A study on the effectiveness of display at tableware department at living quarters Bandar Utama / Ungku Azhar Ungku Elias

Ungku Elias, Ungku Azhar (1999) A study on the effectiveness of display at tableware department at living quarters Bandar Utama / Ungku Azhar Ungku Elias. Degree thesis, Universiti Teknologi MARA (UiTM).

Abstract

The study of the effectiveness of the display is necessary for every retailer because from that they can know current performance of the company and how to improve it. It also can know how customer perceive the product offered in term of quality, price and material used towards the display. This information gathered may help LIVING QUARTERS to improve customer service in order to give effective serve to t heir customers in the future. The objective of this study is to gain information and knowledge regarding the effectiveness of the display at the tableware department in LIVING QUARTERS Bandar Utama From this study it can identify problems and some recommendation can be recommend to improve the outlet sales and customer flows.

Metadata

Item Type:	Thesis (Degree)
Creators:	Creators Email / ID Num. Ungku Elias, Ungku Azhar UNSPECIFIED
Contributors:	Contribution Name Email / ID Num. Thesis advisor Putit, Lennora UNSPECIFIED
Subjects:	H Social Sciences > HF Commerce > Marketing H Social Sciences > HF Commerce > Shopping centers. Shopping malls
Divisions:	Universiti Teknologi MARA, Shah Alam > Faculty of Business and Management
Programme:	Bachelor of Business Administration
Keywords:	Display, Living, Department
Date:	1999
URI:	https://ir.uitm.edu.my/id/eprint/96457