Items where Subject is "H Social Sciences > HF Commerce > Marketing > Market segmentation. Target marketing"

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Number of items at this level: 6.

A

Abdul Talib, Salim and Hashim, Rahmat and Kumar, Mukesh and Chinna, Karuthan (2009) Segmenting the fine dining restaurant market via consumers' purchasing orientation / Salim Abdul Talib ... [et al.]. Journal of International Business and Entrepreneurship, 14 (1). pp. 37-56. ISSN 0128-7494

H

Hussin, Suhailey (2007) The effectiveness of promotional activities towards creating customer awareness at Melaka International Trade Centre (MITC) / Suhailey Hussin. Student Project. Faculty of Business and Management, Bandaraya, Melaka. (Unpublished)

M

Mohd Yusof, Nuraini (2008) The effectiveness of product strategies in positioning Perodua Sdn Bhd as preffered brand among car purchasers / Nuraini Mohd Yusof. Student Project. Faculty of Business and Management, Bandaraya, Melaka. (Unpublished)

Mohtar, Nor Marini (2007) Customers perception towards marketing programs of POSLAJU: Klang Valley area / Nor Marini Mohtar. Student Project. Faculty of Business and Management, Alor Gajah, Melaka. (Unpublished)

Muhamad Tamyez, Puteri Fadzline (2015) The effects of brand strategy and design innovation on the brand performance of the Malaysian furniture firms / Puteri Fadzline Muhamad Tamyez. In: The Doctoral Research Abstracts. IPSis Biannual Publication, 7 (7). Institute of Graduate Studies, UiTM, Shah Alam.

Z

Zulkifly, Zalifah (2004) The effectiveness of marketing communications tools used by MPSJ in order to attract the residents to join the JKP / Zalifah Zulkifly. Student Project. Faculty of Business and Management, Alor Gajah, Melaka. (Unpublished)

This list was generated on Tue Aug 21 23:47:05 2018 +08.