Sitespectrum: a multi-criteria decision support system for real estate site evaluation using AHP

Prior to the development of certain real estate projects, developers will search for a quality site that is suitable for their proposed project. This project is aimed at developing an assessment model that can identify the quality level of a development site, and therefore assists in decision making process. Through a combination of literature review, expert opinions, and statistical analysis, the research develops a framework for prioritizing these components based on their relative importance. To develop the assessment model, firstly, a list of factors that contribute to the quality of site were identified from the literatures. Secondly, the factors were arranged in the hierarchy form suitable for AHP analysis. Thirdly, the final hierarchy was developed and validated by two (2) real estate experts. The AHP analysis will prioritize the factors that contribute to the site quality, subsequently developing the assessment model that can be used to measure the site quality in index form. The final AHP model consists of three (3) levels; Criteria level 1 (three (3) components, Sub-criteria level 2 (eleven (11) components) and Factors level 3 (thirty-eight (38) components. The findings of this study provide valuable insights for real estate developers, investors, and policymakers in making informed decisions regarding site selection and development.