Items where Subject is "H Social Sciences > HF Commerce > Marketing > Environmental aspects. Green marketing"

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Ahmad, Nabila (2018) Effect of mall environment on consumer buying behavior in Melaka City / Nabila Ahmad. [Student Project] (Unpublished)

Ab Azib, Siti Syuhada (2019) Factors purchasing patterns of eco-friendly cosmetics and beauty care products / Siti Syuhada Ab Azib. [Student Project] (Unpublished)

Ab Rahim, Sheilla Afiqah (2019) A study on factors influence consumers purchase intention towards green marketing awareness among university students in Melaka / Sheilla Afiqah Ab Rahim. [Student Project] (Unpublished)

Ambrews, Annabelle and Amran, Muhammad Nur Faiz (2014) Consumer perception on green products of Warung Seni towards purchase intention among young tourists / Annabelle Ambrews and Muhammad Nur Faiz Amran. [Student Project] (Unpublished)

Asmuni, Mohd Sharul Shafik (2018) Customer purchase intention in Genting Highland Premium Outlet (GHPO) / Mohd Sharul Shafik Asmuni. [Student Project] (Unpublished)

Abdullah Hazawi, Fadhilah Syahirah (2016) A study on an organization awareness towards green office movement among employees in selected private sector department at Petronas Gas Berhad / Fadhilah Syahirah Abdullah Hazawi. [Student Project] (Unpublished)

Ahmad, Norsiah and Ghazali, Norfazlina and Abdullah, Mohamad Fariz and Nordin, Raslan and Mohd Nasir, Intan Najihah and Mohd Farid, Nur Amira (2020) Green marketing and its effect on consumers’ purchase behaviour: an empirical analysis / Norsiah Ahmad ... [et al.]. Journal of International Business, Economics and Entrepreneurship, 5 (2). pp. 46-55. ISSN 2550-1429

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Hambali, Mohamad Saiful Azmi (2019) Influence of perception on green products towards green purchase intentions / Mohamad Saiful Azmi Hambali. [Student Project] (Unpublished)

Hashim, Nor Hashima and Yahya, Wan Kalthom and Abu Bakar, Saridan and Asrul, Siti Aisyah (2018) Social influence and eco-label factors towards purchase intention of home products: A PLS approach / Nor Hashima Hashim ... [et al.]. Journal of Emerging Economies and Islamic Research, 6 (3). pp. 1-9. ISSN 2289 - 2559

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Ibrahim, Asiah (2018) Factors affecting consumers’ purchase intention towards organic skincare products / Asiah Ibrahim. [Student Project] (Unpublished)

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Jahaya, Nor Baeyah and Che Zulhaimee, Nurhidayah ‘Aliaa (2014) Factors influencing the consumers’ intention to use environmental friendly products / Nor Baeyah Jahaya and Nurhidayah ‘Aliaa Che Zulhaimee. [Student Project] (Unpublished)

Jumaat, Siti Nazirah and Mohd Hatta, Norhafizah (2014) A study on green purchase intention towards green consumer at Johor / Siti Nazirah Jumaat and Norhafizah Mohd Hatta. [Student Project] (Unpublished)

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Mahmud Hishamuddin, Hanisah (2019) Factors influencing green purchase intention among working consumers in Petaling Jaya, Selangor / Hanisah Mahmud Hishamuddin. [Student Project] (Unpublished)

Megat Nor Mazlan, Puteri Aliah Athirah (2019) Factors affecting the purchase of green products among the selected millennials in Melaka / Puteri Aliah Athirah Megat Nor Mazlan. [Student Project] (Unpublished)

Merazman, Nur Amirah (2015) Factors influencing Generation Y towards purchase intention on green products / Nur Amirah Merazman. [Student Project] (Unpublished)

Muhamad Mazlan, Norhayati (2013) Factors that affect the acceptance level of consumers in Malaysia towards environmental- friendly products / Norhayati Muhamad Mazlan. [Student Project] (Unpublished)

Muhd Nabil Hanif, Hassim and Mohd Raziff, Jamaluddin (2015) Green branding : the effect of green trust towards brand loyalty of the five-star hotel guest / Muhd Nabil Hanif Hassim and Mohd Raziff Jamaluddin. In: Proceedings of Postgraduate Conference on Global Green Issues (Go Green), 7-8 October 2015, Dewan Kuliah Al-Khawarizmi Universiti Teknologi MARA Cawangan Perak.

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Nor Azlan, Nur Anis (2018) Factor affecting purchasing intention towards green products among Generation Y in Malacca City / Nur Anis Nor Azlan. [Student Project] (Unpublished)

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Sharil, Nur Erieana (2019) Factors that influence customers’ intention to purchase hybrid cars in Malaysia / Nur Erieana Sharil. [Student Project] (Unpublished)

Syed Ahmad Badiuzaman, Syed Muhammad Yusof (2018) Factors influencing consumer’s green purchasing behaviour towards green products in Malaysia / Syed Muhammad Yusof Syed Ahmad Badiuzaman. [Student Project] (Unpublished)

Siliyu, Sarjana (2018) Factors that drive consumers to green purchase intention among UiTM Malacca City Campus students / Sarjana Siliyu. [Student Project] (Unpublished)

Smith Epoi, Erna (2020) Values that influencing green product purchase intention / Erna Smith Epoi. [Student Project] (Unpublished)

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Tahir, Liyana Adibah (2020) Factors influencing green purchase intention among Malaysian consumers / Liyana Adibah Tahir. [Student Project] (Unpublished)

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Wan Salim, Wan Muhamad Khairuddin (2009) How far Kazzponic applied the concept of environmental marketing: a case study on Kazzponic Sdn Bhd / Wan Muhamad Khairuddin Wan Salim. [Student Project] (Unpublished)

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Zaifudin, Zamnuri (2019) Green purchase intention among Universiti Teknologi MARA Kampus Bandaraya Melaka student / Zamnuri Zaifudin. [Student Project] (Unpublished)