The image of librarian: an investigation on the perception among Bachelor Administration (BAS) students UiTM Kedah / Nurul Mardiyah Ramlee

Ramlee, Nurul Mardiyah (2010) The image of librarian: an investigation on the perception among Bachelor Administration (BAS) students UiTM Kedah / Nurul Mardiyah Ramlee. [Student Project] (Submitted)

Abstract

Purpose of this study is to investigate the perception of BAS student's towards librarians. The result of study will change cultural image or perception of image of the librarian. Besides, the purpose is to educate users the actual role and responsibility of librarian and to state that librarian is not library assistant. This study also identify the librarians skills and competencies and stereotypical librarian.

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Item Type: Student Project
Creators:
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Ramlee, Nurul Mardiyah
2008405524
Subjects: H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
H Social Sciences > HF Commerce > Consumer satisfaction
Divisions: Universiti Teknologi MARA, Kedah > Sg Petani Campus
Programme: Information Management
Keywords: Librarian, stereotypical, library
Date: 2010
URI: https://ir.uitm.edu.my/id/eprint/82509
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