Unveiling the influences: exploring factors that drive students towards entrepreneurship / Nur Aulia Hafiza Nor Yazmi ... [et al.]

Entrepreneurship has become the focal point in the Malaysian education system as it greatly aids the country in resolving socio-economic problems. The Ministry of Higher Education (MOHE) allocated a budget to propel entrepreneurship activities among university students. However, the employment rate showed that few students are interested in pursuing their careers as entrepreneurs. Thus, this study aims to determine the motivational factors that could drive students to choose entrepreneurship as their career intention. An online survey link was distributed to 200 respondents using a stratified sampling method. Three campuses were selected based on the availability of degree students under the Faculty of Hotel and Tourism Management who studied the degree programs. The campuses are UiTM Puncak Alam, UiTM Penang, and UiTM Dungun. The questionnaire consisted of five sections, which are students' demographic, entrepreneurship education, internal motivational factors, the effects of technology, and Entrepreneurship Intention. A total of 212 usable responses were received and analysed using SPSS v26, descriptive analysis and multiple regression were used to test the strength of the relationships of the variables. The results showed that there is a strong positive linear relationship between entrepreneur mindset and entrepreneur intention, with the value r = 0.876 that could have driven the students' career intention in the entrepreneurship field. This finding may help curriculum developers and policymakers generate opportunities for students to participate in the business, especially while on campus.