Abstract
SAMBAL BILIS BY INCIK BISKUT is a new online business that primarily operates on the Facebook platform, where it updates and sells its products. The nature of the business is to provide FOODSERVICE to customers via online platforms such as Facebook and WhatsApp. As a result, I am the one who handles everything in terms of COD (Cash On Delivery), and I am the one who manages my Facebook and WhatsApp accounts in order to attract more customers. Together, as a businessperson, I am doing my best to make it a successful business that is well-known throughout Malaysia. Customers can enjoy the full flavors of sambal as well as the crunchiness of ikan bilis. The main idea is to sell in order to satisfy the customer's appetite during this movement control order.
This is my first venture as a business owner, and I have no prior experience in the field. However, as an entrepreneur, I continue to exert effort to ensure that my business runs smoothly. Because we are closed to universities and schools, our target customers are students, workers, women, and men. By using all type courier base on availability on the currier that can handles their deliveries to other cities. To attract customers, Sambal Bilis' social media portfolio includes soft sell, hard sell, and teaser posts.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Mohd Isnin, Muhammad Shamsulbahri 2020960231 |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Business H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing T Technology > TX Home economics > Cooking T Technology > TX Home economics > Food service |
Divisions: | Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Hotel and Tourism Management |
Keywords: | Sambal Bilis by Incik Biskut, facebook, sales, snacks, food services |
Date: | 2021 |
URI: | https://ir.uitm.edu.my/id/eprint/69038 |
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