ENT 530 Social Media Portfolio: Chew & Berry / Mohamad Zulhaziq Abdul Razak

Abdul Razak, Mohamad Zulhaziq (2021) ENT 530 Social Media Portfolio: Chew & Berry / Mohamad Zulhaziq Abdul Razak. [Entrepreneurship Project] (Unpublished)

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Abstract

CHEW & BREW is a retail sole proprietorship business that sells biscuits, cookies and tea either through our shop which is located in Shah Alam or through our online channel which is Facebook. CHEW & BREW aims to cater to the demographic that is present within the area of Shah Alam, particularly teenagers and students within the age of 10 to 20 years.
CHEW & BREW was established at early November of 2020. Our cafe is located at 6, Jalan Sena 3/13A, Seksyen 3, 40000 Shah Alam, Selangor. That location provides us the strategic advantage in catering to the students because they are studying in a school located not far from our cafe. To do that, we offer our products at an affordable price and offer discounts on occassion to entice them to purchase our products.

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Item Type: Entrepreneurship Project
Creators:
Creators
Email
Abdul Razak, Mohamad Zulhaziq
2020975503
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
H Social Sciences > HF Commerce > Marketing
T Technology > TX Home economics > Nutrition. Foods and food supply
T Technology > TX Home economics > Nutrition. Foods and food supply > Beverages > Tea, coffee, cocoa, etc.
T Technology > TX Home economics > Cooking > Baking. Confectionery > Cookies
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Accountancy
Item ID: 49138
Uncontrolled Keywords: facebook, sales, biscuits, cookies, tea, beverage
URI: https://ir.uitm.edu.my/id/eprint/49138

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  • Bilik Koleksi Harta Intelek, Unit Terbitan Bersiri & Elektronik, PTAR Puncak Alam
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