A study on the customer service experience towards finance Department Of Universiti Malaysia Kelantan (UMK) Jeli Campus / Siti Sabariah Mohd Yusoff

Mohd Yusoff, Siti Sabariah (2013) A study on the customer service experience towards finance Department Of Universiti Malaysia Kelantan (UMK) Jeli Campus / Siti Sabariah Mohd Yusoff. [Student Project] (Unpublished)

Abstract

Universiti Malaysia Kelantan (UMK) Jeli Campus is a new campus which established on 1st March 2012 and each of their department is very small and the facilities provided still incomplete. The same goes to their Finance Department which is manned only two staff in this department and it is lead to the problem occurs in their service provided. Purpose: The purpose of this study is to study on the customer service experience towards Finance Department of Universiti Malaysia Kelantan (UMK) Jeli Campus. Methodology: The research focused on the customers who dealt with Finance Department of UMK Jeli. 100 questionnaires were distributed towards the customers. Findings: All of the 100 usable questionnaires were collected to gain reliable data on customer service experience that provided by Finance Department to their customer. It describes the relationship between variable and which of them influenced customer’s satisfied most

Metadata

Item Type: Student Project
Creators:
CreatorsEmail / ID. Num
Mohd Yusoff, Siti SabariahUNSPECIFIED
Contributors:
ContributionNameID Num. / Email
Thesis advisorHamid, RoselizaUNSPECIFIED
Subjects: H Social Sciences > HF Commerce > Consumer satisfaction
H Social Sciences > HF Commerce > Customer services. Customer relations
L Education > LB Theory and practice of education > Higher Education
Divisions: Universiti Teknologi MARA, Kelantan > Kota Bharu Campus > Faculty of Business and Management
Programme: Bachelor of Business Administration (Hons) Finance
Item ID: 39139
Uncontrolled Keywords: Customer Service Experience, Physical Environment, Personal Interaction and Customer Involvement
URI: http://ir.uitm.edu.my/id/eprint/39139

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