfaction towards Kedai Rakyat 1 Malaysia (KR1M), G-Mart Supermarket and The Store Pacific Milimewa in Inanam, Sabah / Esther Nelly Joseph and Harbiah Hamsya. (2013) [Student Project] (Unpublished)

Juanis, Roslinda (1999) Telekom Malaysia: customer satisfaction towards centrex services in Kota Kinabalu area / Roslinda Juanis. (1999) [Student Project] (Submitted)

Jubin, Liliana Jessy (2015) The customer satisfaction on drinking water / Liliana Jessy Jubin. (2015) [Student Project] (Unpublished)

Juimin, Abdul Hafidz (2016) The role of perceived service recovery as the mediator between relationship intention and customer satisfaction in the airline industry in Sabah / Abdul Hafidz Juimin. (2016) [Student Project] (Unpublished)

Julijin, Jufaidah (2008) A study on the customer perception towards tailoring service provided by Afie Enterprise in Kota Kinabalu area / Jufaidah Julijin. (2008) [Student Project] (Submitted)

Jumadi, Ernah (2006) Customer satisfaction towards Poslaju National Courier Kota Kinabalu / Ernah Jumadi. (2006) [Student Project] (Submitted)

Jumatdin, Hazurah (2010) Customer perception towards service environment in terms of ambient condition provided by Telekom ( consumer sales ) in Kota Kinabalu / Hazurah Jumatdin. (2010) [Student Project] (Submitted)

Jun, Dayang Suhaila Asyikin (2019) Customer satisfaction towards online shopping using smartphone in Kota Kinabalu / Dayang Suhaila Asyikin Jun. (2019) UNSPECIFIED thesis, thesis, Universiti Teknologi MARA, Sabah.

Junaidi, Nur Ideeza Aina (2022) Customer satisfaction towards online shopping: the awareness of gharar in online shopping aming students of diploma in muamalat at UiTM Dungun during COVID-19 era / Nur Ideeza Aina Junaidi. (2022) [Student Project] (Submitted)

Junit, Mohd Norman and Azaman, Mohammad Harith (2016) To study the relationship between service quality and customer satisfaction of Y- Centre / Mohd Norman Junit and Mohammad Harith Azaman. (2016) [Student Project] (Unpublished)

K

Kamaludin, Nur Aimi Solehah and Khairulhasni, Nur Adawiyah (2019) Service quality and customer satisfaction towards counter service in Road Transport Department (JPJ) at Sungai Petani, Kedah / Nur Aimi Solehah Kamaludin and Nur Adawiyah Khairulhasni. (2019) [Student Project] (Submitted)

Kamaruddin, Shahrul Akmal (1997) A study of customer satisfaction on Mazda at Cycle & Carriage Bintang Berhad / Shahrul Akmal Kamaruddin. (1997) [Student Project] (Submitted)

Kamarudin, Nur Atiqah and Zainudin, Nur Hazwani and Wahab, Nur Fateha and Md Zahari, Nurfathin Mumairah and Jusoh, Siti Fadzilah (2009) Business Plan : Food And Beverages Service D’BAHTERA Restaurant / Nur Atiqah Kamarudin ... [et al.]. (2009) [Entrepreneurship Project] (Unpublished)

Kamarudin, Robieahton (2008) The acceptance of Bank Rakyat services through their corporate social responsibilities (CSR) provided by Bank Rakyat Jasin Melaka / Robieahton Kamarudin. (2008) [Student Project] (Unpublished)

Kamarudin, Siti Nurhazwani and Jasni, Nur Syuhada and Mohamed, Zuraina Sal Salbila (2021) The implications of Covid-19 pandemic on consumer burden in Malaysia: an analysis / Siti Nurhazwani Kamarudin, Nur Syuhada Jasni and Zuraina Sal Salbila Mohamed. (2021) Journal of International Business, Economics and Entrepreneurship (JIBE), 6 (2). pp. 82-95. ISSN 2550-1429

Karim, Md Wasiul and Chowdhury, Mohammad Abdul Matin (2021) Antecedents of customer loyalty towards private commercial banks in Bangladesh / Md Wasiul Karim and Mohammad Abdul Matin Chowdhury. (2021) Management & Accounting Review (MAR), 20 (2): 2. pp. 35-57. ISSN 2550-1895

Karim, Norain (2011) Study on customer satisfaction towards after-sales service by Mercedes-Benz Malaysia / Norain Karim. (2011) [Student Project] (Unpublished)

Karim, Noratika (2013) Customer satisfaction towards products and services provided by KOPEKS / Noratika Karim. (2013) [Student Project] (Unpublished)

Kasim, Roszianah (2006) An initial study of DPMM's performance in promoting Malay enterpreneurs / Roszianah Kasim. (2006) [Student Project] (Unpublished)

Kassim, Hamidah (2004) Towards delighting your customer / Hamidah Kassim. (2004) Info PinTAR (2). pp. 1-10. ISSN 1675-9907

Kassim, Kamarul Farid (2010) Customer satisfaction towards operation counter services at Amanah Saham Nasional Berhad, Melaka Branch / Kamarul Farid Kassim. (2010) [Student Project] (Unpublished)

Kassim, Khairol Azwan (2011) A study on customers satisfaction toward servicescape at Kota Kinabalu International Airport (KKIA) Terminal 2 / Khairol Azwan Kassim. (2011) [Student Project] (Unpublished)

Kassim, Norhasimah (1999) Analysis on retailers perceptions and preferences towards the Jasmine Super New / Norhasimah Kassim. (1999) [Student Project] (Submitted)

Kefly, Siti Zulaikha (2007) A study on factors that influencing salesperson performance at Perodua Paccar Motors / Siti Zulaikha Kefly. (2007) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Khalid, Marziana (1993) A study on facilities and level of service provided by KSM for a long distance express bus service / Marziana Khalid. (1993) Diploma thesis, thesis, Universiti Teknologi MARA.

Khalid, Nurul Amirah (2018) The impact of servicescape dimensions towards customer satisfaction at theme restaurants in Melaka / Nurul Amirah Khalid. (2018) [Student Project] (Unpublished)

Khalid, Siti Khatijah (2006) The ministry of Domestic Trade and Consumer Affairs (MDTCA): a study on the effectiveness of consumer campaigns / Siti Khatijah Khalid. (2006) [Student Project] (Submitted)

Khalil, Siti Aishah (2021) Case Study : Ramly Food Processing Sdn Bhd / Siti Aishah Khalil. (2021) [Entrepreneurship Project] (Unpublished)

Ku Muhamad, Ku Muhamad Ariffuddin and Zulkifli, Muhammad Amirul Hasriq (2016) Relationship between service quality and customer satisfaction of Ruang SJ Sdn Bhd / Ku Muhamad Ariffuddin Ku Muhamad and Muhammad Amirul Hasriq Zulkifli. (2016) [Student Project] (Unpublished)

Kunyir, Yean Laura and Ben, Patricia Minda and Morsid, Syamimi and Haron, Naseeha Sakina and Nasir, Mohamad Khairul Fadhillah (2010) Fundamental Of Entrepreneurship (Ent 300) Pandora Box / Yean Laura Kunyir…[et al.]. (2010) [Entrepreneurship Project] (Unpublished)

Kurniasari, Florentina and Abd Hamid, Nadiah and Chen, Qing hui (2020) The effect of perceived usefulness, perceived ease of use, trust, attitude and satisfaction into continuance of intention in using Alipay / Florentina Kurniasari, Nadiah Abd Hamid and Chen Qing hui. (2020) Management & Accounting Review (MAR), 19 (2): 7. pp. 132-150. ISSN 2550-1895

L

Laga, Lisa and Lucas, Jenny (2016) Customer satisfaction with Kedai Rakyat Satu Malaysia / Lisa Laga and Jenny Lucas. (2016) Masters thesis, thesis, Universiti Teknologi MARA Cawangan Sarawak, Kampus Samarahan.

Laini, Halijah (1999) Marketing plan for Integrated Services Digital Network (ISDN) focussing on major business sales Kota Kinabalu / Halijah Laini. (1999) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Lajim, Nurhayati (2006) Customers perception towards the quality service of MATRADE Sabah / Nurhayati Lajim. (2006) [Student Project] (Submitted)

Lajis, Nur Liyana (2017) Exploring the importance of customers database in increasing customer loyalty : a case study at the Grand Beach Resort Port Dickson / Nur Liyana Lajis. (2017) [Student Project] (Unpublished)

Lamat, Mohd Iskandar (2016) Service quality and customer satisfaction: a case study of customer service in Jabatan Pengangkutan Jalan (JPJ) WPKL / Mohd Iskandar Lamat. (2016) [Student Project] (Submitted)

Langgit, Aja (2015) Customer Satisfaction on Services offered by Pos Laju Sungai Merah, Sibu, Sarawak / Aja Langgit. (2015) Degree thesis, thesis, Universiti Teknologi MARA Sarawak,Kampus Samarahan.

Lani, Hasmina (2009) Exploring the understanding of customer service provided by Sabah Ports Sdn Bhd / Hasmina Lani. (2009) [Student Project] (Submitted)

Lassim, Rohami (2006) A study on customer level of satisfaction towards Daya Mara Cafe in Universiti Teknologi MARA Cawangan Sabah / Rohami Lassim. (2006) [Student Project] (Submitted)

Lee, Kuan Vu (1995) Load factors & service quality of the Berjaya Air schedule flight to Tioman / Lee Kuan Vu. (1995) [Student Project] (Unpublished)

Lee Abdullah, Qistina Donna (2014) Event management knowledge domains as the antecedents for successful cultural events in Malaysia / Qistina Donna Lee Abdullah. (2014) PhD thesis, thesis, Universiti Teknologi MARA.

Lian, Farino Santani (2009) Relationship between promotion effectiveness and promotion mix of DNA Asia ICT Sdn. Bhd. / Farino Santani Lian. (2009) [Student Project] (Unpublished)

Likau, Maylissa Pantan (2016) Customer satisfaction towards mobile telecommunication service providers / Maylissa Pantan Likau. (2016) [Student Project] (Unpublished)

Liwan, Stephanie Hubung and Taha, Evelyne Jacquelin and Ringkang, Cynthia Jejen and Sayien, Nathasia and Sanipai, Vikki Diane (2011) Fundamentals of entrepreneurship (ent 300) case study on Easy Access Bookstore / Stephanie Hubung Liwan …[et al.]. (2011) [Entrepreneurship Project] (Unpublished)

Lojium, Nancy D. (2007) A study on service quality and customer satisfaction for counter services at Penampang Municipal Council / Nancy D. Lojium. (2007) [Student Project] (Submitted)

Lojuti, Venitha (2009) A study on consumer awareness on islamic banking services among non-muslims market in Kota Kinabalu, Sabah / Venitha Lojuti. (2009) [Student Project] (Submitted)

Lokman Hakim, Azlinda Hakim and Mohamad Ibrahim, Hairunnisa and Tang, Pauline Pei Lin (2022) Customer perception on the adoption of self-service technologies in Klang Valley/ Azlinda Hakim Lokman Hakim, Hairunnisa Mohamad Ibrahim and Pauline Tang Pei Lin. (2022) Journal of Tourism, Hospitality and Culinary Arts, 14 (1). pp. 200-216. ISSN 1985-8914 ; 2590-3837

Lopez, Muhammad Bonnie (2010) Market orientation, service quality and business performance of hotels in Klang Valley of Malaysia / Muhammad Bonnie Lopez. (2010) Masters thesis, thesis, Universiti Teknologi MARA (UiTM).

Luqman, Aqashah Shahren (2013) Factors contribute to customer complaint towards services at operation department in Johor Port Berhad / Aqashah Shahren Luqman. (2013) [Student Project] (Unpublished)

ldris, Noor Affendy (2001) A study on customer satisfaction in using the TMTOUCH services provided by Telekom Cellular Sdn. Bhd. around Malacca area / Noor Affendy ldris. (2001) [Student Project] (Unpublished)

M

M. Furkan, Lalu and ., Agusdin and Fadliyanti, Luluk (2019) Service innovation in the Indonesian tourist village industrial cluster: evidence from the Lombok tourism corridor / Lalu M. Furkan ...[et al.]. (2019) In: Academic Conference on Social Sciences. (Submitted)

Maarof, Noor Azlina (1995) A basic study on the demand and problems face by micro-computer vendors / Noor Azlina Maarof. (1995) Diploma thesis, thesis, Universiti Teknologi MARA.

Madli, Faerozh (2013) Assessing satisfaction level among car purchaser in Malaysia empirical study of Perodua Sabah region / Faerozh Madli. (2013) [Student Project] (Unpublished)

Mado, Adhariana (2013) A study on factors that influence the small traders in making the successful business: a case on Pasar Tani Kekal in Jerantut, Pahang / Adhariana Mado. (2013) Industrial Training. Bachelor of Business Administration (Hons) Marketing, Universiti Teknologi MARA, Kelantan. (Unpublished)

Mahadi, Mohamad Noor Faiez and Ibnu, Md Ilyas Syahmi and Abdul Rahim, Nazihah and Rosdi, Rabi’atul ‘Adawiyah and Mazlan, Muzdalifah (2010) A Study of the Factors That Affect the Effectiveness of Counter Service towards Customer Satisfaction: A Case Study OF Student Affairs Division, Uitm Kedah / Mohamad Noor Faiez Mahadi...[et al.]. (2010) In: ReCAMSS 2010, UiTM Cawangan Kedah.

Mahat, Siti Fatimah (2013) Rebranding of corporate identity, Wet World Shah Alam / Siti Fatimah Mahat. (2013) [Student Project] (Unpublished)

Mahdi, Mohd Saifulzaman (2015) A study on customer satisfaction towards services provided by birth and death National Registration Department at Kota Kinabalu / Mohd Saifulzaman Mahdi. (2015) [Student Project] (Unpublished)

Mahdzan, Nurul Shahnaz and Mokhtar, Marzuki and M. Nayan, Amran and Idris, Mohd Razif (2021) The determinants of user satisfaction of engineering maintenance system (EMESYS) in the Malaysian army / Nurul Shahnaz Mahdzan …[et al.]. (2021) Advances in Business Research International Journal, 7 (1): 5. pp. 225-241. ISSN 2462-1838

Mahdzir, Mohamad Nasaruddin and Abd Rahim, Ahmad Shahril Azwan and Mohd Seni, Mohammad Khair and Othman, Abdul Kadir (2021) Integrating competency based-management into individual development plan for university staff / Mohamad Nasaruddin Mahdzir …[et al.]. (2021) Advances in Business Research International Journal, 7 (1): 5. pp. 117-128. ISSN 2462-1838

Mahmood, Mohd Wahyuddin (2008) Comparative measurement of customer satisfaction based on their expectation and perceived value towards Bayo service / Mohd Wahyuddin Mahmood. (2008) [Student Project] (Unpublished)

Mahmud, Maizan (1989) Sistem penerbangan Malaysia: kajian ke atas bilangan penumpang, jumlah pengendalian kargo dan kiriman dari 1972 hingga 1988 / Maizan Mahmud. (1989) Diploma thesis, thesis, Insititut Teknologi MARA.

Mahmud, Syahrul Hezrin and Dzulkifli, Fatimah Zainab and Abd Aziz, Najdah (2011) Understanding customer orientation behaviour: a study on non-academic staff in UiTM Kuala Terengganu / Syahrul Hezrin Mahmud, Fatimah Zainab Dzulkifli and Najdah Abd Aziz. (2011) [Research Reports] (Unpublished)

Mahshar, Mursyida and Abu Hassan, Anita and Jaafar, Elias and Ramli⁴,, Abd Rasyid and Mohd Isad, Nur Farahanum (2018) Determinants of consumer online reviews / Mursyida Mahshar...[et al.]. (2018) In: International Business & Management Academic Colloquium 2018. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, Sungai Petani, Kedah, p. 31. ISBN 9789670314563

Majid, Mohamad Hafizudin and Cheremi, Nurul Jannah and Razali, Nurul Shahira (2014) Investigation of service quality towards customer satisfaction at Melaka River Cruise / Mohamad Hafizudin Majid, Nurul Jannah Cheremi and Nurul Shahira Razali. (2014) [Student Project] (Unpublished)

Makbul, Azrain (2010) Gaining customer loyalty through online services / Azrain Makbul. (2010) [Student Project] (Submitted)

Makulan @ Kilau, Kartini Sitti Asmah (2007) The effectiveness of service quality at Perodua Tawau / Kartini Sitti Asmah Makulan @ Kilau. (2007) [Student Project] (Submitted)

Malik, Rosmaryati (2002) A study on benefit sought by Employees Provident Fund Social Security Training Institute (ESSET) customers towards the services offered in Selangor / Rosmaryati Malik. (2002) [Student Project] (Unpublished)

Mamat, Mazlina and Cheam, Chai Li and Nik Ismail, Nik Nor Hasimah (2013) The influence of familiarity and customer involvement on customer service experience in Malaysian public higher education industry / Mazlina Mamat, Cheam Chai Li and Nik Nor Hasimah Nik Ismail. (2013) [Research Reports] (Unpublished)

Mansor, Norudin and Abd Halim, Ahmad Syazli (2004) Co-operative business: It’s ability to meet customer satisfaction / Norudin Mansor and Ahmad Syazli Abd Halim. (2004) In: STSS 2004 : Prosiding Seminar Kebangsaan Sains Teknologi & Sains Sosial / Jilid 2 : Sains Sosial, 31 Mei – 1 Jun 2004, Hotel Vistana, Kuantan, Pahang.

Mappahli, Roslina (2006) A Study on customer satisfaction towards services provided by MITI Sabah Branch / Roslina Mappahli. (2006) [Student Project] (Unpublished)

Marcos Tadi, Douglas (2016) Tourist experience with the Melanau homestay in Mukah, Sarawak / Douglas Marcos Tadi. (2016) [Student Project] (Unpublished)

Mark James, Valentino (2013) A study on manufacturers behavior towards tax evasion of sales tax in Inanam, Menggatal and KKIP imposed by Royal Malaysia Customs Departments / Valentino Mark James. (2013) [Student Project] (Unpublished)

Mas Wan, Siti Nur Zuraida and Jafri, Nurul Aryani (2017) Customer satisfaction towards service quality in fast food restaurants / Siti Nur Zuraida Mas Wan & Nurul Aryani Jafri. (2017) [Student Project] (Unpublished)

Maslie, Roslee (2001) A study on marketing campaign by Bank Simpanan Nasional Malacca Main Branch / Roslee Maslie. (2001) [Student Project] (Submitted)

Masor@Mansor, Nur Hazwani (2007) The effectiveness of promotional efforts towards Nestle beverages / Nur Hazwani Masor@Mansor. (2007) [Student Project] (Unpublished)

Masran, Muhammad Khairani (2021) Public transportation issues among tourists in Kuala Lumpur / Muhammad Khairani Masran. (2021) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Mat, Azmi and Mohd Ali, Ainunnazlee and Mohamad Salleh, Mohammad Zaim and Kori, Nur Liana (2014) Post-purchase behavior: consume complaint behavior / Azmi Mat...[et al.]. (2014) In: TeSSHI 2014- Technology, Science Social Sciences, Humanities, 5 & 6 Nov 2014, One Hotel Helang, Langkawi Kedah Malaysia.

Mat, Khalid Amin (2010) The relationship between job satisfaction and health-related quality of life (HRQOL) amongst administrative workers in selected government bodies, Shah Alam / Khalid Amin Mat. (2010) Masters thesis, thesis, Universiti Teknologi MARA.

Mat, Mohd Hizami (2012) Customer satisfaction towards the effectiveness of insurance agent : the case of Kota Belud / Mohd Hizami Mat. (2012) [Student Project] (Unpublished)

Mat Ali, Syukrina Alini and Said, Noor Azzah and Munap, Rudzi (2012) The application of Hackman and Oldham’s job characteristics model to job satisfaction: view point from fast food outlet’ managers / Syukrina Alini Mat Ali , Noor Azzah Said and Rudzi Munap. (2012) [Research Reports]

Mat Dangi, Mohamad Ridhuan and M. Yacob, Noor Hasimah (2013) Analyzing the fraud awareness from UiTM Pahang's academic staff perspectives / Mohamad Ridhuan Mat Dangi and Noor Hasimah M. Yacob. (2013) In: Prosiding KONAKA Konferensi Akademik (Sains Sosial) 2013, 28-29 Oktober 2013, Bukit Gambang Resort City, Gambang, Pahang, Malaysia.

Mat Daud, Norhidayatul Akma Laily and Johor@Johar, Siti Syafiqah (2019) Factors that contribute to user satisfaction toward Perpustakaan Sultanah Bahiyyah, Universiti Utara Malaysia / Norhidayatul Akma Laily Mat Daud and Siti Syafiqah Johor@Johar. (2019) [Student Project] (Unpublished)

Mat Daud, Suhaini (1999) A study of local customer perception on quality of counter services provided by Tabung Haji (TH) / Suhaini Mat Daud. (1999) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Mat Hasssan, Mohd Nazri and Yusop, Mohamad Ridzuan and Mohd, Amir Ikhwan and Dzulkenaini, Ezry Syaridzuan (2002) Entrepreneurship : NeoNet / Mohd Nazri Mat Hasssan ... [et al.]. (2002) [Entrepreneurship Project] (Unpublished)

Mat Husain, Nur Hafizah (2015) The impact of service quality on customer choice towards private hospital: a case study in USAINS / Nur Hafizah Mat Husain. (2015) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Mat Jusoh, Aminuddin (1999) A study on secondary school students awareness toward the existence of JAIPETRA College within Kota Bharu area / Aminuddin Mat Jusoh. (1999) [Student Project] (Submitted)

Mat Nasir, Muhammad Nazmie and Jabin, Falnidah (2016) Relocation of Air Asia services at KKIA : impact on customer satisfaction / Muhammad Nazmie Mat Nasir and Falnidah Jabin. (2016) [Student Project] (Unpublished)

Mat Nawi, Muhammad Hafizuddin (2012) Factors that influence customer’s purchase intention of organic and healthy food in Kota Bharu / Muhammad Hafizuddin Mat Nawi. (2012) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Mat Nawi, Noor Mardhiah (2013) Cross sectional study towards customer churn: a case in TNB Kota Bharu / Noor Mardhiah Mat Nawi. (2013) [Student Project] (Unpublished)

Mat Ramly, Abuzar Al-Gefari (2012) A study on customer satisfaction of selected companies on equipment leasing service at Dungun Terengganu / Abuzar Al-Gefari Mat Ramly. (2012) [Student Project] (Unpublished)

Mat Saad, Mohd Nurul Iman (2010) A study on customer satisfaction toward service quality at Bank Rakyat Beaufort branch / Mohd Nurul Iman Mat Saad. (2010) [Student Project] (Submitted)

Mat Shafie, Intan Syafinaz and Mohd Yusof, Yuslina Liza and Mahmood, Ainun Nadzirah and Mohd Ishar, Nor Irvoni and Jamal, Hartini Zuhaila and Abu Kasim, Noor Hidayatul Aini (2018) Factors influencing the adoption of e-payment: an empirical study in Malaysia / Intan Syafinaz Mat Shafie ...[et al.]. (2018) Advances in Business Research International Journal (ABRIJ), 4 (2). pp. 53-62. ISSN 2462-1838

Mat Zaki, Norsham Azeanti (2009) Examine the level of customer satisfaction towards service quality provided by SOCSO Melaka / Norsham Azeanti Mat Zaki. (2009) [Student Project] (Unpublished)

Mathew, Vloreen Nity and Amir Abdullah, Ardiana Mazwa Raudah (2010) Market acceptance of herbal-based skin care products in Kuching for Sarakraf Sdn. Bhd. / Vloreen Nity Mathew and Ardiana Mazwa Raudah. (2010) Masters thesis, thesis, Universiti Teknologi MARA, Sarawak.

Mawardee, Effi Effendi and Noor Azhar, Mohd Nur Farhan and Saad, Hana and Zakaria, Rozainizawati and Mat Saad, Siti Normaziah (2010) The perception of UiTM Kedah Students on the service quality of counter services at Unit Kewangan UiTM Kedah / Effi Effendi Mawardee...[et al.]. (2010) In: ReCAMSS 2010, UiTM Cawangan Kedah.

Mazlan, Fatin Nabila (2014) A study of factors that influence the hand phone purchase among teenagers in Kota Bharu (case study of secondary school) / Fatin Nabila Mazlan. (2014) [Student Project] (Unpublished)

Mazlan, Khairul Hisham (1998) Quick serve restaurant (QSR) in petronas mesra convenience store and its acceptance by Malaysian consumers in regards to their lifestyle - fast food preferences. / Khairul Hisham Mazlan. (1998) [Student Project] (Unpublished)

Mazlan, Nur Sakinah (2020) Factors influencing customers patronizing ethnic restaurant: a case study on Thai restaurant / Nur Sakinah Mazlan. (2020) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Md Ali, Najwa Aliena Md Ali (2017) Factor that affecting customer's decision in using Tabung Haji ATM services among Tabung Haji customer in Rompin, Pahang / Najwa Aliena Md Ali. (2017) [Student Project] (Unpublished)

Md Aliudin, Nur Alia and Ismail, Noraisha Nabila (2021) The influence of social media towards guest visit intention to hotel industry / Norfaqihah Mohd Yusoff and Anis Hazwani Alam. (2021) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Md Azlan, Nurzalina (2011) The relationship between quality service by Enterprise Wide Risk Management (EWRM) towards customer satisfaction / Nurzalina Md Azlan. (2011) [Student Project] (Unpublished)

Md Dan, Masdita and Abdul Hamid, Hamizah (2019) Patient perceived service quality towards counter service in Hospital Sultan Ismail Johor Bahru / Masdita Md Dan and Hamizah Abdul Hamid. (2019) Masters thesis, thesis, Universiti Teknologi Mara Cawangan Johor.

Md Dasuki, Norshafiqah (2011) A study on the effectiveness of promotion for Islamic product at Agrobank Segamat / Norshafiqah Md Dasuki. (2011) [Student Project] (Unpublished)

Md Pauzi, Suria Fadhillah and Zaini, Azniza Ahmad and Azni, Muhammad Asyraf (2021) Online shopping during MCO: what consumers should know in dealing with sellers on social media? / Suria Fadhillah Md Pauzi, Azniza Ahmad Zaini and Muhammad Asyraf Azni. (2021) ASEAN Entrepreneurship Journal (AEJ), 7 (1). pp. 1-5. ISSN 2637-0301 (e-ISSN)

Md Razak, Mohamad Idham and Mohammad Hamzah, Mohd Hafiz and Supir, Hafifi and Yaacob, Noor Junaini Arwin and Mohd Rodzi, Siti Nurul Aini (2014) The effectiveness of service quality by Jabatan Agama Islam Wilayah Persekutuan (JAWI) towards customer satisfaction / Mohamad Idham Md Razak … [et al.]. (2014) In: International Conference on Islamic Business, Art, Culture & Communication (ICIBACC 2014). Division of Research and Industry Linkages, UiTM Melaka, Alor Gajah, p. 32.

Md Rus, Mohammad Hafizi and Zain, Razlan Adli and Abdul Patah, Mohd Onn Rashdi and Zainal Abidin, Izhar Hafifi and Mohd Radzi, Salleh (2017) Factors influencing patrons’ tipping practice at 5-star hotels in Kuala Lumpur, Malaysia / Mohammad Hafizi Md Rus...[et al.]. (2017) Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 9 (2). pp. 1-16. ISSN 1985-8914 ; 2590-3837

Md Sabri, Sabiroh and Annuar, Nursyamilah and Abdull Rahman, Nurul Labanihuda and Syed Abdul Mutalib, Sharifah Khairol Musairah and Abd Mutalib, Hasyeilla and Subagja, Iwan Kurniawan (2022) The e-service quality of e-commerce websites: what do customers look for?/ Sabiroh Md Sabri... [et al.]. (2022) Jurnal Intelek, 17 (1): 25. pp. 257-267. ISSN 2231-7716

Md Sahlan, Mohammad Nur Asyraf (2017) Customer perception on service quality for Bayu Balau Beach Resort (hotel & chalet) / Mohammad Nur Asyraf Md Sahlan. (2017) Degree thesis, thesis, Universiti Teknologi MARA, Johor.

Md Said, Muhammad Aizat (2012) User satisfaction towards reference librarian behaviours among Bachelor of Science in Information Studies (Hons.) (Library & Information Management) (lM224) in UiTM Kedah / Muhammad Aizat Md Said. (2012) [Student Project] (Submitted)

Md Salleh Huddin, Saidatul Amalina and Kamaruzaman, Muhamad Fairus (2018) The role of user experiences towards responsive web / Saidatul Amalina Md Salleh Huddin and Muhamad Fairus Kamaruzaman. (2018) International Journal of INTI, 22 (SI). pp. 89-94. ISSN 0126-5822

Md Tahir, Nur Nazariah (2014) Customer preferences on master bedroom furniture / Nur Nazariah Md Tahir. (2014) [Student Project] (Unpublished)

Md Yazid, Nurul Athirah (2018) The effectiveness of service quality in Gerbang Media PrintHub PLT printing services / Nurul Athirah Md Yazid. (2018) [Student Project] (Unpublished)

Md Yunus, Nurdiyanah and Mohd Ramadhan, Munira and Ismail, Izura (2012) The relationship between dimensions of compensation satisfaction and employee performance among the employees of UBF Maintenance Sdn. Bhd / Nurdiyanah Md Yunus, Munira Mohd Ramadhan and Izura Ismail. (2012) [Student Project] (Submitted)

Md Yusup, Sari Nong Wahayu (2017) The effect of E-WOM on customer purchase intention / Sari Nong Wahayu Md Yusup. (2017) [Student Project] (Unpublished)

Md Zani, Rosliza and Ramli, Abd Rasyid and Mohd Saad, Shakirah (2020) Measuring service quality / Rosliza Md Zani ... [et al.]. (2020) FBM Insights, 2. pp. 14-16. ISSN 2716-599X

Md. Hanif, Nur Aliaa Diyana (2018) Influencing factors towards customer's choice of Umrah travel agencies / Nur Aliaa Diyana Md. Hanif. (2018) [Student Project] (Unpublished)

Md. Muktah, Shahfri (2006) Satisfaction level among customers toward the service-quality given by the staff counter of Tabung Haji, Kota Kinabalu / Shahfri Md. Muktah. (2006) [Student Project] (Submitted)

Md. Sa’at, Mohammed Zulfadhli (1999) The impact of the economic crisis to Harian Metro in terms advertisement and readership / Mohammed Zulfadhli Md. Sa’at. (1999) [Student Project] (Submitted)

Md. Shah, Abdul Rashid and Mohd. Tahar, Abdul Razak and Abd. Hanan, Khairul Anwar and Shaharudin, Mohd. Adnan and Ahmad, Mohd. Sani and Kamarudin, Suhaimi (1987) Kajian mengenai keberkesanan sistem penjualan dan penempahan tiket berkomputer, perkhidmatan bas Ekspres Nasional Berhad di Kuala Lumpur / Abdul Rashid Md. Shah ... [et.al]. (1987) [Student Project] (Unpublished)

Md. Yaakop @ Yaakub, Noorsuanah (2007) The satisfaction on customer service provided by Lembaga Tabung Haji Negeri Sabah / Noorsuanah Md. Yaakop @ Yaakub. (2007) [Student Project] (Submitted)

Md.Sawi, Fawiza (2003) A study of customer satisfaction towards services provided in Taman Lagenda Langkawi / Fawiza Md.Sawi. (2003) [Student Project] (Unpublished)

Md.Shukri, Nur Izzatul (2008) The level of customer satisfaction towards service quality provided by IBFIM / Nur Izzatul Md.Shukri. (2008) [Student Project] (Unpublished)

Mei, Ling Goh and Seng, Huat Tan and Ang, Elaine Hwee Chin and Mei, Qi Yap (2020) Customer satisfaction and brand switching intention of mobile service among university students / Mei Ling Goh ...[et al.]. (2020) Management and Accounting Review (MAR), 19 (2): 5. pp. 93-116. ISSN 2550-1895

Meor Chek Hussien, Meor Syahrizal Azryl (2001) A study on the internal customer satisfaction of Malaysian Shipping Agencies Sdn. Bhd / Meor Syahrizal Azryl Meor Chek Hussien. (2001) [Student Project] (Submitted)

Mhd Kamal, Muhammad Shahrul Azim (2014) The relationship between service quality and customer loyalty at UiTM Kelantan Campus / Muhammad Shahrul Azim Mhd Kamal. (2014) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Mimin, Rosalia (2013) Consumer perception towards service quality of both local airline services in Kota Kinabalu, Sabah (Malaysia Airlines - MAS & Air Asia) / Rosalia Mimin. (2013) [Student Project] (Unpublished)

Misran, Ain Nabila and Norjai, Farah Syahidah (2016) The influences of electronic word of mouth towards consumer purchasing behavior / Ain Nabila Misran Farah and Syahidah Norjai. (2016) [Student Project] (Unpublished)

Mitem, Adimi and David Singen, Clarence and Ismail, Harman Hussein and Chek, Ridzaudeen and Jemat, Suhaila and Sukarman, Zurimee (2001) Kajian pengamalan MS ISO 9002 di Majlis Perbandaran Padawan dan kesannya terhadap kualiti perkhidmatan / Adimi Mitem …[et al.]. (2001) [Student Project] (Unpublished)

Mohamad, Ahmad Asri (1995) Orderpicking in narrow-aisle warehouse, improvement and time reduction / Ahmad Asri Mohamad. (1995) [Student Project]

Mohamad, Aini Tasnim (2008) Servicescape factors affecting level of customer satisfaction toward Melaka Sentral Sdn Bhd (MSSB) / Aini Tasnim Mohamad. (2008) [Student Project] (Unpublished)

Mohamad, Aishah and Abdullah Effendi, Azura and Baharuddin, Fatim Hamimi and Arshad, Rashidah and Mohd. Shukor, Shamsul Azren (1999) JP Transport Sdn. Bhd. haulage service study / Aishah Mohamad…[et al.]. (1999) [Research Reports] (Unpublished)

Mohamad, Muhammad Adli and Jamar, Mohd Syarif Akmal and Justin, Jerence and Abdul Rahman, Amir Shukri (2012) Fundamentals of entrepreneurship (ENT300) Ezzymart / Muhammad Adli Mohamad... [et.al]. (2012) [Entrepreneurship Project] (Unpublished)

Mohamad, Nor Atifah and Suyurno, S. Salahudin and Maulan, Sumarni and Razali, Nazarul Azali (2017) Multimodal analysis of muslimah cosmetic billboards / Nor Atifah Mohamad … [et al.]. (2017) In: 2nd International Islamic Heritage Conference (ISHEC 2017), 14-15 November 2017, Avillion Hotel Melaka.

Mohamad, Nurdiana Mohamad (2015) Determinant of customers' switching behavior toward Bank Rakyat Ayer Keroh / Nurdiana Mohamad. (2015) [Student Project] (Submitted)

Mohamad, Nurul Huda (2009) Factors that makes up profitable customer loyalty toward the organizations / Nurul Huda Mohamad. (2009) [Student Project] (Unpublished)

Mohamad, Siti Nadhirah and Hasbollah, Hasif Rafidee and Ab Ghaffar, Siti Fatimah (2022) The relationships between service quality, satisfaction, and loyalty of spa customers/ Siti Nadhirah Mohamad, Hasif Rafidee Hasbollah and Siti Fatimah Ab Ghaffar. (2022) Journal of Tourism, Hospitality and Culinary Arts, 14 (1). pp. 297-302. ISSN 1985-8914 ; 2590-3837

Mohamad, Siti Nuurul Fatihah (2008) Service quality model: case study Synergy Cleaning & Manpower Services Sdn. Bhd. / Siti Nuurul Fatihah Mohamad. (2008) Degree thesis, thesis, Universiti Teknologi MARA, Sabah.

Mohamad Amin, Siti Zarina (2004) A study on factor that influence customer satisfaction toward quality services provided by Tabung Haji, Tanjong Karang, Selangor / Siti Zarina Mohamad Amin. (2004) [Student Project] (Unpublished)

Mohamad A‟Idil, Sara Aiffa (2016) The influence of organization learning, organization commitment and internal marketing on patient satisfaction: A case at Poliklinik Eksekutif USM / Sara Aiffa Mohamad A‟Idil. (2016) [Student Project] (Unpublished)

Mohamad Ibrahim, Hairunnisa and Mohd Ghazali, Azuralisda and Jaafar, Zuratulraha (2021) Exploring factors influencing purchase intention on semi-prepared food among Malaysia consumers/ Hairunnisa Mohamad Ibrahim, Azuralisda Mohd Ghazali and Zuratulraha Jaafar. (2021) Journal of Tourism, Hospitality and Culinary Arts, 13 (2). pp. 21-32. ISSN 1985-8914 ; 2590-3837

Mohamad Jamali, Razami Mohamad (2002) Customer satisfaction towards service centre at Perodua Sales Sdn. Bhd. Kuching Branch / Razami Mohamad Jamali. (2002) [Student Project] (Unpublished)

Mohamad Kamar, Ahmad Jazmie Zuhrie (2013) Empirical study on leading determinants of dividend policy by CIMB group 1993-2012 / Ahmad Jazmie Zuhrie Mohamad Kamar. (2013) [Student Project] (Unpublished)

Mohamad Kamarudin, Nadirah Husna (2014) The impact of promotional tools towards customer awareness at Mercedes-Benz Shah Alam / Nadirah Husna Mohamad Kamarudin. (2014) [Student Project] (Unpublished)

Mohamad Nasir, Nur Fatin Atiqah and Razali, Norul Khairunnisa (2013) Customer satisfaction towards service quality in banking industry: a case study at the main branch of Maybank in Malacca / Nur Fatin Atiqah Mohamad Nasir and Norul Khairunnisa Razali. (2013) [Student Project] (Unpublished)

Mohamad Nasri, Nurul Nazurah (2009) A case study of service quality towards TM, MITC Melaka for year 2007 / Nurul Nazurah Mohamad Nasri. (2009) [Student Project] (Unpublished)

Mohamad Nordin, Muhammad Luqman (2018) The relationship between service quality and students satisfaction / Muhammad Luqman Mohamad Nordin. (2018) Masters thesis, thesis, Universiti Teknologi MARA, Terengganu.

Mohamad Royani, Nurul Syamihah (2016) A study on service quality towards customer satisfaction / Nurul Syamihah Mohamad Royani. (2016) [Student Project] (Unpublished)

Mohamad Shah, Muhamad Fairos and Wahab, Samsudin (2019) Customer relationship management association on financial strategy logistic service / Muhamad Fairos Mohamad Shah and Samsudin Wahab. (2019) In: International Conference on Design industries and Creative Culture 2019, 19 - 20 June 2019, Mangrove Tourism Complex, Sungai Merbok 08000 Sungai Petani, Kedah.

Mohamad Shah, Muhamad Fairos and Wahab, Samsudin and Tahir, Mohd Subri (2016) Customer-supplier relationship management performance model for SMEs: missing link between logistic and business intermediaries / Muhamad Fairos Mohamad Shah, Samsudin Wahab and Mohd Subri Tahir. (2016) ASEAN Entrepreneurship Journal (AEJ), 2 (2). pp. 18-30. ISSN 2289-2125

Mohamad Sheriff, Nooraini and Roslan, Nur Idayu and Yusoff, Yuhanis (2020) Determinants of satisfaction for automotive after sales service quality: a preliminary application of AutoSERVPERF Model / Nooraini Mohamad Sheriff, Nur Idayu binti Roslan and Yuhanis binti Yusoff. (2020) Jurnal Intelek, 15 (2): 19. pp. 197-208. ISSN 2682-9223

Mohamad Tarmizi, Noor Hidayah (2014) The relationship between service quality and customers 's satisfaction at Pejabat Tanah Kuala Muda (PTKM) Kedah / Noor Hidayah Mohamad Tarmizi. (2014) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Mohamad Yunus, Noor’ain and Mat Som, Rohana and Abdul Majid, Afiza and Ungku Abdul Aziz, Ungku Munirah and Mohd Abas, Mohd Khalid (2018) Generation Y Purchase Intention of Personal Care Products: The Influence of Attitude, Subjective Norms and Perceived Behavioural Control / Noor’ain Mohamad Yunus, Rohana Mat Som, Afiza Abdul Majid, Ungku Munirah Ungku Abdul Aziz, Mohd Khalid Mohd Abas. (2018) Journal of International Business, Economics and Entrepreneurship (JIBE), 3 (2). pp. 30-36. ISSN 2550-1429 (Submitted)

Mohamad Zaki, Muniratul Husna and Hasan, Hazlin and Syed Wahid, Sharifah Norhuda and Mohamad, Mastura (2023) Library service quality and users’ satisfaction: a correlational study among UiTM Puncak Perdana students / Muniratul Husna Mohamad Zaki ... [et al.]. (2023) Jurnal Intelek, 18 (2): 11. pp. 118-127. ISSN 2682-9223

Mohamad Zulkifflee, Nurfatihah (2015) Determinants of satisfaction among customer in “MAMAK” restaurant near KLCC / Nurfatihah Mohamad Zulkifflee. (2015) [Student Project] (Unpublished)

Mohamad@Othman, Nurasyura (2016) Satisfaction residents Kota Samarahan toward Kentucky Fried Chicken at Samarahan / Nurasyura Mohamad@Othman. (2016) [Student Project] (Unpublished)

Mohamed, Norhishamudin (2010) Level of service quality provided by Bank Rakyat Bandar Baru Bangi / Norhishamudin Mohamed. (2010) [Student Project] (Unpublished)

Mohamed, Nur Adlinna and Wan Jusoh, Nur Syafikah and Mahdzar, Mazlina (2017) Retail travel agent Service recovery toward customer satisfaction / Nur Adlinna Mohamed , Nur Syafikah Wan Jusoh and Mazlina Mahdzar. (2017) ASEAN Entrepreneurship Journal (AEJ), 3 (1). pp. 10-20. ISSN 2289-2125

Mohamed Kassim, Azian and Abdul Ghani, Nadiah Maisarah and Abdul Sukor, Syuhairah and Ahmad, Jasmine (2010) Foreign students’ satisfaction on visa processing: comparison between public and private universities / Azian Mohamed Kassim...[et al.]. (2010) In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

Mohamed Mansor, Mohammad Fadly (2007) Factors influencing the behavior of the customers towards the servicescape offered by the Hang Jebat Stadium / Mohammad Fadly Mohamed Mansor. (2007) [Student Project] (Unpublished)

Mohamed Nazar, Ahmad Faiezal (1998) A study on the customer perceptions toward ladies department Mun Loong Hankyu Jaya Bangsar / Ahmad Faiezal Mohamed Nazar. (1998) Degree thesis, thesis, Universiti Teknologi MARA.

Mohamed Rodwan, Nurhidayah (2008) A study on factors that influence customer satisfaction towards service at AC Nielsen company Kuantan branch / Nurhidayah Mohamed Rodwan. (2008) [Student Project] (Unpublished)

Mohamed Yazid, Norazah (2007) A study on relationship between service quality and customer satisfaction: a case study of Melaka International Trade Centre (MITC) / Norazah Mohamed Yazid. (2007) [Student Project] (Unpublished)

Mohamed Yunus, Noor Azlina and Mohamed Yunus, Narazatul Akmal and Mohamed Anuar, Marhani (2020) Job satisfaction and organizational commitment among customer service representatives at call centre industry in Malaysia / Noor Azlina Mohamed Yunus, Narazatul Akmal Mohamed Yunus and Marhani Mohamed Anuar. (2020) Advances in Business Research International Journal, 6 (2). pp. 154-165. ISSN (e-ISSN) 2462-1838

Mohamed Yusoh, Aziemah (2018) The relationship between social media participation and employees' performance at Hamdan Abdullah Sdn Bhd, Kerteh, Terengganu Darul Iman / Aziemah Mohamed Yusoh. (2018) [Student Project] (Unpublished)

Mohammad, Mardhiah and Majid, Muhammad and Faizal, Mohamad and Badyalina, Basri and Ramdhan, Nur’ Asyiqin and Mohammad, Noorita (2021) Factors influencing the purchase intention of young consumers towards healthy food products in Malaysia / Mardhiah Mohammad ...[et al.]. (2021) Advances in Business Research International Journal, 7 (2): 17. pp. 182-189. ISSN 2462- 1838

Mohammad, Samsiah (2007) A study of service quality in SOCSO Bintulu / Samsiah Mohammad. (2007) [Student Project] (Submitted)

Mohammad Zubir, Zurina (2018) To study on the influence of product quality, service quality and price toward customer satisfaction at Persada Herbs Sdn. Bhd. / Zurina Mohammad Zubir. (2018) [Student Project] (Unpublished)

Mohammed Shobri, Nor Diyana (2020) Determinants of guest experience and its influence on resort guest loyalty / Nor Diyana Mohammed Shobri. (2020) PhD thesis, thesis, Universiti Teknologi MARA.

Mohd Abbas, Nur Nadiah (2010) Customer behavior in developing customer retention at Seri Malaysia Hotel Johor Bahru / Nur Nadiah Mohd Abbas. (2010) [Student Project] (Unpublished)

Mohd Ajid, Noradibah (2008) Understanding the gap analysis towards quality services provided by AWC Facility Solutions Berhad / Noradibah Mohd Ajid. (2008) [Student Project] (Unpublished)

Mohd Alamin, Nabilahuda (2014) The effectiveness of service quality towards customer satisfaction provided by insurance company at Bangsar, Kuala Lumpur / Nabilahuda Mohd Alamin. (2014) [Student Project] (Unpublished)

Mohd Ali, Mohd Kamal (1999) Permint Plywood Sdn. Bhd. How customer services influence business market loyalty / Mohd Kamal Mohd Ali. (1999) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Mohd Amran, Ainaa Nadia (2007) Customer perception and satisfaction: eServices quality by MYSPEED to JPJ users / Ainaa Nadia Mohd Amran. (2007) [Student Project] (Unpublished)

Mohd Ariff, Anis Natasha (2020) The effect of service quality on satisfaction of service recipients at International Youth Centre / Anis Natasha Mohd Ariff. (2020) [Student Project] (Unpublished)

Mohd Ayub, Siti Hajjar (2015) Customer satisfaction towards service quality at Mahkota Medical Centre / Siti Hajjar Mohd Ayub. (2015) [Student Project] (Unpublished)

Mohd Azlee, Mohamad Amirul Zharif (2014) The effects of perceived service fairness on satisfaction among customers in TM Point Taiping Perak / Mohamad Amirul Zharif Mohd Azlee. (2014) [Student Project] (Unpublished)

Mohd Daud, Noorazura (1999) Customer loyalty towards PETRONAS MITCO Japan / Noorazura Mohd Daud. (1999) [Student Project] (Submitted)

Mohd Fadzli, Nellisa Nursyafira and Mohd Razali, Fatin Nur Farisha and Japri, Nor Norita (2020) Dimensions of sports and recreational service quality influencing member satisfaction at Ara Muay Thai gym / Nellisa Nursyafira Mohd Fadzli, Fatin Nur Farisha Mohd Razali and Nor Norita Japri. (2020) Masters thesis, thesis, Universiti Teknologi MARA Shah Alam.

Mohd Fahrughazi, Syaza Fahzlin and Kamaluddin, Amrizah (2021) Product abundance, product delivery and price of product as determinants of online business profit performance / Syaza Fahzlin Mohd Fahrughazi and Amrizah Kamaluddin. (2021) Asia-Pacific Management Accounting Journal (APMAJ), 16 (2): 17. pp. 391-407. ISSN (eISSN):2550-1631

Mohd Farid, Nazhatul Aini (2009) Comparing service quality between private and public hospital / Nazhatul Aini Mohd Farid. (2009) [Student Project] (Unpublished)

Mohd Fikri, Siti Norshadila (2021) Role of e-commerce in assisting entrepreneurs during COVID-19 pandemic: a case study of student UiTM Dungun online sellers / Siti Norshadila Mohd Fikri. (2021) [Student Project] (Submitted)

Mohd Ghazali, Ahmad Rizal (2000) A study on the effectiveness of parcel delivery at industrial area in Batu Caves by Pos Malaysia Berhad / Ahmad Rizal Mohd Ghazali. (2000) [Student Project] (Submitted)

Mohd Halim, Nur Haslinda (2014) Factors that influence employees work performance / Nur Haslinda Mohd Halim. (2014) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Mohd Hassan, Mohd Najmuddin (2004) Customer relationship management (CRM): SMS technology for auto dispatching in data restoration tracking system / Mohd Najmuddin Mohd Hassan. (2004) Masters thesis, thesis, Universiti Teknologi MARA (UiTM).

Mohd Hatta, Hazieqa Syabilla (2018) A study of brand awareness, brand equity and brand slogan towards advertisement a case study: Superlilo Sdn Bhd / Hazieqa Syabilla Mohd Hatta. (2018) Industrial Training. Industrial training project paper, Segamat, Johor.

Mohd Hisham, Siti Balqis (2013) A study on the application of queuing model to evaluate the performance of counter service in employees provident fund department / Siti Balqis Mohd Hisham. (2013) [Student Project] (Unpublished)

Mohd Ismail, Siti Asura and Zainal, Intan Juliyani (2017) Self-service technology (SST) towards guest satisfaction in hotel industry / Siti Asura Mohd Ismail and Intan Juliyani Zainal. (2017) [Student Project] (Unpublished)

Mohd Johan, Mohd Remie and Teoh, May Xyn and Abdul Manab, Nur Farhanah and Md Syed, Md Azalanshah and Mohd Adnan, Hamedi (2020) Customer retention in digital media business platforms in Malaysia / Mohd Remie Mohd Johan … [et al.]. (2020) Forum Komunikasi (FK), 15 (1). pp. 116-137. ISSN 0128-2379

Mohd Kamal, Nurena and Yusoff, Siti Nurbaya and Mahidin, Melini and Ismail, Nornafisah and Ibrahim, Muhammad Khairulanam (2008) Entrepreneurship : Crystal Supermarket / Nurena Mohd Kamal ... [et al.]. (2008) [Entrepreneurship Project] (Unpublished)

Mohd Khalid, Nurhazirah Hanani (2020) Aiszzy Electronics Enterprise / Nurhazirah Hanani Mohd Khalid. (2020) [Entrepreneurship Project] (Submitted)

Mohd Mokhtar, Nurul Hanan (2018) Factors that influence customer loyalty of Astro Sdn Bhd Pay-Tv Services/ Nurul Hanan Mohd Mokhtar. (2018) [Student Project]

Mohd Nasir, Mohd Hilmi (2011) Factor contribute to SOCSO’S service quality: a study on Tesco Bandar Melaka employee / Mohd Hilmi Mohd Nasir. (2011) [Student Project] (Unpublished)

Mohd Nasir, Muhammad Nashraf (2021) Case Study : Brother’s Creative Carlife / Muhammad Nashraf Mohd Nasir. (2021) [Entrepreneurship Project] (Unpublished)

Mohd Nazar, Nur Ain (2018) The effectiveness of service quality in beta dimension Sdn Bhd consulting service / Nur Ain Mohd Nazar. (2018) [Student Project] (Unpublished)

Mohd Nazir, Mohd Izral (2002) 'A study on the service performance of "on-call-maintenance services" by DiGiCITY (M) Sdn Bhd.' / Mohd Izral Mohd Nazir. (2002) [Student Project] (Unpublished)

Mohd Nooh, Norasmah and Rosli, Norsyafiqah (2013) Perceptions towards service quality and impact on repatronage intention at Melaka River Cruise / Norasmah Mohd Nooh and Norsyafiqah Rosli. (2013) [Student Project] (Unpublished)

Mohd Noon, Yusnita (2000) A study on service quality at Registry of Company (ROC) Office, Kota Bharu in conjunction with its corporatization / Yusnita Mohd Noon. (2000) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Mohd Nor, Mohad Anizu and Parnabas, Vincent and Shaharudin, Mohamad Azuwan and Ab Rahman, Zarizi and Roper, Alexander Paul (2020) A comparison between aggression and self-esteem among Universiti Teknologi MARA (UiTM) Shah Alam athletes / Mohad Anizu Mohd Nor …[et al.]. (2020) Malaysian Journal of Sport Science and Recreation (MJSSR), 16 (2). pp. 120-158. ISSN 2735-1238

Mohd Nor, Mohd Faizul (2011) A study on the factors that influence corporate reputation at university: A case study at University Malaysia Kelantan / Mohd Faizul Mohd Nor. (2011) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Mohd Nor, Norazlin and Tuan Ismail, Tuan Nooraini and Puteh, Fadilah (2017) Discovering the antecedents of engagement for citizen centric public service excellence / Norazlin Mohd Nor...[et al.]. (2017) Voice of Academia (VOA), 12 (2). pp. 52-67. ISSN 2682-7840

Mohd Nor, Nur Afifah and Ibrahim, Nur Athirah (2021) Factors that influencing the effectiveness of hotel’s digital marketing / Nur Afifah Mohd Nor and Nur Athirah Ibrahim. (2021) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Mohd Rafdzi, Siti Shahayu (2015) Customer satisfaction at Bank Rakyat customer service: case study on Bank Rakyat head quarters / Siti Shahayu Mohd Rafdzi. (2015) [Student Project] (Unpublished)

Mohd Rafien, Nor Shahrina and Ab Hasan, Zunaidah and Othman, Azhana (2011) Service quality in hospitality industry: a study of homestay in Melaka / Nor Shahrina Mohd Rafien, Zunaidah Ab Hasan and Azhana Othman. (2011) [Research Reports] (Unpublished)

Mohd Rafien, Nor Shahrina and Ab Hassan, Zunaidah and Othman, Azhana (2011) Service quality in hospitality industry: a study of homestay in Melaka / Nor Shahrina Mohd Rafien, Zunaidah Ab Hassan and Azhana Othman. (2011) In: Across Borders. Division of Research, Industrial Linkages and Alumni, UiTM Cawangan Melaka, Alor Gajah, Melaka, p. 23. ISBN 978-967-11354-1-9 (Submitted)

Mohd Ramlee, Noridawati (2010) Tenant perception on factors that should be in the shopping mall case study: Plaza Alam Sentral (Shah Alam) SACC Mall (Shah Alam) Aeon Bukit Tinggi Shopping Centre (Klang) Aeon Bukit Raja Sopping Centre (Klang) / Noridawati Mohd Ramlee. (2010) Degree thesis, thesis, Universiti Teknologi MARA.

Mohd Rayzal, Hannah (2017) Factors affecting customer relationship management practices of ETD Makmur (M) Sdn Bhd / Hannah Mohd Rayzal. (2017) [Student Project] (Unpublished)

Mohd Razali, Haslizahanim (1999) A study on the effect of service quality toward customer loyalty at Telekom Malaysia Berhad / Haslizahanim Mohd Razali. (1999) [Student Project] (Submitted)

Mohd Razali, Norhayu (2015) The influences of service quality dimension towards customer satisfaction at Takaful Company in Malacca / Norhayu Mohd Razali. (2015) [Student Project] (Unpublished)

Mohd Rozi, Aiman Hafizi (2016) User satisfaction towards rail public transport services in Sabah by Sabah State Railway / Aiman Hafizi Mohd Rozi. (2016) [Student Project] (Unpublished)

Mohd Saad, Norsaliza (2006) Customer loyalty: A case study of Bank Rakyat, Melawati branch, Kuala Lumpur / Norsaliza Mohd Saad. (2006) [Student Project] (Unpublished)

Mohd Sabaruldin, Anis Sabrina (2006) Service quality towards customer persistency of life insurance scheme, MAA Assurance Berhad: A case study in Cemerlang Agency, Seremban branch / Anis Sabrina Mohd Sabaruldin. (2006) [Student Project] (Unpublished)

Mohd Saffian, Ahmad Sharizal (2011) Customers level of satisfaction on services provided by Pusat Pungutan Zakat Labuan Federal Territory / Ahmad Sharizal Mohd Saffian. (2011) [Student Project] (Submitted)

Mohd Saffian, Suzana (2006) Customers level of satisfaction on services provided by Sabah technical, Petronas Carigali Sabah region in Kota Kinabalu / Suzana Mohd Saffian. (2006) [Student Project] (Submitted)

Mohd Said, Farizan (2008) Customers satisfactions and service quality at the Jabatan Pendaftaran Negara / Farizan Mohd Said. (2008) [Student Project] (Unpublished)

Mohd Salleh, Mazni (2014) Usability evaluation on user satisfaction of CRM system in tractors Malaysia / Mazni Mohd Salleh. (2014) Masters thesis, thesis, Universiti Teknologi MARA (UiTM).

Mohd Salleh, Mohammad Zaim and Muhamad Yunus, Nor Sara Nadia and Abdul Ghani, Nadiah Maisarah and Arifin, Norafifa and Mohd Ali, Ainunnazlee (2018) The effectiveness of loyalty program towards customer loyalty / Mohammad Zaim Mohd Salleh ...[et al.]. (2018) Advances in Business Research International Journal (ABRIJ), 4 (2). pp. 63-68. ISSN 2462-1838 (Submitted)

Mohd Salleh, Siti Hajar (2006) The effectiveness of new revamp of Harian Metro at Klang Valley: Readers' perception and acceptance / Siti Hajar Mohd Salleh. (2006) [Student Project] (Unpublished)

Mohd Sefian, Muhammad Nur Ikhsan (2009) Servicescape: the impacts of physical surroundings on customers in Amanah Saham Nasional Berhad, Melaka Branch / Muhammad Nur Ikhsan Mohd Sefian. (2009) [Student Project] (Unpublished)

Mohd Shafie, Mohd Shamsol (2000) A study on maintaining customer loyalty towards the demand of hardware purchasing at Perniagaan Simen Tenagadesa Sdn. Bhd / Mohd Shamsol Mohd Shafie. (2000) [Student Project] (Submitted)

Mohd Sharif, Nadiah (2010) A study of customer satisfaction toward the service quality provided by SOCSO Rawang / Nadiah Mohd Sharif. (2010) [Student Project] (Unpublished)

Mohd Shariff, Norlaily (1997) A study on customer satisfaction on Adam International Roaming Service / Norlaily Mohd Shariff. (1997) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Mohd Sohaimi, Mohd Amirul Shafeeq (2013) Factors influencing customers decision in choosing ASNB unit trust products : case study on ASNB Kuala Terengganu / Mohd Amirul Shafeeq Mohd Sohaimi. (2013) Industrial Training. Bachelor Of Business Administration (Hons) Marketing, Universiti Teknologi MARA, Kelantan. (Unpublished)

Mohd Subri, Natrah and Azmi, Farrah Wahida (2016) Service process improvement for reducing customer waiting time at CIMB Bank Berhad Guar Chempedak Branch Kedah / Natrah Mohd Subri and Farrah Wahida Azmi. (2016) [Student Project] (Unpublished)

Mohd Suhaimi, Nur Najwa Faryhah (2022) Purchase of halal food through online applications: a case study among UiTM Dungun students / Nur Najwa Faryhah Mohd Suhaimi. (2022) [Student Project] (Submitted)

Mohd Suharto, Shah Iskandar (2018) The effectiveness of service quality towards customer complaint: a case of SAJ Ranhill Sdn. Bhd. / Shah Iskandar Mohd Suharto. (2018) [Student Project]

Mohd Tahir, Khairol Amin (2000) Dissatisfaction of Telekom customers towards billing problems (Pahang Timur Region) / Khairol Amin Mohd Tahir. (2000) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Mohd Tahir, Mohd Zaid (1999) Customer service: the study on the effectiveness of the Elektrik Bestari in Kedai Tenaga Shah Alam Centre in providing electricity advisory service (information) for residential segments / Mohd Zaid Mohd Tahir. (1999) [Student Project] (Submitted)

Mohd Tajudin, Aidatul Syamimi and Sabri, Nur Sharmila and Mohd Azmi, Nurul Ayuni (2018) E-way drive thru shopping / Aidatul Syamimi Mohd Tajudin, Nur Sharmila Sabri and Nurul Ayuni Mohd Azmi. (2018) [Entrepreneurship Project] (Unpublished)

Mohd Tarmizi Koi, Mohd Noor (2016) Assessing quality of services by using servequal in Telecom Malaysia / Mohd Noor Mohd Tarmizi Koi. (2016) [Student Project] (Unpublished)

Mohd Tormidzi, Syafawati (2011) Customer’s satisfaction towards islamic pawn shop (Ar-Rahnu) adopted by banks at Temerloh / Syafawati Mohd Tormidzi. (2011) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Mohd Wahid, Siti Daleela (2006) Customer frustration incident and frustration behavior for priority plus program at Concorde Hotel Shah Alam / Siti Daleela Mohd Wahid. (2006) [Student Project] (Unpublished)

Mohd Yasin, Munira (2007) Examining the level of service quality towards customer satisfaction at Melaka Stadium Corporation / Munira Mohd Yasin. (2007) [Student Project] (Unpublished)

Mohd Yasir @ Mohd Nasir, Nurul Khairoh (2021) Patronage factors of Tabung Haji among Muslim community in Kampung Gajah, Perak / Nurul Khairoh Mohd Yasir @ Mohd Nasir. (2021) [Student Project] (Submitted)

Mohd Yusof, Norlaili (2008) A study on customer’s satisfaction toward quality service provided by Bank Islam / Norlaili Mohd Yusof. (2008) [Student Project] (Unpublished)

Mohd Yusof, Yusmaliza (2002) A study on customer satisfaction toward services provided by Employees Provident Fund Social Security Training Institute (ESSET) / Yusmaliza Mohd Yusof. (2002) [Student Project] (Submitted)

Mohd Yusoff, Nur Syahida Azma (2011) Customer satisfaction of services offered by BUJ Technology Enterprise Sdn. Bhd / Nur Syahida Azma Mohd Yusoff. (2011) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Mohd Yusoff, Siti Sabariah (2013) A study on the customer service experience towards finance Department Of Universiti Malaysia Kelantan (UMK) Jeli Campus / Siti Sabariah Mohd Yusoff. (2013) [Student Project] (Unpublished)

Mohd Zafri, Syahirah Aisyah (2019) Service quality (SERVQUAL) influence customer satisfaction of Tampin Perodua Service Centre / Syahirah Aisyah Mohd Zafri. (2019) [Student Project] (Unpublished)

Mohd Zain, Nur Zarawati (1998) A breakthrough on enhancing customer service quality with the formulation of strategic management at Sutera Inn Prima / Nur Zarawati Mohd Zain. (1998) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Mohd Zainol, Mohd Amirin Arsyan and Abang Azman, Abang Muhd Luthfi and Mohd Arif, Ahmad Bukhrai and Kameri, Hafyqri and Ahmad Khairi, Nuramauna (2010) ENT300 (Fundamentals of Entrepreneurship) D'90 : Mohd Amirin Arsyan Mohd Zainol...[et al.]. (2010) [Entrepreneurship Project] (Unpublished)

Mohd Zainuddin, Wan Noorhayatie (2008) A study on relationship of perceived trustworthiness, demographic factors and behavioral intention in using mobile banking services among mobile bank users from selected banking institutions in Klang Valley, Malaysia / Wan Noorhayatie Mohd Zainuddin. (2008) Masters thesis, thesis, Universiti Teknologi MARA, Terengganu.

Mohd Zamri, Ain Nur Umairah and Mohd Nazri, Nurain Maisarah and Mohd Zaharuddin, Nur Zahratul Adila and Naris, Ain Natasya and Azhar, Siti Nur Aisyah and Bohari, Syifa Trisya Qashrina and Juhari, Joeaiza (2024) Cozy Cup 312 Cafe / Ain Nur Umairah Mohd Zamri … [et al.]. (2024) In: Melaka International Intellectual Exposition 2024 (MiiEX 2024). Bahagian Penyelidikan dan Jaringan Industri, UiTM Melaka, Alor Gajah, pp. 806-808. ISBN 978-967-2846-81-9 (Submitted)

Mohd Zin, Nurul Aida (2012) Level of customer satisfaction toward building customer loyalty : a case study at Binaraya PKINK Sdn Bhd / Nurul Aida Mohd Zin. (2012) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Mohd ZukiNur Fazliana Mohd Zuki, Nur Fazliana (2008) Customers' perceptions towards Mid Valley Megamall's servicescapes in 2008 / Nur Fazliana Mohd Zuki. (2008) [Student Project] (Unpublished)

Mohd Αmin, Siti Norfatihah (2018) Factor that affecting customer satisfaction on event management services in Vantage Five Sdn Bhd/ Siti Norfatihah Mohd Αmin. (2018) [Student Project]

Mohd. Khapid, Siti Norhafizee (2005) Defining quality customer service competencies: a case study in Agensi Khiron Takaful Nasional Sdn Bhd / Siti Norhafizee Mohd Khapid. (2005) [Student Project] (Submitted)

Mohd. Noh, Norfa Dila (2001) Enhancing the service quality as a strategy of maintaining competitive position in Malaysian telecommunication industry; a focus on Telekom Malaysia Berhad Gajah Berang, Malacca / Norfa Dila Mohd. Noh. (2001) [Student Project] (Unpublished)

Mohd. Yusof, Jamaliah and Musa, Rosidah and Abd Rahman, Sofiah (2010) Explaining store behavioral loyalty: the antecedents and roles of store image, self-image, and social and environment image in the fashion industry / Jamaliah Mohd. Yusof, Prof. Madya Dr. Rosidah Musa and Prof. Madya Dr. Sofiah Abd Rahman. (2010) [Research Reports] (Unpublished)

Mohd. Yusof, Zulkafli and Hashim, Marwan and Hassan, Rosli (2005) Commercial - customers satisfaction in Islamic banking scheme : a case study in Kedah / Noorsaliza Zainal, Zulkafli Mohd. Yusof, Marwan Hashim... [et.al.]. (2005) [Research Reports] (Unpublished)

Mohtar, Nor Marina (2007) Contributing factors of customer dissatisfaction with service quality at post office in Wilayah Persekutuan / Nor Marina Mohtar. (2007) [Student Project] (Unpublished)

Mohtar, Nor Marini (2007) Customers perception towards marketing programs of POSLAJU: Klang Valley area / Nor Marini Mohtar. (2007) [Student Project] (Unpublished)

Moidi, Ketty Suhailah (2014) A study on customer satisfaction (service quality, price and image) towards cafeterias of UiTM, Sabah / Ketty Suhailah Moidi. (2014) [Student Project] (Unpublished)

Mojuntin, Prudence James and Muksin, Nur Zahira (2011) To study the level of customer satisfaction towards public counter service / Prudence James Mojuntin and Nur Zahira Muksin. (2011) [Student Project] (Unpublished)

Mokhtar, Marziah and Yusoff, Sabariah and Samsuddin, Muhammad Danial (2021) Modelling an economic relationship for macroeconomic determinants of Malaysian housing prices / Marziah Mokhtar, Sabariah Yusoff and Muhammad Danial Samsuddin. (2021) Advances in Business Research International Journal, 7 (1). pp. 242-251. ISSN 2462-1838

Mokhtar, Noradlina Batrisyia (2018) The effectiveness of ASNB portal toward customers satisfaction: study case in Amanah Saham Nasional Berhad Kuantan / Noradlina Batrisyia Mokhtar. (2018) [Student Project] (Unpublished)

Mokhtar, Ridwan and Mahmood, Yaakob and Isa, Nasrul Fadhrullah (2010) Evaluation of broadband usage and service quality in Kota Kinabalu, Sabah / Ridwan Mokhtar, Yaakob Mahmood and Nasrul Fadhrullah Isa. (2010) Masters thesis, thesis, Universiti Teknologi MARA, Sabah.

Mokhtar, Suhaili (2002) The impact of customer service and perception towards TM Touch market share in the cellular telephone industry / Suhaili Mokhtar. (2002) [Student Project] (Submitted)

Moon, Ting Su and Hui, Koon Chuah and Chai, Ee Khoo (2004) Web-based field service system / Moon Ting Su, Hui Koon Chuah and Chai Ee Khoo. (2004) In: STSS 2004 : SAINS TEKNOLOGI JILID 1, 31 MEI – 1 JUN 2004, HOTEL VISTANA, KUANTAN, PAHANG.

Morni, Nor Sara (2015) Customer satisfaction and loyalty of Desa Ilmu local supermarkets / Nor Sara Morni. (2015) [Student Project] (Unpublished)

Morshidi, Norbaini (2013) The role of emotional response in explaining perceived quality and customer satisfaction towards fine-dining restaurants / Norbaini Morshidi. (2013) Degree thesis, thesis, Universiti Teknologi MARA, Sarawak.

Muad, Nurziatul Syima (1997) Competitive profile: customer loyalty in automobile sector in Malaysia / Nurziatul Syima Muad. (1997) [Student Project] (Unpublished)

Muda, Aishah Masturah (2014) Assessing the level of customers' perception with the security and safety of car park at shopping malls / Aishah Masturah Muda. (2014) [Student Project] (Unpublished)

Muhamad, Noorwahida (2009) Customer satisfaction towards service quality of RISDA fertilizer distribution system in Melaka / Noorwahida Muhamad. (2009) [Student Project] (Unpublished)

Muhamad Ali, Nur Syafiqah Alia (2008) Factors that contribute to customers loyalty towards nutrilite: A case study in Cheras, Kuala Lumpur / Nur Syafiqah Alia Muhamad Ali. (2008) [Student Project] (Unpublished)

Muhamad Arif, Faizzatul Balqis and Mohd Yusoff, Siti Azah (2019) Customer satisfaction on water supply at Merbok, Kedah / Faizzatul Balqis Muhamad Arif and Siti Azah Mohd Yusoff. (2019) [Student Project] (Unpublished)

Muhamad Hassim, Mohd Hashimi (2006) Customer satisfaction and perception towards service quality: a case study of Cognis Oleochemicals in Malaysia / Mohd Hashimi Muhamad Hassim. (2006) [Student Project] (Unpublished)

Muhamad Narawi, Nur Mary Farisha and Hadi Rusdi, Nur Syafiqah (2018) Factors that influence customer loyalty in fast food restaurants / Nur Mary Farisha Muhamad Narawi and Nur Syafiqah Hadi Rusdi. (2018) [Student Project] (Unpublished)

Muhamad Noor, Sarina and Nasirun, Noraini and Abduljabbar Sultan, Abdulsatar and Mohamed, Jaaffar (2016) Customer’s quest for quality of products and services offered by farmers’ organization / Sarina Muhamad Noor ... [et al.]. (2016) ASEAN Entrepreneurship Journal (AEJ), 2 (2). pp. 31-41. ISSN 2289-2125

Muhamad Puad, Nur Farhana (2021) Enhancement of zakat collection management system during pandemic of COVID-19: a study at zakat institution in Kuala Muda, Kedah / Nur Farhana Muhamad Puad. (2021) [Student Project] (Submitted)

Muhamad Sabri, Nur Syuhada and Abdul Talib, Nur Wahida (2018) The factors contribute towards customer satisfaction at Bank Simpanan Nasional (BSN) Merbok / Nur Syuhada Muhamad Sabri and Nur Wahida Abdul Talib. (2018) [Student Project] (Unpublished)

Muhamad Saleh, Nor Khafizah (2010) Assessing in-flight meals/food attributes through passengers' level of satisfaction: a case of Malaysia airlines passengers / Nor Khafizah Muhamad Saleh. (2010) Masters thesis, thesis, Universiti Teknologi MARA.

Muhamd Apardi, Muhammad Faisal and Rahmat, Nur Azzammudin and Abdullah, Muhd Nur Azzammuddin and Mat Nor, Mohd Al Fadil and Zainuddin, Mohd Syafiq (2008) Entrepreneurship : Hi- Jack Technology / Muhammad Faisal Muhamd Apardi ... [et al.]. (2008) [Entrepreneurship Project] (Unpublished)

Muhamed@ Che Harun, Mohd Faizal Azrul Azwan and Mohamad, Siti Aishah and Azer, Ilyani and Ghazali, Mohd Samsuri (2013) Kajian terhadap tahap kepuasan pelanggan di kafeteria merpati kolej dato bahaman UiTM Pahang / Mohd Faizal Azrul Azwan Muhamed@ Che Harun …[et al.]. (2013) In: Prosiding KONAKA Konferensi Akademik (Sains Sosial) 2013, 28-29 Oktober 2013, Bukit Gambang Resort City, Gambang, Pahang, Malaysia.

Muhammad, Chik Zulkhairi (1999) A study on factors that may affect the courses choosen when applying to JAIPETRA College / Chik Zulkhairi Muhammad. (1999) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Muhammad, Kamaruzzaman and Mohd Rafi, Ridzuan Hashim and Ghani, Erlane K and Sukmadilaga, Citra (2024) Can internal control components influence internal customer satisfaction? An applied study in a shared service centre / Kamaruzzaman Muhammad ... [et al.]. (2024) Management & Accounting Review (MAR), 23 (2): 10. pp. 211-236. ISSN 2550-1895

Muhammad, Mahiran (2012) Risk factors that influenced Diabetic Kidney Disease (DKD) among patients with Chronic Kidney Disease (CKD) In Hospital Universiti Sains Malaysia (HUSM) Kubang Kerian, Kelantan / Mahiran Muhammad. (2012) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Muhammad, Nur Hanun (2022) The relationship between hotel attributes of online reviews and young adult travellers' purchasing decisions towards budget hotels: a case study of TripAdvisor / Nur Hanun Muhammad. (2022) Masters thesis, thesis, Universiti Teknologi MARA (UiTM).

Muhammad, Nur Shahrulliza and Mohd Razak, Muhamad Raziq and Ariffin, Shahira and Abdul Manan, Hasman and Hamdan, Fairus (2021) An exploratory study on the intention to use online food delivery among corporate workers / Nur Shahrulliza Muhammad … [et al.]. (2021) Advances in Business Research International Journal, 7 (1): 5. pp. 13-21. ISSN 2462-1838

Muhammad, Zikri and Rostam, Katiman and Mohd. Yusoff, Yusliza and Manaf Bohari, Abdul (2010) Exploratory and factor validation and psychometric properties of quality of customer service delivery by local authority / Zikri Muhammad ...[et al.]. (2010) Jurnal Intelek, 5 (2). ISSN 2231-7716

Muhammad Shaiti, Nurul Aliim Qadhijah (2013) Enhancing visitation to KPTM library through marketing of the library service / Nurul Aliim Qadhijah Muhammad Shaiti. (2013) [Student Project] (Submitted)

Mukhtar, Fazmalia (2004) A study of customer expectations towards service provided by Bank Islam Malaysia Berhad (BIMB), Kuala Terengganu / Fazmalia Mukhtar. (2004) [Student Project] (Unpublished)

Mumin, Nurdiyana and Ismail, Farah Faiqah and Hasnu, Fazil Ariff and Shafie, Mohd Asyraf and Bujang, Mohd Hosni and Bujang, Abdul Al-Aziz (2010) Fundamentals of entrepreneurship (ENT300) : case study on Easy Wash / Nurdiyana Mumin …[et al.]. (2010) [Entrepreneurship Project] (Unpublished)

Munil, Fatimah and Yusuf, Firna Erkafitrie (2012) A study on service quality in public and private case study: Sarawak General Hospital and Normah Specialist Centre / Fatimah Munil & Firna Erkafitrie Yusuf. (2012) [Student Project] (Submitted)

Murad, Nurul Hanis (2021) Understanding riba: a case study of Muslim people in Kg Melayu Subang / Nurul Hanis Murad. (2021) [Student Project] (Submitted)

Mursidi, Asriah (2006) Members perception on the quality of coperative service in assisting their welfare / Asriah Mursidi. (2006) [Student Project] (Submitted)

Musa, Fazilah (2015) Customer's evaluation and satisfaction towards TH Hotel Kota Kinabalu / Fazilah Musa. (2015) [Student Project] (Unpublished)

Musa, Rosidah (2006) Do satisfied customers loyal? : Unravelling the role of trust in the ‘High Touch’ purchasing context / Rosidah Musa. (2006) Gading Journal for the Social Sciences, 10 (1). pp. 1-15. ISSN 2600-7568

Mustafa @ Abdul Razak, Hasri (1994) The impact of demand deposit and time deposit on the statutory reserve requirement / Hasri Mustafa @ Abdul Razak. (1994) [Student Project] (Submitted)

Mustafa Ferkeri, Muslihah (2007) Adding customer value in service quality in automotive assemble company / Muslihah Mustafa Ferkeri. (2007) [Student Project] (Unpublished)

Mustafa Kamal, Muhammad Ariff (2015) Quality and reliability of security guards towards the perception of public in Kota Samarahan / Muhammad Ariff Mustafa Kamal. (2015) [Student Project] (Unpublished)

Mustafha Kamaruddin, Nursyuhada (2013) Factors influence consumer behavior on spending pattern at Al-Ikhsan sport sdn bhd : case study at Jusco Aeon Tebrau, Johor / Nursyuhada Mustafha Kamaruddin. (2013) [Student Project] (Unpublished)

Mustapa, Mimi Zelia (2002) Study on the impact of the promotions towards customer acceptance the Mayban financial hire purchase: case study analysis in MBF Mentakab Pahang / Mimi Zelia Mustapa. (2002) [Student Project] (Unpublished)

Mustapa, Rosyada (2001) A study on the customer perception towards container haulage service quality provided by Kontena Nasional Berhad Penang branch / Rosyada Mustapa. (2001) [Student Project] (Submitted)

Mustapha, Nur Arfah (2010) Managing customer retention in Etiqa Takaful Khiron’s Agency Group: a manifestation of theory and practices / Nur Arfah Mustapha. (2010) [Student Project] (Unpublished)

Mustapha, Siti Hanisyah (2010) A study on the effectiveness of AirAsia's website towards customers' satisfaction / Siti Hanisyah Mustapha. (2010) [Student Project] (Submitted)

Mustaqim, Nur Farah Umira (2010) Case study SapuraCrest Petroleum Berhad importants screening application in the selection process / Nur Farah Umira Mustaqim. (2010) [Student Project] (Unpublished)

Muta, Abd Rajak (2008) Customer satisfaction and loyalty towards foodservice outlet / Abd Rajak Muta. (2008) [Student Project] (Submitted)

N

N. M., Nor Hapiza and H., Abdul Razak and O., Khairuddin (2004) Satu tinjauan ke atas hubungan pengurusan perhubungan pelanggan (CRM) dengan pengurusan pengetahuan (KM) / N. M. Nor Hapiza, H Abdul Razak, O. Khairuddin. (2004) In: STSS 2004 : Prosiding Seminar Kebangsaan Sains Teknologi & Sains Sosial / Jilid 2 : Sains Sosial, 31 Mei – 1 Jun 2004, Hotel Vistana, Kuantan, Pahang.

Napiah, Ainatun Nadrah (2011) A study on tenant satisfaction toward payment service management of Property Management Unit at Perbadanan Kemajuan Negeri Pahang (PKNP) / Ainatun Nadrah Napiah. (2011) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Nasbah, Nas Norniza (2008) A study on customer perception towards Suria Bumiria Sdn. Bhd. services and facilities at Jesselton Point (JP) / Nas Norniza Nasbah. (2008) [Student Project] (Submitted)

Nawi, Nor Laili (2011) A study on impulsive buying behaviour among consumers in Kota Bharu / Nor Laili Nawi. (2011) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Nazri, Lailatul Aida (2021) Case Study : Bonia Corporation Berhad / Lailatul Aida Nazri. (2021) [Entrepreneurship Project] (Unpublished)

Nek Ahmad Kamal, Nik Shila Azwin (2006) Determining the factors that influenced customer's complaint: a case study at PERNEC Technologies Sdn. Bhd. / Nik Shila Azwin Nek Ahmad Kamal. (2006) [Student Project] (Unpublished)

Ngah @ Omar, Nurul Uzma (2014) Factors influencing demand of air cargo: a case study on Malaysia Airlines Cargo Sdn Bhd (MASKARGO) / Nurul Uzma Ngah @ Omar. (2014) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Nik Ahmad, Nik Nurul Hana and Sebli, Aizatul Ummi (2012) Customer satisfaction towards responding time of counter service: Immigration Department, Kuching / Nik Nurul Hana Nik Ahmad & Aizatul Ummi Sebli. (2012) [Student Project] (Submitted)

Nik Hasram, Nik Nur Hanisya (2021) Case Study : Demica Beauty / Nik Nur Hanisya Nik Hasram. (2021) [Entrepreneurship Project] (Unpublished)

Nizar, Nuranisah (2016) A study of convenience store attributes in influencing customers’ patronage intention / Nuranisah Nizar. (2016) [Student Project] (Unpublished)

Noor Erwanshah, Mohd Nadzree (2012) Sustainability of outdoor dining at Jesselton Point Ferry Terminal in Kota Kinabalu, Sabah / Mohd Nadzree Noor Erwanshah. (2012) [Student Project] (Unpublished)

Noordin, Mohd Ariff (2012) The effective of service quality towards customer satisfaction at Majlis Amanah Rakyat Negeri Melaka / Mohd Ariff Noordin. (2012) [Student Project] (Unpublished)

Noordin, Muzammil (1992) A feasibility study to computerize container control system for high quality performance and improve customer service / Muzammil Noordin. (1992) Degree thesis, thesis, Institut Teknologi MARA (ITM).

Nor Azmi, Nor Fazidatul Isnina (2017) Parkson club card and its impact on customers retention at Parkson Square One Batu Pahat, Johor / Nor Fazidatul Isnina Nor Azmi. (2017) [Student Project] (Unpublished)

Nor Rizal, Nurul Afiqah (2022) Exploring intention of college students to subscribe takaful or insurance scheme in Selangor / Nurul Afiqah Nor Rizal. (2022) [Student Project] (Submitted)

Norazha, Nadiah Sarah and Mohd Faisol, Nur Farah and Mat Baki, Raiyan Najmi and Mohi, Zurinawati (2022) Influence of quick-service restaurant’s service quality towards customer online review / Nadiah Sarah Norazha ... [et al.]. (2022) Journal of Tourism, Hospitality and Culinary Arts, 14 (2). pp. 97-129. ISSN 1985-8914 ; 2590-3837

Norazmi, Nur Azmina (2022) Awareness of people in Alor Gajah towards repayment of PTPTN educational loans among graduated students / Nur Azmina Norazmi. (2022) [Student Project] (Submitted)

Nordin, Norahayu (2011) The customers’ satisfaction towards service quality of Out Going Inspection (OGI) at UMW Advantech Sdn Bhd/ Norahayu Nordin. (2011) [Student Project] (Unpublished)

Nordin, Shamsul Khairul Annuar and Abd Razak, Abd Fatah and Mamat, Mohd Saro (2009) Business Plan : BCB Self-Service Laundry / Shamsul Khairul Annuar Nordin , Abd Fatah Abd Razak & Mohd Saro Mamat. (2009) [Entrepreneurship Project] (Unpublished)

Nordin, Siti Khairaani (2004) A study on the service quality level of Selesa Hotel Seminar package services / Siti Khairaani Nordin. (2004) [Student Project] (Submitted)

Norrdin, Syaril Izam (1998) A study on delivering customer satisfaction who choosing Datai Bay Golf Club Langkawi as golfing destination / Syaril Izam Norrdin. (1998) [Student Project] (Submitted)

Nur Hafizah Musa, Nur Hafizah (2014) SOA adoption model for private sector in Malaysia / Nur Hafizah Musa. (2014) Masters thesis, thesis, Universiti Teknologi MARA.

Nurullah, Mariza (2010) A study on customer retention strategies at Borneo Golf Resort Berhad / Mariza Nurullah. (2010) [Student Project] (Unpublished)

Nyanggau, Magretta Jawai (2014) Service delivery and students' satisfaction in Politeknik Kuching Sarawak / Magretta Jawai Nyanggau. (2014) [Student Project] (Unpublished)

O

O. Tasie, George (2002) Customer perception about quality of service : the case of Vietnamese and Australian managers / George O. Tasie. (2002) Journal of International Business, Economics and Entrepreneurship (JIBE), 9 (1). pp. 109-126. ISSN 0128-7494

Olel, Seman (2002) A study on customer satisfaction toward customer service to the 4 - Storey Walk - Up Flat developed by the Sarawak Housing Development Commission in R.P.R Demak Laut/ Seman Olel. (2002) [Student Project] (Unpublished)

Omar, Nor Asiah and Abdul Ghani, Rohayu and Mohd Ramly, Suhaily and Hazirah Mohd Anim, Nur Aqilah and Nazri, Muhamad Azrin (2022) Keretapi Tanah Melayu (KTMB) services: the role of service quality and recovery towards satisfaction and loyalty / Nor Asiah Omar ... [et al.]. (2022) Journal of International Business, Economics and Entrepreneurship (JIBE), 7 (1). pp. 79-90. ISSN 2550-1429

Omar, Nor Hashimah (2005) Effectiveness of the corrective and preventive action program made by Oleochemicals (M) Sdn Bhd towards customer complaint under company product / Nor Hashimah Omar. (2005) [Student Project] (Unpublished)

Omar, Norliani (2011) Customers’ satisfaction toward front counter services in Valuation & Property Management Department, Majlis Perbandaran Sungai Petani, Kedah (MPSPK) / Norliani Omar. (2011) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Omar, Normayanti (2001) A study on the efficiency of customer service at DAHE Industries Malaysia (DIM) Sdn Bhd / Normayanti Omar. (2001) [Student Project] (Unpublished)

Omar, Sham Shela and Zainal, Nurul Zarith (2014) Influence of advertising tools on foreign student retention in Universiti Teknologi Malaysia (UTM) / Sham Shela Omar and Nurul Zarith Zainal. (2014) [Student Project] (Unpublished)

Omar, Zubairi Aswad (2009) A study on the factors that influencing customers’ loyalty towards Islamic banking among Pejabat Daerah dan Tanah Maran’s (PDTM) staffs / Zubairi Aswad Omar. (2009) [Student Project] (Unpublished)

Omar Ali, Siti Rapidah and Abd Hakim Amir, Siti Naemah (2020) Service quality and customer satisfaction: experience of customers in postal service / Siti Rapidah Omar Ali and Siti Naemah Abd Hakim Amir. (2020) Jurnal Intelek, 15 (2): 7. pp. 67-75. ISSN 2682-9223

Omar Ali, Siti Rapidah and Md Shariff, Nor Alesha and Mohd Said, Nur Shafini and Mat, Khalid Amin (2020) The effects of service quality dimensions on students’ satisfaction: Hedperf model adoption / Siti Rapidah Omar Ali ... [et al.]. (2020) Jurnal Intelek, 15 (1): 8. pp. 69-76. ISSN 2682-9223

Omar Ali, Siti Rapidah and Md Shariff, Nor Alesha and Mohd Said, Nur Shafini and Mat, Khalid Amin (2020) The effects of service quality dimensions on students’ satisfaction: Hedperf model adoption / Siti Rapidah Omar Ali ... [et al.]. (2020) Jurnal Intelek, 15 (1). pp. 69-76. ISSN 2682-9223

Omar Ali, Siti Rapidah and Norizan, Siti Norsuhaizam and Mohd Said, Nur Shafini and Mat, Khalid Amin and Jislan, Fatanah (2021) Assessing customer satisfaction towards service quality in the hospitality industry / Siti Rapidah Omar Ali ... [et al.]. (2021) Jurnal Intelek, 16 (1): 8. pp. 67-73. ISSN 2682-9223

Onick @ Pamela, Luzalia (2012) A study on the level of public satisfaction with the services counter on land application at the Beaufort Assistant Collector Land Revenue / Luzalia Onick @ Pamela. (2012) [Student Project] (Unpublished)

Osman, Mohamad Farhan (2016) Tourist awareness and satisfaction toward homestay in Kuching / Mohamad Farhan Osman. (2016) [Student Project] (Unpublished)

Osman, Mohd Najmie and Harudin, Syahmi and Muhamad, Azim Izzuddin and Zamri, Nur Amira (2018) Customer purchasing decision: an empirical study among Malaysian hypermarket shoppers / Mohd Najmie Osman...[et al.]. (2018) In: International Business & Management Academic Colloquium 2018. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, Sungai Petani, Kedah, p. 35. ISBN 9789670314563

Othman, Khairol Azli (2003) Relationship marketing and its effects towards customers' satisfaction: a case study on Cari Sparepart Sdn. Bhd. / Khairol Azli Othman. (2003) [Student Project] (Unpublished)

Othman, Zulhan (2015) The influence of service delivery failures, service recovery and perceived values on customer behavioural intentions in Malay restaurants / Zulhan Othman. (2015) In: The Doctoral Research Abstracts. IGS Biannual Publication, 7 (7). Institute of Graduate Studies, UiTM, Shah Alam.

Othman, Zulhan and Mohd Radzi, Salleh and Mohd Hanafiah, Mohd Hafiz (2014) Customer behavioral intention: Influence of service delivery failures and perceived values in Malay restaurants / Zulhan Othman, Salleh Mohd Radzi and Mohd Hafiz Mohd Hanafiah. (2014) Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 6 (1). ISSN 1985-8914 ; 2590-3837

P

Panit, Gloria (2013) The determinants and relationship of customer perceived factors on loyalty for electrical and electronic product brands in Sarawak / Gloria Panit. (2013) Masters thesis, thesis, Universiti Teknologi MARA (UiTM).

Patalene, Martina and Natnan, Maya Ernita and Mazaly, Nor Hanisah and Abdullah, Noor Madihah (2007) Fundamentals of Entrepreneurship ETR300 2MN d' Light Corporation / Martina Patalene... [et al.]. (2007) [Entrepreneurship Project] (Unpublished)

Patrick Tom, Liivera Patrick (2013) Service quality and customer satisfaction in facility management services: a case study on total IFM Sdn Bhd / Liivera Patrick Tom. (2013) [Student Project] (Unpublished)

Paulus, Vyeroon (2013) A study on service quality provided by the youth and sports department, Beaufort leading to customer satisfaction / Vyeroon Paulus. (2013) [Student Project] (Unpublished)

Peter, Jackline (2015) Customer expectations, perceptions and satisfaction on service quality by instep training service provider / Jackline Peter. (2015) [Student Project] (Unpublished)

Pg Imran, Dayangku Nornazahiah (2006) A study on consumer perception towards TM Point Kota Kinabalu Sabah / Dayangku Nornazahiah Pg Imran. (2006) [Student Project] (Submitted)

Pg Yusop, Dayangku Nurdiyana and Kafli, Nurfarahain (2015) A study on customer satisfaction toward customer service provided by "1 Malaysia Clinic Sulaman Central" / Dayangku Nurdiyana Pg Yusop and Nurfarahain Kafli. (2015) [Student Project] (Unpublished)

Pius, Emmylen (2013) Staff perception on customer choice of stay case of Shangri-La Rasa Ria Resort Tuaran / Emmylen Pius. (2013) [Student Project] (Unpublished)

Primus, Jodie Kessy (2008) A study on customers perception towards service quality provided by Sabah Ports Sdn Bhd / Jodie Kessy Primus. (2008) [Student Project] (Unpublished)

Primus, Josie Kay (2010) Focusing on strengthening consumer protection awareness : a study on the promotional strategy implemented by FOMCA in Kota Kinabalu area / Josie Kay Primus. (2010) [Student Project] (Unpublished)

Putit, Lennora and Abdullah, Mohamad Fariz (2019) Exploring relationship marketing tactics & customer loyalty: issues in the Malaysian mobile telecommunication sector / Lennora Putit and Mohamad Fariz Abdullah. (2019) Journal of International Business, Economics and Entrepreneurship (JIBE), 4 (1). pp. 21-26. ISSN 2550-1429

R

Radin Amin Othman, Raden Siti Ayu and Shamsul Azhar, Nurshafiqa and Mazaruddin, Nurashikin and Alexander, Christina (2012) Fundamentals of Entrepreneurship (ENT300) : Kenyalang Herbal Spa / Raden Siti Ayu Radin Amin Othman ... [et al.]. (2012) [Entrepreneurship Project] (Unpublished)

Radzuan, Mohd Redza Nizam (2008) Customer satisfaction toward Sahabat EON program / Mohd Redza Nizam Radzuan. (2008) [Student Project] (Unpublished)

Rahim, Azira and Law, Kuan Kheng and Nazihah, Nurdiyana (2020) The choice of smartphones among young generation / Azira Rahim ... [et al.]. (2020) In: FBM INSIGHTS Universiti Teknologi MARA Cawangan Kedah vol. 1. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, UiTM Cawangan Kedah, pp. 62-65. ISBN 2716-599X

Rahim, Siti Nur Awanis (2014) The relationship between service quality and customer satisfaction at Renaissance Kota Bharu Hotel / Siti Nur Awanis Rahim. (2014) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Rahim, Umar (2007) A study on the quality of Proton's delivery service towards customer in Kota Kinabalu, Sabah / Umar Rahim. (2007) [Student Project] (Submitted)

Rahmad, Mohd Rafizi and Ibrahim, Siti Zalipah (2021) Adaptation of online training in UiTM during Covid-19 pandemic: experience of ILD UiTM / Mohd Rafizi Rahmad and Siti Zalipah Ibrahim. (2021) Advances in Business Research International Journal, 7 (1): 5. pp. 129-134. ISSN 2462-1838

Rahman, Muhammad Afiq (2011) Customer selection of telecommunication company : from the point of CSR perspectives / Muhammad Afiq Rahman. (2011) [Student Project] (Unpublished)

Rahmat, Abdul Khabir (2018) Manufacturers satisfaction on third party logistics service quality: Malaysia perspective / Abdul Khabir Rahmat. (2018) PhD thesis, thesis, Universiti Teknologi MARA.

Rahmat, Nadirah (2016) Evaluation of Tenaga Nasional Berhad payment kiosk / Nadirah Rahmat. (2016) Masters thesis, thesis, Universiti Teknologi MARA.

Raja Harun, Tengku Wasimah (2011) Measuring customer satisfaction on service quality in Bank Rakyat / Raja Harun Tengku Wasimah. (2011) [Student Project] (Unpublished)

Raja Hassan, Raja Rohafiza (1997) Customer's perception towards product and location of @: works department at Hankyu Jaya Klang / Raja Rohafiza Raja Hassan. (1997) Degree thesis, thesis, Universiti Teknologi MARA.

Raja Hussin, Tengku Badreeshah (1996) A study on complaints related to residential fixed line telephone service provided by Telekom Malaysia within Setapak Exchange / Tengku Badreeshah Raja Hussin. (1996) [Student Project] (Submitted)

Raja Ngah, Raja Maimunah (1997) The effectiveness of promotional strategy by Kuala Lumpur Craft Cultural Complex / Raja Maimunah Raja Ngah. (1997) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Raman, Nur Nazihah (2011) The analysis on how corporate image, service quality, customer satisfaction enhance customer loyalty towards Kopcel shoppe among members of KCB’s. Case study at Menara Celcom, Jalan Semarak, Kuala Lumpur / Nur Nazihah Raman. (2011) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Ramlan, Mohammad Raimi and Aras, Samsir (2014) The public perception toward the efficiency, sustainability and satisfaction of Kampung Tanpa Wayar 1 Malaysia in Putatan / Mohammad Raimi Ramlan and Samsir Aras. (2014) [Student Project] (Unpublished)

Ramli, Ida Aziaty (2008) A study on the effectiveness of the advertising media used by Maybank for its financing services towards customer awareness in 2008 / Ida Aziaty Ramli. (2008) [Student Project] (Unpublished)

Ramli, Mohd Harith (2007) The factors that influencing customer behavior on servicescape offered by Mutiara Johor Bahru / Mohd Harith Ramli. (2007) [Student Project] (Unpublished)

Ramli, Nor Asikin (2020) Student satisfaction toward food service cafeteria among university student in UiTM Perlis / Nor Asikin Ramli. (2020) [Student Project] (Unpublished)

Ramli, Norazilah (2006) Service quality offered by Pos Malaysia, Kuala Lumpur in fulfilling customer satisfaction / Norazilah Ramli. (2006) [Student Project] (Unpublished)

Ramli, Nur Haslina (2008) A study on the quality of front office service at Renaissance Kota Bharu Hotel / Nur Haslina Ramli. (2008) Degree thesis, thesis, Universiti Teknologi MARA.

Ramli, Nurfaiza Nazura (2008) Promotional strategy to convince dial-up users to convert to Streamyx / Nurfaiza Nazura Ramli. (2008) [Student Project] (Unpublished)

Ramli, Nurul Akma and Saliman, Nurhayati (2012) Factors of staff professionalism at counter services affect customer satisfaction: A case study at TMpoint Jalan Gajah Berang, Melaka / Nurul Akma Ramli and Nurhayati Saliman. (2012) [Student Project] (Unpublished)

Raujan, Siti Zanita (2010) A research about the level of customer satisfaction towards Putra Specialist Hospital (Batu Pahat) Sdn. Bhd. / Siti Zanita Raujan. (2010) [Student Project] (Unpublished)

Razak, Aina Nadia and Sabri, Amirah (2021) The impact of social media advertisements on family restaurant in Dungun from the restaurateurs perspective / Aina Nadia Razak and Amirah Sabri. (2021) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Razak, Nor Atirah (2018) Effects of the personality traits on the experienced service quality in training camp/ Nor Atirah Razak. (2018) [Student Project]

Razali, Razulaimi and Abd Halim, Khairul Nizam and Ibrahim, Mohd Izuan (2008) e-Aduan: A solution to improve the quality of services in UiTM Pahang on management perspective / Razulaimi Razali, Khairul Nizam Abd Halim and Mohd Izuan Ibrahim. (2008) In: UNSPECIFIED.

Reduan, Khatijah and Tupi, Laura Peritha and Mazlan Tajuddin, Faizah (2011) Measuring service quality in Samarahan District Office / Khatijah Reduan, Laura Peritha Tupi & Faizah Mazlan Tajuddin. (2011) [Student Project] (Unpublished)

Reduan, Khatijah and Tupi, Laura Peritha and Tajuddin, Faizah Mazlan (2011) Measuring service quality in Samarahan district office/ Khatijah Reduan, Laura Peritha Tupi& Faizah Mazlan Tajuddin. (2011) [Student Project] (Unpublished)

Rhazali, Marlia (2012) Library promotion in PSB: a study among Bachelor of Information Science in Information Studies (IM220) students / Marlia Rhazali. (2012) [Student Project] (Submitted)

Rigar, Tracy Tumay and Saga, Patricia (2013) The service quality of the nursing services at Sibu Hospital, Sarawak / Tracy Tumay Rigar and Patricia Saga. (2013) [Student Project] (Unpublished)

Rob A'i, Mohamad Nazri (1996) Customers' perceptions towards stationery section at Yaohan, The Mall / Mohamad Nazri Rob A'i. (1996) [Student Project] (Unpublished)

Rochin Demong, Nur Atiqah and Otman, Abdul Kadir and Bawasa, Salmi (2016) Influencing factors on customer satisfaction towards American brands in the food and beverage industry in Malaysia / Nur Atiqah Rochin Demong, Abdul Kadir Othman and Salmi Bawasa. (2016) Advances in Business Research International Journal, 2 (2). pp. 1-8. ISSN 2462-1838

Rodzli, Najmi Nadhirah (2014) The relationship between services quality and customers satisfaction at Institut Amiduddin Baki (IAB) in Kedah / Najmi Nadhirah Rodzli. (2014) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Rohim, Maizatul Adaiwiah and Abdul Fatah, Nurul Hasimah and Hashim, Siti Hajar (2014) A study on customers’ satisfaction towards service quality at Melaka A’famosa water theme park / Maizatul Adaiwiah Rohim, Nurul Hasimah Abdul Fatah and Siti Hajar Hashim. (2014) [Student Project] (Unpublished)

Romzi, Aziefah (2022) Antecedents of organizational citizenship behavior [OCB] among customer service employees at Telekom Malaysia [TM] One Call Centre / Aziefah Romzi. (2022) [Research Reports] (Unpublished)

Roslaili, Lily Suryana (2011) Effectiveness of Customer Relationship Management (CRM) towards enhancing customer loyalty in Epic Evolution (M) Sdn Bhd, Johor / Lily Suryana Roslaili. (2011) [Student Project] (Unpublished)

Roslan, Khairun Aini (2009) Study of relationship marketing towards the customer retention practices by HICOM Diecasting Sdn Bhd / Khairun Aini Roslan. (2009) [Student Project] (Unpublished)

Roslan, Mohamed Irfan (2014) The determinant of hotel quality service toward customer satisfaction : a study at Hotel UiTM Dungun / Mohamed Irfan Roslan. (2014) [Student Project] (Unpublished)

Roslan, Siti Nur Fashah (2011) Factors influencing customers to choose Ar Rahnu in Bank Rakyat Sungai Buloh / Siti Nur Fashah Roslan. (2011) [Student Project] (Unpublished)

Rosli, Haizatul Nadia (2014) The relationship between service quality and customer satisfaction at Hospital Sultanah Bahiyah at Kedah / Haizatul Nadia Rosli. (2014) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Rosli, Qistina (2018) Factor that influence customer's preference towards choosing theme park at Hello Kitty Town and Thomas Town Puteri Harbour/ Qistina Rosli. (2018) Industrial Training. Faculty of Business Administration, Segamat. (Unpublished)

Rosli, Rozita Halina (1999) Elektrisola Malaysia Sdn. Bhd : A study on the internal customer perception towards purchasing department service functions / Rozita Halina Rosli. (1999) [Student Project] (Submitted)

Rosli, Rusydi (2012) A study of customer satisfaction towards Telekom Malaysia Berhad (TM) in Kota Kinabalu, Sabah / Rusydi Rosli. (2012) [Student Project] (Unpublished)

Runsah, Haizan (1999) A study on customer service at Tabung Haji counter / Haizan Runsah. (1999) [Student Project] (Submitted)

Rushdi, Nurul Ain (2007) Level of consumer satisfaction towards services / facilities provided by Royal Malaysian Customs ( the case of customs port Kota Kinabalu ) / Nurul Ain Rushdi. (2007) [Student Project] (Submitted)

Ruslan, Mohd Alfielan (2014) Factor that contributes in consumer selection toward non-food halal products among IPTA students : the case of Universiti Teknologi MARA, Sabah / Mohd Alfielan Ruslan. (2014) [Student Project] (Unpublished)

Ruslan, Muhammad Asyraaf and Mohd Azuan, Nur Liyana Najwa (2015) The service quality of public bus in Kota Kinabalu towards the customers satisfaction level: focusing on Sepanggar - Kota Kinabalu routes / Muhammad Asyraaf Ruslan and Nur Liyana Najwa Mohd Azuan. (2015) [Student Project] (Unpublished)

Rusley, Nur Aliah and Abd Razak, Ummi Salmah (2019) Patients’ perception towards service quality in Hospital Sultan Abdul Halim, Sungai Petani, Kedah / Nur Aliah Rusley and Ummi Salmah Abd Razak. (2019) [Student Project] (Unpublished)

Rusli, Norizan (1998) A structural determinants of customer satisfaction on Residence Resort Paka, Terengganu / Norizan Rusli. (1998) [Student Project] (Submitted)

S

S. Abdullah, Noor Baizurah (2010) A study on customer satisfaction on services provided by Kota Kinabalu Industrial Park / Noor Baizurah S. Abdullah. (2010) [Student Project] (Unpublished)

S. Ashraff, Nazira (2012) A study on consumer satisfaction towards service quality provided by Open University Malaysia (OUM) / Nazira S. Ashraff. (2012) [Student Project] (Unpublished)

Saad, Nur Faradila (2011) Factors that influencing customer satisfaction towards Melaka River Cruise (MRC) / Nur Faradila Saad. (2011) [Student Project] (Unpublished)

Saad, Ramli and Omar, Noorain and Abdullah, Mohd Zulhelmey (2015) Determinants of dealer support factors in dealer-supplier relationship satisfaction / Ramli Saad … [et al.]. (2015) [Research Reports] (Submitted)

Saad, Ramli and Wan Mahamad, Wan Shahrul Aziah and Ali Akbar, Yong Azrina (2024) The impact of supplementary service towards customer satisfaction / Ramli Saad, Wan Shahrul Aziah Wan Mahamad and Yong Azrina Ali Akbar. (2024) In: FBM INSIGHTS. Universiti Teknologi MARA, Kedah, Universiti Teknologi MARA, Kedah, pp. 43-45. ISBN 2716-599X (Submitted)

Sabri, Jasmine (2013) AKPK customer experience and satisfaction: service quality of AKPK counter service in Kuching/ Jasmine Sabri. (2013) [Student Project] (Unpublished)

Sadek, Daing Maruak and Anuar, Azyyati and Zainal, Noor Saliza (2011) Comparative study on service quality in Bank Islam (BIMB): Sungai Petani, Kedah / Daing Maruak Sadek...[et al.]. (2011) [Research Reports] (Unpublished)

Sadli, Abdullah (2002) The role of customer information in providing banking services: a case study at a top three bank in Malaysia / Abdullah Sadli. (2002) Masters thesis, thesis, Universiti Teknologi MARA (Kampus Puncak Perdana).

Safarizuan, Halimatul Akmar (2021) Case Study : Darul Naim Printing / Halimatul Akmar Safarizuan. (2021) [Entrepreneurship Project] (Unpublished)

Safaruddin, Norfa'izah (2007) Factors that contribute to the effectiveness of Perodua customer retention program / Norfa'izah Safaruddin. (2007) [Student Project] (Unpublished)

Safwan, Neder (2016) Quality perception and satisfaction of the customers toward the counter services of the public sector / Neder Safwan. (2016) [Student Project] (Submitted)

Sagu, Moses Lee (2016) The study of the relationship between loyalty card programs towards that contributes to customer loyalty / Moses Lee Sagu. (2016) [Student Project] (Unpublished)

Sahari, Norshahniza and Moho Basir, Nora and Jangga, Rohani (2012) Factors of food dimension affecting customer satisfation in family restaurants / Norshahniza Sahari, Nora Mohd Basir and Rohani Jangga. (2012) [Research Reports] (Unpublished)

Sahari, Zainuri Rakawi (2007) The level of customers awareness towards online service for motor takaful provided by Takaful Malaysia – Kuching Branch/ Zainuri Rakawi Sahari. (2007) [Student Project] (Unpublished)

Sahidan, Nur Solatul Ima (2008) The effectiveness of Customer Management Department in Telekom Malaysia consumer sales Selangor in retaining their existing customers / Nur Solatul Ima Sahidan. (2008) [Student Project] (Unpublished)

Said, Rosnah (2008) The relationship between corporate image and service quality towards customer satisfaction in the cellular industry: the Malaysian context / Rosnah Said. (2008) Masters thesis, thesis, Universiti Teknologi MARA.

Said, Sakina and Jamaluddin, Umi Hawa (2018) Factors that influenced customers’s satisfaction towards train services at KTM Sungai Petani / Sakina Said and Umi Hawa Jamaluddin. (2018) [Student Project] (Unpublished)

Saidie, Ros Diana (2017) The factor affecting the receptivity of customer towards health insurance in Kota Kinabalu, Sabah / Ros Diana Saidie. (2017) [Student Project] (Submitted)

Saidin, Nasirah and Nazarudin, Nazatul Nadhirah and Mohd Noor, Wan Nursyahidatul Husna (2016) Customers’ satisfaction towards Penang International Airport Services / Nasirah Saidin, Nazatul Nadhirah Nazarudin and Wan Nursyahidatul Husna Mohd Noor. (2016) [Student Project] (Unpublished)

Saidin, Zainil Hanim and Yusoff, Rushami Zien and Mohd. Mokhtar, Sany Sanuri and Saad, Rohaizah (2016) Automotive after-sales service quality attributes and customer loyalty: an empirical study of Malaysian National carmakers / Zainil Hanim Saidin … [et al.]. (2016) ASEAN Entrepreneurship Journal (AEJ), 2 (2). pp. 78-89. ISSN 2289-2125

Saini, Nurul Asifa and Rasib, Munawarah (2016) The satisfaction level of public towards public service delivery in Urban Transformation Centre (UTC) Kota Kinabalu / Nurul Asifa Saini and Munawarah Rasib. (2016) [Student Project] (Unpublished)

Saji, Sharzalina and Abu Hajia, Sharmilla and Abdul Hamid @ Zaidi, nurul syahidah (2012) ENT 300 The Donut Divas / Nunes Anak Stephen @ Jauk... [et.al]. (2012) [Entrepreneurship Project] (Unpublished)

Sakarji, Siti Rosnita and Wan Azib, Wan Nor Hazimah and Luqman, Azyanee and Mohd Pauzi, Nooradzlina and Shari, Asma Shazwani and Ismail, Hadhifah Fadhlina and Abdullah Thani, Ayu Kamareenna and Nik Min, Nik Mohd Faris and Haidar Ishak, Muhammad Ammar and Mohd Yusri, Nur Alyaa Athirah (2021) Job satisfaction and individual happiness among employees at a public higher education institution / Siti Rosnita Sakarji …[et al.]. (2021) Social and Management Research Journal (SMRJ), 18 (2): 11. pp. 191-213. ISSN 1675-7017

Saleem, Norjan (2010) Customer satisfaction toward agents at Etiqa Bandar Baru Klang / Norjan Saleem. (2010) [Student Project] (Unpublished)

Saleh, Alia Zafira (2007) The impact of service quality on customer satisfaction, a study on Tanjung Offshore Services / Alia Zafira Saleh. (2007) [Student Project] (Unpublished)

Salehuddin, Afini (2006) Customer loyalty amongst GRADS member of Malaysia Airlines / Afini Salehuddin. (2006) [Student Project] (Unpublished)

Salleh, Siti Zaharah (2009) 4P’s marketing strategy affecting customer’s purchase intentions towards Maxis / Siti Zaharah Salleh. (2009) [Student Project] (Unpublished)

Salman, Salmah and Mohd Nazir, Siti Nazira and Md Yusuf, Siti Nur Raidah and Ahmad, Jasmine (2010) A study on disabled people perceptions on service quality provided by The Industrial Training Center And Rehabilitation (PLPP) / Salmah Salman...[et al.]. (2010) In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

Samad, Sarminah and Abdullah, Zaini (2007) The influence of organizational justice and demographic variables on employee willingness to engage in customer oriented behaviour / Sarminah Samad and Zaini Abdullah. (2007) Gading Journal for the Social Sciences, 11 (01). pp. 71-84. ISSN 2600-7568

Samat, Hugh Paul (2003) A study to intensify local pepper consumption, with specific reference to pepper marketing boards' customers / Hugh Paul Samat. (2003) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Sarawak.

Samsudin, Mohamed Muneer (2001) Assessment on the core consumer satisfaction elements for exceptional dining room service; Hotel UiTM Dungun chapter / Mohamed Muneer Samsudin. (2001) Degree thesis, thesis, Universiti Teknologi MARA, Terengganu.

Samsudin, Mohd Haziq (2010) A study on: the customer service of Management System Certification Department SIRIM QAS International Sdn. Bhd. / Mohd Haziq Samsudin. (2010) [Student Project] (Unpublished)

Samsudin, Noor Syafiqah (2018) The factor that impact of servqual on customer satisfaction toward tenants at PNB commercial's shopping mall / Noor Syafiqah Samsudin. (2018) [Student Project] (Unpublished)

Samsudin, Noor Syafiqah (2018) The relationship between factors that contribute to customer's mall loyalty: a study on Plaza Pelangi Johor Bahru Mall / Noor Syafiqah Samsudin. (2018) [Student Project] (Unpublished)

Samsudin, Nor Azlina (2000) A study on customer satisfaction towards voicemail service offered by Telekom Malaysia / Nor Azlina Samsudin. (2000) [Student Project] (Submitted)

Samuel @ Liansim, Irene (2012) Factors affecting decision-making process in consumer purchasing behavior: case study Karamunsing Shopping Complex / Irene Samuel @ Liansim. (2012) [Student Project] (Unpublished)

San, Suzana and Salim, Nor Jana (2013) CSR disclosure in the context of resource-based view theory / Suzana San and Nor Jana Salim. (2013) Terengganu International Finance and Economics Journal (TIFEJ), 3 (1). pp. 50-55. ISSN 2232-0539

Sangit, Ahdiah (2000) Survey on squatters perception towards Selangor State Development Corporation to reduce the squatter problem and enhancing their living standards in Klang Valley / Ahdiah Sangit. (2000) [Student Project] (Submitted)

Santong, Norsiah (2008) A study on public awareness of VSAT service from TM / Norsiah Santong. (2008) [Student Project] (Submitted)

Sanusi, Norharyani (2012) Customers perceptions on the Land Dealings Electronic Submission System (LADESS) at Sabah Lands and Surveys Department in Kota Kinabalu / Norharyani Sanusi. (2012) [Student Project] (Unpublished)

Sanusi, Siti Nurhaziqah (2021) Takaful challenges in Malaysia from takaful agents perspective / Siti Nurhaziqah Sanusi. (2021) [Student Project] (Submitted)

Sapie, Suriana (2008) “The Factors Influence Consumer’s Acceptance towards High Speed Broadband by Telekom Malaysia Berhad Kota Bharu Kelantan / Suriana Sapie. (2008) [Student Project] (Unpublished)

Sapri, Nik Nur Fatin Fatihah (2015) A study on performance analysis at counter service: A case study at Employees’ Provident Fund (EPF) of Kota Bharu / Nik Nur Fatin Fatihah Sapri. (2015) Industrial Training. Bachelor of Science (Hons) Statistics, Kota Bharu. (Unpublished)

Sari, Noel Rumpang and Umbol, Weston Hanley and Matau, Balan and Darham, Mohamad Hamizan and Nyanong, Sylvia (2012) Fundamentals of entrepreneurship (ENT300) : case study on Borneo Donuts / Noel Rumpang Sari …[et al.]. (2012) [Entrepreneurship Project] (Unpublished)

Saruni, Nurul Azwan (2020) A study on fisherman satisfaction toward service quality in Lembaga Kemajuan Ikan Malaysia (LKIM) Dungun, Terengganu, Malaysia / Nurul Azwan Saruni. (2020) Masters thesis, thesis, Universiti Teknologi MARA, Terengganu.

Sayed Baharudin, Syarifah Hazwani (2011) User satisfaction with service quality at Perpustakaan Sultan Badlishah, UiTM Kedah / Syarifah Hazwani Sayed Baharudin. (2011) [Student Project] (Submitted)

Seli, Norita Mina (2015) Perceptions and behavioural intentions on airline safety among degree students after flight tragedies / Norita Mina Seli. (2015) [Student Project] (Unpublished)

Seridaran, Sharlini and Mohd Noor, Mohd Nazri (2021) A conceptual framework for customers’ loyalty in mobile loyalty programmes / Sharlini Seridaran and Mohd Nazri Mohd Noor. (2021) Social and Management Research Journal (SMRJ), 18 (2): 19. pp. 46-65. ISSN 1675-7017

Setapa, Mariam and Kamarul Zaman, Liziana and Wan Mustapha, Wan Asma Hanim and Mohd Kanafiah, Siti Farah Haryatie and Mohd Noor, Nor Raihana Asmar (2020) Relationship between service quality and customer satisfaction during halal certificate application in Kelantan / Mariam Setapa...[et al.]. (2020) Journal of Contemporary Social Science Research, 4 (2). pp. 1-11. ISSN 0128-2697

Setapa, Mariam and Kamarul Zaman, Liziana and Wan Mustapha, Wan Asma Hanim and Mohd Kanafiah, Siti Farah Haryatie and Mohd Noor, Nor Raihana Asmar (2020) Service Quality and Customer Satisfaction: Halal Certificate Application in Malaysia / Mariam Setapa...[et al.]. (2020) Journal of Contemporary Social Science Research, 4 (1). pp. 39-48. ISSN 0128-2697

Shaari, Norhafiza (2009) The study on the effectiveness on programs that implemented by Syarikat Bekalan Air Selangor (SYABAS) to maintain customer awareness / Norhafiza Shaari. (2009) [Student Project] (Unpublished)

Shafee, Muhammad Yahya (2012) Acceptance of non-muslim customers on Bank Islam Malaysia Berhad (BIMB) products and services / Muhammad Yahya Shafee. (2012) [Student Project] (Unpublished)

Shaharudin, Mohd Rizaimy and Wan Omar, Maznah and Abu Hassan, Anita and Azyyati, Anuar (2011) Warranty and its effect towards customer satisfaction in Malaysia’s electronic industry / Mohd Rizaimy Shaharudin... [et al.]. (2011) Voice of Academia (VOA), 6 (2). pp. 1-16. ISSN 2682-7840

Shahrun, Haidatul Nabila (2019) Examining the factors that influence customer's intention to use Ar-Rahnu among Segamat residents / Haidatul Nabila Shahrun. (2019) [Student Project] (Submitted)

Shamsuddin, Hazelina Farrah (2011) A study on the customer satisfaction towards customer services: case by Lembaga Tabung Haji in Kota Kinabalu / Hazelina Farrah Shamsuddin. (2011) [Student Project] (Unpublished)

Shamsuddin, Shahrizal and Mohd Taib, Mat Faris (2018) Customer purchase intention towards Takaful Insurance of Perbadanan Melaka Holdings Sdn. Bhd. (PMH) / Shahrizal Shamsuddin and Mat Faris Mohd Taib. (2018) [Student Project] (Unpublished)

Shamsudin, Noorsyafiqah (2013) Destination attractiveness of a shopping mall: Johor Premium Outlet / Noorsyafiqah Shamsudin. (2013) Masters thesis, thesis, Universiti Teknologi MARA.

Shamsul Khalil, Shuhaniza (1994) A study on the service quality and consumers perception towards it / Shuhaniza Shamsul Khalil. (1994) [Student Project] (Unpublished)

Shamsulnidza, Muhammad Syafiq and Abu Bakar, Nor Zam Rizana and Tabrani, Nahli and Mokhsin, Muhammad Faris (2018) Air Asia customer services / Muhammad Syafiq Shamsulnidza … [et al.]. (2018) [Entrepreneurship Project] (Unpublished)

Shariffuddin, Noorshajidatul Risha (2004) A study of customer satisfactions towards fixed line telephone service provided by Telekom Malaysia Berhad / Noorshajidatul Risha Shariffuddin. (2004) [Student Project] (Unpublished)

Sharma, Vivek and Bhat, Dada Ab Rouf (2020) Co-creation and service innovation as performance indicators in the hospitality industry / Vivek Sharma and Dada Ab Rouf Bhat. (2020) Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 12 (2). pp. 76-95. ISSN 1985-8914 , 2590-3837

Sharudin, Nurfatihah (2013) Customer satisfaction & perception towards service quality a case of TH properties, Enstek Nilai / Nurfatihah Sharudin. (2013) [Student Project] (Unpublished)

Shodiya, Olayinka Abideen and Akintaro, Akinbiyi and Olopade, John (2024) Service innovation and customers’ satisfaction of selected micro finance banks in Ogun State, Nigeria / Olayinka Abideen Shodiya, Akinbiyi Akintaro and John Olopade. (2024) Journal of International Business, Economics and Entrepreneurship (JIBE), 9 (1). pp. 38-51. ISSN 2550-1429

Shuaid, Anuar Fariz and Meor Ahmad Fadzil, Khadijah and Ahmad Khir, Khairina (2018) Relationship between employees’ demographic and attitude towards digitalization readiness: the case of AEON Co. (M) Bhd. / Anuar Fariz Shuaid, Khadijah Meor Ahmad Fadzil and Khairina Ahmad Khir. (2018) [Student Project] (Unpublished)

Shuib, Adilah (1992) Pricing of a container services in the shipping line with special reference to integrated forwarding and Shipping Sdn. Bhd Port Klang / Adilah Shuib. (1992) [Student Project] (Unpublished)

Shuib, Nurfaznim (2014) The relationship between service quality and customer loyalty at Plexus Manufacturing Sdn.Bhd Penang / Nurfaznim Shuib. (2014) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Shukor, Muhammad Harris and Rushdi, Ruhil Izzati and Rosman, Nabiha (2022) Determinants of service quality affecting the customer's satisfaction in department of veterinary service Johor, Johor Bahru / Muhammad Harris Shukor, Ruhil Izzati Rushdi and Nabiha Rosman. (2022) Masters thesis, thesis, Universiti Teknologi MARA, Johor.

Silong Taib, Waliyyah and Mohamad Nasri, Nor Hidayah (2017) A review on the challenges affecting growth of Small & Medium Enterprises (SMES) in food manufacturer / Waliyyah Silong Taib & Nor Hidayah Mohamad Nasri. (2017) [Student Project] (Unpublished)

Sina, Cecelia and E. Lojikim, Jill Leslie (2010) Customer satisfaction towards the counter service in Kota Samarahan District Council / Cecelia Sina and Jill Leslie E. Lojikim. (2010) [Student Project] (Unpublished)

Sitorus, Nur Sabrina Azra (2016) SERVQUAL (Service quality) model application: measuring customer satisfaction towards automobile services in Kota Kinabalu / Nur Sabrina Azra Sitorus. (2016) [Student Project] (Submitted)

Sofian, Norasyikin (2011) The effect of Corporate Social Responsibility (CSR) initiatives on consumer purchasing behaviour: A study on Celcom (Axiata) Berhad / Norasyikin Sofian. (2011) Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Stoni, Genevieve Vivi (2016) The impact of celebrity endorsement on the consumer buying behavior towards cosmetic products / Genevieve Vivi Stoni. (2016) [Student Project] (Unpublished)

Suhaimi, Ermi Sharlida (2006) A study on customer preferences to stay at new Pacific Hotel / Ermi Sharlida Suhaimi. (2006) [Student Project] (Unpublished)

Suhartanto, Dwi (2011) Hotel Brand of Origin: Do Guests Perceive Service Differences? / Dwi Suhartanto. (2011) Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 3 (3). pp. 1-24. ISSN 1985-8914 , 2590-3837

Sukarnor, Nor Azira and Zainol, Nurul Nabila (2018) Factors that contribute the satisfactions among consumer towards the water supply in Merbok, Kedah / Nor Azira Sukarnor and Nurul Nabila Zainol. (2018) [Student Project] (Submitted)

Sukri, Nurshahila (2010) Impact of Islamic ethics on customer satisfaction in selected Islamic bank at Kota Bharu, Kelantan / Nurshahila Sukri. (2010) [Student Project] (Unpublished)

Sulaiman, Suria and Mohd Asri, Dian Aszyanti Atirah and Azmi, Azila and Mohamad Khamis, Nor Fazllina (2020) Customer satisfaction and service quality of spa in Penang / Suria Sulaiman... [et al.]. (2020) ESTEEM Journal of Social Sciences and Humanities, 4. pp. 115-124. ISSN 2600-7274

Sulaiman, Syazwani (2010) A study on effectiveness of I-Aslah counter service at Bank Rakyat Likas / Syazwani Sulaiman. (2010) [Student Project] (Submitted)

Sulum, Nursuainah (2013) A study on factors influencing the residents’ responsiveness towards the promotion events conducted by Perbadanan Putrajaya (PPj) / Nursuainah Sulum. (2013) [Student Project] (Unpublished)

Sunang, Jimali (1998) A study on the customers’ satisfaction on the Celcom GSM services / Jimali Sunang. (1998) [Student Project] (Submitted)

Sundang, Florence (2003) A study on the customers' demand for education loan (Approved colleges/Universities education scheme [ACES]) offered by Bank Utama (Malaysia) Berhad in Sarawak since its introduction in year 2000 until end of Year 2002 / Florence Sundang. (2003) [Student Project] (Unpublished)

Sunggip, Courtney V. (2008) A study on the service functionality of Sabah Credit Client Center / Courtney V. Sunggip. (2008) [Student Project] (Submitted)

Sungkin, Marida (2006) A study on customers level of satisfaction on services provided by Multimedia College (Sabah) / Marida Sungkin. (2006) [Student Project] (Submitted)

Syawe, Seh Ling and Hamali, Jamil and Lee, Beng Yong and Sarkawi, Adib (2008) Quality performance of Universiti Teknologi Mara Sarawak 2006 / Iris Syawe Seh Ling ...[et al.]. (2008) [Research Reports] (Unpublished)

Syed Abdul Ghani, Syed Muhamad Naufal (2018) The descriptive study of service quality on customer satisfaction in Matrade Exhibition & Convention Centre (MECC): an empirical study through servqual/ Syed Muhamad Naufal Syed Abdul Ghani. (2018) [Student Project]

Syed Ismail, Sharifah Anita Alsagoff (1998) A study on customer satisfaction on the quality of services provided by outlet business management Kemaman / Sharifah Anita Alsagoff Syed Ismail. (1998) [Student Project] (Submitted)

Syed Mustapha Nazri, Sharifah Nazatul Faiza and Wan Hassan, Wan Nur Lina and Zolkaflil, Salwa and Yusof, Fauziah (2024) The relationship between auditor’s thinking styles and professional skepticism: who should we hire? Sharifah Nazatul Faiza Syed Mustapha Nazri ... [et al.]. (2024) Asia-Pacific Management Accounting Journal (APMAJ), 19 (2): 1. pp. 1-16. ISSN 2550-1631

Syed Zaifudin, Syed ZainuI Harith (2023) Aspiro Sdn Bhd / Syed ZainuI Harith Syed Zaifudin. (2023) Industrial Training. Faculty of Business and Management. (Submitted)

Syed Zuber, Sharifah Zuliana (1999) A study on factors that influence the participation of bumiputera and non bumiputera within Kuala Lumpur toward investing in ASW 2020 scheme / Sharifah Zuliana Syed Zuber. (1999) [Student Project] (Submitted)

T

Tahim, Benadrian Rosta Shaelabo (2015) Service quality and customer satisfaction towards Kedai 1 Malaysia at Matang, Kuching / Benadrian Rosta Shaelabo Tahim. (2015) [Student Project] (Unpublished)

Tamrin, Janessa (2014) The influence of brand name on consumer buying decisions study on Levi's jeans in Kota Kinabalu / Janessa Tamrin. (2014) [Student Project] (Unpublished)

Tan, Chee Hian and Hasan, Hosni and Raja Azidin, Raja Mohammed Firhad and Ismail, Hashbullah and Sharir, Raihana and Salleh, Razali and Mohd Noor, Mohad Anizu (2021) Satisfactory levels on planned fitness programme among adults clarity employees. / Chee Hian Tan … [et al.]. (2021) Malaysian Journal of Sport Science and Recreation (MJSSR), 17 (1). pp. 123-137. ISSN 2735-1238

Tara, Augustina (2018) The relationship between service quality and customer satisfaction towards service counter in National Higher Education Fund Corporation (PTPTN) at Urban Transformation Centre (UTC), Kuching / Agustina Tara. (2018) [Student Project] (Unpublished)

Tedong, David (2007) Customer satisfaction on online banking services: a survey in Kuching Sarawak / David Tedong. (2007) [Student Project] (Submitted)

Tengah, Fatin Farhanah (2019) Factors affecting customer’s loyalty: from the perspective of online customer in Jemari Seni Sdn Bhd. / Fatin Farhanah Tengah. (2019) Masters thesis, thesis, Universiti Teknologi MARA, Terengganu.

Tengku Abdul Kadir, Tengku Hilmi and Muhammad Kamal, Muhammad Haniff (2010) Exploring the communication gaps factor affecting the service delivery: a case study in Lembaga Hasil Dalam Negeri (LHDN) Sungai Petani Branch / Tengku Hilmi Tengku Abdul Kadir and Muhammad Haniff Muhammad Kamal. (2010) In: ReCAMSS 2010, UiTM Cawangan Kedah.

Tengku Hashim Badli, Tengku Muhammad Hazwan (2011) A study on factor contributing to customer satisfaction towards Anika Insurance Broker / Tengku Muhammad Hazwan Tengku Hashim Badli. (2011) [Student Project] (Unpublished)

Thani, Noraini (2007) A study on contributor's perception of SOCSO service quality / Noraini Thani. (2007) [Student Project] (Submitted)

Thomas, Daphne Deborah and Gomez, Priscilla Batai (2010) RHB bank customer care centre telemarketing unit, Kuching: case study on effectiveness and employee satisfaction/Daphne Deborah Thomas … [et al.]. (2010) [Research Reports]

Timorty Takin, Susanna Sora (2019) Customer experience and satisfaction towards the quality of counter service in MAHSA Learning Centre Sarawak / Susanna Sora Timorty Takin. (2019) [Student Project] (Unpublished)

Tinggi, Lenna (2014) Relationship between service quality in cleaning service and customer satisfaction among degree students in UiTM Kota Samarahan / Lenna Tinggi. (2014) [Student Project] (Unpublished)

Tompong, Mohd Zaizam (2009) A study on public perception on service quality at Kota Kinabalu State Library / Mohd Zaizam Tompong. (2009) [Student Project] (Unpublished)

Tuan Ismail, Tuan Ahmad (2017) The causal relationship between hotel restaurant brand attributes, customer brand personality, walk-in customer dining experience, satisfaction and post behaviour intention / Tuan Ahmad Tuan Ismail. (2017) PhD thesis, thesis, Universiti Teknologi MARA.

Tugon, Renna (2010) Bina Puri Construction Sdn Bhd : the issue of Customer Relationship Management (CRM) / Renna Tugon. (2010) [Student Project] (Unpublished)

U

Ukang, Nauk (2010) Price satisfaction in car service centres / Nauk Ukang. (2010) [Student Project] (Submitted)

Usak, Hairun Nissyak and Muhamad, Izzati and Musa, Mardhiah and Kamarulzaman, Masrul Hayati and Alias, Noor Al-Wani (2008) Business Plan : Arowana Aquaculture / Hairun Nissyak Usak ... [et al.]. (2008) [Entrepreneurship Project] (Unpublished)

Usha, Esnita and Anuar, Nur Anirah (2017) Students' satisfaction of the counter service in Office of Academic Affairs of UiTM Kedah / Esnita Usha and Nur Anirah Anuar. (2017) [Student Project] (Submitted)

W

Wahab, Fatin Nasirah and Mazzalan, Nur Farhana and Wan Bartian, Wan Norhashema (2014) Customer satisfaction at frontlines as perceived by hotel guest / Fatin Nasirah Wahab, Nur Farhana Mazzalan and Wan Norhashema Wan Bartian. (2014) [Student Project] (Unpublished)

Wahin, Amirul Asraf and Azimi, Amirrul Zunnurain (2015) A study on the factors that influence the sales competencies of employees in international sales division at GITN Sdn. Berhad / Amirul Asraf Wahin and Amirrul Zunnurain Azimi. (2015) [Student Project] (Unpublished)

Wan Ahmad, Wan Adli (2014) The relationship between service quality and customer loyalty at MS Garden Hotel Kuantan, Pahang / Wan Adli Wan Ahmad. (2014) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Wan Draman, Wan Muhamad Asiff (2011) An adoption of strategic CRM-i framework: a case study / Wan Muhamad Asiff Wan Draman. (2011) Masters thesis, thesis, Universiti Teknologi MARA.

Wan Hamzah, Wan Patimah (2008) A study on the customers’ satisfaction towards homestay program in Kelantan / Wan Patimah Wan Hamzah. (2008) [Student Project] (Unpublished)

Wan Ibrahim, Wan Siti Norhidayah (2010) A study on factors contribute to the acceptance of Ar-Rahnu scheme in Agrobank Kota Bharu / Wan Siti Norhidayah Wan Ibrahim. (2010) [Student Project] (Unpublished)

Wan Mahamad Hanafi, Wan Nor Syuhana (2017) Customer satisfaction on Malay food restaurant at Pahang / Wan Nor Syuhana Wan Mahamad Hanafi. (2017) [Student Project] (Unpublished)

Wan Mohamad, Wan Ahmad Faiz (2017) Relationship between service quality and customer loyalty at Bangi Wonderland Water Theme Park / Wan Ahmad Faiz Wan Mohamad. (2017) [Student Project] (Unpublished)

Wan Naziron, Wan Natasha (2020) Café Jiwa Kopi & Bingsu / Wan Natasha Wan Naziron. (2020) [Entrepreneurship Project] (Submitted)

Wan Omar, Wan Sarah Safinah (2014) The relationship between service quality and customer satisfaction at Hospital Tengku Ampuan Afzan / Wan Sarah Safinah Wan Omar. (2014) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

Wan Sazali, Wan Nur Farhana and Mazlan, Maisarah (2013) A case study on perceived waiting time, customer satisfaction and repatronization at Kentucky Fried Chicken (KFC), i-City, Section 7, Shah Alam / Wan Nur Farhana Wan Sazali and Maisarah Mazlan. (2013) [Student Project] (Unpublished)

Wan Sunusi, Wan Ismail (2007) Client's satisfaction towards cleaning service provided by the cleaning service firm in schools at Padawan area : A case study on Zona Enterprise / Wan Ismail Wan Sunusi. (2007) [Student Project] (Unpublished)

Wan Yusof, W. Hasyusnita (1996) A study on the effectiveness of sales promotion in stationery department of Jaya Jusco Bandar Baru Klang / W. Hasyusnita Wan Yusof. (1996) Degree thesis, thesis, Universiti Teknologi MARA.

Wan Yusof, Wan Azhar and Nordin, Farhan Akma and Mahdzar, Mazlina (2017) The effect of internet on travel intermediaries in Malaysia (A case of a retail travel agent) / Wan Azhar Wan Yusof, Farhan Akma Nordin and Mazlina Mahdzar. (2017) ASEAN Entrepreneurship Journal (AEJ), 3 (1). pp. 21-32. ISSN 2289-2125

Waris, Norliana (2011) Building customer delight with AgroBank Batu Pahat through better service quality / Norliana Waris. (2011) [Student Project] (Unpublished)

Wassim, Mohd Hafizan (2012) Satisfaction level among customers toward the service quality given by staff of Bank Rakyat W.P Labuan / Mohd Hafizan Wassim. (2012) [Student Project] (Unpublished)

Wei, Mei Chin (2010) Analyzing structural relationships between service quality, disconfirmation, satisfaction and loyalty / Wei Mei Chin. (2010) Asia-Pacific Management Accounting Journal, 5 (2). pp. 31-44. ISSN 1675-3194

Willie, James (2009) Exploring the understanding of customer relationship management (CRM) among employees of Sabah Credit Corporation (SCC) / James Willie. (2009) [Student Project] (Submitted)

Wulandari, Nuri and de Jager, Johan W and Wannenburg, Elizma (2019) High tech vs high touch? ; Cross country analysis of online banking service quality in South Africa and Indonesia / Nuri Wulandari, Johan W de Jager and Elizma Wannenburg. (2019) In: The 6th International Accounting & Business Conference 2019. Secretariat of IABC 2019, 6th . UiTM Cawangan Johor, Segamat Johor, p. 53.

Y

Yaacob, Nur Syahirah and Norudin, Norazwanie (2017) Determining the customer preferences of the fast food restaurant : Pizza Hut at Giant Hypermarket, Kuala Terengganu / Nur Syahirah Yaacob & Norazwanie Norudin. (2017) [Student Project] (Unpublished)

Yaakob, Siti Aisyah and Mohamad, Nur Syaahidah and Mohd Ghani, Nur Nashreena Aliya and Abd Rahman, Nur Ain and Othman, Abdul Kadir (2017) The effect of perceived service recovery justice on customer loyalty: role of customer affection as moderator in Malaysian telecommunication industry / Siti Aisyah Yaakob …[et al.]. (2017) Advances in Business Research International Journal, 3 (1). pp. 1-12. ISSN 2462-1838

Yahaya, Ielda Suraya (2009) The effectiveness of promotionals tools towards customer awareness for Biossentials Puri Spa, Melaka / Ielda Suraya Yahaya. (2009) [Student Project] (Unpublished)

Yahya, Khairi Nazmi (2016) I am going to "Marry" you: customer loyalty to gas station in Malaysia / Khairi Nazmi Yahya. (2016) [Student Project] (Submitted)

Yahya, Mohammad Yusuf and Mohd Johan, Muhammad Nadzim (2013) Service quality and customer satisfaction : A study at Majlis Bandaraya Melaka Bersejarah / Mohammad Yusuf Yahya and Muhammad Nadzim Mohd Johan. (2013) [Student Project] (Unpublished)

Yahya, Mohd Yasil Elham (1998) A study on customer's satisfaction of MJSB / Mohd Yasil Elham Yahya. (1998) [Student Project] (Submitted)

Yahya, Noraida (1999) The relationship between product offering and customer service in determining customer demand at Pesama Timber Corporation Sdn. Berhad / Noraida Yahya. (1999) [Student Project] (Submitted)

Yang, Mohamad Farizal and Omar, Nor Anisaa (2018) Factors that affect patients' behavioural intention in private hospital / Mohamad Farizal Yang and Nor Anisaa Omar. (2018) [Student Project] (Submitted)

Yasin, Ezatul Syazwani (2013) A study on a study of determinants of customer’s intention to use i-Aslah: case of Bank Rakyat Pasir Mas (2012) / Ezatul Syazwani Yasin. (2013) [Student Project] (Submitted)

Yunos, Muhammad Zahirrudin (2020) Case Study : Gabungan Mantap Sdn Bhd / Muhammad Zahirrudin Yunos. (2020) [Entrepreneurship Project] (Unpublished)

Yusof, Mohammad Zulikiflee (2016) Measuring perceived service quality using SERVQUAL: a case study of program technorama IT provided by IT advancement section (KIT) at rural area of Sabah (Nabawan) / Mohammad Zulikiflee Yusof. (2016) Degree thesis, thesis, Universiti Teknologi MARA, Sabah.

Yusof, Mohd Azraie (2004) A study on temporary out of service customers at Southern Johor Telekom / Mohd Azraie Yusof. (2004) [Student Project] (Unpublished)

Yusof, Mohd lzzuddin (2010) The provision of the library service in Perpustakaan Awam Merbok / Mohd lzzuddin Yusof. (2010) [Student Project] (Submitted)

Yusof, Nurul Nadia (2010) Determinants on service quality that affecting customer’s satisfaction in insurance industry / Nurul Nadia Yusof. (2010) [Student Project] (Unpublished)

Yusof, Rusiwati (1999) A study on: the loyalty of the residential customer towards Telekom services after equal access was implemented at Telekom Kota Bharu / Rusiwati Yusof. (1999) [Student Project] (Submitted)

Yusoff, Nor Hasliana and Che Rashid, Rasyimilia and Wan Kamarudin, Wan Norsyafiqah (2012) The relationship between services provided by students’ affairs department of UiTM Dungun and student satisfaction / Nor Hasliana Yusoff, Rasyimilia Che Rashid and Wan Norsyafiqah Wan Kamarudin. (2012) [Student Project] (Submitted)

Yusoff, Nur Athirah and Ismail, Mohammad (2020) The impact of service quality and product quality towards customers satisfaction in Islamic banking: the moderating role of customer knowledge / Nur Athirah Yusoff and Mohammad Ismail. (2020) Journal of Contempory Islamic Studies, 6 (2). ISSN ISSN 2289-9634 e-ISSN 0128-0902

Yusop, Nur Fitra Azira (2018) The impact of service quality dimension towards customer satisfaction at Melaka International Trade Centre / Nur Fitra Azira Yusop. (2018) [Student Project] (Unpublished)

Yusri, Nur Sitarun (2016) Customer perception of airline services provided by Air Asia / Nur Sitarun Nissa Yusri. (2016) [Student Project] (Submitted)

Yusup, Aimi Mazura and Razin, Muhammad Asrani and Yusup, Hairlul Hafiz and Abdul Latip, Muhammad Danial (2011) Fundamentals of entrepreneurship (ent300) case study on Chapters Bookstore / Aimi Mazura Yusup...[et al.]. (2011) [Entrepreneurship Project] (Unpublished)

Z

Zabidi, Muhammad Firdaus and Zakaria, Mohd Nur Azry and Ali Mohtar, Mohd Syazani and Zainal, Ahmad Farid and Khamarul Zaman, Mohd Faris Faruqi (2009) Entrepreneurship : Krep-Krep Enterprise / Muhammad Firdaus Zabidi ... [et al.]. (2009) [Entrepreneurship Project] (Unpublished)

Zaidi, Nur Faziera (2018) Exploring the most influential dimension of digital marketing towards customer relationship of icon smart home company / Nur Faziera Zaidi. (2018) [Student Project] (Unpublished)

Zaidi, Nur Faziera (2012) Impact of digital marketing on customer relationship of Icon Smart Home company / Nur Faziera Zaidi. (2012) Industrial Training. Bachelor of Business Administrations (Hons) Marketing, Segamat, Johor.

Zaidun, Nurul Aqmar (2021) The moderating effect of brand trust on the relationship between customer brand engagement and brand loyalty for local car brands in Malaysia / Nurul Aqmar Zaidun. (2021) PhD thesis, thesis, Universiti Teknologi MARA.

Zainal, Nur Farezza (2011) The study of level of freight forwarders’ satisfaction towards MASkargo Sdn Bhd / Nur Farezza Zainal. (2011) [Student Project] (Unpublished)

Zainal, Wan Zainorliza (2009) Customer relationship management practices at Cerebos (Malaysia) Sdn Bhd / Wan Zainorliza Zainal. (2009) [Student Project] (Unpublished)

Zainal Abidin, Nor Roslinda and Muhammad, Mohd Fadillah and Ahmad, Nurhidayah (2012) The relationship between Wi-Fi facility and student satisfaction in UiTMT / Nor Roslinda Zainal Abidin, Mohd Fadillah Muhammad and Nurhidayah Ahmad. (2012) [Student Project] (Submitted)

Zaini, Abdul Rahman (2006) A study on customer retention - a case of Malaysia International Shipping Corporation (MISC) / Abdul Rahman Zaini. (2006) [Student Project] (Submitted)

Zaini, Jefry Shah (1989) A review of the dial-a-taxi service in Klang Valley / Jefry Shah Zaini. (1989) [Student Project] (Unpublished)

Zainuddin, Anizah (1992) A study on the performance of the convenience stores (c-store) of Esso Malaysia Berhad / Anizah Zainuddin. (1992) [Student Project] (Unpublished)

Zainuddin, Anizah and Noranee, Shereen (2017) Customers’ emotional reactions as significant predictors towards excellent customer service experiences / Anizah Zainuddin and Shereen Noranee. (2017) Advances in Business Research International Journal, 3 (1). pp. 1-9. ISSN 2462-1838

Zainuddin, Noormaslifah (2009) A study on customers’ perception towards service quality of main counter at SSM Melaka / Noormaslifah Zainuddin. (2009) [Student Project] (Submitted)

Zainuddin, Nor Zamielia (2016) Customer relationship management implementation in higher learning education / Nor Zamielia Zainuddin. (2016) Masters thesis, thesis, Universiti Teknologi MARA.

Zainuddin, Syafafwati (2012) The impact of food packaging on consumer buying behavior / Syafafwati Zainuddin. (2012) [Student Project] (Submitted)

Zainudin, Afeira Helena (2008) Dealers' satisfaction with service quality of pre delivery inspection at Honda Malaysia Sdn Bhd / Afeira Helena Zainudin. (2008) [Student Project] (Unpublished)

Zainudin, Syazwani (2011) Determinants of foreign customer’s satisfaction towards Alam Hidro (M) Sdn Bhd Services / Syazwani Zainudin. (2011) [Student Project] (Unpublished)

Zakaria, Azmil Rohimie (2010) A study on the level of satisfaction based on featured facilities for the convenience usage towards passengers case study: Low Cost Carrier Terminal (LCCT), Sepang / Azmil Rohimie Zakaria. (2010) Degree thesis, thesis, Universiti Teknologi MARA.

Zakaria, Hasbullah (2008) A study on contribution of service quality, price, corporate image and customers' satisfaction towards customer loyalty case study of Telekom Malaysia Kota Bharu region / Hasbullah Zakaria. (2008) Degree thesis, thesis, Universiti Teknologi MARA.

Zakaria, Mohd Azraf (2011) Customer loyalty towards Terengganu Equestrian Resort / Mohd Azraf Zakaria. (2011) [Student Project] (Unpublished)

Zakaria, Nor Hazliza (2009) A study on the services provided by operation counter ASNB Melaka branches to their customer / Nor Hazliza Zakaria. (2009) [Student Project] (Unpublished)

Zakaria, Nor Hidayah (2014) A study on customer perception towards services quality at Seberang Perai Municipal Council (MPSP) / Nor Hidayah Zakaria. (2014) [Student Project] (Unpublished)

Zakaria, Norashikin (2006) Problems faced by Port Dickson Beach Club Resort: focusing on the effectiveness of services management / Norashikin Zakaria. (2006) [Student Project] (Unpublished)

Zakaria, Zainuddin (2011) The influence of market orientation and relationship quality on relationship outcome between public universities and their associated colleges in Malaysia / Zainuddin Zakaria. (2011) PhD thesis, thesis, Universiti Teknologi MARA.

Zamberi, Farleen Azrina (2011) The effectiveness of marketing and promotion activities in the Perpustakaan Sultan Badlishah, UiTM Kedah / Farleen Azrina Zamberi. (2011) [Student Project] (Submitted)

Zawawi, Haniza (2007) Customer satisfaction towards training course services provided by Institut Pengurusan Melaka (IMM) / Haniza Zawawi. (2007) [Student Project] (Unpublished)

Zulkefli, Nursabrina (2021) Professional Photostat Enterprise Taiping / Nursabrina Zulkefli. (2021) [Entrepreneurship Project] (Submitted)

Zulkfli, Siti Nurani and Abd Razak, Nor Fatihah and Che Yusof, Nur Syaliza Hanim and Nordin, Noor Ilanie and Salleh, Aisyah Wahyuna and Che Apandi, Nur Ain Mardiah and Shikh Mohd Noor, Siti Nur Auni Husna (2020) Factors influencing customer to switch mobile service provider: A case study at UiTM KB / Siti Nurani Zulkfli ... [et al.]. (2020) Journal of Mathematics and Computing Science (JMCS), 6 (2). pp. 38-43. ISSN 0128-0767

Zulkifle, Muhammad Amir Firdaus (2020) Radzi & Co. / Muhammad Amir Firdaus Zulkifle. (2020) [Entrepreneurship Project] (Submitted)

Zulkifle, Zulfahmi (2018) The influences of e-service quality and customer loyalty of dropee / Zulfahmi Zulkifle. (2018) [Student Project] (Unpublished)

Zulkifli, Noor Fadzlina (2018) The relationship of corporate social responsibility to a start-up company, Nuren Group (Enlinea Sdn. Bhd.) / Noor Fadzlina Zulkifli. (2018) [Student Project] (Unpublished)

Zulkifli, Nor Zurina (1998) A study on customer's awareness of TOPS' private label of detergents at tops supermarket Shah Alam Mall / Nor Zurina Zulkifli. (1998) Degree thesis, thesis, Universiti Teknologi MARA.