The satisfaction on Takaful service quality among public in Chukai, Kemaman / Faarah Asmaisa Hamad

Hamad, Faarah Asmaisa (2012) The satisfaction on Takaful service quality among public in Chukai, Kemaman / Faarah Asmaisa Hamad. [Student Project] (Unpublished)

Abstract

The introduction of this paper aims to identify the satisfaction on Takaful service quality among public in Chukai, Kemaman. By using primary data which is questionnaire method, the researcher obtained data directly from the respondents. The other data and sources are from the internet, journalist, and from the past research that is related to the study either directly or indirectly.
The researcher used responsiveness, empathy and reliability as the independent variable and the dependent variable is the customer’s satisfaction on Takaful services. The findings to the research are, all variables used are significant to the study and the most influencing factor on the customer’s satisfaction on Takaful services is reliability

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Item Type: Student Project
Creators:
Creators
Email / ID Num.
Hamad, Faarah Asmaisa
2009683156
Contributors:
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Thesis advisor
Abd Ghafar, Mohd Sabri
UNSPECIFIED
Subjects: H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
H Social Sciences > HF Commerce > Consumer satisfaction
H Social Sciences > HF Commerce > Customer services. Customer relations
H Social Sciences > HF Commerce > Business societies > Advertising > By product, profession, service, or industry, > Insurance
H Social Sciences > HG Finance > Insurance
H Social Sciences > HG Finance > Insurance > Insurance business. Insurance management
H Social Sciences > HJ Public Finance > Finance, Islamic
Divisions: Universiti Teknologi MARA, Terengganu > Dungun Campus > Faculty of Business and Management
Programme: Bachelor of Business Administration (Hons) Islamic Banking
Keywords: Customer’s Satisfaction ; Responsiveness ; Empathy ; Reliability ; Takaful Service
Date: June 2012
URI: https://ir.uitm.edu.my/id/eprint/44711
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