The study of client perception on training service quality provided by Time Engineering Berhad

As we know that, TIME Engineering is directly interact with publics, so as a service marketing provider the main problem is in satisfying the needs and wants of each of them. Therefore, this study is concentrate to measure the quality of TIME Engineering services by taking on the service quality dimension concept proposed by Parasuraman, Zeithmal, and Berry. The service quality will examine based on five dimensions namely:

Tangibles s Reliability
Responsiveness
Assurance
Empathy

- Appearance of physical elements
- Dependable, accurate performance
- Promptness and helpfulness
- Competence, courtesy, credibility and security
- Easy access, customer understanding

From the finding, the service quality ranking perceives by respondents towards TIME Engineering services doesn’t match to the SERVQUAL model ranking. This shows that although some respondents satisfied with the services offered but dissatisfactory feeling also occurred in certain part. If TIME Engineering Berhad providing excellent services, there is no reason why customers must have this feeling.