Mohamed, Baderisang and Md. Yusoff, Mohd. Sukor and Rooslan, Fatin Hanani
(2022)
The challenges of online shopping / Dr. Baderisang Mohamed, Mohd. Sukor Md. Yusoff and Fatin Hanani Rooslan.
In:
FBM INSIGHTS.
Universiti Teknologi MARA, Kedah, Universiti Teknologi MARA, Kedah, pp. 36-39.
ISBN 2716-599X
Abstract
Online shopping, based on the Internet’s growth, is emerging in a fast manner. A great number of opportunities for e-vendors have arisen to create and preserve interaction with customers. Although not all customers are the same for a company, those who spend more money and buy more often are the most important ones. Consumers shop enormously online. Online shopping is rapidly gaining popularity since it provides a wide range of goods and services and a convenient purchasing environment. Online transactions have been gradually rising due to increased mobile device usage and affordable Internet access.
Metadata
| Item Type: | Book Section |
|---|---|
| Creators: | Creators Email / ID Num. Mohamed, Baderisang baderi038@uitm.edu.my Md. Yusoff, Mohd. Sukor msukor863@uitm.edu.my Rooslan, Fatin Hanani fatinhananee11@gmail.com |
| Subjects: | H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling H Social Sciences > HF Commerce > Consumer satisfaction H Social Sciences > HF Commerce > Electronic commerce |
| Divisions: | Universiti Teknologi MARA, Kedah > Sg Petani Campus > Faculty of Business and Management |
| Volume: | 6 |
| Page Range: | pp. 36-39 |
| Keywords: | Technology Acceptance Model, online shopping, customer satisfaction |
| Date: | 2022 |
| URI: | https://ir.uitm.edu.my/id/eprint/99713 |
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