Items where Author is "Yahya, Wan Kalthom"
From transaction marketing to relationship marketing a new perspective / Sharifah Zannierah Syed Marzuki and Wan Kalthom Yahya. (2004) In: STSS 2004 : Prosiding Seminar Kebangsaan Sains Teknologi & Sains Sosial / Jilid 2 : Sains Sosial, 31 Mei – 1 Jun 2004, Hotel Vistana, Kuantan, Pahang.
Urban and rural consumers: analysing their ecologically conscious consumer behavior / Wan Kalthom Yahya, Nor Hashima Hashim and Noor Dalila Musa. (2016) e-Academia Journal, 5 (2). pp. 182-193. ISSN 2289 - 6589
Implementation of total quality management (TQM) and management by objectives (MBO) in university / Shaiful Azlan Abdul and Wan Kalthom Yahya. (2002) In: Prosiding Seminar Kebangsaan Sains,Teknologi dan Sains Sosial “Ke Arah Pembangunan Negara”, 27 dan 28 Mei 2002, Hotel Vistana, Kuantan, Pahang.
The spirit of Malaysia incorporated and privatisation / Sharifah Zannierah Syed Marzuki …[et al.]. (2005) In: Prosiding KONAKA Konferensi Akademik 2005, 13 -15 Disember 2005, UiTM PAHANG.
Customer relationship management / Wan Kalthom Yahya and Sharifah Zannierah Syed Marzuki. (2004) In: Prosiding KONAKA Konferensi Akademik 2004, 17-19 Disember 2004, Impiana Beach Resort, Cherating, Kuantan.
Customer service: why it is so poor and how to improve it / Wan Kalthom Yahya. (2003) In: Prosiding KONAKA Konferensi Akademik 2003, 5-7hb Disember 2003, Holiday Villa Cherating, Kuantan.
A study on the causes of the weak performance among the ex Alamanda students: Finding ways for academic improvement / Hasnizawati Hashim, Rozieana A. Halid @Khalid and Wan Kalthom Yahya. (2010) In: Prosiding KONAKA Konferensi Akademik 2010, 8-9 Disember 2010, UiTM PAHANG.
An emprical study toward students' academic performance and students' residential status / Faizan Abd Jabar … [et al.]. (2012) In: PROSIDING KONAKA 2012, 5 - 6 November 2012, Gambang Resort, Kuantan, Pahang.
The inspirational and aspirational desires of Ridzuan / Sharifah Zannierah Syed Marzuki … [et al.]. (2020) ASEAN Entrepreneurship Journal (AEJ), 6 (SI). pp. 15-18. ISSN 2637-0301 (e-ISSN)
Expectations of Non-Malaysian Restaurant Managers towards Halal Certification / Sharifah Zannierah Syed Marzuki … [et al.]. (2018) ASEAN Entrepreneurship Journal (AEJ), 4 (1). pp. 181-193.
Keberkesanan sektor pengangkutan bas awam dalam memenuhi keperluan dan kehendak pengguna di Bandar Jengka, Pahang / Wan Kalthom Yahya, Irzan Ismail and Azitadoly Mohd Arifin. (2005) [Research Reports] (Submitted)
Measuring leadership practice inventory (LPI) among student representative council (SRC) at UiTM Pahang / Musramaini Mustapha, Norulhuda Tajuddin and Wan Kalthom Yahya. (2013) In: Prosiding KONAKA Konferensi Akademik (Sains Sosial) 2013, 28-29 Oktober 2013, Bukit Gambang Resort City, Gambang, Pahang, Malaysia.
The opportunities and challenges to be a shariah compliant hotel: A case of LKPP De Rhu Beach Resort / Siti Aishah Mohamad …[et al.]. (2013) In: Prosiding KONAKA Konferensi Akademik (Sains Sosial) 2013, 28-29 Oktober 2013, Bukit Gambang Resort City, Gambang, Pahang, Malaysia.
An assessment of the readiness in pursuing diploma among pre diploma students in Universiti Teknologi Mara Pahang / Sharifah Zannierah Syed Marzuki … [et al.]. (2011) In: Prosiding KONAKA Konferensi Akademik 2011, 6-7 Disember 2011, Universiti Teknologi MARA Pahang.
Marketing myopia: An interesting fact to marketers / Sharifah Zannierah Syed Marzuki and Wan Kalthom Yahya. (2005) Jurnal Gading, 9 (2). pp. 171-182. ISSN 0128-5599
Social influence and eco-label factors towards purchase intention of home products: A PLS approach / Nor Hashima Hashim ... [et al.]. (2018) Journal of Emerging Economies and Islamic Research, 6 (3). pp. 1-9. ISSN 2289 - 2559
Environmental concern and government regulations roles in influencing ecologically conscious consumer behaviour / Wan Kalthom Yahya. (2019) Academic Journal of Business and Social Sciences (AJoBSS), 3. pp. 1-17. ISSN 2590-440X
Ethnicity, social influence, eco-label and purchase intention of consumers of green home electronic products / Nor Hashima Hashim, Wan Kalthom Yahya and Siti Aisyah Asrul. (2018) Social and Management Research Journal (SMRJ), 15 (2). pp. 47-63. ISSN 1675-7017