Abstract
Sayaka Comic Cafe is a kind of concept cafe where people generally and comics lover
specifically can spend times here to eat delicious yet remarkably foods and drinks and reading comics
for free. The market of this kind of concept cafe is still rare in Malaysia; however we believe that our
cafe will promise for better opportunities for us to invest in. This is due to the cafe concept itself that
are unique and different from any other cafe in Malaysia, especially cafes in Sabah, as well as that we
would cater for the satisfaction of our valuable future customers.
The name chosen for the business operation is Sayaka Comic Cafe. The term "Sayaka"
stands for each of the business partners' names. We also chose to use the term "Comic Cafe" that is
way too simple and direct to the point, so that it can define our business better and clearly. In addition,
people will easily understood, accept and remember our cafe, plus that it will not welcome confusion
in people's mind when interpreting it.
Why we dare to take the risk involves in this kind of business? It is surely because we believe
that every opportunities lay in what we cannot see right now, but can be predicted and will be seen in
the future; in the next one or two years ahead. One of the most important aspects that drive us to
venture in this kind of business is because we realize the demand of the customers that need
something new and will attract them especially among youths.
For this reason, the business will be located at Suria Sabah Shopping Mall due to the
development of economic in that particular area. There are several reasons why we chose Suria
Sabah Shopping Mall in our business operation. Of course, if we are seriously involved in this
business field, we will find the best and profitable area to set our business. We believe that through
effort contributed by every partner, we can achieve our stated objectives, vision and mission.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Muntil, Mohd Alif UNSPECIFIED Arifin, Mohd Nashreen UNSPECIFIED Ag Sobudin, Dk Noor Aziantie UNSPECIFIED Azmi, Izzatul Nadia UNSPECIFIED Sani@Salleh, Sazlein Azlein UNSPECIFIED Matinin, Siti Idayu UNSPECIFIED |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification T Technology > TX Home economics > Hospitality industry. Hotels, clubs, restaurants, etc. Food service > Malaysia T Technology > TX Home economics > Food service T Technology > TX Home economics > Restaurants, cafeterias, tearooms, etc. |
Divisions: | Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management |
Keywords: | Business plan; Business management; Food service; Entrepreneurship |
Date: | 2013 |
URI: | https://ir.uitm.edu.my/id/eprint/50047 |
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