Principle of Entrepreneurship subject is compulsory for student in semester 5. In this assignment, each of students are required to choose a product as their business and compose social media portfolio through Facebook page as the platform to run online marketing campaign. This is an individual project.
By utilizing Facebook as the marketing purpose, the students have to provide the created Facebook page, customizing URL Facebook page, teaser posting, copywriting on hard sell and soft sell, and support the posting with good graphic for the online marketing.
Students also required to register in go-ecommerce system to get access with online module by MDEC. Lecturer also have to register go-ecommerce portal to enable the student to choose the name of the lecturer who taught when fill up the go-ecommerce.
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Abdul Aziz, Abbidah Khadijah 2020986399 |
| Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing T Technology > TX Home economics > Cooking, Malay T Technology > TX Home economics > Food service |
| Divisions: | Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Art and Design |
| Keywords: | facebook, sales, Leeya's Kitchen, food |
| Date: | 2021 |
| URI: | https://ir.uitm.edu.my/id/eprint/53416 |
- Edit Item
![[thumbnail of 53416.pdf]](https://ir.uitm.edu.my/style/images/fileicons/text.png)
53416.pdf
Digital Copy
Physical Location
- Bilik Koleksi Harta Intelek, Unit Terbitan Bersiri dan Elektronik | PTAR Puncak Alam
Item Status
