Abstract
Eatty Bitty Fruits is a desserts cafe which is located in Tanjung Aru First Beach
and Second Beach that allows the entire family to have their cravenness of something
fresh, sweet and cold to be satisfied in one convenient location. Eatty Bitty Fruits will
serves local as well as foreigners by providing the cheapest and closest desserts food
they can get.
Even though there are many desserts cafe like Eatty Bitty Fruits in Sabah
especially in Kota Kinabalu, we will always excel in terms of our customer service and
production of products. We can promise our customer that we will only serve desserts
with local fruits of Sabahan, as toppings to suits our range of desserts as well as
providing a high quality customer service by serving in a quick time and giving only a
best taste of desserts.
Eatty Bitty Fruits will slowly but surely gain market share in a wide range of
competition between other market share of desserts cafe as we will strive to create a
long-term relationships between us and our precious customer. Other than that, the
location of our cafe, Eatty Bitty Fruits, will allow it to attract a lot of walk-ins customer,
regardless of whether they are local Sabahan or foreigners. People across the globe,
especially the precious tourists of Sabah will always wants lo come to our cafe it they
ever need to fulfill what they want, for example, wanting to taste the local fruits of Sabah
along with mouth watering desserts while enjoying the beautiful scenery of the beaches
of Tanjung Aru.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Darius, Elvina UNSPECIFIED Bujang, Enita UNSPECIFIED Jonli, Joaan UNSPECIFIED Stephen, Scott Steveraynus UNSPECIFIED Saidin, Mohd. Zulkarnain UNSPECIFIED |
Subjects: | S Agriculture > SB Plant culture > Fruit and fruit culture T Technology > TX Home economics > Hospitality industry. Hotels, clubs, restaurants, etc. Food service > Malaysia T Technology > TX Home economics > Food service T Technology > TX Home economics > Restaurants, cafeterias, tearooms, etc. |
Divisions: | Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management |
Keywords: | Business plan; Business management; Food and beverage; Food service |
Date: | September 2013 |
URI: | https://ir.uitm.edu.my/id/eprint/50056 |
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