Fruithiees Food Truck / Mohd Azrul Abd Rajak ... [et al.]

Abd Rajak, Mohd Azrul and Simon, Missy and Sumbing, Azlinarichel and Majawai, Easther V. and Kee Mohd Yasin, Kee Azryn Aida (2015) Fruithiees Food Truck / Mohd Azrul Abd Rajak ... [et al.]. [Entrepreneurship Project] (Unpublished)


First of all, the name of our company is the Fruithiees Food Truck and the nature of
our business is partnership. Our main activity is the food production and services.
Our business aim is to provide peoples with fast food and beverages.
The reason why we want to start toe business is because we saw toe trend of food
business nowadays in overseas which is toe moving food truck business. We saw
the opportunity of this business if we start it in Malaysia because tots kind of
business is very new in this country.
After studying this business with ail members, we decided to do toe business plan
about this kind of business. We all agreed to apply toe system of moving truck
business in Malaysia, and our starting point is in Kota Kinabalu Sabah. We also
decided to sell fast food as our product in our very simple observation, we saw that
our snack food product have high demand in market so we finally agreed to sell
snack food based on fruit as our main product.
Our business premise will be located at Indah Permai, Jatan Sepanggar Kota
Kinabalu and toe business will operate all around toe Kota Kinabalu district. The
estimated time to begin our business will be on according to our partnership
agreement made on.
The purpose of writing this whole business plan is to convince the venture capitalist
investors, and bankers in order to raise our capital and obtain a specific amount of
loan for toe beginning of our business. This business plan is to written for the
guideline purpose of day-to-day management of business.


Item Type: Entrepreneurship Project
Email / ID Num.
Abd Rajak, Mohd Azrul
Simon, Missy
Sumbing, Azlinarichel
Majawai, Easther V.
Kee Mohd Yasin, Kee Azryn Aida
Subjects: H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification
T Technology > TX Home economics > Food service
T Technology > TX Home economics > Restaurants, cafeterias, tearooms, etc.
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management
Keywords: Business plan; Business management; Entrepreneurship
Date: 2015
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