Abstract
Viet Springtime is an enterprise that sell homemade Vietnamese spring roll. The delicious and healthy Vietnamese spring roll that comes with different choices of ingredients is suitable for all stage of age. The primary goal of our business is to provide healthy and delicious homemade Vietnamese spring roll to all our customers. We offer only the best and fresh ingredient for our Vietnamese spring roll.
Moreover, all the price range of our variety of spring roll is reasonable and affordable based on the market price of the year which ranging from RM 7 to RM 9. Our target market covers all stage of age that include university students, young adults, elderly and other because Vietnamese spring roll is a known dish in Malaysia especially in the city area. Vietnamese spring roll is most popular for youngster and university student as it was an easy, healthy choice to replace rice in a single meal.
Viet Springtime also provide a delivery service or Cash on Delivery (COD) for customers if they live quite far from us. The price range is differed based on the location and how many kilometers. We charge RM 0.50 per kilometers and RM 2 to RM 3 around Petaling Jaya area and RM 5 to RM 9 in Gombak area. Because our business is online based, so we decided to use only two online platforms for our business. We utilize are Facebook and WhatsApp, both of which the majority of people choose in the online world because they have divers of people using it and easy connection to outside world faster and easier. We believe that as much as selling our homemade Vietnamese spring roll bring joys to us but also the taste of our Vietnamese spring roll is bringing the joys to our customers.
Metadata
Item Type: | Entrepreneurship Project |
---|---|
Creators: | Creators Email / ID Num. Zainal Fithri, Nur Qurratul Aini 2020869706 Sulaiman, Che Ummu Kulthum 2020884772 Johari, Jadzia Reanna 2020812796 |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing T Technology > TX Home economics > Cooking T Technology > TX Home economics > Cooking, Malay |
Divisions: | Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management |
Keywords: | Viet Springtime, Facebook, sales, marketing, Vietnamese spring roll, spring roll |
Date: | 2022 |
URI: | https://ir.uitm.edu.my/id/eprint/71799 |
Download
71799.pdf
Download (3MB)