Items where Subject is "H Social Sciences > HF Commerce > Marketing > Marketing research. Marketing research companies. Sales forecasting"

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Number of items at this level: 123.

A

Abu Zaharin, Nor Afida (2008) Factors influencing newspaper readers buying intention / Nor Afida Abu Zaharin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Ahmad, Hazwani (2008) Factors that contribute to customer loyalty of Celcom post paid user in Kajang in 2008 / Hazwani Ahmad. Student Project. Faculty Of Business and Management, Bandaraya Melaka. (Unpublished)

Abdul Rahim, Lilisari (2008) The effectiveness of marketing strategy in Bank Rakyat at Jalan Hang Tuah, Melaka / Lilisari Abdul Rahim. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Anwar, Muhammad Hilmi (2018) Factors that influence online purchase intention among millennial / Muhammad Hilmi Anwar. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Abdul Azis, Shahiela Akma (2005) Customer acceptance towards the marketing mix at Lazaria shop Ayer Keroh fly-over restaurant Melaka / Shahiela Akma Abdul Azis. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Abas, Ena Suhaila (2008) Factors influencing customer loyalty towards MILO products / Ena Suhaila Abas. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Amiruddin, Hana Azleen (2007) Marketing mix strategy of intercity train service towards the enhancement of corporate image of KTM Berhad at Kuala Lumpur Central Station / Hana Azleen Amiruddin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Azizan, Amie Adlina (2009) A case study: the effective of marketing strategic for TM home prepaid product from Telekom Malaysia Company / Amie Adlina Azizan. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Azizan, Amirah Bisyarah (2010) The level of Bumiputera awareness towards Unit Trust Investment: a case study in Permodalan Nasional Berhad / Amirah Bisyarah Azizan. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Abdul Razak, Arsyad (2011) Determinant of consumer buying behaviour towards healthy products / Arsyad Abdul Razak. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Abdul Talib, Adibah and Shamsul Kahar, Amalina (2014) Consumer ethnocentrism among Malaysians towards purchasing automobile / Adibah Abdul Talib and Amalina Shamsul Kahar. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Abdullah, Fatin Nabilah (2014) Country of origin matter to brand equity between two electronic giant companies of Japan and South Korea / Fatin Nabilah Abdullah. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

A.Hamid, A.Samad (2009) “Customer awareness in purchasing personal loan at Koperasi Pendidikan Islam Malaysia (Ukhwah) and the elements of marketing mix” / A.Samad A.Hamid. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Adnan, Shareena (2007) Customer motivation towards salary deduction scheme: a case study of Amanah Saham Bumiputera (ASB) Scheme / Shareena Adnan. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Asmuni, Mohd Sharul Shafik (2018) Customer purchase intention in Genting Highland Premium Outlet (GHPO) / Mohd Sharul Shafik Asmuni. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Abdul Razak, Hilman Nazmi (2017) Factors affecting sales performance of farm machinery at selected dealers in Selangor / Hilman Nazmi Abdul Razak. Student Project. Faculty of Plantation And Agrotechnology, Jasin, Melaka. (Unpublished)

Abdul Rahman, Liyana Atiqah (2008) Factors that contribute to the sales performance of product customization at Proseeska / Liyana Atiqah Abdul Rahman. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Ahmad, Muhammad Safwan (2018) GIS implementation : on utilizing previous customer information for marketing enhancement / Muhammad Safwan Ahmad. Degree thesis, Universiti Teknologi Mara Perlis.

Ab Sani, Shafiza (2004) Marketing strategies in small firms: how far do small medium industries understand the marketing concept? / Shafiza Ab Sani. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Ahmad Sukaimi, Fifizilla (2011) Promotional activities in increasing sales by Ikhlas Consultant & Services, Skudai / Fifizilla Ahmad Sukaimi. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Ahmad Zaain, Intan Nadirah (2019) Theory of planned behavior influencing female purchase intention towards Tati Skincare product / Intan Nadirah Ahmad Zaain. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Ahmad Musa, Dina Azua (2008) The effectiveness of loyalty marketing programmed through real rewards trough customer relationship at Carrefour Subang Jaya / Dina Azua Ahmad Musa. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Abdull Ropha, Aiza Adriena (2018) The effectiveness of product placement in a 60 second video and its influence towards consumer behaviour / Aiza Adriena Abdull Ropha. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Abd Patah, Alfiee Qusyairi (2007) The effectiveness of promotional tools in enhancing awareness of MSCorp's products / Alfiee Qusyairi Abd Patah. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Azizi, Mohd Akmaludin (2009) The influence of CSR in branding towards Melaka Mall Sdn Bhd / Mohd Akmaludin Azizi. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Abd Wahab, Nadzirah (2007) Perception of Malaysians at Klang Valley towards halal food products / Nadzirah Abd Wahab. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Ahmad, Mohd Hafiz (2008) The effectiveness of promotion tools done by One Two Three Communication (M) Sdn. Bhd. for postpaid Celcom Executive Plan 50: case study in Bandar Melaka / Mohd Hafiz Ahmad. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Asghari, Iraj and Mohtadi, Azam (2015) Scale problem in capital market research / Iraj Asghari and Azam Mohtadi. Social and Management Research Journal, 12 (1). pp. 52-61. ISSN 1675-7017

B

Bakri, Siti Zubaidah (2007) Service quality factors effecting customer's behavioral intentions towards Selesa Beach Resort, Port Dickson / Siti Zubaidah Bakri. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Bakeri, Ainiwati (2009) Customer loyalty: an exploration of the relationship between service quality and customer intent to return / Ainiwati Bakeri. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Badrul Hisham, Muhammad Ikram (2018) Factors influencing consumer electronic word-of-mouth intention among Gen-Y towards travel destination / Muhammad Ikram Badrul Hisham. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Bakri, Mohammed Hariri (2015) Determinants of primary market spread in developing securitization in Malaysia: a panel study / Mohammed Hariri Bakri. PhD thesis, Universiti Teknologi MARA.

C

Che Mohd Nizam, Sharmimi Shuhada (2019) Factors influencing purchase intention towards counterfeit products among selected Malaysian consumers in Kuala Lumpur / Sharmimi Shuhada Che Mohd Nizam. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Che Min, Nuradlina (2006) Determining the factors that influence the sales volume: a case study of MVBD, Menara Kuala Lumpur / Nuradlina Che Min. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

D

Dul Ngajis, Ernna Edayu (2007) A study of customer satisfaction towards the service quality provded by IBS Technology Sdn. Bhd. / Ernna Edayu Dul Ngajis. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Daud, Khurzaimah (2009) The service quality of sales representative from PERTAM Properties in selling the properties / Khurzaimah Daud. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

H

Hashim, Khadijah (2010) Factors affecting the decline in sales of palm oil at RISDA Melaka for the January-June 2010 / Khadijah Hashim. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Hamzah, Azlina (2007) The effectiveness of promotional activities made by Danus (M) Sdn Bhd / Azlina Hamzah. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Hashim, Nurul Soleha (2018) Consumer perception on MPH Bookstores service marketing towards achieving customer satisfaction / Nurul Soleha Hashim. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Husni, Fatin Nadiah (2011) The effectiveness of promotional strategy toward the sales improvement of MZ Wealth Saver Plus / Fatin Nadiah Husni. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Hussin, Mohd Fairuz (2009) A study on customer satisfaction toward UMW Pennzoil website as lead generators marketing / Mohd Fairuz Hussin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Haron, Nor Dhabitah (2019) Factors contributing to post-purchase regret: a study among millennial shopper in UiTM Bandaraya Melaka / Nor Dhabitah Haron. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Hashim, Syahirah Maimunah (2019) Factors that affect the intention to purchase branded counterfeit products among students in UiTM Kampus Bandaraya Melaka / Syahirah Maimunah Hashim. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Hambali, Mohamad Saiful Azmi (2019) Influence of perception on green products towards green purchase intentions / Mohamad Saiful Azmi Hambali. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

I

Ibrahim, Asiah (2018) Factors affecting consumers’ purchase intention towards organic skincare products / Asiah Ibrahim. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Ideris, Azrian Azrina (2009) The study of customer commitment on relationship quality in Agrobank, Jerantut / Azrian Azrina Ideris. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

J

Jamaludin, Siti Ainun Mardiah (2008) Tenants satisfaction towards the facilities provided by Technology Park Malaysia / Siti Ainun Mardiah Jamaludin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Johari, Nurul Filza Irdina (2018) Brand equity and purchase intention of male branded cosmetic products / Nurul Filza Irdina Johari. Student Project. Faculty of Business and Mangement, Bandaraya Melaka. (Unpublished)

Jamaludin, Nurul Hidayah (2008) Factor affecting customer loyalty toward organizing an event at Melaka Stadium Corporation / Nurul Hidayah Jamaludin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Jaidon, Ezatul Hasanah (2019) Factor that influence attitude towards viral marketing among Generation Y / Ezatul Hasanah Jaidon. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Jalaluddin, Abu Izzat (2014) Factors that influence consumer purchasing behavior using guerrilla marketing approach / Abu Izzat Jalaluddin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Jamar, Shahril Anuar (2019) Factors affecting customer’s loyalty towards fast food restaurant in Subang Jaya / Shahril Anuar Jamar. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

K

Kamarudin, Johan Iskandar (2009) Customer awareness towards hyrdoponic / Johan Iskandar Kamarudin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Karib, Mohammad Iskandar and Zamran, Nor Ain Nadia (2014) To determine the factors that influence customer buying behaviour (Generation Y) towards purchasing Amanah Saham Nasional Berhad (ASNB) products / Mohammad Iskandar Karib and Nor Ain Nadia Zamran. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Kadimin, Ahmad Syakir and Zainal, Mohamad Hanafi (2013) Brand equity and customer repurchase intention towards Agromas products / Ahmad Syakir Kadimin and Mohamad Hanafi Zainal. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Kuangit/Abdullah, Afzan (2002) Marketing strategy for computer services in Melaka area / Afzan Kuangit@Abdullah. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

M

Mohd Rohari, Mohd Sharizami (2018) Impact of branding on consumer buying behavior towards Samsung Smart Phone / Mohd Sharizami Mohd Rohari. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohd Zamri, Muhammad Fadris (2018) Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Misnadi, Mohd Amirza (2006) The effectiveness of promotional tools to create customer awareness / Mohd Amirza Misnadi. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mahmood, Mohd Wahyuddin (2008) Comparative measurement of customer satisfaction based on their expectation and perceived value towards Bayo service / Mohd Wahyuddin Mahmood. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohamed Aris, Fathilah (2007) Customer loyalty towards Tesco hypermarket Malacca / Fathilah Mohamed Aris. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohamad Ramli, Rashidah (2006) Readers' perception and acceptance level towards New Straits Times (NST) compact version at Klang Valley / Rashidah Mohamad Ramli. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mahmud Hishamuddin, Hanisah (2019) Factors influencing green purchase intention among working consumers in Petaling Jaya, Selangor / Hanisah Mahmud Hishamuddin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mat Said, Abd Quddus (2009) The measurement on the effectiveness of management system in wealth supremacy agency / Abd Quddus Mat Said. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Musleh, Juhari (2010) Factors influencing consumer purchase decisions of Celcom prepaid plan at Bandar Baru Klang, Selangor / Juhari Musleh. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohd Yahya, Khairil Imran (2009) Promotional strategies towards incerasing the customer awareness in Kazzponic Sdn Bhd in Malacca / Khairil Imran Mohd Yahya. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mokhtar, Mardiana (2009) A study on the effectiveness of promotion done by ATCEN Sdn Bhd / Mardiana Mokhtar. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mahazir, Maslina (2019) Factors influence consumer trust in shopping product online / Maslina Mahazir. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Moktar, Muhammad Fadhil (2018) Factors affecting customer loyalty towards online games / Muhammad Fadhil Moktar. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohd Rafie, Nur Atiqah (2019) Factors influencing impulse buying behavior towards self care products / Nur Atiqah Mohd Rafie. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohamed Mansor, Mohammad Fadly (2007) Factors influencing the behavior of the customers towards the servicescape offered by the Hang Jebat Stadium / Mohammad Fadly Mohamed Mansor. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohd Fauzi, Nazatul Suzana (2019) Intention to buy Halal food product from Non-Muslim manufacturer among Muslims in Selangor / Nazatul Suzana Mohd Fauzi. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohamad, Mohd Faizal (2007) Lembaga Tabung Haji (TH): relationship between encouragement rewards scheme for Malaysia's school with customer behavior / Mohd Faizal Mohamad. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohd Dzahaimi, Norazmira (2018) Level of brand commitment among consumers of local cosmetic products in Melaka / Norazmira Mohd Dzahaimi. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohd Razi, Nurul Syazana (2018) Marketing capabilities of fashion and apparel retailing among small medium enterprises in Bangi / Nurul Syazana Mohd Razi. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Md Noordin, Lailatul Noreen (2009) Promotional tool in Guardian SS 15 / Lailatul Noreen Md Noordin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohd Syafiq, Mohd Amirul (2014) To study the effectiveness of export promotion by Malaysian External Trade and Development (MATRADE) / Mohd Amirul Mohd Syafiq. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mat Nor, Norazwafira and Kamarullbahrin, Noorshida (2001) Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin. Student Project. Faculty of Business and Management, Alor Gajah. (Unpublished)

Mohammad Sairi, Nursaida Alina (2018) The influence of online brand community characteristics in Facebook on brand loyalty / Nursaida Alina Mohammad Sairi. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohamad, Mohamad Taufiq (2009) The study of customer satisfaction towards Tabung Haji Travel and Services (Kuala Lumpur Branch) / Mohamad Taufiq Mohamad. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Marti, Mohammad Ikhwan (2008) The impact of marketing mix elements towards customer buying decision in purchasing Celcom broadband: case study in Bandar Melaka / Mohammad Ikhwan Marti. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohamad, Khairunnisa (2011) Factors contribute to customer awareness towards Takaful Mesra product at Etiqa Insurance and Takaful Seremban Branch / Khairunnisa Mohamad. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Mohd Nor, Nor Ashikin (2019) Factors affecting online buying behaviour among working women in PLUS Malaysia Berhad / Nor Ashikin Mohd Nor. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

N

Nordin, Norfariza (2006) Consumers' acceptance of locally produced snack-Agromas (chip ubi kayu) / Norfariza Nordin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Nazarudin, Muhammad Fahmi (2018) Factors affecting purchase and repurchase intention of Samsung Galaxy Smartphone in Melaka / Muhammad Fahmi Nazarudin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Nor Azlan, Nur Anis (2018) Factor affecting purchasing intention towards green products among Generation Y in Malacca City / Nur Anis Nor Azlan. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Nordin, Mohamad Nazmi (2019) Impact of social network marketing and customer engagement towards customers’ online purchase intention related to travel agency / Mohamad Nazmi Nordin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Nordin, Khairul Afidah (2011) A study on fluctuation performance of Malaysian Servicer Exhibition (MSE): MATRADE in focus / Khairul Afidah Nordin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Nasir, Erlia (2006) Factors contributing to the poor acceptance of non-Muslims towards Takaful Malaysia products: a study on promotional strategy / Erlia Nasir. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Noorafuddin, Nurul Fatihah (2018) Factors influencing brand equity of sportswear brand among Generation Y in UiTM Bandaraya Melaka / Nurul Fatihah Noorafuddin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Naim, Noor Aznina (2006) The factors that contribute to customer retention for Chevrolet in DRB-Hicom Berhad / Noor Aznina Naim. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

O

Othman, Khairol Azli (2003) Relationship marketing and its effects towards customers' satisfaction: a case study on Cari Sparepart Sdn. Bhd. / Khairol Azli Othman. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Omar, Rosdadawiyad (2006) An analysis on the service quality performance by Seri Warisan Resort / Rosdadawiyad Omar. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Omar, Siti Nazirah (2006) Relationship between customer satisfaction and loyalty towards ASNB services in Kuala Lumpur / Siti Nazirah Omar. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Omar, Nur Farhana (2018) Effect of promotion factors toward the level of customer awareness of REMIX magazine published by Utusan Melayu (Malaysia) Berhad at Bandar Baru Bangi in year 2008 / Nur Farhana Omar. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

R

Ruslan, Norizzatina (2008) Implementation of marketing mix strategy for rubberwood based product by RISDA Melaka / Norizzatina Ruslan. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Razali, Muhd Naim (2008) The impact of niche marketing strategies on marketing performance / Muhd Naim Razali. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Roslan, Azeril Syafik and Mohd Jais, Farah Amirah (2014) To study the factors that contribute the awareness of Amanah Saham Gemilang (ASG) products towards investors in Kuala Lumpur / Azeril Syafik Roslan and Farah Amirah Mohd Jais. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Roslan, Khairun Aini (2009) Study of relationship marketing towards the customer retention practices by HICOM Diecasting Sdn Bhd / Khairun Aini Roslan. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Rozaini, Fairuz Ayuni (2010) Customers' satisfaction towards marketing mix of an international hypermarket (Case study of Carrefour Hypermarket, Pulau Pinang) / Fairuz Ayuni Rozaini. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Rozman, Nur Amirah (2019) Factor influencing purchase decision on smartphone among Generation-Y in Pasir Gudang / Nur Amirah Rozman. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Rosman, Siti Najihah (2018) Factors that affecting purchase intention towards skincare products. A study of students in Universiti Teknologi Mara (UiTM) Kampus Bandaraya Melaka, Malaysia / Siti Najihah Rosman. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Raja Ahmad Shafiei, Raja Shahrizal (2005) The factors contribute to the customers' acceptance towards 'Talk Around a Clock' call plan introduced by Telekom / Raja Shahrizal Raja Ahmad Shafiei. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

S

Shaari, Nurasyikin (2009) A study on factors contributed towards repeat purchase behavior / Nurasyikin Shaari. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Saad, Mohd Alif Nurfahmi (2011) The effects of marketing mix on the customer satisfaction of Ar-rahnu by Agrobank Alor Gajah, Melaka / Mohd Alif Nurfahmi Saad. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Sabri, Muhammad Farid (2018) Factors influence student’s online purchase intention through travel agency sites / Muhammad Farid Sabri. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Saharon, Mohd Nazrul Ikram (2004) A study on the factor that contribute to the satisfaction of the customer towards the services that is provided by Telekom Malaysia (Seremban Branches) for the C&B (Consumer & Business) Units / Mohd Nazrul Ikram Baharon. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Shariffudin, Siti Nor Ain (2007) Factors that influence customer loyalty towards Telekom Malaysia Berhad Business Sales, Negeri Sembilan / Siti Nor Ain Shariffudin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

T

Tamby, Azhar (2006) A comparative sales forecast study between supervised and unsupervised learning algorithm on restaurant / Azhar Tamby. Student Project. Faculty of Information Technology and Quantitative Sciences, Shah Alam. (Unpublished)

U

Udin, Khairunnisa (2014) Effectiveness of promotional elements towards society awareness of E-Kasih program done by Jempol District and Land Office / Khairunnisa Udin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

W

Wan Iskandar, Wan Farah Nadia (2018) Factors that influence employee’s purchase intention towards celebrity endorsement in health and beauty industry / Wan Farah Nadia Wan Iskandar. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Submitted)

Wilfred, Barbara and Fauzi, Nur Farahin (2014) Investigating factors enhancing customer satisfaction towards The Store (Soon Seng Plaza) Melaka / Barbara Wilfred and Nur Farahin Fauzi. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Y

Yahaya, Norasikin (2007) An effectiveness distribution channel in improving profitability and sales toward Delima Oil Products Sdn Bhd / Norasikin Yahaya. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Yussoff, Sofinah (2009) An exploratory study of customer satisfaction towards homestay programme in Kampung Pulai, Melaka / Sofinah Yussoff. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Yoep Ahmad, Noreen (2006) A study on factors influencing purchases of houses among Bumiputera buyers / Noreen Yoep Ahmad. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Z

Zainal Abidin, Soraya Zainal (2005) The factors influencing the usage of fixed line in the era of mobile phone in Taman Melawati / Soraya Zainal Abidin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Zainal Abidin, Nor Fadzilla (2018) Customer attitudes on customer purchase intention towards adulterants cosmetic products / Nor Fadzilla Zainal Abidin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Zuhaili, Nur Izza Zafierah (2019) Consumer purchase intentions toward counterfeit branded products among Generation Y in Malaysia / Nur Izza Zafierah Zuhaili. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Zainal, Mira Elliana (2015) The influence of brand awareness, brand associations, perceived quality, and brand loyalty towards brand equity of Legoland Malaysia / Mira Elliana Zainal. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Zainol Abidin, Mohd Abidzar (2009) To study the viability of Rras Bakti (M) Sdn.Bhd adopting its own distribution channel / Mohd Abidzar Zainol Abidin. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Zakaria, Mohd Azraf (2011) Customer loyalty towards Terengganu Equestrian Resort / Mohd Azraf Zakaria. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Zaid, Zakirah (2018) Factors that influenced purchase intention toward private label products among employees in Melaka International College of Science and Technology (MiCoST) / Zakirah Zaid. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

Zubir, Mohd Akmal (2008) Streamyx product: relationship between marketing mix strategy with sales improvement at business sales TM Melaka / Mohd Akmal Zubir. Student Project. Faculty of Business and Management, Bandaraya Melaka. (Unpublished)

This list was generated on Tue Nov 12 12:30:09 2019 +08.