Service quality model in determining the factors affecting user satisfaction towards GrabCar Service in Sungai Petani / Muhammad Faris Anuar Abdul Halim and Nurul Amirah Amalia Md Zulpakar

Abdul Halim, Muhammad Faris Anuar and Md Zulpakar, Nurul Amirah Amalia (2019) Service quality model in determining the factors affecting user satisfaction towards GrabCar Service in Sungai Petani / Muhammad Faris Anuar Abdul Halim and Nurul Amirah Amalia Md Zulpakar. [Student Project] (Unpublished)

Abstract

This chapter focuses on the background of the study which is the factor affecting user satisfaction towards GrabCar service in Sungai Petani. This chapter has introduced the five dimensions on services quality that will influence the user satisfaction towards GrabCar service. Besides, it emphasized the problems that arise in the GrabCar service, research background, problem statement and the objectives for this study and define the term. In addition, the hypothesis of the study, the significance of the study, and the conclusion of the chapter.

Metadata

Item Type:	Student Project
Creators:	Creators Email / ID Num. Abdul Halim, Muhammad Faris Anuar 2017290422 Md Zulpakar, Nurul Amirah Amalia 2017290136
Subjects:	H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling H Social Sciences > HF Commerce > Consumer satisfaction H Social Sciences > HF Commerce > Customer services. Customer relations
Divisions:	Universiti Teknologi MARA, Kedah > Sg Petani Campus
Programme:	Bachelor of Administrative Science
Keywords:	GrabCar; service; students; SPSS
Date:	2019
URI:	https://ir.uitm.edu.my/id/eprint/52276