Abstract
The name of this company is Talam Cafe. We chose the name "Talam Cafe"
because we produce and sell one of the types of traditional desserts, which are called
kuih talam among Malaysian. We came up with this idea because we want to promote
and commercialize our best of Malaysia's kuih talam to our citizens as well as to the
tourists.
Our cafe is located in Gaya Street. It is a very strategic place since many
tourists there as tourists are our main target market.
We started our business with the opening capital of RM 98,295 which 5 of us
equally contributed RM 87,710 and the rest RM 10, 585 by borrowing loan from
Bank Islam. Our target customers are public society such as tourists and middleincome-
people.
Our business is based on partnership, which consists of five members that hold
important positions such as, General Manager, Administration Manager, Financial
Manager, Marketing Manager and Operational Manager.
Talam Cafe is a business, which focuses on food production in Malaysia. Kuih
Talam is one of Malay traditional desserts. Differences in size and shape make them
looks interesting and suitable to serve for any occasion. The light and colourful
texture gives an opportunity for these desserts to be one of marketable product
because most of Malaysian loves sweet desserts. Moreover, the simple steps and
ingredients that we put into the kuih give lots of advantages to our company to
promote and commercialize in Malaysia.
Our business will be expected to commence on 151 November 2014. We
believe that our business has the potential to succeed. This will be realized by the full
cooperation and efforts among the partners to promote this company.
We expect that our business will become more developed in the near future
because we know that every Malaysian loves not-to-sweet-kuih-talam.
Metadata
Item Type: | Entrepreneurship Project |
---|---|
Creators: | Creators Email / ID Num. Arif, Akiff Zaqwan 2011207906 Amral Gumanty, Fitri Istiqamazahrah 2011254342 Roland @ Roslan, Nur Afiqah 2011423334 Abd Samad, Nur Rafidah 2011251678 Halimi, Sarah 2011851038 |
Subjects: | T Technology > TX Home economics > Cooking > Baking. Confectionery > Desserts, pies, and puddings. Pastry T Technology > TX Home economics > Hospitality industry. Hotels, clubs, restaurants, etc. Food service T Technology > TX Home economics > Food service |
Divisions: | Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Accountancy |
Keywords: | Business plan; Business management; Entrepreneurship |
Date: | 2013 |
URI: | https://ir.uitm.edu.my/id/eprint/47749 |
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