A study of customer satisfaction towards the service quality provded by IBS Technology Sdn. Bhd. / Ernna Edayu Dul Ngajis

Dul Ngajis, Ernna Edayu (2007) A study of customer satisfaction towards the service quality provded by IBS Technology Sdn. Bhd. / Ernna Edayu Dul Ngajis. [Student Project] (Unpublished)


This study is based on the research of 'A Study of Customer Satisfaction towards the services provided by IBS Technology'. The questionnaires have been distributed 31 respondents from 11 companies who have used the services from IBS Technology. Most of the companies have been used for these services about 1 to 3 years operations. In this study researcher had done the research of identifying the level of customer satisfaction with the service quality of IBS Technology management. Service qualities in this study refer to the staffs' performance from 3 departments which are Business Development Department, Project Management Department, and Maintenance Department. There are 31 questionnaire have been distributed to the respondents in order to fill out the entire question. From the question the result will be gain after the analysis of data. Most of the respondents are company who has used the services and products from IBS Technology Sdn. Bhd. Researcher has used the Statistical Package for Social Science (SPSS) Program version 14.0. From the analysis researcher identified that there is no relationship between the customer satisfaction and service quality by using the cross tabulation for the service quality variables.



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Item Type: Student Project
CreatorsID Num. / Email
Dul Ngajis, Ernna EdayuUNSPECIFIED
Subjects: H Social Sciences > HF Commerce > Marketing > Market segmentation. Target marketing
H Social Sciences > HF Commerce > Marketing > Marketing research. Marketing research companies. Sales forecasting
H Social Sciences > HF Commerce > Consumer satisfaction
Divisions: Universiti Teknologi MARA, Melaka > Bandaraya Melaka Campus > Faculty of Business and Management
Item ID: 21398
Uncontrolled Keywords: Customer satisfaction; Service quality; Staffs' performance
URI: http://ir.uitm.edu.my/id/eprint/21398

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