Abstract
Beverage industry is one of the biggest contributors in Malaysia's economy and it has
been proved the industry consistent growth in the Food and Beverage Global Report
2013. Malaysia has high potential in business, plus our government wants the local to
get involved in this field. We have form a partnership named Ice Shakes. Ice Shakes is
the new firm that involves in the beverages in Malaysia to provide variety flavored ice
drinks to satisfy customers. Our name represented our main product, which are flavored
ice drinks. It is represented ice and customers clearly know our business product by our
firm's name. Since our business nature is partnership business, the profit sharing will be
based on the capital contribution by each partner.
Ice Shakes will provide variety flavored of ice drinks including flavored ice blended,
fresh fruits ice blended, and variety mixed and match ice drinks. Every drink can be
added additional on such as chocolate chips, Oreo, chocolate rice and many more.
We have agreed to set our business location at Centre Point Kota Kinabalu in the
ground floor because it has great opportunity in that location. Centre Point is one of the
popular shopping mall and frequently visited among local and tourist. We have
scheduled our business will be started on 1st January 2014. Our entire organization
plan, marketing plan, operation plan and finance plan has been prepared before the
commenced date.
Metadata
Item Type: | Entrepreneurship Project |
---|---|
Creators: | Creators Email / ID Num. Sulaiman, Muhd. Safwan UNSPECIFIED Hanafiah, Mohd. Haafiq UNSPECIFIED Abdul Rachim, Abdul Mutalib UNSPECIFIED Raden Amin Othman, Raden Adi Islam UNSPECIFIED Raffy, Rafidah UNSPECIFIED Mohamad Yusuf, Sofinatinsyah UNSPECIFIED |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification T Technology > TX Home economics > Nutrition. Foods and food supply > Beverages T Technology > TX Home economics > Hospitality industry. Hotels, clubs, restaurants, etc. Food service > Malaysia T Technology > TX Home economics > Food service T Technology > TX Home economics > Restaurants, cafeterias, tearooms, etc. |
Divisions: | Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management |
Keywords: | Beverage industry; Business plan; Business marketing; Entrepreneurship |
Date: | 2014 |
URI: | https://ir.uitm.edu.my/id/eprint/50039 |
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