Halal awareness among non-muslims in gardenia bakeries (KL) sdn. bhd

Salim, Syamimi and Ibrahim, Nurshahira and Md Aris, Muhamad Azlan (2024) Halal awareness among non-muslims in gardenia bakeries (KL) sdn. bhd. GADING (Online) Journal for Social Sciences, 27 (01): 2. pp. 10-15. ISSN e-ISSN 2600-7568

Abstract

This research delves into the significance of halal certification in Malaysia‟s food industry, particularly focusing on non-Muslim perspectives at Gardenia Bakeries (KL) Sdn. Bhd. Halal certification plays an important role in the food and beverage industry in Malaysia. It serves as a guarantee of religious compliance, safety, and hygiene for food products. The findings of this study provide insights into the level of halal awareness among non-Muslims and its impact on their acceptance of halal food. The results highlight the level of understanding and awareness among non-Muslims regarding halal practices. Therefore, the relevant authorities can develop a comprehensive halal awareness program to emphasize the importance of halal certification to consumers, regardless of their race or religion.

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Salim, Syamimi
UNSPECIFIED
Ibrahim, Nurshahira
shahiraibrahim@uitm.edu.my
Md Aris, Muhamad Azlan
UNSPECIFIED
Subjects: H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification
H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification > Malaysia
Divisions: Universiti Teknologi MARA, Pahang > Jengka Campus
Journal or Publication Title: GADING (Online) Journal for Social Sciences
UiTM Journal Collections: UiTM Journals > Gading Journal for the Social Sciences (GADINGSS)
ISSN: e-ISSN 2600-7568
Volume: 27
Number: 01
Page Range: pp. 10-15
Keywords: Halal awareness, Halal certification, Concept of halal, Non-Muslim consumers, Factors affecting consumers
Date: 2024
URI: https://ir.uitm.edu.my/id/eprint/114165
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