Items where Subject is "H Social Sciences > HF Commerce > Marketing > Marketing research. Marketing research companies. Sales forecasting"

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Number of items at this level: 154.

A

Abu Zaharin, Nor Afida (2008) Factors influencing newspaper readers buying intention / Nor Afida Abu Zaharin. [Student Project] (Unpublished)

Ahmad, Hazwani (2008) Factors that contribute to customer loyalty of Celcom post paid user in Kajang in 2008 / Hazwani Ahmad. [Student Project] (Unpublished)

Abdul Rahim, Lilisari (2008) The effectiveness of marketing strategy in Bank Rakyat at Jalan Hang Tuah, Melaka / Lilisari Abdul Rahim. [Student Project] (Unpublished)

Anwar, Muhammad Hilmi (2018) Factors that influence online purchase intention among millennial / Muhammad Hilmi Anwar. [Student Project] (Unpublished)

Abdul Azis, Shahiela Akma (2005) Customer acceptance towards the marketing mix at Lazaria shop Ayer Keroh fly-over restaurant Melaka / Shahiela Akma Abdul Azis. [Student Project] (Unpublished)

Abas, Ena Suhaila (2008) Factors influencing customer loyalty towards MILO products / Ena Suhaila Abas. [Student Project] (Unpublished)

Amiruddin, Hana Azleen (2007) Marketing mix strategy of intercity train service towards the enhancement of corporate image of KTM Berhad at Kuala Lumpur Central Station / Hana Azleen Amiruddin. [Student Project] (Unpublished)

Azizan, Amie Adlina (2009) A case study: the effective of marketing strategic for TM home prepaid product from Telekom Malaysia Company / Amie Adlina Azizan. [Student Project] (Unpublished)

Azizan, Amirah Bisyarah (2010) The level of Bumiputera awareness towards Unit Trust Investment: a case study in Permodalan Nasional Berhad / Amirah Bisyarah Azizan. [Student Project] (Unpublished)

Abdul Razak, Arsyad (2011) Determinant of consumer buying behaviour towards healthy products / Arsyad Abdul Razak. [Student Project] (Unpublished)

Abdul Talib, Adibah and Shamsul Kahar, Amalina (2014) Consumer ethnocentrism among Malaysians towards purchasing automobile / Adibah Abdul Talib and Amalina Shamsul Kahar. [Student Project] (Unpublished)

Abdul Razak, Mohd Izzuwan (2010) The effectiveness promotional strategies of Nuri’s saving account-i / Mohd Izzuwan Abdul Razak. [Student Project] (Unpublished)

Ahmad Shaifudin, Mohd Khushairy (2008) The effectiveness of promotion tools in enhancing the customer awareness “Study in Rasamas Restaurant” / Mohd Khushairy Ahmad Shaifudin. [Student Project] (Unpublished)

Ab Rahman, Muhammad Hakeem (2009) A case study on the performance of approval of Proton Commerce Sdn Bhd’s hire purchase loan towards CIMB business process / Muhammad Hakeem Ab Rahman. [Student Project] (Unpublished)

Awang Kechik, Mohd Syahryzal (2009) A study on the factors that influencing the sales performance of Corporate Sales Unit (CSU) in M3 Technologies Asia Berhad (M3 Tech) between 2007-2009 / Mohd Syahryzal Awang Kechik. [Student Project] (Unpublished)

Abdullah, Fatin Nabilah (2014) Country of origin matter to brand equity between two electronic giant companies of Japan and South Korea / Fatin Nabilah Abdullah. [Student Project] (Unpublished)

A.Hamid, A.Samad (2009) “Customer awareness in purchasing personal loan at Koperasi Pendidikan Islam Malaysia (Ukhwah) and the elements of marketing mix” / A.Samad A.Hamid. [Student Project] (Unpublished)

Adnan, Shareena (2007) Customer motivation towards salary deduction scheme: a case study of Amanah Saham Bumiputera (ASB) Scheme / Shareena Adnan. [Student Project] (Unpublished)

Asmuni, Mohd Sharul Shafik (2018) Customer purchase intention in Genting Highland Premium Outlet (GHPO) / Mohd Sharul Shafik Asmuni. [Student Project] (Unpublished)

Abdul Razak, Hilman Nazmi (2017) Factors affecting sales performance of farm machinery at selected dealers in Selangor / Hilman Nazmi Abdul Razak. [Student Project] (Unpublished)

Abdul Rahman, Liyana Atiqah (2008) Factors that contribute to the sales performance of product customization at Proseeska / Liyana Atiqah Abdul Rahman. [Student Project] (Unpublished)

Ahmad, Muhammad Safwan (2018) GIS implementation : on utilizing previous customer information for marketing enhancement / Muhammad Safwan Ahmad. Degree thesis, Universiti Teknologi Mara Perlis.

Ab Sani, Shafiza (2004) Marketing strategies in small firms: how far do small medium industries understand the marketing concept? / Shafiza Ab Sani. [Student Project] (Unpublished)

Ahmad Sukaimi, Fifizilla (2011) Promotional activities in increasing sales by Ikhlas Consultant & Services, Skudai / Fifizilla Ahmad Sukaimi. [Student Project] (Unpublished)

Ahmad Zaain, Intan Nadirah (2019) Theory of planned behavior influencing female purchase intention towards Tati Skincare product / Intan Nadirah Ahmad Zaain. [Student Project] (Unpublished)

Ahmad Musa, Dina Azua (2008) The effectiveness of loyalty marketing programmed through real rewards trough customer relationship at Carrefour Subang Jaya / Dina Azua Ahmad Musa. [Student Project] (Unpublished)

Abdull Ropha, Aiza Adriena (2018) The effectiveness of product placement in a 60 second video and its influence towards consumer behaviour / Aiza Adriena Abdull Ropha. [Student Project] (Unpublished)

Abd Patah, Alfiee Qusyairi (2007) The effectiveness of promotional tools in enhancing awareness of MSCorp's products / Alfiee Qusyairi Abd Patah. [Student Project] (Unpublished)

Azizi, Mohd Akmaludin (2009) The influence of CSR in branding towards Melaka Mall Sdn Bhd / Mohd Akmaludin Azizi. [Student Project] (Unpublished)

Abdul Rahim, Muhammad Faiz (2010) A study on introducing e-commerce as an innovative strategy in doing business “Pernec Halalsquare”/ Muhammad Faiz Abdul Rahim. [Student Project] (Unpublished)

Abd Wahab, Nadzirah (2007) Perception of Malaysians at Klang Valley towards halal food products / Nadzirah Abd Wahab. [Student Project] (Unpublished)

Abdul Aziz, Norhalizatul Akma Diana (2020) A study on service quality dimensions toward customer satisfaction of Unifi in Selangor / Norhalizatul Akma Diana Abdul Aziz. [Student Project] (Unpublished)

Ahmad, Mohd Hafiz (2008) The effectiveness of promotion tools done by One Two Three Communication (M) Sdn. Bhd. for postpaid Celcom Executive Plan 50: case study in Bandar Melaka / Mohd Hafiz Ahmad. [Student Project] (Unpublished)

Ahmad, Nor Fardiana and Mohd Jama, Nur Hazwani (2016) The factors that influence consumers to purchase smartphones: UiTM (Melaka) Kampus Bandaraya / Nor Fardiana Ahmad and Nur Hazwani Mohd Jama. [Student Project] (Unpublished)

Asghari, Iraj and Mohtadi, Azam (2015) Scale problem in capital market research / Iraj Asghari and Azam Mohtadi. Social and Management Research Journal, 12 (1). pp. 52-61. ISSN 1675-7017

B

Bakri, Siti Zubaidah (2007) Service quality factors effecting customer's behavioral intentions towards Selesa Beach Resort, Port Dickson / Siti Zubaidah Bakri. [Student Project] (Unpublished)

Bakeri, Ainiwati (2009) Customer loyalty: an exploration of the relationship between service quality and customer intent to return / Ainiwati Bakeri. [Student Project] (Unpublished)

Badrul Hisham, Muhammad Ikram (2018) Factors influencing consumer electronic word-of-mouth intention among Gen-Y towards travel destination / Muhammad Ikram Badrul Hisham. [Student Project] (Unpublished)

Bakri, Mohammed Hariri (2015) Determinants of primary market spread in developing securitization in Malaysia: a panel study / Mohammed Hariri Bakri. PhD thesis, Universiti Teknologi MARA.

C

Che Mohd Nizam, Sharmimi Shuhada (2019) Factors influencing purchase intention towards counterfeit products among selected Malaysian consumers in Kuala Lumpur / Sharmimi Shuhada Che Mohd Nizam. [Student Project] (Unpublished)

Che Min, Nuradlina (2006) Determining the factors that influence the sales volume: a case study of MVBD, Menara Kuala Lumpur / Nuradlina Che Min. [Student Project] (Unpublished)

D

Dul Ngajis, Ernna Edayu (2007) A study of customer satisfaction towards the service quality provded by IBS Technology Sdn. Bhd. / Ernna Edayu Dul Ngajis. [Student Project] (Unpublished)

Daud, Khurzaimah (2009) The service quality of sales representative from PERTAM Properties in selling the properties / Khurzaimah Daud. [Student Project] (Unpublished)

H

Hashim, Khadijah (2010) Factors affecting the decline in sales of palm oil at RISDA Melaka for the January-June 2010 / Khadijah Hashim. [Student Project] (Unpublished)

Hamzah, Azlina (2007) The effectiveness of promotional activities made by Danus (M) Sdn Bhd / Azlina Hamzah. [Student Project] (Unpublished)

Hashim, Nurul Soleha (2018) Consumer perception on MPH Bookstores service marketing towards achieving customer satisfaction / Nurul Soleha Hashim. [Student Project] (Unpublished)

Husni, Fatin Nadiah (2011) The effectiveness of promotional strategy toward the sales improvement of MZ Wealth Saver Plus / Fatin Nadiah Husni. [Student Project] (Unpublished)

Hussin, Mohd Fairuz (2009) A study on customer satisfaction toward UMW Pennzoil website as lead generators marketing / Mohd Fairuz Hussin. [Student Project] (Unpublished)

Harun, Mohd Ilham (2009) Managing event sponsorships effectively: case study on Celcom (M) Bhd / Mohd Ilham Harun. [Student Project] (Unpublished)

Haron, Nor Dhabitah (2019) Factors contributing to post-purchase regret: a study among millennial shopper in UiTM Bandaraya Melaka / Nor Dhabitah Haron. [Student Project] (Unpublished)

Hashim, Syahirah Maimunah (2019) Factors that affect the intention to purchase branded counterfeit products among students in UiTM Kampus Bandaraya Melaka / Syahirah Maimunah Hashim. [Student Project] (Unpublished)

Hambali, Mohamad Saiful Azmi (2019) Influence of perception on green products towards green purchase intentions / Mohamad Saiful Azmi Hambali. [Student Project] (Unpublished)

Hamdan, Nurhanisah (2010) Promotional strategies practiced by Amanah Saham Nasional Berhad (ASNB) and its impacts on investment decision / Nurhanisah Hamdan. [Student Project] (Unpublished)

I

Ismail, Munirah (2010) Business strategies implemented by Etiqa to promote their Takaful products / Munirah Ismail. [Student Project] (Unpublished)

Ibrahim, Asiah (2018) Factors affecting consumers’ purchase intention towards organic skincare products / Asiah Ibrahim. [Student Project] (Unpublished)

Ideris, Azrian Azrina (2009) The study of customer commitment on relationship quality in Agrobank, Jerantut / Azrian Azrina Ideris. [Student Project] (Unpublished)

Iberahim, Muhammad (2014) The influence of brand on shopping at Melaka Mall Sdn Bhd / Muhammad Iberahim. [Student Project] (Unpublished)

J

Jamaludin, Siti Ainun Mardiah (2008) Tenants satisfaction towards the facilities provided by Technology Park Malaysia / Siti Ainun Mardiah Jamaludin. [Student Project] (Unpublished)

Johari, Nurul Filza Irdina (2018) Brand equity and purchase intention of male branded cosmetic products / Nurul Filza Irdina Johari. [Student Project] (Unpublished)

Jamaludin, Nurul Hidayah (2008) Factor affecting customer loyalty toward organizing an event at Melaka Stadium Corporation / Nurul Hidayah Jamaludin. [Student Project] (Unpublished)

Jaidon, Ezatul Hasanah (2019) Factor that influence attitude towards viral marketing among Generation Y / Ezatul Hasanah Jaidon. [Student Project] (Unpublished)

Jalaluddin, Abu Izzat (2014) Factors that influence consumer purchasing behavior using guerrilla marketing approach / Abu Izzat Jalaluddin. [Student Project] (Unpublished)

Jamar, Shahril Anuar (2019) Factors affecting customer’s loyalty towards fast food restaurant in Subang Jaya / Shahril Anuar Jamar. [Student Project] (Unpublished)

Joharin, Nur Shahira and Jantan, Haiqal Syukri (2014) Factors influencing non-Muslim consumer’s awareness towards Halal logo on food product / Nur Shahira Joharin and Haiqal Syukri Jantan. [Student Project] (Unpublished)

K

Kamarudin, Johan Iskandar (2009) Customer awareness towards hyrdoponic / Johan Iskandar Kamarudin. [Student Project] (Unpublished)

Karib, Mohammad Iskandar and Zamran, Nor Ain Nadia (2014) To determine the factors that influence customer buying behaviour (Generation Y) towards purchasing Amanah Saham Nasional Berhad (ASNB) products / Mohammad Iskandar Karib and Nor Ain Nadia Zamran. [Student Project] (Unpublished)

Kadimin, Ahmad Syakir and Zainal, Mohamad Hanafi (2013) Brand equity and customer repurchase intention towards Agromas products / Ahmad Syakir Kadimin and Mohamad Hanafi Zainal. [Student Project] (Unpublished)

Khirudin, Nursyahriah Aini (2014) A study on the effectiveness of promotional tools practiced by Parkson Grand Mahkota Parade / Nursyahriah Aini Khirudin. [Student Project] (Unpublished)

Kuangit/Abdullah, Afzan (2002) Marketing strategy for computer services in Melaka area / Afzan Kuangit@Abdullah. [Student Project] (Unpublished)

M

Mohd Rohari, Mohd Sharizami (2018) Impact of branding on consumer buying behavior towards Samsung Smart Phone / Mohd Sharizami Mohd Rohari. [Student Project] (Unpublished)

Mohd Zamri, Muhammad Fadris (2018) Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri. [Student Project] (Unpublished)

Misnadi, Mohd Amirza (2006) The effectiveness of promotional tools to create customer awareness / Mohd Amirza Misnadi. [Student Project] (Unpublished)

Mahmood, Mohd Wahyuddin (2008) Comparative measurement of customer satisfaction based on their expectation and perceived value towards Bayo service / Mohd Wahyuddin Mahmood. [Student Project] (Unpublished)

Mohamed Aris, Fathilah (2007) Customer loyalty towards Tesco hypermarket Malacca / Fathilah Mohamed Aris. [Student Project] (Unpublished)

Mohamad Ramli, Rashidah (2006) Readers' perception and acceptance level towards New Straits Times (NST) compact version at Klang Valley / Rashidah Mohamad Ramli. [Student Project] (Unpublished)

Mahmud Hishamuddin, Hanisah (2019) Factors influencing green purchase intention among working consumers in Petaling Jaya, Selangor / Hanisah Mahmud Hishamuddin. [Student Project] (Unpublished)

Mat Said, Abd Quddus (2009) The measurement on the effectiveness of management system in wealth supremacy agency / Abd Quddus Mat Said. [Student Project] (Unpublished)

Md Zuki, Mohd Zuraffly (2009) Corporate image of Kazzponic Sdn Bhd / Mohd Zuraffly Md Zuki. [Student Project] (Unpublished)

Musleh, Juhari (2010) Factors influencing consumer purchase decisions of Celcom prepaid plan at Bandar Baru Klang, Selangor / Juhari Musleh. [Student Project] (Unpublished)

Mohd Yahya, Khairil Imran (2009) Promotional strategies towards incerasing the customer awareness in Kazzponic Sdn Bhd in Malacca / Khairil Imran Mohd Yahya. [Student Project] (Unpublished)

Mohd Aznam, Mohd Fitri (2010) The impact of promotional mix towards customer-based brand equity on Faiza in Johor / Mohd Fitri Mohd Aznam. [Student Project] (Unpublished)

Mustaffa, Mohd Mustaqim (2011) Factors influencing consumers’ purchase intention towards Takaful Ikhlas products in Kuala Lumpur / Mohd Mustaqim Mustaffa. [Student Project] (Unpublished)

Mohamed Aris, Muhammad Akhmal (2014) Factors that influence customer buying decision towards Prudential Life Insurance / Muhammad Akhmal Mohamed Aris. [Student Project] (Unpublished)

Mohd Hazizan, Munirah (2010) A case study: promotional mix used in increasing sales of Dewan Pelajar magazine / Munirah Mohd Hazizan. [Student Project] (Unpublished)

Mokhtar, Mardiana (2009) A study on the effectiveness of promotion done by ATCEN Sdn Bhd / Mardiana Mokhtar. [Student Project] (Unpublished)

Mahazir, Maslina (2019) Factors influence consumer trust in shopping product online / Maslina Mahazir. [Student Project] (Unpublished)

Md Kharmani, Mohd Hazwan (2009) The effectiveness of promotional effort towards Nestle beverages / Mohd Hazwan Md Kharmani. [Student Project] (Unpublished)

Malik Ridzwan, Muhammad Rofikhi (2009) A study on personal selling element as a factors contribute to successful wealth planner in Prudential Assurance Malaysia Berhad Melaka / Muhammad Rofikhi Malik Ridzwan. [Student Project] (Unpublished)

Moktar, Muhammad Fadhil (2018) Factors affecting customer loyalty towards online games / Muhammad Fadhil Moktar. [Student Project] (Unpublished)

Mohd Rafie, Nur Atiqah (2019) Factors influencing impulse buying behavior towards self care products / Nur Atiqah Mohd Rafie. [Student Project] (Unpublished)

Mohamed Mansor, Mohammad Fadly (2007) Factors influencing the behavior of the customers towards the servicescape offered by the Hang Jebat Stadium / Mohammad Fadly Mohamed Mansor. [Student Project] (Unpublished)

Mohd Fauzi, Nazatul Suzana (2019) Intention to buy Halal food product from Non-Muslim manufacturer among Muslims in Selangor / Nazatul Suzana Mohd Fauzi. [Student Project] (Unpublished)

Mohamad, Mohd Faizal (2007) Lembaga Tabung Haji (TH): relationship between encouragement rewards scheme for Malaysia's school with customer behavior / Mohd Faizal Mohamad. [Student Project] (Unpublished)

Mohd Dzahaimi, Norazmira (2018) Level of brand commitment among consumers of local cosmetic products in Melaka / Norazmira Mohd Dzahaimi. [Student Project] (Unpublished)

Mohd Razi, Nurul Syazana (2018) Marketing capabilities of fashion and apparel retailing among small medium enterprises in Bangi / Nurul Syazana Mohd Razi. [Student Project] (Unpublished)

Md Noordin, Lailatul Noreen (2009) Promotional tool in Guardian SS 15 / Lailatul Noreen Md Noordin. [Student Project] (Unpublished)

Mohd Syafiq, Mohd Amirul (2014) To study the effectiveness of export promotion by Malaysian External Trade and Development (MATRADE) / Mohd Amirul Mohd Syafiq. [Student Project] (Unpublished)

Mat Nor, Norazwafira and Kamarullbahrin, Noorshida (2001) Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin. [Student Project] (Unpublished)

Mohammad Sairi, Nursaida Alina (2018) The influence of online brand community characteristics in Facebook on brand loyalty / Nursaida Alina Mohammad Sairi. [Student Project] (Unpublished)

Mohamad, Mohamad Taufiq (2009) The study of customer satisfaction towards Tabung Haji Travel and Services (Kuala Lumpur Branch) / Mohamad Taufiq Mohamad. [Student Project] (Unpublished)

Marti, Mohammad Ikhwan (2008) The impact of marketing mix elements towards customer buying decision in purchasing Celcom broadband: case study in Bandar Melaka / Mohammad Ikhwan Marti. [Student Project] (Unpublished)

Mat Lazim, Nur Zaratul Afni and Shapuan, Zati Izni (2014) Personality of international celebrity effectiveness towards Celcom Axiata advertisement / Nur Zaratul Afni Mat Lazim and Zati Izni Shapuan. [Student Project] (Unpublished)

Mohamad, Khairunnisa (2011) Factors contribute to customer awareness towards Takaful Mesra product at Etiqa Insurance and Takaful Seremban Branch / Khairunnisa Mohamad. [Student Project] (Unpublished)

Mohd Nor, Nor Ashikin (2019) Factors affecting online buying behaviour among working women in PLUS Malaysia Berhad / Nor Ashikin Mohd Nor. [Student Project] (Unpublished)

N

Nordin, Norfariza (2006) Consumers' acceptance of locally produced snack-Agromas (chip ubi kayu) / Norfariza Nordin. [Student Project] (Unpublished)

Nazarudin, Muhammad Fahmi (2018) Factors affecting purchase and repurchase intention of Samsung Galaxy Smartphone in Melaka / Muhammad Fahmi Nazarudin. [Student Project] (Unpublished)

Nor Azlan, Nur Anis (2018) Factor affecting purchasing intention towards green products among Generation Y in Malacca City / Nur Anis Nor Azlan. [Student Project] (Unpublished)

Nordin, Mohamad Nazmi (2019) Impact of social network marketing and customer engagement towards customers’ online purchase intention related to travel agency / Mohamad Nazmi Nordin. [Student Project] (Unpublished)

Nordin, Khairul Afidah (2011) A study on fluctuation performance of Malaysian Servicer Exhibition (MSE): MATRADE in focus / Khairul Afidah Nordin. [Student Project] (Unpublished)

Nasir, Erlia (2006) Factors contributing to the poor acceptance of non-Muslims towards Takaful Malaysia products: a study on promotional strategy / Erlia Nasir. [Student Project] (Unpublished)

Noorafuddin, Nurul Fatihah (2018) Factors influencing brand equity of sportswear brand among Generation Y in UiTM Bandaraya Melaka / Nurul Fatihah Noorafuddin. [Student Project] (Unpublished)

Naim, Noor Aznina (2006) The factors that contribute to customer retention for Chevrolet in DRB-Hicom Berhad / Noor Aznina Naim. [Student Project] (Unpublished)

O

Othman, Khairol Azli (2003) Relationship marketing and its effects towards customers' satisfaction: a case study on Cari Sparepart Sdn. Bhd. / Khairol Azli Othman. [Student Project] (Unpublished)

Omar, Rosdadawiyad (2006) An analysis on the service quality performance by Seri Warisan Resort / Rosdadawiyad Omar. [Student Project] (Unpublished)

Omar, Siti Nazirah (2006) Relationship between customer satisfaction and loyalty towards ASNB services in Kuala Lumpur / Siti Nazirah Omar. [Student Project] (Unpublished)

Omar, Nur Farhana (2018) Effect of promotion factors toward the level of customer awareness of REMIX magazine published by Utusan Melayu (Malaysia) Berhad at Bandar Baru Bangi in year 2008 / Nur Farhana Omar. [Student Project] (Unpublished)

R

Ruslan, Norizzatina (2008) Implementation of marketing mix strategy for rubberwood based product by RISDA Melaka / Norizzatina Ruslan. [Student Project] (Unpublished)

Razali, Muhd Naim (2008) The impact of niche marketing strategies on marketing performance / Muhd Naim Razali. [Student Project] (Unpublished)

Roslan, Azeril Syafik and Mohd Jais, Farah Amirah (2014) To study the factors that contribute the awareness of Amanah Saham Gemilang (ASG) products towards investors in Kuala Lumpur / Azeril Syafik Roslan and Farah Amirah Mohd Jais. [Student Project] (Unpublished)

Roslan, Khairun Aini (2009) Study of relationship marketing towards the customer retention practices by HICOM Diecasting Sdn Bhd / Khairun Aini Roslan. [Student Project] (Unpublished)

Rozaini, Fairuz Ayuni (2010) Customers' satisfaction towards marketing mix of an international hypermarket (Case study of Carrefour Hypermarket, Pulau Pinang) / Fairuz Ayuni Rozaini. [Student Project] (Unpublished)

Rozman, Nur Amirah (2019) Factor influencing purchase decision on smartphone among Generation-Y in Pasir Gudang / Nur Amirah Rozman. [Student Project] (Unpublished)

Rosman, Siti Najihah (2018) Factors that affecting purchase intention towards skincare products. A study of students in Universiti Teknologi Mara (UiTM) Kampus Bandaraya Melaka, Malaysia / Siti Najihah Rosman. [Student Project] (Unpublished)

Raja Ahmad Shafiei, Raja Shahrizal (2005) The factors contribute to the customers' acceptance towards 'Talk Around a Clock' call plan introduced by Telekom / Raja Shahrizal Raja Ahmad Shafiei. [Student Project] (Unpublished)

S

Shaari, Nurasyikin (2009) A study on factors contributed towards repeat purchase behavior / Nurasyikin Shaari. [Student Project] (Unpublished)

Sharif, Mohd Nur Shafiq (2009) A case study on the promotional activities practiced by PASDEC Corporation / Mohd Nur Shafiq Sharif. [Student Project] (Unpublished)

Sulaiman, Muhammad Asyraff (2015) Effect of promotional tools towards sales at Tenaga Nasional Berhad (TNB) Port Dickson among the domestic customer / Muhammad Asyraff Sulaiman. [Student Project] (Unpublished)

Samat, Muhammad Faizal (2011) A study on the effectiveness of promotional tools practiced by Mercedes-Benz Malaysia’s merchandising / Muhammad Faizal Samat. [Student Project] (Unpublished)

Saad, Mohd Alif Nurfahmi (2011) The effects of marketing mix on the customer satisfaction of Ar-rahnu by Agrobank Alor Gajah, Melaka / Mohd Alif Nurfahmi Saad. [Student Project] (Unpublished)

Sabri, Muhammad Farid (2018) Factors influence student’s online purchase intention through travel agency sites / Muhammad Farid Sabri. [Student Project] (Unpublished)

Saharon, Mohd Nazrul Ikram (2004) A study on the factor that contribute to the satisfaction of the customer towards the services that is provided by Telekom Malaysia (Seremban Branches) for the C&B (Consumer & Business) Units / Mohd Nazrul Ikram Baharon. [Student Project] (Unpublished)

Saad, Nur’ain (2015) A study on implementing promotion strategy in Kolej Yayasan Melaka / Nur’ain Saad. [Student Project] (Unpublished)

Shariffudin, Siti Nor Ain (2007) Factors that influence customer loyalty towards Telekom Malaysia Berhad Business Sales, Negeri Sembilan / Siti Nor Ain Shariffudin. [Student Project] (Unpublished)

Suhairi, Nurkhairiyah (2014) The impact of service quality towards customer loyalty at Macy Home Furnishings / Nurkhairiyah Suhairi. [Student Project] (Unpublished)

T

Tamby, Azhar (2006) A comparative sales forecast study between supervised and unsupervised learning algorithm on restaurant / Azhar Tamby. [Student Project] (Unpublished)

Tuan Ismail, Tuan Farah Azlinda (2020) The impact of word of mouth on consumer purchase intention for smartphone / Tuan Farah Azlinda Tuan Ismail. [Student Project] (Unpublished)

U

Udin, Khairunnisa (2014) Effectiveness of promotional elements towards society awareness of E-Kasih program done by Jempol District and Land Office / Khairunnisa Udin. [Student Project] (Unpublished)

W

Wan Iskandar, Wan Farah Nadia (2018) Factors that influence employee’s purchase intention towards celebrity endorsement in health and beauty industry / Wan Farah Nadia Wan Iskandar. [Student Project] (Submitted)

Wilfred, Barbara and Fauzi, Nur Farahin (2014) Investigating factors enhancing customer satisfaction towards The Store (Soon Seng Plaza) Melaka / Barbara Wilfred and Nur Farahin Fauzi. [Student Project] (Unpublished)

Y

Yahaya, Norasikin (2007) An effectiveness distribution channel in improving profitability and sales toward Delima Oil Products Sdn Bhd / Norasikin Yahaya. [Student Project] (Unpublished)

Yatiman, Mohd Izri (2011) The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman. [Student Project] (Unpublished)

Yussoff, Sofinah (2009) An exploratory study of customer satisfaction towards homestay programme in Kampung Pulai, Melaka / Sofinah Yussoff. [Student Project] (Unpublished)

Yoep Ahmad, Noreen (2006) A study on factors influencing purchases of houses among Bumiputera buyers / Noreen Yoep Ahmad. [Student Project] (Unpublished)

Yahaya, Nurain (2011) A study on effectiveness of promotional tools used by Epic Evolution (M) Sdn Bhd / Nurain Yahaya. [Student Project] (Unpublished)

Z

Zainal Abidin, Soraya Zainal (2005) The factors influencing the usage of fixed line in the era of mobile phone in Taman Melawati / Soraya Zainal Abidin. [Student Project] (Unpublished)

Zainal Abidin, Nor Fadzilla (2018) Customer attitudes on customer purchase intention towards adulterants cosmetic products / Nor Fadzilla Zainal Abidin. [Student Project] (Unpublished)

Zuhaili, Nur Izza Zafierah (2019) Consumer purchase intentions toward counterfeit branded products among Generation Y in Malaysia / Nur Izza Zafierah Zuhaili. [Student Project] (Unpublished)

Zainal, Mira Elliana (2015) The influence of brand awareness, brand associations, perceived quality, and brand loyalty towards brand equity of Legoland Malaysia / Mira Elliana Zainal. [Student Project] (Unpublished)

Zakaria, Mohd Khairul Amri (2010) Implementation of consumer behavior process: a study on Melaka International Trade Center (MITC) / Mohd Khairul Amri Zakaria. [Student Project] (Unpublished)

Zainol Abidin, Mohd Abidzar (2009) To study the viability of Rras Bakti (M) Sdn.Bhd adopting its own distribution channel / Mohd Abidzar Zainol Abidin. [Student Project] (Unpublished)

Zakaria, Mohd Azraf (2011) Customer loyalty towards Terengganu Equestrian Resort / Mohd Azraf Zakaria. [Student Project] (Unpublished)

Zaid, Zakirah (2018) Factors that influenced purchase intention toward private label products among employees in Melaka International College of Science and Technology (MiCoST) / Zakirah Zaid. [Student Project] (Unpublished)

Zubir, Mohd Akmal (2008) Streamyx product: relationship between marketing mix strategy with sales improvement at business sales TM Melaka / Mohd Akmal Zubir. [Student Project] (Unpublished)

Zulkifli, Muhammad Naim (2016) Factors that influence brand equity of sport shoes product among UiTM students / Muhammad Naim Zulkifli. [Student Project] (Unpublished)

This list was generated on Sat Apr 4 06:39:58 2020 +08.