Abstract
Sweet Heaven Café Enterprise is a partnership-based corporation company leads by six employees that holding different important positions. This company owned by Nurul Aina Zulaikha Binti Arbain as the general manager, Nurul Anis Amira Binti Mohd Tazri as operational manager, Nurhannah Athirah Binti Norakmal as marketing manager, Nur Syasyawani Binti Mohd Hadzrami the finance manager, Nurul Aqillah Binti Zolkefle as sales manager and Nur Syamimi Binti Abd Razak as administration manager. The start-up capital is estimated to be RM243,597, from the calculation of the overall costing listed in this business plan. The company is the only beverages business that produces a drink which originated from traditional cakes. It is inspired by the various type and taste of traditional cakes. The drinks are suitable for every range of ages especially to Malay traditional cakes lover. The flavor provided in our café are nona manis, sagu signature and also strawberry pudding. The flavors came out with special toppings that makes the drinks different from others café. This business is located at 55, Jalan Uda Utama 6, Bandar Uda Utama, 81200 Johor Bahru, Johor. Sweet Heaven Café Enterprise is expected to start the business on 13th August 2020 at Bandar Uda Utama as it is one of the strategical places in Johor. Even though, it receives highest competitive from other beverages café; the business has been provided with great marketing strategy that will increase the revenue growth of the product sold. Through the well-planned business strategies, our company surely could receive high demands from the customers and this will bring the business to become one of the famous beverage’s cafe in Malaysia. The unique flavor promoted by our company will attracted customers to try and love our products and the company vision to improve the quality and taste of drink’s with special menu originated from traditional cakes and to provide the most affordable drinks with a good tasted could be achieved.
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Arbain, Nurul Aina Zulaikha 2018280422 Mohd Tazri, Nurul Anis Amira 2018679696 Mohd Hadzrami, Nur Syasyawani 2018246198 Norakmal, Nurhannah Athirah 2018411506 Zolkefle, Nurul Aqillah 2018410938 Abd Razak, Nur Syamimi 2018422166 |
| Subjects: | T Technology > TX Home economics > Cooking, Malay T Technology > TX Home economics > Cooking > Baking. Confectionery > Cakes. Cupcakes T Technology > TX Home economics > Food service |
| Divisions: | Universiti Teknologi MARA, Pahang > Jengka Campus |
| Keywords: | Beverage Café, Traditional Cake Drink, Strawberry Pudding Drink |
| Date: | 2021 |
| URI: | https://ir.uitm.edu.my/id/eprint/129464 |
Download
129464.pdf
Download (277kB)
Digital Copy
Physical Copy
ID Number
129464
Indexing
