Salade Du Jour / Julianah John ... [et al.]

John, Julianah and Bulohuk, Josepha Maria and Japli, Rayner and Minsu, Angie Imelda and Ibrahim, Nur Faziela and Awang Jual, Melissa Harry (2013) Salade Du Jour / Julianah John ... [et al.]. [Entrepreneurship Project] (Unpublished)


The name of our business venture is Salade Du Jour. We are introducing a salad based
restaurant here in Kota Kinabalu, Sabah. This is a new business in Kota Kinabalu
whereby we are specialized in serving salad as the main menu.
The word "salad" comes from the French salade of the same meaning from
the Latin salata (salty). In English, the word first appears as "salad" or "sallet" in the
14th century. Salt is associated with salad because vegetables were seasoned
with brine or salty oil-and-vinegar dressings during Roman times. The French loan
phrase du jour, meaning literally of the day, came to English in the 1960s when
restaurants started using it to highlight their daily specials (their plats du jour). Based
on the history of salad, that was how we come up with the name of our business,
Salade Du Jour .
We thought of trying to promote salad as fresh and healthy food to consume as we
realize that the society nowadays is concerned about their health. Besides that, there is
no restaurant that specialized in serving salad in Kota Kinabalu. Salad is described as
light, fresh and leafy vegetable dishes which would be a satisfying meal to customers
who loved to consume this food.
Salad may not suits the taste of some Sabahan people, however we try to create dishes
that suits their taste well so that we will have a wide range of customers. We also offer a
affordable prices for our menu.


Item Type: Entrepreneurship Project
Email / ID Num.
John, Julianah
Bulohuk, Josepha Maria
Japli, Rayner
Minsu, Angie Imelda
Ibrahim, Nur Faziela
Awang Jual, Melissa Harry
Subjects: S Agriculture > SB Plant culture > Vegetables
T Technology > TX Home economics > Nutrition. Foods and food supply
T Technology > TX Home economics > Hospitality industry. Hotels, clubs, restaurants, etc. Food service
T Technology > TX Home economics > Food service
T Technology > TX Home economics > Restaurants, cafeterias, tearooms, etc.
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management
Keywords: Business plan; Business Management; Entrepreneurship; Food service
Date: June 2013
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