Proton Sdn Bhd Tanjong Malim / Saidatul Syamimi Saifuzzaman

All students who took the Bachelor of Business Administration (Hons.) Finance (BA242) course are required to complete subject MGT666, the code for Internship subject, in order to graduate. Regarding to that subject, I took my industrial training at Proton Sdn. Bhd., Tanjong Malim, Perak. The internship training began on March 1, 2023, and ended on August 15, 2023, for a period of 24 weeks.
Start with the student’s profile, followed by the company's profile, which includes name, location, background, vision, mission, objectives, and goals, organizational structure, and product or service. Then continue with Training’s reflection in Part 4, followed by SWOT (Strengths, Weaknesseses, Opportunities, and Threats) Analysis with discussion and recommendation on SWOT. Then I closed with a conclusion and a summary of the report I made.
This report focused on the SWOT Analysis that I acquired during my training. For strength, I elaborate on producing an affordable car and a great working environment. For weaknesses, I discuss losing experienced workers and a shortage of manpower. For opportunity, I elaborate on the topic of Penjana Tax Relief and the development of Proton’s home-grown Electric Vehicle. Lastly, for threat, I discuss the increase in vehicle prices and the intense rivalry between car brands.
All the observations and any recommendations to the organization are discussed in detail. I have elaborated on Part 6, discussion and recommendation, by discussing how I observe the situation in the company, how it impacts the business, and giving recommendations on how the organization can sustain itself, what action is needed, how to take advantage of opportunities, and ways to deal with threats.