Abstract
My Cheesekut is a partnership and operates on 2 June 2023. The business is categorized in food and beverage products which is dessert . The main target that is set by the business is people who use social media and people live in Puncak Alam. The price is affordable despite that the best quality of ingredients is used to ensure the quality guarantee of the products deliver to the customers. This portfolio consist Facebook posting of three main parts, teaser post, hard sell post, and soft sell post. In Facebook Posting Teaser, the busimess has not yet delivers the real products and just makes a sneakpeak posting to make audiences curious and updated. As for Facebook Posting Hard Sell, the real products with detail like the name of the products, price, payment, and how to purchase. My Cheesekut use direct link to Whatsapps chat for order to purchase and any enquiry because it is an easy way to communicate through the chat. Lastly, Facebook Posting Soft Sell, My Cheesekut post a pictures and videos to educate and give information to audiences about cheese.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Insol, Genveana Laura 2022831292 Sadan, Muhammad Syakirin 2022830968 |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty T Technology > TX Home economics > Cooking > Baking. Confectionery > Desserts, pies, and puddings. Pastry |
Divisions: | Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management |
Keywords: | My Cheesekut, Entrepreneur, Facebook |
Date: | 2023 |
URI: | https://ir.uitm.edu.my/id/eprint/85563 |
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