ENT 530 Social media portfolio: hanna cuppy cakes / Alia Suhanna Radzuan

Radzuan, Alia Suhanna (2021) ENT 530 Social media portfolio: hanna cuppy cakes / Alia Suhanna Radzuan. [Entrepreneurship Project] (Unpublished)

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Abstract

Firstly, for this Social Media Portfolio, I have chosen to sell cupcakes because I am attracted to the decoration of the cupcakes itself. Moreover, people nowadays tend to search for something that are sweet for their tooth so cupcakes is one of the foods that definitely will attract people to buy it.
This social media portfolio assignment contains information of the business of Hanna Cuppy Cakes which is owned by Alia Suhanna Binti Radzuan that was established since 20th October 2020 and it is located at No. 35, Jalan AU5D/9, Lembah Keramat, Kuala Lumpur. Hanna Cuppy Cakes is a business that provide unique combination of flavours and beautiful decoration of cupcakes with a reasonable price and a high-quality product. There are variety of flavours for cupcakes that are sell by Hanna Cuppy Cakes which are Strawberry Shortcake Cheesy Cuppy Cake, Biscoff Cuppy Cake, Lemon Blueberry Cuppy Cake, Carrot Cuppy Cake, Strawberry Santa Hat Cuppy Cake and Unicorn Cuppy Cake. Furthermore, Hanna Cuppy Cake also take order based on the customer preference itself.
Moreover, in this portfolio, it also includes the total number of 10 teaser, 17 hard sell, 16 soft sell and 19 frequency of posting that are posted by Hanna Cuppy Cakes in their Facebook page. From all the post in their Facebook page, the customers are able to know their business, products and the list price for each product.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email
Radzuan, Alia Suhanna
2020963651
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty > Malaysia
H Social Sciences > HF Commerce > Business. Business enterprises. General works, treatises, and textbooks
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
H Social Sciences > HF Commerce > Marketing
T Technology > TX Home economics > Nutrition. Foods and food supply
T Technology > TX Home economics > Cooking > Baking. Confectionery
T Technology > TX Home economics > Cooking > Baking. Confectionery > Cakes. Cupcakes
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management
Item ID: 46328
Uncontrolled Keywords: Facebook, sales, cakes
URI: https://ir.uitm.edu.my/id/eprint/46328

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  • Bilik Koleksi Harta Intelek, Unit Terbitan Bersiri & Elektronik, PTAR Puncak Alam
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