Entrepreneurial website project “www.BusinessLetter4You.com” / Akmal Syaifudin Kaharudin ... [et al.]

Kaharudin, Akmal Syaifudin and Gafar@Abd Ghaffar, Siti Zuraina and Misman, Juritah (2021) Entrepreneurial website project “www.BusinessLetter4You.com” / Akmal Syaifudin Kaharudin ... [et al.]. In: International Exhibition & Symposium on Productivity, Innovation, Knowledge, Education & Design (i-SPiKe 2021). (Submitted)

Abstract

Graduates often lack the capability and soft skills critical to the modern business environment. According to Ruzaimi Mat Rani (2019), about 75 percent of project management is ineffective due to ineffective communication skills. Essentially, one of the most common incapabilities of our graduates to perform effectively in the real business environment is poor writing skills. Examples of poor writing skills include spelling errors, incorrect grammar and confusing messaging (Thompson, 2019). Poorly written business letters produce various negative results such as low productivity, poor customer satisfaction and loss of revenue. Moreover, there is insufficient material and information related to business letters on the Internet usable for the Malaysian contexts. In addition, it is observed that none of the current websites highlight sample material documents which could be referred to as guidelines specifically for business communication documents in Malaysia, resulting in a language barrier problem
for the Bumiputras in expanding their businesses. Hence, our proposed website project called the “www.BusinessLetter4You.com: solving your business letters hassles” is created to solve all of the issues mentioned above. www.BusinessLetter4You.com is a website project aimed to be a platform which offers assorted guides and examples on different types of business letters while providing proofreading and translation services inclusively for business letters in Malaysia. This website project is to provide assistance for students or graduates to utilize in improving their writing skills and better prepare themselves for the workplace.

Metadata

Item Type: Conference or Workshop Item (Paper)
Creators:
Creators
Email / ID Num.
Kaharudin, Akmal Syaifudin
akmalpudin21@gmail.com
Gafar@Abd Ghaffar, Siti Zuraina
zuraina822@uitm.edu.my
Misman, Juritah
juritah744@uitm.edu.my
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Executives. Executive ability. Industrialists
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Organizational behavior. Corporate culture
Divisions: Universiti Teknologi MARA, Kedah > Sg Petani Campus
Event Title: International Exhibition & Symposium on Productivity, Innovation, Knowledge, Education & Design (i-SPiKe 2021)
Page Range: pp. 168-173
Keywords: Workplace communication, writing, letters, website, webpage
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/56468
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