Taxonomy of mobile phone usage among Malay population in Segamat / Shaifudin Sulaiman ... [et al.]

Sulaiman, Shaifudin and Hashim, Nur Hayyu Hams and Mohd Hairullah, Siti Fatimah and Manap, Zulaida (2014) Taxonomy of mobile phone usage among Malay population in Segamat / Shaifudin Sulaiman ... [et al.]. [Student Project] (Unpublished)

Abstract

The case study contains a full research about the activities being done by the Malay residents in Segamat on their mobile phone from different groups of age which started with the age 7-12, 13-19, 20-30, 31-40, and 40 years old and above. Segamat located in the north of the state of Johor in Malaysia and bordering Negerj Sembilan on the west while Pahang on the north. It was located roughly 172 kilometres from Johor Bahru, the capital city of Johor State. There were variety of communities in Segamat consist of Malay, other Bumiputera, Chinese, India, others and Non-Malaysian citizens. It this research also the researchers provide the data analysis collected from the research which explained the pattems of mobile phone usage among the Malay population in Segamat which the researchers focused at Batu Anam
Keywords: Mobile phone, Segamat, Malay population

Metadata

Item Type:	Student Project
Creators:	Creators Email / ID Num. Sulaiman, Shaifudin 2012763163 Hashim, Nur Hayyu Hams 2012161497 Mohd Hairullah, Siti Fatimah 2012368421 Manap, Zulaida 2012992491
Contributors:	Contribution Name Email / ID Num. Thesis advisor Mat Kamal, Siti Nuur Ila UNSPECIFIED Thesis advisor Shafie, Zailanie UNSPECIFIED
Subjects:	H Social Sciences > HE Transportation and Communications > Telecommunication industry. Telegraph H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling H Social Sciences > HF Commerce > Consumer satisfaction
Divisions:	Universiti Teknologi MARA, Johor > Segamat Campus > Faculty of Information Management
Programme:	Bachelor of Information Science (Hons) Record Management
Keywords:	Mobile phone; Segamat; Malay population
Date:	2014
URI:	https://ir.uitm.edu.my/id/eprint/66547