Abstract
January 2023, KPDN has launched the Menu Rahmah Program in partnership with strategic partners Food Shop Operators (Cooking) and the Association of Restaurant and Food Stall Operators. Participants in the Menu Rahmah Programme have committed to providing daily meals (lunch or dinner) for a price that does not exceed RM 5 per meal. The meals in the Menu Rahmah Program typically include one type of vegetable and either chicken or fish as the protein component. As Menu Rahmah grows in popularity and becomes a key part of Malaysia's social welfare initiatives, its execution, impact, and efficacy must be evaluated. Understanding the opinions and experiences of both consumers and stakeholders can provide useful insights into improving project outcomes and addressing potential issues. Therefore, studied have been done to collect detailed information on the experiences, views, and issues associated with Menu Rahmah. From the studies, most of the respondents agree and satisfied with the Menu Rahmah that is launch by the government. Almost all respondents agree that Menu Rahmah are very helpful in reducing their financial burden. In conclusion, Menu Rahmah is one of the good initiative launch by the government to help Malaysian people reduce their financial problem and government should oblige all food stall around Malaysia to provide at least one Menu Rahmah in their menu.
Metadata
| Item Type: | Book Section |
|---|---|
| Creators: | Creators Email / ID Num. Azmi, Muhammad Danial Iman UNSPECIFIED Mohd@Abd Rahman, Muhammad Faeez UNSPECIFIED Shahrin, Muhammad Irfan Farhan UNSPECIFIED Azahar, Khairul Azman Shah UNSPECIFIED Ahmad, Nur Intan Syafinaz 265395 |
| Subjects: | H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling T Technology > TX Home economics > Food service |
| Divisions: | Universiti Teknologi MARA, Johor > Pasir Gudang Campus > College of Computing, Informatics and Mathematics |
| Volume: | 1 |
| Page Range: | pp. 85-89 |
| Keywords: | Menu Rahmah, Financial, Meal, Price |
| Date: | 2023 |
| URI: | https://ir.uitm.edu.my/id/eprint/130459 |
