A study on customer satisfaction towards voicemail service offered by Telekom Malaysia / Nor Azlina Samsudin

For over a decade now, Telekom Malaysia has been the country’s leading telecommunication company. Since the dawning of telecommunications, Telekom Malaysia Berhad has continuously upgraded and improved the telephone network to become a world class telecommunication company by providing total customer satisfaction in all aspects. But, there is no guarantee that its customers are satisfied and loyal to them.
The study was conducted at Telekom Malaysia Kuala Terengganu. Meanwhile, the respondent focus on the existing customers who using the VOICEMAIL services. The research is to identify the level of customers satisfaction, to know the services performance whether good or not and also to know the loyalty of the customers.
From the findings, we can see that with the voicemail services, customer never have to worry about missing important phone calls and messages again. It is because voicemail works 24 hours a day. In fact, it’s like an efficient personal assistant that take your calls and records your messages all the time.