A study on customer's satisfaction of MJSB / Mohd Yasil Elham Yahya

This research try to determined the customer's satisfaction of the services privided by MJSB in order to upgrade the company's image and also to improve the services provided. This research try determine the price competitiveness, ability to response in time to the customers , lack of marketing effort and follow up, customers perception on MJSB and delivery of the goods to the customers as the main factors that can affect the customer's satisfaction.
This research used Descriptive Research and Explotary Research because it need to gather as much information to make this research successful.
Preliminary data gather reveals that many customers are still not satisfied with the services provided by MJSB. This research also used Convenience Sampling method where the sample is being based on the decision makers of all purchasing department involves or selected in this research. The questionnaires has been administered to obtain information of customers reactions and responses. The data collected will be analyzed to test the accuracy of the hypothesis. This research used primary and secondary research to interpret the result in light of the problem to address the major conclusion and recommendation