Items where Author is "Mohd Kamal, Saiful Bahri"

Article

A conceptual model of online hotel booking: the role of online review and online trust towards online booking intention / Fadhlina Mahat... [ et al.]. (2020) ESTEEM Journal of Social Sciences and Humanities, 4. pp. 83-92. ISSN 2600-7274

The role of social influence model in social media marketing / Saiful Bahri Mohd Kamal... [et al.]. (2020) ESTEEM Journal of Social Sciences and Humanities, 4. pp. 93-102. ISSN 2600-7274

The effects of brand image, perceived trust and perceived risk on online booking intention: a conceptual model / Khairil Anuar Bahari... [et al.]. (2020) ESTEEM Journal of Social Sciences and Humanities, 4. pp. 203-213. ISSN 2600-7274

Issues on job mobility in restaurant industry: study on salary, work environment and promotions / Noorliza Zainol ... [et al.]. (2020) Jurnal Intelek, 15 (2): 17. pp. 174-184. ISSN 2682-9223

Monograph

Academic Nexus Program: Catalysing Research Collaboration through USU-UiTM 4–10 September 2023 / Zamri Ahmad …[et al.]. (2024) Bulletin. UiTM Global @ Office of International Affairs.

Focus group discussion UiTM-USU SRP Research Grant 5th September 2023 / Saiful Bahri Mohd Kamal … [et al.]. (2024) Bulletin. UiTM Global @ Office of International Affairs.

Menyantuni masyarakat sambil beramal / Ahmad Redhuan Abu Bakar, Siti Aisyah Tumin and Saiful Bahri Mohd Kamal. (2023) Bulletin. Faculty of Hotel & Tourism Management, UiTM Pulau Pinang.

Research Reports

Tourism in Penang: trip characteristics of international tourists / Saiful Bahri Mohd Kamal, Melinda @ Siti Asmah Yunos and Nor Asmalina Mohd Anuar. (2010) [Research Reports] (Unpublished)