Abd Jalal, Mohd Lokmanul Hakim
(2011)
Factors determinant customer’s satisfaction towards AITAB at RHB Islamic Bank, Menara Yayasan Tun Razak Jalan Bukit Bintang / Mohd Lokmanul Hakim Abd Jalal.
Degree thesis, Universiti Teknologi MARA, Terengganu.
Abstract
This study is focus on the customer’s satisfactions. The first objective of this research is to study about the factors that determinacy customer’s satisfaction towards AITAB at RHB Islamic Bank at Menara Yayasan Tun Razak Jalan Bukit Bintang. Secondly the objective is to study the relationship between the dependent and independent variables. Thirdly the objective is to determine the most dominant factors that contribute to the customer’s satisfactions. Lastly the objective of this research is to propose some recommendation in order to help the management to overcome the problem faced. All the objectives were using different method in analyze the result.
Metadata
Item Type: | Thesis (Degree) |
---|---|
Creators: | Creators Email / ID Num. Abd Jalal, Mohd Lokmanul Hakim 2009793215 |
Contributors: | Contribution Name Email / ID Num. Thesis advisor Mahmood, Rosman UNSPECIFIED |
Subjects: | H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling |
Divisions: | Universiti Teknologi MARA, Terengganu > Dungun Campus > Faculty of Business and Management |
Programme: | Bachelor Of Business Administration (Hons) Islamic Banking |
Keywords: | AITAB, RHB Islamic Bank, Menara Yayasan Tun Razak Jalan Bukit Bintang |
Date: | 2011 |
URI: | https://ir.uitm.edu.my/id/eprint/93675 |
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