Ani Food Legacy / Nurul Anis Qistina Nordin ... [et al.]

Nordin, Nurul Anis Qistina and Mohd Akil, Nur Hidayah and Mohd Hidzir, Aimi Suhaili and Mohd Norri, Nur Sulaiha and Rosli, Nurul Natasya (2021) Ani Food Legacy / Nurul Anis Qistina Nordin ... [et al.]. [Entrepreneurship Project] (Unpublished)

Abstract

Ani Food Legacy was founded and established in 2000 by Norani bt. Md Nor. Located at Sekinchan, Selangor. Initially, she only opened a small stall selling dodol and wajik by the roadside, and by that time, Ani Food Legacy was known as Dodol Ani. The magnificent and uniqueness of Ani Food Legacy is still there to this day and the company still maintains the same delicious taste even though they are using a modern machine instead of using the traditional machine. They are using this modern machine because this company received a lot of demand from the customers. It has been important to the founder, Norani, and her son, Shahrin Azhar b. Rasidi took over the family business to ensure that they maintain the authenticity and taste of both their products. Not just that, in 2016, a myriad of dodol flavors were made available by Ani Food Legacy to make sure the customer taste it differently and found it special because variety is better so that even now it will be better than any other place than Dodol Ani.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Nordin, Nurul Anis Qistina
2020865468
Mohd Akil, Nur Hidayah
2020896604
Mohd Hidzir, Aimi Suhaili
2020844198
Mohd Norri, Nur Sulaiha
2020957367
Rosli, Nurul Natasya
2020952345
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Business
T Technology > TX Home economics > Cooking, Malay
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management
Keywords: Ani Food Legacy, case study, company, dodol, wajik, traditional food, Malay food, Dodol Ani
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/61313
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