Items where Subject is "Telemarketing. Internet marketing"

Group by: Creators | Item Type
Number of items at this level: 119.

Article

(2019) An empirical analysis of online shopping behavior in India: a demographic perspective / Sonia Bhatt. Asia-Pacific Management Accounting Journal (APMAJ), 14 (3). pp. 178-197. ISSN 2550-1631

(2019) The role of user experiences towards responsive web / Saidatul Amalina Md Salleh Huddin and Muhamad Fairus Kamaruzaman. International Journal of INTI, 23 (2): 3. pp. 85-90. ISSN 0126-5822

(2018) Openness to experience - a moderator between social commerce success factors and customer satisfaction relationship: facebook brand page platform / Ariff Md. Ab. Malik, Hanitahaiza Hairuddin and Nurfaznim Shuib. Management & Accounting Review (MAR), 17 (3). pp. 67-80. ISSN 2550-1895

(2019) Islamic marketing: promotional campaign in the perspective of Maqasid As-Shariah in Malaysia / Mohammad Firdaus Mohamad ... [et al.]. ASEAN Entrepreneurship Journal (AEJ), 5 (1). pp. 29-39. ISSN 2637-0301 (e-ISSN)

(2021) Online customer reviews as a powerful marketing tool / Baderisang Mohamed and Nor Fitrah Anaik Ali. FBM INSIGHTS Universiti Teknologi MARA Cawangan Kedah, 3: 10. pp. 27-30. ISSN 2716-599X

(2021) Usage of animations as advertising tools / Baderisang Mohamed and Malawanis Mohd Noor Kama. FBM INSIGHTS Universiti Teknologi MARA Cawangan Kedah, 3: 8. pp. 20-22. ISSN 2716-599X

(2021) Digital marketing in online shopping / Baderisang Mohamed and Aimy Zatul Akhmar Muhamad Nor Azeri. FBM INSIGHTS Universiti Teknologi MARA Cawangan Kedah, 3: 12. pp. 34-36. ISSN 2716-599X

(2020) Advertising literacy among low-income community in the context of fly postings in Malaysia’s reality digital environment / Neesa Ameera Mohammed Salim … [et al.]. Voice of Academia (VOA), 16 (2). pp. 21-30. ISSN 2682-7840

(2021) An exploratory study on the intention to use online food delivery among corporate workers / Nur Shahrulliza Muhammad … [et al.]. Advances in Business Research International Journal, 7 (1): 5. pp. 13-21. ISSN 2462-1838

(2018) The impact of viral marketing on consumers purchase decision in the Northern region / Mohd Najmie Osman, Muhammad Khairul Anwar and Hadzli Ishak. Jurnal Intelek, 13 (2). pp. 22-23. ISSN 2682-9223

(2019) The influence of social media marketing activities on brand equity / Akmal Aini Othman, Siti Aishah Mohd Nor and Normah Ismail. Insight Journal : International, Refereed, Open Access, Online Journal, 5 (19). pp. 161-168. ISSN 2600-8564

(2013) Acceptance of online sports marketing among Faculty of Sport Science and Recreation Student in UiTM (Perlis) / Radzliyana Radzuwan, Khor Poy Hua and Lim Khong Chiu. Jurnal Intelek, 8 (1). pp. 43-51. ISSN 2682-9223

(2020) PasarTap - perkhidmatan penghantaran pasaran barangan dari pasar basah secara atas talian / Nur Syahmina Ramli and Nik Atill Atasha Shamsuddin. International Journal of INTI, 24 (1): 7. pp. 36-42. ISSN 0126-5822

(2019) Consumers’ adoption of mobile payment: comparison between China and Malaysia / S-C Chuah … [et al.]. Advances in Business Research International Journal (ABRIJ), 5 (2(S)). pp. 43-50. ISSN 2462-1838 (e-ISSN)

(2021) A comparison of traditional versus electronic word of mouth as marketing tools / Ramli Saad and Rosliza Md Zani. FBM INSIGHTS Universiti Teknologi MARA Cawangan Kedah, 3: 30. pp. 100-102. ISSN 2716-599X

(2021) The roles of social media as a platform for customer engagement / Ramli Saad and Wan Shahrul Aziah Wan Mahamad. FBM INSIGHTS Universiti Teknologi MARA Cawangan Kedah, 3: 31. pp. 103-105. ISSN 2716-599X (Submitted)

(2019) Assessing factors associated to social media adoption among salespeople of environmental services company in Malaysia / Siti Zaleha Sahak , Nazdrah Hashim and Razmuna Mohd Zaki. ASEAN Entrepreneurship Journal (AEJ), 5 (2). pp. 35-40. ISSN 2637-0301 (e-ISSN)

(2019) Influence of social media on consumers’ food choices / Chemah Tamby Chik... [et al.]. Insight Journal : International, Refereed, Open Access, Online Journal, 4 (3). pp. 21-34. ISSN 2600-8564

(2021) ‘Their interesting pictures made me buy it’: exploring factors that influence gen Y’s buying intention on instagram / Tengku Elena Tengku Mahamad and Lucia Rivadeneira. Forum Komunikasi (FK), 16 (1): 21. pp. 43-63. ISSN 0128-2379

Book Section

(2019) I want to pay using my smartphone: lenses from the theory of diffusion of innovation and technological acceptance model / Oh Yit Leng … [et al.]. In: ICAM2019 – International Conference on Accounting and Management. Faculty of Accountancy, Universiti Teknologi MARA Puncak Alam, Selangor, p. 85. ISBN 978-967-17038-0-9

(2019) The influence of social media marketing activities on brand equity / Akmal Aini Othman, Siti Aishah Mohd Nor and Normah Ismail. In: The 6th International Accounting & Business Conference 2019. Secretariat of IABC 2019, 6th . UiTM Cawangan Johor, Segamat Johor, p. 58.

(2018) The influencing factors of hoteliers in malaysia to affiliate with certain Online Travel Agencies (OTAs) / Ramli Saad ... [et al.]. In: International Business & Management Academic Colloquium 2018. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, p. 9. ISBN 9789670314563

(2018) The influence of facebook content, engagement, and investment on impulse buying behavior / Maznah Wan Omar...[et al.]. In: International Business & Management Academic Colloquium 2018. Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, Merbok, Kedah, p. 241. ISBN 9789670314563

Monograph

(2018) Understanding Facebook page: a case study of apple bakery shalynn, Melaka / Nur Aida Iliyana Mohamad Apandi. Industrial Training. UiTM Cawangan Johor, Segamat, Johor.

(2018) Factors that influence the effective of social media advertising towards consumers' response : a study at Netherlands Maritime Institute of Technology / Nurul Arinah Muhammud. Other. Bachelor Of Business Administrations (Hons) Marketing, Segamat, Johor.

(2018) Influencer marketing as a marketing tool: the process of creating an influencer marketing campaign on Instagram and successful the influencer marketing campaign by Nuren Group (Enlinea Sdn. Bhd.) / Siti Norshafida Sharifudin. Industrial Training. Bachelor of Business Administrations (Hons) Marketing, Segamat, Johor. (Unpublished)

(2012) Impact of digital marketing on customer relationship of Icon Smart Home company / Nur Faziera Zaidi. Industrial Training. Bachelor of Business Administrations (Hons) Marketing, Segamat, Johor.

Conference or Workshop Item

(2014) Consumer protection over soft issues relating to online advertising in Malaysia / Nur Hidayah Ab Aziz. In: “Harmonising Law and Social Norms” International Conference on Law, Policy and Social Justice (ICLAPS 2014), 10 - 11 September 2014, Park Royal Hotel. Penang.

(2019) Advertising literacy among low-income community in the context of fly postings in Malaysia’s reality digital environment / Neesa Ameera ... [et al.]. In: e-proceedings Design Decoded 2019, 19 / 20 June 2019, Mangrove Tourism Complex, Sungai Merbok 08000 Sungai Petani, Kedah.

(2014) Application and best practices of new communication technology: a case study of Tourism Malaysia 2014 / Nurul Diana Jasni ... [et al.]. In: TeSSHI 2014, 5 & 6 Nov 2014, One Hotel Helang, Langkawi Kedah Malaysia.

Thesis

(2021) Analysing the dynamics of online advertising via instagram feed using susceptible-infected-recovered model / Nurul Natasya Che Abdul Halim. Degree thesis, thesis, Universiti Teknologi Mara Perlis.

(2011) The effectiveness of promotion tools toward customer awareness: a case study at elixir store, Kota Bharu Kelantan / Za-Imuddin Abdullah. Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

(2020) Dimension of e-services quality influencing online purchase intention at CJ Wow Shop / Ahmad Najmi Ahmad Basir, Farisa Nadjeehah Norhasman and Siti Ummirah Zaidi. Masters thesis, thesis, Universiti Teknologi MARA Shah Alam.

(2019) Product awareness and behavioural intention to use of customizable mobile data plan: case study of Yoodo – Celcom / Amirah Amin, Danial Zarkasyi Mazlan and Fatin Farhana Mohd Suhaimi. Masters thesis, thesis, Universiti Teknologi MARA Shah Alam.

(2019) The relationship between acceptance of mobile technology and perceived work performance improvement among employees at Mycron Steel Crc Sdn Bhd / Mimie Shahila Asmat. Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

(2019) The influence of mobile environmental cues on purchasing intention and positive user-generated content spread in instagram context / Azlin Zanariah Bahtar. PhD thesis, thesis, Universiti Teknologi MARA.

(2021) Analysing the dynamics of online marketing via instagram hastag using susceptible-infected-recovered model / Nur Syamimi Elias. Degree thesis, thesis, Universiti Teknologi Mara Perlis.

(2021) The effect of YouTube advertising and attitude towards intention to consume fruits and vegetables: the moderating role of health consciousness / Nur Shahafiqah Nadiah Jaffery. Masters thesis, thesis, Universiti Teknologi MARA.

(2001) Laman web butik Radzuan Radziwill / Juriah Jalalus Shuti. Degree thesis, thesis, Universiti Teknologi MARA.

(2017) FNM E-Commerce System (FES) / Ahmad Khairi Juha. Degree thesis, thesis, Universiti Teknologi MARA.

(2013) Factors affecting online shopping behaviour in Malaysia / Mohamad Shamsul Aizat Mohd Salleh. Degree thesis, thesis, Universiti Teknologi MARA, Kelantan.

(2010) The effectiveness of internet marketing towards real estate in Malaysia / Muhammad Farid Omardin. Degree thesis, thesis, Universiti Teknologi MARA.

(2006) An enhancement of FTMSK's Alumni E-marketplace / Ezabarena Radzi. Degree thesis, thesis, Universiti Teknologi MARA.

(2011) The effectiveness of telemarketing in promoting streamyx package / Nurulhuda Ramli. Degree thesis, thesis, Universiti Teknologi MARA Cawangan Kelantan.

Student Project

(2018) The readiness of youngster to be global via online entrepreneurship / Naqib Akmal Sholikhin. [Student Project] (Unpublished)

(2018) The attitude towards online shopping among student of Universiti Teknologi MARA Kampus Bandaraya Melaka / Siti Aishah Ishar. [Student Project] (Unpublished)

(2018) Factors influencing students to buy cosmetic and beauty care products online / Asphelaila Sang. [Student Project] (Unpublished)

(2018) Factors influencing customer’s buying intention towards online food application services / Muhammad Fadris Mohd Zamri. [Student Project] (Unpublished)

(2018) Factors that influence online purchase intention among millennial / Muhammad Hilmi Anwar. [Student Project] (Unpublished)

(2018) Factor affecting the customer intention to purchase online / Muhammad Syauqi Rozlee. [Student Project] (Unpublished)

(2018) Factors influencing consumers’ online booking intention on hotel rooms / Ermawati Mad Daud @ Ajamain. [Student Project] (Unpublished)

(2019) The factors that influences social media marketing on consumers’ brand loyalty / Fatin Asfea Zaludin. [Student Project] (Unpublished)

(2019) Factor influencing customer online purchase intention in cosmetic products / Nur Shafiqa Muhammad Marzuki. [Student Project] (Unpublished)

(2009) A case study on the factor of marketing effectiveness at Amanah Raya Berhad Malaysia / Ammar Amierul Zahba. [Student Project] (Unpublished)

(2009) A study on the effectiveness of promotion done by ATCEN Sdn Bhd / Mardiana Mokhtar. [Student Project] (Unpublished)

(2013) The online purchase intention among graduates / Mohamad Faizul Mohamad Zali and Aidi Shahrizad Kusim. [Student Project] (Unpublished)

(2009) A study on customer satisfaction toward UMW Pennzoil website as lead generators marketing / Mohd Fairuz Hussin. [Student Project] (Unpublished)

(2019) Online purchase intention among employees in DRB Hicom Defence Technologies Sdn Bhd / Ummi Farhana Hamizal. [Student Project] (Unpublished)

(2018) Determinations of millennial impulse online purchase decision: a case of UiTM Kampus Melaka student’s / Muhammad Nur Akmal Bachok @ Akib. [Student Project] (Unpublished)

(2018) Factors that influence online repurchase intention among customers in Melaka Tengah / Nurfarrahain Abd Malik. [Student Project] (Unpublished)

(2018) The concept of Hiyal in e-commerce : understanding of villagers in Kampung Bintang, Temerloh, Pahang Darul Makmur / Muhammad Shafiq Arzahar. [Student Project] (Unpublished)

(2018) The influence of online brand community characteristics in Facebook on brand loyalty / Nursaida Alina Mohammad Sairi. [Student Project] (Unpublished)

(2018) The influence of online sales and purchases among diploma students in Puncak Alam : a study on part 1 and part 5 of ACIS students / Zafirah Ab Malek. [Student Project] (Unpublished)

(2010) A study on introducing e-commerce as an innovative strategy in doing business “Pernec Halalsquare”/ Muhammad Faiz Abdul Rahim. [Student Project] (Unpublished)

(2017) A study on the concept of online business from the Islamic perspective / Nur Affza Abd Malek. [Student Project] (Unpublished)

(2018) Factors influence attitude towards online shopping of MiCoST students / Muhammad Aizat Afiq Abd Jalil. [Student Project] (Unpublished)

(2016) The implications of social media marketing towards enhancing brand loyalty / Muhammad Faheem Abdul Majid and Niftahul Janna Hussin. [Student Project] (Unpublished)

(2017) Pengaruh media sosial (instafamous) dalam mewarwarkan sesuatu produk atau acara majlis dengan menggunakan teknik pemasaran viral / Nurain Fatin Abdul Rasid. [Student Project] (Unpublished)

(2014) Pupils’ involvement in the social networking sites: a case study at Sekolah Menengah Kebangsaan Bukit Rambai, Melaka / Ainul Nadia Abdullah and Nur Illiana Abd Rahaman. [Student Project] (Unpublished)

(2018) Factors that influenced consumer acceptance towards online shopping behaviour among employees in Majlis Perbandaran Hang Tuah Jaya Melaka / Marliany Abdullah. [Student Project] (Unpublished)

(1999) An analysis on factors that motivate customers to remain loyal with Telekom Malaysia Berhad / Afzainizah Adam. [Student Project] (Submitted)

(1998) A study on the marketing mix strategies, marketing audit and marketing plan in Telekom Malaysia Berhad / Roslina Ali. [Student Project] (Submitted)

(2014) A study on Bumiputera entrepreneur participation in online marketing area Kota Kinabalu / Mohd Reeza Amir Hamzah. [Student Project] (Unpublished)

(2019) Factor affecting attitude of students towards online shopping activities in UiTM Sabah and UMS / Aliff Azhan Zamiry. [Student Project] (Unpublished)

(2019) Consumer purchase decision through online shopping among youth society / Nur Azie Azizi Umar. [Student Project] (Unpublished)

(2020) Effects of online shopping values on website satisfaction among millennials in Klang Valley / Muhammad Muhaimin Shakir Azman. [Student Project] (Unpublished)

(2018) Understanding the use of Facebook page: a case study of Minda Teguh Marketing Sdn.Bhd / Ardilla Ghazali. [Student Project] (Unpublished)

(2016) Perceived risk and perceived technology influence online purchase intention towards apparel / Salbiah Ibrahim and Nurfadilah Rahmat. [Student Project] (Unpublished)

(2012) Empowering customer awareness through social network: a case study of Sukimi Group / Sulaiman Ismail. [Student Project] (Unpublished)

(2018) The implementation of promotion strategies in introducing new product of Lubetech Sdn. Bhd. / Fazleen Jaafar. [Student Project]

(2017) Pengiklanan internet dalam program Jom Kurus 1 Malaysia / Nasruddin Jamil. [Student Project] (Unpublished)

(2013) A study of women consumers in Kota Kinabalu : factors that influence women consumers towards their preference of online shopping / Lily Madeng. [Student Project] (Unpublished)

(2018) Factors that influence the level of perceived trust in telemarketers towards potential customers in enigma consulting group / Rosmawati Mahamasasuding. [Student Project] (Unpublished)

(2016) Factors influence attitude of UiTM students towards online shopping / Anis Syahirah Mahyudin. [Student Project] (Unpublished)

(2019) The determinants of E-commerce purchases through online shopping among bachelor students in UiTM Kota Kinabalu / Elmy Azriehan Manap. [Student Project] (Unpublished)

(2011) A study on the effect of internet marketing toward brand attitude and buying intention for Sukimi Lube / Mohd Syukri Mat Daud. [Student Project] (Unpublished)

(2021) Marketing related video analysis using susceptible- infected-recovered [SIR] model / Shasha Fazlisa Mazlan. [Student Project] (Unpublished)

(2016) Factors that influence customer online shopping intention among Universiti Tun Hussien Onn Malaysia (UTHM) students / Faizzatul Md Zaidon. [Student Project] (Unpublished)

(2018) A study on the influence of social media marketing activities on brand awareness of iPay88 (M) Sdn Bhd/ Siti Aishah Mohd Nor. [Student Project]

(2019) Factors affecting online buying behaviour among working women in PLUS Malaysia Berhad / Nor Ashikin Mohd Nor. [Student Project] (Unpublished)

(2018) Telemarketing vs email-blasting: case of enigma consulting group / Nur Izwani Mohd Rahimi. [Student Project] (Unpublished)

(2016) Factors that influence social media marketing adoption among Muslim SMES at Malacca City / Dayana Mohd Ramli and Nur Hafifah Mohd Hamzah. [Student Project] (Unpublished)

(2019) Factors influencing online purchase intention among youth / Mohamad Rafiq Mohd Ridza. [Student Project] (Unpublished)

(2018) Exploring the visiblity impact and use of online yellow pages towards Emas Rintik Sdn.Bhd / Muhamad Amirul Azreen Mohmad Yusri. [Student Project] (Unpublished)

(2018) Factors that influence the effective of social media advertising: a study at Netherlands Maritime Institute of Technology (NMIT)/ Nurul Arinah Muhammud. [Student Project]

(2017) Factors affecting online food purchase intention : the case of UiTM Terengganu / Siti Hajar Muhd Radzi & Nur Ummaimah Azmi. [Student Project] (Unpublished)

(2015) A study on the effect of marketing mix elements towards performance of Celcom Axiata Berhad: a case study in Kota Bharu / Rabi’atul’adawiyah Mukhtar. [Student Project] (Submitted)

(2014) A study of customer loyalty towards online shopping (apparel) in higher learning institution / Eldiana Sharon Pius Ganggan. [Student Project] (Submitted)

(2014) The factors influencing customer trust in online shopping provided by Groupon HQ Malaysia / Umar Fitri Razali and Nur Amira Hashim. [Student Project] (Unpublished)

(2017) Perceived risks and consumer online purchase / Ayuni Thaherah Ruslin and Nuralya Ashikin Md Nor. [Student Project] (Unpublished)

(2018) Social media engagement: factor motivate audiences participation on Zafesha Facebook advertising post / Mohammad Arif Hanafi Sadan. [Student Project]

(2018) To assess the influencer follower and influencer video post viewer on Instagram, toward brand engagement: a case study in Nuren Group (motherhood.com.my) / Siti Norshafida Sharifudin. [Student Project] (Unpublished)

(2018) The study on effectiveness phone call made by Mahsa University in student enrolment / Azira Sulaiman. [Student Project] (Unpublished)

(2018) The study on the effectiveness phone call made by MAHSA University in student enrolment / Azira Sulaiman. [Student Project] (Unpublished)

(2015) A study on UiTM Samarahan Student's attitude towards online shopping / Tengku Mu'izz Farizul Tengku Mohamud. [Student Project] (Unpublished)

(2018) Exploring the most influential dimension of digital marketing towards customer relationship of icon smart home company / Nur Faziera Zaidi. [Student Project] (Unpublished)

(2018) The benefit of E-Commerce automation for merchant using Avana / Nor Zahidah Zakaria. [Student Project]

Entrepreneurship Project

(2019) ENT 530 Social Media Potrfolio / Nurul Atikah Abdul Karim. [Entrepreneurship Project] (Unpublished)

(2019) ENT 530 Social Media Portfolio / Ayu Najieha Ahamad Ruzi. [Entrepreneurship Project] (Unpublished)

(2019) ENT 530 Social Media Portfolio / Muhamad Alif Aiman Asmawi. [Entrepreneurship Project] (Unpublished)

(2019) ENT 530 Social Media Portfolio / Muhammad Azlan Kamaruddin. [Entrepreneurship Project] (Unpublished)

(2019) ENT 530 Social Media Portfolio / Nur Anissa Mohd Rosli. [Entrepreneurship Project] (Unpublished)

(2019) ENT 530 Social Media Portfolio / Nur Anis Samsul Anwar. [Entrepreneurship Project] (Unpublished)

(2019) ENT 530 Social Media Portfolio / Muhammad Ikhwan Sobri. [Entrepreneurship Project] (Unpublished)

Research Reports

(2021) Gauging the influence of digital ecosystem on SMEs performance among university graduates / Zuriyati Ahmad ... [et al.]. [Research Reports]

(2005) An exploratory survey of online shoppers in Malaysian / Dr Kiranjit Kaur … [et al.]. [Research Reports] (Unpublished)

(2004) Credibility on the web: a study of the credibility of consumer information on Malaysian e-commerce websites / Dr. Kiranjit Kaur …[et al.]. [Research Reports] (Unpublished)

(2005) Online shopping: an exercise with Malaysian and Thai product and service e-commerce websites / Dr. Kiranjit Kaur … [et al.]. [Research Reports] (Unpublished)

(2010) Factors that contribute to the intention to adopt websites as a marketing communication tool among SMEs in Kedah: a business perspective / Abd Rasyid Ramli, Nur Aizureen Anwar, Mohd Nasir Ayu... [et.al.]. [Research Reports] (Unpublished)

This list was generated on Sun May 29 09:02:43 2022 UTC.