Delicious Luk-Luk / Shieralyn Mosiun... [et al.]

Mosiun, Shieralyn and Mobinsil, Marjorie Jinivia and Lukan, Alexi Christivia and Lazarus, Stella Christilah (2016) Delicious Luk-Luk / Shieralyn Mosiun... [et al.]. [Entrepreneurship Project] (Unpublished)


Delicious Luk Luk is a food truck service that sells variety of foods with a
cheap price to the consumers. Our food truck will be in two different places at
noon and night, since we are targeting the low income people and University
students from UiTM Kota Kinabalu, Politeknik Sepanggar, lnstitut Kemahiran
Mara Sepanggar and other institutes nearby Sepanggar, we will start our
business at Indah Permai Sepanggar because it is the most strategic location
and it is easier for our customers to find our food truck there. Our business
will move to Tanjung Aru beach at night. We decided to open our business
there because Tanjung Aru beach is one of the main attractions in Kota
Kinabalu and lots of people will visit Tanjung Aru beach every day and we
saw an opportunity to attract more customers there.
The main products that we will produce are economy rice and Luk Luk. We
have chosen to produce economy rice because "food truck service" has been
a very popular business in Kota Kinabalu over the year and we wanted to
make something unique by producing economy rice as our main product
since none of the other food truck services served as one of their menus.
Other than that, we also offer delivery service to our customers without any
charge. The delivery service will be done at any time in a day since we have
our own transportation other than the food truck, this will make it easier for us
to make our delivery service at any time. That is what makes our business
unique because one of our missions is to satisfy our customers' wants and


Item Type: Entrepreneurship Project
Email / ID Num.
Mosiun, Shieralyn
Mobinsil, Marjorie Jinivia
Lukan, Alexi Christivia
Lazarus, Stella Christilah
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification
T Technology > TX Home economics > Cooking
T Technology > TX Home economics > Food service
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Hotel and Tourism Management
Keywords: Business plan; Business management; Entrepreneurship; Food truck
Date: 2016
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