Consumer satisfaction toward online shopping among students at UiTM Seremban / Shikh Muhammad Norhisham Shikh Hassan

Shikh Hassan, Shikh Muhammad Norhisham (2017) Consumer satisfaction toward online shopping among students at UiTM Seremban / Shikh Muhammad Norhisham Shikh Hassan. [Student Project] (Unpublished)

Abstract

There are eight domain of consumer satisfaction towards online shopping, namely website design, security, information quality, payment method, e-service quality, product quality, product variety and delivery service. The purpose of this study is to identify the consumer satisfaction towards online shopping between gender and faculties. A total of 396 respondents which students at UiTM Seremban. The collected data were tested with the descriptive, independent t-test and One-way ANOVA . Independent t-test is to determine consumer satisfaction towards online shopping among students between genders. While One-way ANOVA is to examine consumer satisfaction towards online shopping among students between faculties.

Metadata

Item Type:	Student Project
Creators:	Creators Email / ID Num. Shikh Hassan, Shikh Muhammad Norhisham UNSPECIFIED
Contributors:	Contribution Name Email / ID Num. Thesis advisor Radzuwan, Dr. Radzliyana UNSPECIFIED
Subjects:	H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling H Social Sciences > HF Commerce > Consumer satisfaction L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA > Negeri Sembilan
Divisions:	Universiti Teknologi MARA, Negeri Sembilan > Seremban Campus > Faculty of Sport Science and Recreation
Programme:	Bachelor of Sports Management (Hons.)
Keywords:	Consumer satisfaction, online shopping, students, UiTM Seremban
Date:	2017
URI:	https://ir.uitm.edu.my/id/eprint/45912