Items where Author is "Sumarjan, Norzuwana"

Article

Customer’s acceptance, usage and M-satisfaction of Mobile Hotel Reservation Apps (MHRA) / Mohd Noor Ismawi Ismail...[et al.]. (2017) Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 9 (2). pp. 1-18. ISSN 1985-8914 ; 2590-3837

A preliminary study on the benefits of loyalty programs in Malaysian city hotels / Jazira Anuar, Norzuwana Sumarjan and Salleh Mohd Radzi. (2013) Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 5 (2). pp. 51-63. ISSN 1985-8914 ; 2590-3837

Determinants of customer acceptance and usage of mobile hotel reservation apps (MHRA): An exploratory factor analysis / Mohd Noor Ismawi Ismail ... [et al.]. (2020) Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 12 (1). pp. 1-17. ISSN 1985-8914 ; 2590-3837

The mediating role of competitive intelligence on organizational culture and hotel performance: a proposed theoretical framework / Dian Aszyanti Atirah Mohd. Asri, Ainul Mohsein Abdul Mohsin and Norzuwana Sumarjan. (2022) Jurnal Intelek, 17 (2): 4. pp. 35-51. ISSN 2231-7716

The usage intention of chatbot technology in hospitality and tourism industry: customers’ perspective / Norzuwana Sumarjan ... [et al.]. (2023) Journal of Tourism, Hospitality and Culinary Arts, 15 (1). pp. 206-224. ISSN 1985-8914 ; 2590-3837

Travellers’ perception on airline alliances perceived value / Nor Hisyam Seliman, Norzuwana Sumarjan and Salleh Mohd Radzi. (2023) Journal of Tourism, Hospitality and Culinary Arts, 15 (1). pp. 225-249. ISSN 1985-8914 ; 2590-3837

The challenges of teaching, learning and assessment in culinary program via open and distance learning / Norzuwana Sumarjan, Fikri Hanif Muhamad and Ruzaini Ahmad Rashdaini Basha. (2023) Journal of Tourism, Hospitality and Culinary Arts, 15 (2). pp. 205-226. ISSN 1985-8914 ; 2590-3837

The marketing mix strategy to promote local Malaysian food: from the perspective of SME restaurant business / Arina Aqilah Sukur, Norzuwana Sumarjan and Mohd Hairi Jalis. (2024) Journal of Tourism, Hospitality and Culinary Arts, 16 (1). pp. 203-218. ISSN 1985-8914 ; 2590-3837

Work-based Learning (WBL) hospitality graduates attachment: industry perspectives / Jazira Anuar, Norzuwana Sumarjan and Mohd Onn Rashdi Abd Patah. (2024) Journal of Tourism, Hospitality and Culinary Arts, 16 (1). pp. 585-596. ISSN 1985-8914 ; 2590-3837

How online hotel reviews affect consumer booking decisions / Amal Syafiqah Che Mohd Ruzima ... [et al.]. (2024) Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 16 (2). pp. 150-167. ISSN 1985-8914 , 2590-3837

Organizational justice: unveiling best practice in the hospitality realm / Nurfatihah Mazlan, Norzuwana Sumarjan and Wan Hayati Wan Bujang. (2024) Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 16 (2). pp. 168-184. ISSN 1985-8914 , 2590-3837

Book Section

Efficient Accommodation Coordination System (EACS) / Maimunah Sulaiman ... [et al.]. (2012) In: RIID 2012: Innovation For Sustainable Growth. Bahagian Penyelidikan dan Jaringan Industri, UiTM Melaka, Alor Gajah, Melaka, p. 58. (Unpublished)