Café Jiwa Kopi & Bingsu / Wan Natasha Wan Naziron

Wan Naziron, Wan Natasha (2020) Café Jiwa Kopi & Bingsu / Wan Natasha Wan Naziron. [Entrepreneurship Project] (Submitted)

Abstract

Regarding to fulfill Fundamental of Entrepreneurship (ENT300) course requirement, we need to carry out a case study. During a case study, I need to collect and seeking all the information about the company to complete this case study, so we decide to contact JIWA KOP I& BINGSU Café staff to get full information about JIWA KOPI & BINGSU Café. I have contact and communicate with its staff thru the WhatsApp application because there is no face to face interview is allowed due the pandemic COVID-10. Form this way I can find out the background of the business, profile of entrepreneur, organizational structure, type of business model, products or services marketing and operational strategy. Other than that, I also enable to analysis the business and the characteristics of entrepreneur by using Personal Entrepreneurial Competencies (PECs) through case study.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Wan Naziron, Wan Natasha
2018409452
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Mat Rusok, Nur Hazelen
UNSPECIFIED
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Consumer satisfaction
H Social Sciences > HF Commerce > Customer services. Customer relations
Divisions: Universiti Teknologi MARA, Kelantan > Machang Campus > Faculty of Administrative Science and Policy Studies
Keywords: Café Jiwa Kopi & Bingsu , Fundamentals of Entrepreneurship, Offline Food Services.
Date: 21 November 2020
URI: https://ir.uitm.edu.my/id/eprint/59154
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