Abstract
Our group has decided to choose a cup cakes marketing for our business as cup cakes demand in the market is quite convincing for us to get profit from it. We decided to name our company as 'Go Delicious Cafe'. Since we lay emphasis on selling different types of cup cakes in terms of its' flavors, colors, shapes and sizes, we decided to open a cafe and selling cup cakes for our main dishes. We will be selling our cup cakes according to the society's famous favorites at time to time. Besides we will take orders from customers for their events such as weddings, birthday, farewell and many more parties. One of the specialties of our business is that, we can make the cup cakes according to the themes of the events. For example, for valentines party, we can make the cup cakes with a the shape of a heart colored in red, white, pink and purple, suits to the theme of the event.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Rayner, Joan Alesha 2008267078 Betly, Elvy Fairuziana 2008294004 Joannes, Valenie Jossie 2008294006 Mohd Ali, Rosefadzilah 2008293988 Mohd Yusof, Nor Shazwani 2008267224 |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Decision making H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification H Social Sciences > HF Commerce > Marketing > Malaysia T Technology > TX Home economics > Cooking > Baking. Confectionery > Cakes. Cupcakes |
Divisions: | Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Administrative Science and Policy Studies |
Keywords: | Business plan; Business management; Entrepreneurship |
Date: | 2010 |
URI: | https://ir.uitm.edu.my/id/eprint/54838 |
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