Sun Luna Cafe / Siti Nur Nazira Mohd Halim

Siti Nur Nazira, Mohd Halim (2020) Sun Luna Cafe / Siti Nur Nazira Mohd Halim. [Entrepreneurship Project]

Abstract

Sun Luna Cafe is a restaurant which focuses on coffee and food production and will established a cafe shop in Kuala Lumpur, we creating a successful business that enables us to fulfill our underlying mission to nourish our neighborhood with wholesome coffee and beverages.
Sun Luna Cafe with tagline “Start with coffee, end with coffee” is located in Kuala Lumpur with adress: 150, Jalan Petaling, City Centre, 50000 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur. Kuala Lumpur is a city centre which attract a lot of people on daily basis, whereas will give a good exposure to the shop with our urban but nature-like cafe. Sun Luna Cafe serves all type of coffee to provide refreshment to the customers. Our shop is suitable for various of customers such as children, youngsters, adult, professionals and etc. Coffee and bevarages are serve with a consideration of every person tastes which make it suitable for everyone. The company will also make the drinks unique with our own signature taste that only can be savour in Sun Luna Cafe.
The business will emphasize quality products at competitive prices and will promote the business through the usage of newspaper, magazine, website and social media. The cafe will be using an eco-friendly products/packaging that are made of organic materials that can be decomposed naturally without causing any harm to the environment. The uses of eco-friendly products is not only good for the environment but also can encourage the cutomers in taking care of our nature.
Company Objectives
1. Make distinctly great tasting coffee, at reasonable price
2. Build up the community by giving back by hosting free social events
3. Create a welcoming environment around the cafe
4. Treat employees annd customers with the upmost respect
The coffee industry is flourishing globally and internationally. There is a large target market and variety of customers especially from youngsters and adult who enjoy the taste of coffee in the Kuala Lumpur area.

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