Abstract
MyKimchi provides a high quality of halal homemade Kimchi. Kimchi is Korean’s most famous side dish where they eat it almost every day. Due to the K-Wave/Korean Hallyu in Malaysia, Kimchi demand keep increasing especially for the halal version.
Placed in Selangor, this business started their journey on February 2021. MyKimchi is a small business where it is being manage by myself, Amirah Asyikin Binti Azman. I have also created a Facebook account as a way to expand my business. Through this class, I learn how to post for a business such as posting teaser, soft sell and hard sell as well.
Besides, MyKimchi emphasize the quality of their products and services as their marketing strategy. MyKimchi offers a high-quality homemade Kimchi with a very affordable price for every customer.
Customers at MyKimchi are vary from all age, gender, as well as religion and race. MyKimchi also provides postage and home delivery which offers a great choice especially for our busy customers. We sell a variety types of fresh homemade Kimchi such as Spring Onion Kimchi, Napa Cabbage Kimchi, and Radish Kimchi.
Last but not least, I am putting a high commitment promoting my products through social media with a high-quality services and products. Everyone deserves to taste the freshness of these homemade Kimchi.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Azman, Amirah Asyikin 2020967777 |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Business H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing T Technology > TX Home economics > Cooking T Technology > TX Home economics > Food service |
Divisions: | Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management |
Keywords: | MyKimchi, facebook, sales, Kimchi, Korean food |
Date: | 2021 |
URI: | https://ir.uitm.edu.my/id/eprint/68596 |
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