Case Study : Bukit Bunga Crystal Ice Sdn Bhd / Nur Nabihah Mohammad Salleh

Mohammad Salleh, Nur Nabihah (2020) Case Study : Bukit Bunga Crystal Ice Sdn Bhd / Nur Nabihah Mohammad Salleh. [Entrepreneurship Project] (Unpublished)

Abstract

Bukit Bunga Crystal Ice Sdn Bhd have been established on 1st January 1998. The company ran by Mr Hj Wan Rosdi Bin Hj Wan Yusoff. He started the company at Bukit Bunga Tanah Merah, Kelantan. The company focused on processing and selling ice tubes around Kelantan. The plant was originally operating at No. 80 Kg Bukit Bunga, Tanah Merah, Kelantan with only one tube processing machine (Vogt type capable of producing 4 tonnes of product only) and a transport truck for the purpose of delivering the product to customers.
In the short term, the plant has grown and is beginning to grow strong. Until now, the manufactured tabular ice product has dominated the market throughout Kelantan. As a result of increasing market demand, the plant management has purchased several other tube ice processing machines to meet market demand and also to enhanced the competitiveness of the existing tube ice processing factories in the state of Kelantan. However, Bukit Bunga Crystal Ice Sdn Bhd are still the largest tabular ice maker in Kelantan

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Mohammad Salleh, Nur Nabihah
2017627874
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Wan Mustafa, Wan Masnieza
UNSPECIFIED
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HD Industries. Land use. Labor > Manufacturing industries
T Technology > TX Home economics > Cooking > Baking. Confectionery > Confectionery > Ice creams and ices
T Technology > TX Home economics > Hospitality industry. Hotels, clubs, restaurants, etc. Food service
Divisions: Universiti Teknologi MARA, Kelantan > Kota Bharu Campus > Faculty of Computer and Mathematical Sciences
Keywords: Bukit Bunga Crystal Ice Sdn Bhd, Ice Tube Process, Ice Manufacturers
Date: 30 June 2020
URI: https://ir.uitm.edu.my/id/eprint/38921
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