Fundamentals of Entrepreneurship (ENT300) : Meister Burger Food And Beverages (Service Oriented) / Dayangku Asmah Awang Osman … [et al.]

Awang Osman, Dayangku Asmah and Abang Aditajaya, Dayang Nurshafiqah and Abdullah, Nur Lyiana Nina and Wahap, Nur Nadia Izzaty and Saini, Rusydia Aqilla (2019) Fundamentals of Entrepreneurship (ENT300) : Meister Burger Food And Beverages (Service Oriented) / Dayangku Asmah Awang Osman … [et al.]. [Entrepreneurship Project] (Unpublished)

Abstract

The name of this company is Meister Burger which is the western restaurant that specialize or master in making the most perfect burger in Kota Samarahan. The name of our restaurant is taken from Germany word which is Meister stand for Master. Meister Burger is food service
and the reason why we come with an idea to open a western food based restaurant is due to the lack of western restaurant at Kota Samarahan especially Aiman Mall area. We also can guarantee that our restaurant will be center of attraction as the most affordable western restaurant in Kota Samarahan. Our restaurant located beside Aiman Mall, Kota Samarahan. We rent a sublot to open our business. We choose sub lot at the area of Aiman Mall because we confident that we are able to attract customer as our restaurant are located near the Uitm Kampus Samarahan. This is because many of the students and the residence of Kota Samarahan will come to our western restaurant to enjoy variety of western choices. We are also planning to open our restaurant early 2020 which is 1st January and the reason why we didn't want to open it in 2019 because of the registration process and etc. Meanwhile for sources finance, we as a share partner contribute RM20,000 each which total to RM100,000 to set up our restaurant. In a conclusion, we are hoping that our restaurant, Meister Burger would have a bright future in term of success in the company, customers and good services. We are also hoping that people in Kota Samarahan will be aware and notify with our restaurant so that more people will come and visit our Meister Burger. This western food restaurant will have good future business prospects as we are specialize in burgers that specially customize based on Malaysian taste especially teenagers and meat lovers. Even though western food is no longer rare in Malaysia, we as a western restaurant operate our restaurant by making a unique taste of patty and freshly handmade to be serve for our customers and at the same time providing trucks and delivery service during festive season. We believed that in 5 years, our restaurant will become more successful and well known in Samarahan area but the whole area in Sarawak. In addition, we also plan to open our restaurant in west Malaysia if we manage to earn much more profits after 15 years.

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