Items where Subject is "Advertising campaigns"

Article

ID34891 Abdul Manan, Hasman and Ariffin, Shahira and Ratul Maknu, Tengku Sharifeleani and Zakaria, Fatin Nabilah (2020) Effects of social media advertisements on intention to purchase health and beauty products / Hasman Abdul Manan …[et al.]. Journal of International Business, Economics and Entrepreneurship, 5 (1). pp. 59-68. ISSN 2550-1429

ID29605 Ariffin, Kamisah and Razali, Azlini and Nikman, Khairunisa and Baharum, Norzie Diana and Abd Wahab, Rahimah (2013) The use of weasel words as disclaimers in superiority claims / Kamisah Ariffin...[et. al.]. Gading Journal for the Social Sciences, 17 (01). pp. 1-17. ISSN 2600-7568

ID30633 Elvira, Nainggolan and Retno, Purwanti (2017) Penyadaran bahaya standarisasi kecantikan pada iklan kosmetik melalui iklan layanan masyarakat / Elvira Nainggolan dan Retno Purwanti. IDEALOGY, 2 (2). pp. 154-168. ISSN 2550-214X

ID44639 Harun, Azahar (2021) Analisis iklan video hari raya Petronas “Pulang ke ke pangkuan ibunda” / Azahar Harun. International Journal of Art and Design (IJAD), 4 (2). pp. 8-18. ISSN 2710-5776

ID33315 Khairul Anuar, Ibrahim and Md. Nagib, Padil and Mohd Nuri, Yaacob and Mohammad Firdaus, Azman Kepentingan imej fotografi terhadap medium papan tanda pengiklanan pelancongan / Khairul Anuar Ibrahim ... [et al.]. IDEALOGY, 2 (1). pp. 34-37. ISSN 2550-214X

ID29232 Mohamad Kamal, Rusydi and Abdullah, Muhammad Hakimi Tew and Ridzuan, Abdul Rauf and Jafri, Fakrulnizam and Jaapar, Iqbal (2018) Communicative effects of health visual messages on cigarettes packaging towards smokers / Rusydi Mohamad Kamal...[et.al]. e-Journal of Media and Society (e-JOMS), 1 (2). pp. 13-23. ISSN 2682-9193

ID30290 Nur Hanis Syafi, Abdul Halim and Anwar Fikri, Abdullah (2018) The Effectiveness of tv commercial ads on bullying / Nur Hanis Syafi Abdul Halim & Anwar Fikri Abdullah. IDEALOGY, 3 (2). pp. 243-252. ISSN 2550-214X

ID19816 Samsuri, Norsharina (2014) PSA campaign outline / Norsharina Samsuri. Artikel, 4. pp. 6-7. ISSN 2232-187x

Book Section

ID20060 Albakry, Nur Safinas (2016) Developing a visual rhetoric conceptual framework for Public Service Announcements (PSAs) advertising campaigns / Nur Safinas Albakry. In: The Doctoral Research Abstracts. IGS Biannual Publication, 10 (10). Institute of Graduate Studies, UiTM, Shah Alam.

ID20123 Razalli, Zakaria (2016) Branding of free-to-air television stations: from customer-based to audience-based brand equity / Zakaria Razalli. In: The Doctoral Research Abstracts. IGS Biannual Publication, 10 (10). Institute of Graduate Studies, UiTM, Shah Alam.

Conference or Workshop Item

ID33922 Che Soh, Mazlan (2010) Pemasaran sosial dan peningkatan tahap kesihatan: analisis kualitatif / Mazlan Che Soh. In: ICOPS 2010 : International Conference on Public Polices & Social Sciences : E-Proceedings, 26 to 27 May 2010, SP Inn Hotel, Sungai Petani Kedah, Malaysia.

ID43164 Daud, Noorlida (2012) The effectiveness of advertisement by Petronas on conservation of Malaysian Culture / Noorlida Daud. In: 1st International Conference on Innovation and Technology for Sustainable Built Environment 2012 (ICITSBE 2012), 16-17 April 2012, Universiti Teknologi MARA Cawangan Perak.

Thesis

ID24049 Ridzuan, Nazreev (2019) A study of advertising elements on the depression disorder that leads to suicide / Nazreev Ridzuan. Degree thesis, thesis, Universiti Teknologi MARA, Melaka.

ID24028 Kholid, Aiman Iqwan (2019) A study on effectiveness of anti-smoking advertising toward society / Aiman Iqwan Kholid. Degree thesis, thesis, Universiti Teknologi MARA, Melaka.

ID24070 Jasman, Nornatasya Farina (2019) A study on awareness of advertising male breast cancer in Malaysia / Nornatasya Farina Jasman. Degree thesis, thesis, Universiti Teknologi MARA, Melaka.

ID21871 Azahari, Nur Illyana (2018) A study of the public (PSA) on high heel shoes to educate women's health / Nur Illyana Azahari. Degree thesis, thesis, Universiti Teknologi MARA, Melaka.

ID21880 Zainal, Nurul Nabilah (2017) Negeri Sembilan food as a tourist attraction / Nurul Nabilah Zainal. Degree thesis, thesis, Universiti Teknologi MARA, Melaka.

ID21834 Faridon, Amira Najwa Fitri (2018) Breastfeeding awareness among mother in Melaka, Malaysia / Nur Amira Najwa Fitri Faridon. Degree thesis, thesis, Uinversiti Teknologi MARA, Melaka.

ID24046 Mohd Suhaimi, Mohamad Idris (2019) Advertising campaign on art as therapy for depressive symptoms / Mohamad Idris Mohd Suhaimi. Degree thesis, thesis, Universiti Teknologi MARA, Melaka.

ID24047 Ardana, Mohd Ashfarullah (2019) An advertising awareness effect of long term steroid supplementation on Malaysian athlete / Mohd Ashfarullah Ardana. Degree thesis, thesis, Universiti Teknologi MARA, Melaka.

ID14216 Mohamed Nasir, Intan Eida Syafinas (2014) Increasing consumption vegetables among kids - a matter of attitude and upbringing / Intan Eida Syafinas Mohamed Nasir. Degree thesis, thesis, Universiti Teknologi MARA.

ID42483 Razman, Asilah Hadhinah Aiman (2020) Determinants of stock returns from telecommunication and media companies in Malaysia / Asilah Hadhinah Aiman Razman. Degree thesis, thesis, Universiti Teknologi MARA, Sabah.

ID40357 Zakri, Ahmad afiq and Abdul Rahim, Aida Suraya and Idrus, Nurul Izzati (2014) Factors influencing customer patronage behavior towards Kedai Rakyat 1 Malaysia (KR1M) / Ahmad Afiq Zakri, Aida Suraya Abdul Rahim & Nurul Izzati Idrus. Masters thesis, thesis, Universiti Teknologi Mara Cawangan Johor.

Student Project

ID21277 Jalil, Razilah (2007) The effectiveness of web advertising in influencing the people in Klang Valley towards Visit Malaysia year 2007 / Razilah Jalil. [Student Project] (Unpublished)

ID21129 Abas, Norlela (2008) The effectiveness of the promotional tools practiced by Pusat Zakat Melaka (PZM) / Norlela Abas. [Student Project] (Unpublished)

ID36685 Abdul Halim, Mohd Faris Hafifi (2018) The perceptions of students in UiTM Negeri Sembilan Rembau Campus towards KFC Chizza advertisement / Mohd Faris Hafifi Abdul Halim. [Student Project] (Unpublished)

ID35618 Azman, Amirul Asyraf (2018) The effectiveness of television commercial toward Malaysian Audiences' Behavior / Amirul Asyraf Azman. [Student Project] (Unpublished)

ID43259 Bernard, Nicolette (2019) Consumer attitude towards mobile advertising in the healthcare sector in Kota Kinabalu / Nicolette Bernard. [Student Project] (Unpublished)

ID35622 Jamal, Noraini (2017) The impact of cosmetic advertisements in television: a case study among students in Kolej Melati UiTM Shah Alam / Noraini Jamal. [Student Project] (Unpublished)

ID50607 Jamil, Nor Nikma (2014) A study relationship between advertising, word of mouth and experience perspective with customer purchase intention in Kota Kinabalu / Nor Nikma Jamil. [Student Project] (Unpublished)

ID43264 John, Priscelie Lisa (2018) A study on KOPEKS brand awareness among government employees in the district of Papar, Sabah / Priscelie Lisa John. [Student Project] (Unpublished)

ID33046 Mat Kassim, Rossyamila and Musa, Norshahidah (2017) The effectiveness of social media in promoting small restaurant from the customer perspectives: Bukit Tinggi 2, Klang / Rossyamila Mat Kassim & Norshahidah Musa. [Student Project] (Unpublished)

ID26932 Raynie, Izzah (2013) Consumer preference on celebrity endorsement the case of Perodua / Izzah Raynie. [Student Project] (Unpublished)

ID50549 Sullang, Babyiana (2014) A study of celebrity endorser towards consumer purchase intention of facial foam product / Babyiana Sullang. [Student Project] (Unpublished)

ID50177 Umar, Ismail and Abdul Hamid, Noorlyana (2016) The effectiveness of the anti-drugs campaign in terms of raising the level of awareness and knowledge of undergraduate students about the danger of drug abuse / Ismail Umar and Noorlyana Abdul Hamid. [Student Project] (Unpublished)

ID45922 Yahya, Aiman Haqim (2018) Perception towards advertising on sports apparel among FSR students / Aiman Haqim Yahya. [Student Project] (Unpublished)

Entrepreneurship Project

ID49900 Tontoluan, Anita and Mohd Tahir, Hertika and Ambo, Juliana and Arip, Salwa and Minin, Shuzane Hilary (2010) Pro Team Designer / Anita Tontoluan ... [et al.]. [Entrepreneurship Project] (Unpublished)