A study on the customers satisfaction towards J-Card at Jaya Jusco Bandar Baru Klang / Hamiza Othman

Othman, Hamiza (1998) A study on the customers satisfaction towards J-Card at Jaya Jusco Bandar Baru Klang / Hamiza Othman. Degree thesis, Universiti Teknologi MARA (UiTM).

Abstract

Responding to the rapidly changing in retailing nowadays, Jaya JUSCO has grown tremendously to become one of the well known companies which provides a wide range of product and services in order to satisfy the needs of Malaysian customers. This scope of study will focus on the customers'
satisfaction towards the J - Card which emphasize on the problems of the card and the overall implementation of the card from the customer point of view.

Metadata

Item Type:	Thesis (Degree)
Creators:	Creators Email / ID Num. Othman, Hamiza 96114281
Contributors:	Contribution Name Email / ID Num. Thesis advisor Abdul Aziz, Norliah UNSPECIFIED
Subjects:	H Social Sciences > HF Commerce > Consumer satisfaction
Divisions:	Universiti Teknologi MARA, Shah Alam > Faculty of Business and Management
Programme:	Bachelor of Business Administration Retail Management
Keywords:	Jaya JUSCO, customers' satisfaction, J - Card
Date:	1998
URI:	https://ir.uitm.edu.my/id/eprint/95448